Atlanta based free lance PR pro Beth Hardy Okun talks with Work, Wine and Wheels. The interview covers the eternal question of work experience vs. accreditation, agency work vs. corporate side, and how the PRSA can support professional development.
Marc Abshire has seen communications from all angles. He has served as a PAO, written speeches for the President of the United States and managed PR for leading technology companies. In this interview we talk about the differences of public vs. private sector PR, changes coming in how consumers communicate over the Internet and the best PR distribution tools.
Interview with Jim Kobielus, senior analyst with Forrester Research for advanced analytics and data warehousing. Jim give us a day in the life of an analyst, talks about his "translation" role between vendor and user, and describes how he employs social media to keep informed.