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Visionary Life | Marketing & Business Podcast

Visionary Life | Marketing & Business Podcast
Author: Kelsey Reidl | Business & Marketing Coach
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"I tune into Visionary Life to get my hit of Entrepreneurial Dopamine!". In each episode we sit down with creative thinkers, masterful marketers, brick & mortar shop owners, brand builders & people just like you who have a story to share or a vision that inspires. Each guest also shares what's working right now to grow their business (& what's NOT working!). Subscribe to this Top Marketing and Business Podcast so that you never miss your dose!
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Joy McCarthy is the Founder of Joyous Health, she's an award-winning Certified Holistic Nutritionist and best-selling author of The Joyous Cookbook, Joyous Detox and Joyous Health.
A passionate natural beauty lover, Joy also has a line of natural hair-care, skin care and body care products that she founded in 2013.
Joy has been featured in hundreds of publications and she lives in Toronto with her husband Walker and their daughter Vienna.
Joy has been featured in hundreds of publications and she lives in Toronto with her husband Walker and their daughter Vienna.
I first heard about Joy when I was a student at the CSNN many years ago & that lead to me purchasing her first cookbook.
Ever since, I’ve watched her journey unfold and it’s been very inspiring to see the incredible business, brand & community she’s created.
Joy speaks on many podcasts about her journey into nutrition, but today I’m really excited to focus on how she has grown a incredible online brand, a line of products that she sells through ecommerce and where she gets her drive all of these years later!
In 2023, the competition for entrepreneurs will be stiffer than ever - but that doesn’t mean there isn’t space for you.In fact, now more than ever we NEED you to bring valuable products and services to the world.To stand out from the crowd, you will need to have a good knowledge of how the business world works and what it takes to make a mark. It’s no longer enough to just write a basic business plan, have an average product, and to expect to make millions overnight with an automated sales funnel.You must possess sharp skills and a keen eye for ‘what’s working now’ in order to stay afloat!Above all else, entrepreneurs in 2023 must be bold with their marketing strategies, and unapologetic about what makes them different from their competition - this could be where true riches reside!So, today I'm going to be sharing 7 tips that will help you succeed as an entrepreneur in 2023. Mentioned in the show:Your 2023 Leap: https://www.kelseyreidl.com/2023Private Business & Marketing Coaching: https://www.kelseyreidl.com/visionary-marketing-coaching
TL;DR ▶️ On Friday May 26th I hosted an ‘IRL’ meetup for the Visionary Community and it was AMAZING!Running an Online Business offers so many amazing opportunities— from being able to operate a business without physical storefronts, all the way to connecting with clients around the globe. It’s such a gift to be able to work remotely, and do what I love from my laptop.However, no matter how convenient the miracles of modern technology may be — nothing compares with in-person connection! The connectivity formed from face-to-face hang outs (and no, I’m NOT referring to staring at someone’s face through Zoom!) is truly irreplaceable, which is why I decided to host our 3rd official Visionary Meet Up at a restaurant called Planted In Hamilton and we had 16 amazing visionaries (past + present clients of mine, and students of our Visionary Courses) who came from all over!Some of the attendees even commuted over 4+ hours to be there Others came knowing NOBODY else in the room,But all of them OPEN to the magic that happens when entrepreneurs connect Tune in to hear ALL the details!-p.s.Whenever you’re ready, there are 3 ways I can support you right now…Start Your Online Business ($0 to $50,000k Blueprint): Click here to learn more about how The Visionary Method™ can help you ➡️Private 1:1 Marketing Coaching: Small tweaks to your Marketing Strategy can skyrocket your business success….
Sky McLean is a Canadian entrepreneur in the hospitality space that has built a successful empire with her company Basecamp Resorts, a business that provides modern boutique hotels in locations across Alberta and British Columbia. After receiving her MBA in real estate from the Schulich School of Business at York University in Toronto, Sky moved to Calgary, Alberta to work with a local developer. While there, Sky became interested in the Airbnb business model and managed to secure a bank loan to open her first mountain hotel property. Since then, Sky and her team have managed to turn Basecamp Resorts into Western Canada’s fastest growing hospitality brand. Currently, Basecamp Resorts runs seven modern mountain boutique hotel properties and Sky plans to open six more locations over the next three years. In this episode we chat about:What do you find most exciting about the profession of real estate?Do you have any advice for someone who is looking to follow a similar career path to you?What were some of the first things you took action to, to begin bringing this project to life - did you ever write a formal business plan?What was the most challenging part of bringing your vision to life?Did you ever face doubts either in yourself, or from others?How did you gather the money necessary to bring Basecamp to life?Who were some of the key partners, teammates or contractors that you had to bring around to help you?In addition to being a CEO, you’re also a mom and a wife. What does a typical workday look like for you? Any habits that keep you performing at your best? What keeps you motivated?What’s a character trait that you possess that you feel makes you a great entrepreneur?What was one of the most recent investments you made in yourself as the founder or in the business that was well worth the money?What’s your vision for the future of Basecamp?If you look into the future and Basecamp has 100x the size of the company, what’s your best guess as to why?Whenever you’re ready, there are 3 ways I can support you right now…Start Your Online Business ($0 to $50,000k Blueprint): Click here to learn more about how The Visionary Method™ can help you ➡️Private 1:1 Marketing Coaching: Small tweaks to your Marketing Strategy can skyrocket your business success….
Melissa is the founder of the She Means Profit™️ podcast and blog, she is a Financial Strategist for CEOs, and she has over 20 years of experience working in business accounting.In this episode, we chat about... The most common Limiting Beliefs & Money Mindset Stories that entrepreneurs faceThe 5 Part Cash Confident Framework Why is it important to treat our money with respect?Abundance vs scarcity mindset. When to raise your pricesThe difference between profit vs. revenue When is the right time to hire a BookkeeperBest tips for keeping profit in the businessWhat holds us back from our Most Profitable BusinessWhy do we need to become comfortable offering our services in exchange for money?What’s possible when we have a solid financial plan?Melissa is a regular contributor at Forbes and Entrepreneur and writes about managing personal finances and business finances. Managing business finances is an essential skill for all business owners, and Melissa believes in the responsibility to share information and inform business owners.You can find more content by Melissa at She Means Profit.Get a copy of her new book, Cash Confident.Thanks for taking a minute out of your day to hang out in the Visionary Universe!When the time is right, here are a few ways that we can work together…Email List: Steal the Tools, Templates & Frameworks that help me to run my 6-figure Online Business! Subscribe now >>Free Online Course for New Business Owners:Ready to start your Online Business? In just 5 days, you could have the entire business plan mapped out… Enroll free >>Private Business & Marketing Coaching: Over 200 clients can’t be wrong. Learn more >>
The 8 Year Old Trip Down Memory Lane That Changed My Entire FutureI'm going to tell you about the incredible journey of how I got clear on my future by listening to a Justin Beiber Song, and hiking to Machu Picchu in Peru.You won't want to miss this episode!2023 Leapp.s. Our group program for early stage online business owners who want to build to $50k in revenue begins Wednesday, May 17th (kelseyreidl.com/2023 for details) and I have one spot remaining for 1:1 Private Marketing Coaching to help you see upward success in your established business, using innovative marketing techniques. Fully supported, 4 month commitment, covering digital marketing and revenue-growth strategies (kelseyreidl.com/privatecoaching)Are you a woman who is a coach, consultant, practitioner or has a service-based business (photographer, nutritionist, wellness coach, naturopath, doula, etc.) who is looking to change more lives, work with more clients in less time, and earn more money in 2023? https://www.kelseyreidl.com/2023Follow Me On Instagram!https://www.instagram.com/KELSEYREIDL/
Are you ready to hear how I made an extremely bold decision that was outside of my comfort zone? Get ready, because I'm going to be taking you step-by-step through why I ended my free weekly coaching calls, and the results that came from it.It was a bold move that I resisted in multiple ways, but instead it had amazing results. I'll explain it all, inside of this episode.Private 1:1 Marketing Coach:Small tweaks to your Marketing Strategy can skyrocket your business success….
Today I have a very special episode for you. I'm being interviewed by my colleague and my business partner, Emily Elliott!If you aren't familiar with Emily, she hosts the Magnetic Life Podcast and she also is the co-host of the 90 day program we teach for online business owners called Your 2023 Leap.Emily brought me on the podcast to ask me some questions about the realness of starting a business and what it really takes to succeed and sharing a little bit about my story and my journey of leaving the corporate world and actually pursuing this life of running a business, but also building freedom, building wealth in all areas of life and having creative control over everything that I get to do in order to run this business and build this brand. This episode is super timely because we're actually starting our next cohort of 2023 Leap on May 17th. We feel so passionate about this program overall and why it came to be because Emily and I on paper have built our lives and businesses in very different ways. I'm more of the marketing brain, the strategy, the tactics. Emily is more leaning into the power of attraction and manifestation and embodying that physiology of success. And it's so funny because when we first met and got chatting, we realized that our skill sets are radically different. But as we started learning from one another, we also noticed that we each had a missing link in our business. For me, it was the mindset piece that Emily teaches to her clients. And for Emily, it was more of the strategy and tactical piece. So we actually started working together. And because of the insane results that both of us were having, the constant voice notes of, oh my God, this has been transformative.Learn more and enroll: https://kelseyreidl.com/2023 Timestamps:00:05:17 Find your community.00:07:41 Invest in your business growth.00:16:44 Adapt or Evolve - you choose!00:17:38 Take a bet on yourself.00:23:20 How to trust your intuition and listen to those gut feelings.00:33:29 Wear all the hats.00:39:31 Hold on to your vision.00:41:17 Embrace freedom and possibility.00:46:35 Build business without burning out.00:52:26 Cultivate a business success mindset and grow beyond your wildest dreams!Learn more and enroll: https://kelseyreidl.com/2023
What type of wealth do you desire in your life? Do you aspire to a wealth of riches, or an abundance in another form? Are you coveting the traditional monetary forms of success and affluence, or perhaps something else? What sort of wealth would you envision having in your life?I've been asked recently about the Income Level of our Leap Mastermind Participants, and I wanted to address that this mastermind is about SO MUCH MORE than the pursuit of weatlh.Enjoy!Private 1:1 Marketing Coach:Small tweaks to your Marketing Strategy can skyrocket your business success….
Geralyn Power is an Entrepreneur, Spiritual Teacher & Coach for Wise, Sensitive Women.She lives in rural Ontario where she homeschools and works from home. Geralyn teaches cyclical living principles, combining her 12 years of holistic education into my spiritual coaching practice. She is currently training with the Priestess Presence Temple and School of Sacred Arts.We talk about...Can you define what Seasonal Living is, and what some of the core principles are? Why is this concept important and relevant for entrepreneurs, especially women, who run businesses?This seems like such an intuitive rhythm to follow, but most of us ignore it. Where did we go wrong? How did we get so far away from Seasonal living?Example of a cyclical business year… The Deep Winter December-January, The Spring Rebirth March/April/May, Summer Fun June/July/August, Fall Beauty… and Chaos! Sept/Oct/NovOther topics:Can you share an example of where we might feel friction when it comes to being visible, growing our business or trying out a marketing strategy that feels in opposition to cyclical living?What are some of the rituals you have around getting work done, but also giving yourself permission to rest and honour the seasonality and the rhythms? Where do you think the world would be if more humans honoured the principles of Seasonal Living? Finish this sentence: When female entrepreneurs run their businesses while honouring Seasonal Living and The Life/Death/Rebirth Process they can…. Find Geralyn at https://www.geralynpower.com/-Private 1:1 Marketing Coach:Small tweaks to your Marketing Strategy can skyrocket your business success….
This episode is a Behind the Scenes of My Life and Business in the Past 90 Days!In this episode, I get personal and open up about:Segment 1: Life UpdatesPersonal updates during the past 90 daysWhat I have been focusing on outside of work/businessLife lessonsSlowing down to speed upBeing in my life vs. doingIt’s always worth the drive: to visit a friend with a new baby, or a business bestie who lives an hour away Segment 2: Business UpdatesBusiness updates during the past 90 daysA slight rebuild in the foundationKey achievements and successes1000 paymentsMore new private clients in the past 90 days than any other 90 day period: mostly from referral and googleWhat's next for us!Segment 3: Lessons LearnedHow these lessons will be applied moving forwardLINKS FROM THE SHOW:IS YOUR BUSINESS READY FOR A BIG LEAP?If you're in the early stages of building your business... Your 2023 Leap is for you!Are you a woman who is a coach, consultant, practitioner or has a service-based business (photographer, nutritionist, wellness coach, naturopath, doula, etc.) who is looking to change more lives, work with more clients in less time, and earn more money in 2023? https://www.kelseyreidl.com/2023If you're more established, check out our Mastermind!The Leap Mastermind: a weekly mastermind that provides ongoing support as you market your business and maintain the success mindset, required for continuous growth. It's ALL about being around the right people—making new friends and business partners who understand your challenges with running a business AND building an epic life.What we offer is guidance, expertise and accountability so that progress happens faster and easier. And of course there will be strategy sessions on how to work smarter not harder as you scale your business faster over the next 12 months! The first group mastermind call will be on Wednesday, May 10th at 4pm EST and then every Wednesday after that. Learn more >>
Choosing to start your own business means that you’re choosing to embark on the greatest adventure of your entire life.Notice how I didn’t say, it will be the greatest vacation of your life.But rather, The greatest adventure.Because by definition, adventures mean there are a lot of unknowns, unexpected moments, and the potential for sheer chaos.Every day is a new adventure when you take the leap into running a business. You never know what's going to happen, and you have to be prepared for anything. You have to be fearless and always ready to take on whatever comes your way. It can be exciting and frustrating all at the same time, but it's definitely never boring.And I don't know about you, but I am willing to embrace a life of excitement rather than one that bores me to death and sucks my soul dry.-Let's connect!1. Browse the Free
Andrew Maida dissapointed his parents greatly when he decided to say 'goodbye' to the Family Business and 'hello' to pursuing his own path.
His parents were devastated, skeptical and hurt - but Andrew had an idea he wanted to pursue.
Fast forward to today, Flourish Pancakes can be found across North America in 1000's of retailers and Andrew is on a mission to make breakfast foods healthy, high protein, and low sugar.
In this episode, we also discuss...
- Andrew's upbringing and the expectation to follow a certain path
- How he created to Flourish Pancakes Formula
- Getting the attention of Arlene Dickinson from Dragon's Den
- And building a brand as a young founder
Direct Response Marketing is a form of marketing and lead generation that has a goal of creating engagement and conversations with your potential clients.Instead of pushing clients directly to a sale from your promotional efforts, the goal is to have them respond and converse with you, so that you can lead them into a sales call.In this episode, I share some secrets about DRM and how to use it to grow your business and make more sales!If the mission of your Marketing Strategy has anything to do withcreating connection, building community, or sparking conversation…Then Direct Response Marketing is for you!p.s.Here are some quick links…Listen on Spotify, Apple Podcast, or YouTubeLet’s connect on Instagram or find out more about Private Business Coaching on my Website-Do you want to learn how to master social media marketing with a 5-part framework in just 30 days?Visionary Social Media is here to teach you a step-by-step, practical approach on how to use all the features of social media correctly and effectively so that your platform will serve as a catalyst for success.Over the span of 4 weeks, I'll be teaching live 90 minute sessions each Friday where I'll share tried & true social media strategies, offer personalized guidance, answer questions, provide helpful examples so that you can easily implement the teaching.Not only will participants obtain an advanced understanding of social media marketing and converting followers into paying clients, but also have their questions answered in a supportive group.This is a Live 4 Week Course delivered virtually (on Zoom) every Friday in April 2023 (April 14, April 21, April 28, May 4). Each week we will meet from 11:00am EST - 12:30pm EST for 90 minutes, and then you will receive your weekly assignment. You will also receive access to our Private Slack Group, our signature 20 page Course Workbook, and all session recordings.JOIN US, TODAY → https://kelseyreidl.lpages.co/vsm/
Meghan Walker is obsessed with the intersection between health, high performance and entrepreneurship. She works with Clinician Entrepreneurs and business owners in the health and wellness space to create the impact and income that aligns with their purpose. She also hosts the IMPACT podcast, creates programs, and build businesses that align with her purpose and core belief – that when people have their health, they can change the world. She is here to lend innovative thinking, disruptive approaches and unwavering support to those who are on a mission to leave the world better than they found it. I invited Meghan onto the Visionary Life Podcast because I believe that she is a glowing example of what it means to be a High Performing Female Entrepreneur in the Health and Wellness Space. I am continually amazed at her pursuit of excellence and her ability to chase her dreams.In this episode, we discuss:What does High Performance mean to you? What does it mean to be a high-performance entrepreneur? What do you think enables the best of the best to achieve their dreams, especially as it relates to growing a business of impact? The entrepreneurial journey is not always upwards - how has that played out in your own journey and what do you do or what skills have you had to cultivate to ride those waves? You believe that daily dedication towards the mission is when the growth happens - but what about when a new practitioner or entrepreneur doesn't yet feel clarity around their mission or clear on their purpose? I know that you've talked publicly about being a hard worker and not being afraid to put in the effort, but you also shared that in 2022 you worked really hard and that didn't mean more bottom line or a better lifestyle. (Employee Mindset / Mindset Shift?) How do you tap into your ultimate productivity?p.s.Here are some quick links…Listen on Spotify, Apple Podcast, or YouTubeLet’s connect on Instagram or find out more about Private Business Coaching on my Website-Do you want to learn how to master social media marketing with a 5-part framework in just 30 days?Visionary Social Media is here to teach you a step-by-step, practical approach on how to use all the features of social media correctly and effectively so that your platform will serve as a catalyst for success.Over the span of 4 weeks, I'll be teaching live 90 minute sessions each Friday where I'll share tried & true social media strategies, offer personalized guidance, answer questions, provide helpful examples so that you can easily implement the teaching.Not only will participants obtain an advanced understanding of social media marketing and converting followers into paying clients, but also have their questions answered in a supportive group.This is a Live 4 Week Course delivered virtually (on Zoom) every Friday in April 2023 (April 14, April 21, April 28, May 4). Each week we will meet from 11:00am EST - 12:30pm EST for 90 minutes, and then you will receive your weekly assignment. You will also receive access to our Private Slack Group, our signature 20 page Course Workbook, and all session recordings.JOIN US, TODAY → https://kelseyreidl.lpages.co/vsm/
Are you tired of the same old "follow for follow" game on Instagram? Well, maybe it's time to shift your perspective. The key to finding success on this platform is treating your followers like the human beings they are. No, seriously! Take the time to understand their needs and desires, and show them that you genuinely care about their well-being. Don't treat them like potential customers, treat them like friends. Because at the end of the day, that's what we all are, right? Just a bunch of people trying to connect and support each other. So go ahead, start spreading the love on Instagram and watch as success follows.In this episode, I'm going to show you how I was able to get more than 10 new paying clients in the past few months using Instagram.p.sAre you interested in learning more about Visionary Social Media?This course is a limited time offer, exclusively for those who are committed to leveraging Instagram for their business's growth. It is designed specifically to help you generate sales through Instagram, but only if you're willing to put in the hard work and commitment needed to see results. Don't miss out on this opportunity to take your business to the next level with Instagram, and sign up today before it's too late.
In this episode, I'm being interviewed by my brand new friend and fellow Canadian Entrepreneur Leah Yard!Leah and I hosted a 'Podcast Swap' where we each interviewed each other. It was so fun, and a great way for us share our audiences.This episode originally aired on Leah's podcast called Voted Least Likely and in it we chat about...The word 'Visionary' and what it means to meWhy I started the Visionary Life PodcastCreating The Visionary MethodWhy consistency is my best friend and main success strategyHow to overcome imposter syndromeUsing your intuition as a strategic business ownerBuilding a life that FIRES YOU UP rather than Burns You Out& MORE!Go check out Leah's work at:Voted Least Likely Podcasthttps://leahyarddesigns.com/https://www.instagram.com/leahyard/-Thanks for taking a minute out of your day to hang out in the Visionary Universe!When the time is right, here are a few ways that we can work together…Email List: Steal the Tools, Templates & Frameworks that help me to run my 6-figure Online Business! Subscribe now >>Free Online Course for New Business Owners:Ready to start your Online Business? In just 5 days, you could have the entire business plan mapped out… Enroll free >>Private Business & Marketing Coaching: Over 200 clients can’t be wrong. Learn more >>Listen on Spotify, Apple Podcast, or YouTubeLet’s connect on Instagram or find out more about Private Business Coaching on my Website
It's been a while since I've caught up with all of you so let's do a special episode of Ask Me Anything!I felt it was past due to give you an update on what life has been like lately, share some behind-the-scenes content, and tell a few stories from my recent experiences. In this episode, I answer the following questions...Can you tell us more about your recent experience meeting the 73 year old woman named Nancy?How was your time in Florida? Did you work while you were there?Did you take time off while you were away in Florida?My mom just passed away and I have no motivation in my business - did this happen to you?What do you do with your marketing coaching clients?Can you tell us more about your new pricing model for joining The Visionary Method?Do you have another cohort of your Group Coaching Program coming up? In this episode, I'll be giving ya'll an insider view into what's been going on here at Visionary HQ— there might be some laughs (and maybe even some tears) included! So grab your coffee or tea and join me here now as we catch up — ready? Let's dive in!Mentioned in the show:2023 Leap, May Cohort: https://www.kelseyreidl.com/2023Join The Visionary Method: https://www.kelseyreidl.com/tvm Learn about Private 1:1 Coaching: https://www.kelseyreidl.com/privatecoaching
The title of this weeks podcast is From ZERO sales to SOLD OUT group program in under 1 year, and it spotlights one of our amazing Visionary Method Alumni, Emily Fraser (Founder of The Spoonie Mentor). You might assume that in order to have such a major leap, you need to HUSTLE HARDER but Emily Fraser did the EXACT opposite... Emily reminds us that one of the biggest misconceptions that many of us cling onto when we start our businesses is that you need to work INSANE hours, be HYPER productive and live in a DO MORE mentality in order to be successful. This is Toxic and DOES NOT WORK for most individuals, especially women.Instead, Emily made the shift to prioritize self care, get restorative rest, make time for gentle movement, etc. and THAT IS WHEN HER BUSINESS BLEW UPTo learn more about Emily's journey and about her program (Thriving Spoonie Pathway), subscribe to the Visionary Life Podcast (& don't forget to rate and review if you have an extra 10 seconds!)Emily Fraser is The Spoonie Mentor and the founder of Thriving Spoonie Pathway (TSP™) which is an interactive group experience that will help you find freedom from debilitating fatigue and unpredictable symptoms in under 12 weeks.Emily helps her community to overcome fatigue and confidently move through their days WITHOUT provoking symptom flare-ups, something she has been dealing with since a life threatening car accident.In this episode, we dig into...What is a Spoonie?The turning point in her life when she became a Spoonie and how her life changedWhy she decided to create a program for Spoonies & how it all came togetherThe types of mindset blocks that she had to navigateThe early wins of her studentsThe strategies she implemented that led to a 5 figure launchHow she structures her workweek to find balance and rest A block that she is currently navigating in order to upgrade her life, health and businessLearn more about The Visionary Method™ and Business & Marketing Coaching with Kelsey Reidl: https://www.kelseyreidl.com/Connect with me on Instagram: https://instagram.com/kelseyreidlLearn about Marketing Coaching: https://www.kelseyreidl.com/visionary-marketing-coaching _____Thanks for tuning into the podcast, visionary!My name is Kelsey Reidl and I am a Marketing Success Coach, a Passionate Mountain Biker, and the host of The Visionary Life Podcast
In this episode, I'm going to share five methods that you can use to get more energy in a short period of time as a busy entrepreneur or career driven individual.,None of these methods take a lot of time, but they will help you out when you need an extra boost mid workday!So whether you're feeling run down after a launch, burnt out from social media, or just tired because you didn't sleep well after a late night of Netflix, tune into this episode for your daily energizing boost!