Dan Heck is the Assistant Athletics Director for Marketing & Fan Engagement at Auburn University. Today we discuss mentorship, #NACMAVirtualVegas, COVID-19's impact on fall sports, social strategy and a whole lot more.
Dr. Brandon Martin joins us for an episode on race relations in the wake of the recent protests and rallies over racial injustice and police brutality. We talk about being an African American leader in collegiate athletics and how the industry should seize this opportunity to make a positive impact on promoting equality and inclusiveness.
Our beloved NACMA conference for 2020 has been cancelled but planning committee chair, Carrie Blankenship, has been busy putting together a virtual NACMA so we can still take advantage of the learning and networking opportunities that are so valuable about the conference. Hear about that and lots more in this episode.
Lee De Leon is the Deputy Director of Athletics/Executive Director of RCAF at the University of Louisiana at Lafayette and has served at all levels of collegiate athletics administration, including as Director of Athletics at Abilene Christian University. Today we talk about fall sports returning, the importance of college football to the economy and culture of college towns and whether we'll see the return of sport programs that are getting cut (or if they're gone for good).
Brandon Hays, Assistant AD for Marketing, Promotions, & Ticketing at Northern Kentucky University has a pretty unique perspective on the current state of the world (and sports) due to his own health issues that require him to be especially cautious during times like this. We discuss that and much more in this episode of Winning is Not a Strategy.
Brian Hicks is the Associate Athletic Director for External Relations at Xavier University and has an extensive background in athletics, from minor leagues to sales and even serving as the NACMA President for a year. Today we hear his perspective on the current state of collegiate athletics and what he believes the future holds for the #SportsBiz industry.
Michael Beale is the Assistant Athletic Director for Marketing at the University of North Carolina. In this episode, we discuss the 2020 college football season, how to make fans feel safe in our stadiums/arenas, creating a top-notch experience for those fans and ESPN's "The Last Dance."
Leah Beasley is a former student-athlete, a two-time winner of the NACMA Marketing Team of the Year award and currently serves as the Executive Senior Associate A.D. for External Affairs at Mississippi State University. Today we cover a range of topics including new challenges she's facing as the pandemic wears on, how collegiate athletics can come out of this stronger than ever and how she and her team are strategizing to win the battle for fans' time/attention when this is all over.
Shawn Sullivan, Associate Athletics Director of Marketing and Fan Engagement at Ball State, joins us to chat about new challenges facing collegiate athletics and how he and his team are strategizing for the future.
Today we visit with Zach Dayton, Deputy Director of Athletics at Fairfield University, about his career, the current state of affairs at Fairfield and in collegiate athletics and what the future holds for the industry.
Today we visit with Zach Dayton, Deputy Director of Athletics at Fairfield University, about his career, the current state of affairs at Fairfield and in collegiate athletics and what the future holds for the industry.
Chelsea Blakely began her collegiate athletic career at UT-Pan American in Edinbug, TX as a student-athlete and was a part of the transition of UTPA to what is now UT-Rio Grand Valley. She is now the Deputy Athletics Director at Robert Morris University in Pittsburgh, PA where they have undertaken a rebranding process as well. In this episode of the @WiNSpodcast, Chelsea talks about the transition from Edinburg to Pittsburgh, the transition of UTPA to UTRGV and much more.
In a twist that only the demented mind of Andy Rowdon could dream up, today's episode turns the tables as Zac Logsdon hands over hosting duties to Andy and we find Zac in the hot seat. Listen as Eastern Michigan's Sr. Associate Athletics Director for External grills CEO/Author/Podcast-Host Zac Logsdon on a range of topics from entrepreneurship to collegiate athletics to peanut butter.
Brian Wagner, Digital Strategy and Creative Lead at the University of Michigan Department of Athletics, was at the forefront of escorting the digital world into collegiate athletics. Having served in a digital strategist and creative capacity now at a sports tech startup, the University of Washington and Michigan, Brian gives us a crash course in all things related to creating and executing an effective digital and creative strategy.
Reno, Nevada is known as the Biggest Little City in the World. Emily Jaenson, General Manager of MiLB's Reno Aces talks to us today about their #BLC City Pride Campaign initiative and the multitude of ways that the Aces are staying connected to, and helping out the community during the pandemic. Check out their #BLC swag and video here: https://www.milb.com/reno/team/biggest-little-city
Matt McMillen is the former Director of Football Operations under Bob Stoops at the University of Oklahoma and the Dallas Renegades of the XFL. In this episode, Matt shares a bit about the cancellation of the XFL's first season and, ultimately, the folding of the league entirely. Matt also talks about his time at OU, what he loves about Norman and what he's doing with the extra time he has on his hands lately.
Tim George, Senior Associate AD for External Operations/Chief Marketing Officer at the University of North Carolina says that it is of the utmost importance right now to reach out to our fans just to check in with them and see how they're doing. Hear the tactics employed by UNCG to accomplish that and much more in this episode of the @WiNSPodcast
Drew Martin is the Executive Senior Associate Athletics Director for External Operations for the University of Texas, a powerhouse athletic program that relies heavily on football revenue to support its many sports and operations. In this episode Drew discusses the ever-changing landscape of collegiate athletics, the leadership tactics employed by the staff at UT and how he and his team are trying to provide hope and inspiration to Longhorn fans during this trying time.
Ryan Peck is the Executive Senior Associate Athletic Director for External Operations at the University of North Texas. He has a great perspective on leadership and maintaining momentum, enthusiasm and positivity in the face of adversity. He also has a new puppy, Molly, that he tells us about.
Brian Bowsher, CMO for the University of Washington Athletics Department joins us to discuss how his team has had a unique opportunity to partner with the campus research side of UW for some timely and important digital content. We also discuss the potential for a virtual version of NACDA and lament Joe Exotic's unsuccessful run for governor of my home state of Oklahoma.