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For many people, owning their own business is an appealing proposition. However, the realities of starting and running a successful business can be daunting. But for those with an entrepreneurial spirit, franchising is a much better option. Franchising offers would-be business owners the opportunity to get started with a proven business model and to benefit from the support of a successful franchisor and a larger organization.In today's edition of the Knucklehead Podcast, our guest, Jon Ostenson, talks about what inspired him to transition from the corporate to the business world, what led him to scale down his business, and how he guides people through the franchise process.Jon Ostenson is the Founder and CEO of Franbridge Consulting, a premier source of non-food franchise opportunities for entrepreneurs and executives. Jon is a top 1% Franchise Consultant in the US and a frequent contributor to franchising across various outlets and publications. He is a multi-brand franchisee and has great operators leading these ventures along with his business partners. As a result, Jon can commit over 90% of his time to help others achieve their dreams of freedom and wealth generation through business ownership.Enjoy! In This Episode02:32 - Backstory of Jon Ostenson04:20 - What inspired Jon to become an entrepreneur06:52 - What led Jon to scale down his business12:59 - The difference between start-ups and franchises18:17 - How seasoned entrepreneurs are entering the franchise business20:58 - How Jon guides people through the franchise process26:13 - What was life like after Jon scaled down his businessFavorite Quotes05:50 - "It's a ton of responsibility when you're bringing team members on, and you are the one that makes the decisions." - Jon Ostenson11:20 - "Looking back, I made a lot of mistakes in how I handled personnel at a difficult time. I think at times I'm very task-oriented, or it's more cogs in the wheel, how it's very on paper. But then you hear the personal stories on the back end, the worries and concerns that are keeping people up at night. I think I probably could have had a little more empathy early on. I tried to towards the end. Still proud of how we handled it, but there were different bumps along the way." - Jon Ostenson13:43 - "The most attractive things about franchising are that you've got a proven business model and have the franchisor on the sideline like a coach. The better you do, the better they do. So you're in business for yourself and not by yourself." - Jon Ostenson26:36 - "I love what I do because I see the fruits of my labor, helping others, and helping my clients get into business ownership. It's one of the most rewarding types of jobs I can imagine. We're creating jobs, and we're creating business owners." - Jon OstensonConnect with Jon OstensonLinkedInFranBridge ConsultingGrab your COVID 19 survivor T-shirt HEREConnect with Knucklehead Media GroupWebsiteFacebookTwitter• Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast  
Small businesses often face challenges in building a positive reputation and generating media coverage. That's because they don't have the same resources as larger businesses. They may not have a dedicated marketing or public relations team or have the budget to pay for advertising. How can small companies step up their public relations game to attract customers and generate revenue from dream clients?In today's edition of the Knucklehead Podcast, Mickie Kennedy talks about Public Relations (PR). He will share how PR is a great business strategy, his business model, and how technology has changed how PR works.Mickie Kennedy is the Founder and President of eReleases, a leader in affordable press release writing and distribution services. He developed eReleases in 1998, believing that publicity is not only for the big guys and to give small businesses access to the media and national newswire. eReleases delivers personal service and exceptional value to every customer, with every press release at every price point.Enjoy!In This Episode02:39 - Mickie's struggles during the first 14 years of his business05:29 - What motivated Mickie to join mastermind groups08:00 - Mickie's business model11:15 - How Mickie overcame business challenges15:53 - How anyone can develop a PR strategy20:00 - An example of PR going in a different direction22:52 - How technology has changed PR24:55 - A list of companies that excel at PR27:06 - Why people with different political viewpoints are so deeply dividedFavorite Quotes03:19 - "I was a micromanager, and my exacting expectation of perfection cost my employees their sanity." - Mickie Kennedy04:10 - "This HR professional did me a favor by identifying that I was the weak link. I was the reason that people did not like being there." - Mickie Kennedy17:17 - "When everybody in your industry is talking about one hot button issue, it's so easy to just join the conversation with another 'me too, and here's my opinion on it.' You're not going to stand out in a crowded marketplace where you're just agreeing with everybody. But if you're willing to have a rational contrarian viewpoint on a trending topic, you're going to appear in a lot more articles than just agreeing with it and going along with it." - Mickie Kenny30:30 - "Being human and having conversations is productive because you can get and build a relationship with someone. And I think that relationship is how we will have a successful business." - Mickie KennedyConnect with Mickie KennedyLinkedIneReleasesFree Master Class: How to Build a PR Campaign Designed to Get Massive Media CoverageGrab your COVID 19 survivor T-shirt HEREConnect with Knucklehead Media GroupWebsiteFacebook• Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
Working in the film industry can be a very rewarding experience. You get to be a part of the creative process, collaborate with other talented individuals, and see your work come to life on the big screen. However, it's important to keep in mind that the film industry is also a business. There are many moving parts, and things can change very quickly. That is what our guest, Tim Tortora, shares today.In today's edition of the Knucklehead Podcast, Tim Tortora talks about what attracted him to the entertainment industry, his secret to a successful career, and his fair share of screw-ups.Tim Tortora is a Hollywood CFO and Movie Producer with 30+ years of experience in finance and physical logistics of filmmaking. His executive experience and drive for innovation motivated him and his team to launch the F3 System™ in Fall 2017. Tim now oversees day-to-day management of the Outsourced CFO service, Full Force Financial, where he and his firm deliver a done-for-you suite of back-end financial processing and forecasting for content creators.Enjoy! In This Episode04:55 - How diversity and inclusion in the entertainment industry have evolved over time07:54 - How the movie industry measures the quality of its content10:43 - What attracted Tim to the entertainment industry13:31 - What prevents Tim from using drugs and alcohol15:38 - The common traits of successful business people17:56 - Tim's secret to a successful career 24:40 - Tim's fair share of screw-ups29:21 - What Tim has to say about making mistakesFavorite Quotes05:43 - "Diversity is not a new concept, and it's been happening. It's been going on for a while. What you see on the front end is a dramatic change. You're seeing a lot more faces of diversity on the screen where you didn't get five years ago." - Tim Tortora10:19 - "I like to liken this business to throwing spaghetti at a wall and seeing what sticks. We make a lot of stuff, many different kinds of things. And when it works, it's cookie cutter. It's replicate, rinse, repeat, and do it again. Same story, different actors, slightly different twist, but it's kind of the same thing. Cookie-cutter over and over, and once in a while, you get an anomaly." - Tim Tortora18:45 - "You have to let creatives spin out into the universe and reel them back in. They're going to give you a hundred ideas. Ninety-five of them are going to be terrible ideas. And you have to figure out which ones are the five." - Tim Tortora19:44 - "The best movies I've worked on were the hardest, the most contentious, with the greatest amount of fight and confrontation I've ever worked on in my entire career." - Tim Tortora22:16 - "I have worked around creatives and supported creatives my entire career in a way where I can be a part of the creation of music, movies, and television. And that, to me, has been as rewarding and fulfilling as making the content or making whatever it is we're working on." - Tim TortoraEngage with Tim TortoraLinkedInWebsiteGrab your COVID 19 survivor T-shirt HEREConnect with Knucklehead Media GroupWebsiteFacebook• Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
The business world is ever-changing and evolving. What once worked ten or twenty years ago may no longer work today. As society evolves, so must the business world. With technology-driven businesses and social media marketing on the rise, it can be tricky to navigate the waters of social media while remaining true to your brand. How can entrepreneurs build a business that can stand the test of time? In today’s edition of the Knucklehead Podcast, our guest, B. Jeffrey Madoff, talks about the biggest changes in business today, his principles for establishing a successful company, and how he reacts to mistakes in the industry.B. Jeffrey Madoff is the founder of Madoff Productions, based in New York City. His company collaborates with ad agencies, public relations firms and directly with clients to produce commercials, corporate branding films, live streaming events, and branded content.Enjoy!In This Episode01:21- The biggest changes in business today04:37 - Jeffrey's definition of success06:35 - How social media is being used to show the fake success of businesses08:14 - Jeffrey's principles for establishing a successful business10:59 - A real-life example of how trust is essential to a business17:25 - Why truth can sometimes feel frightening and daunting18:59 - How Jeffrey deals with mistakes in the industry25:00 - Jeffrey's last words of adviceFavorite Quotes01:57 - "Social media has amplified and given the opportunity to amplify the voice from the other side of the transaction so to speak. Sometimes that's good, sometimes it's very toxic and destructive. Because it's relatively new, we're still learning how to navigate that and do it in a healthy way." - B. Jeffrey Madoff02:21 - "The whole social dynamic brought about changes that have affected business. Take, for instance, the transition from brick and mortar to online businesses." - B. Jeffrey Madoff03:13 - "The path along the way to business has become on one hand more democratized because there's not the barrier to entry in the same way they were. But there's also so many more people clamoring after the success that it's become a very crowded playing field and how do you make yourself distinctive and create a brand that will resonate with a wide consumer public out there." - B. Jeffrey Madoff05:00 - "In business, successful to me is being able to say no without catastrophic business consequences and it doesn't hurt me financially, that I am well enough protected that I can say no." - B. Jeffrey Madoff05:19 -"On a personal level, success to me is the integrity and maintenance of deep, long-term relationships with my family and closest friends. I believe the true currency in life is the integrity and longevity of the relationships that you have and maintain." - B. Jeffrey Madoff09:21 - "And you know what means something is what you actually do, not what you say you're going to do, what you actually deliver, not what you say you're going to deliver. And that seemed to me to be just how you do business. It doesn't make any difference how big you get. What makes a difference is that you can always follow through on the trust you've established and deliver what you say you're going to deliver." - B. Jeffrey Madoff25:08 - "Stay curious and keep educating yourself because that's the best way to not only be fulfilled but to stay ahead of the curve and be equal to the challenges you have to face. There's a lot of knowledge out there that you can share in, but only if you're curious and only if you're willing to admit what you don't know." - B. Jeffrey MadoffEngage with B. Jeffrey MadoffLinkedInInstagramCreative Careers: Making a Living with Your IdeasGrab your COVID 19 survivor T-shirt HEREReach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter Connect with Knucklehead Media GroupWebsiteFacebookTwitter• Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast 
Cryptocurrency represents a new form of digital asset that sits outside the traditional financial system. It is an asset class that is uncorrelated to the stock market providing investors with a greater opportunity for portfolio diversification. With crypto becoming a more and more popular investment, what makes it so appealing at a time when stock markets are volatile?In today’s edition of the Knucklehead Podcast, our guest, Jeff Sekinger talks about what attracted him to cryptocurrency investing, why crypto is an important component of a portfolio, as well as the darkest point in his life that led him to where he is today.Jeff Sekinger is the Chief Investment Officer at Boron Capital, an alternative wealth management firm that specializes in moving people from the volatility of the public markets into private investment fund options focused in real estate and cryptocurrency.Jeff Sekinger is also the Founder of 0 Percent, a financial consulting firm that empowers people to accelerate their path to financial freedom through financial education and consulting services and Orca Capital, a cryptocurrency hedge fund that manages multiple 8 figures of assets for 60+ limited partners around the globe.Enjoy!In This Episode02:15 - What drew Jeff to a career in investment management06:31 - What attracted Jeff to crypto investing07:41 - Why Jeff lost interest in the traditional wealth management job10:31 - Why crypto is an important component of a portfolio14:20 - What sets Jeff apart from other crypto investors16:48 - Darkest point in his life that led him to where he is today19:55 - How to learn more about cryptocurrency investingFavorite Quotes05:49 - "I'm all about personal development. I took a lot of different courses, read books, and I figured out what my highest values were. My highest values were to have freedom, options, and choices to do what I want with my time, energy, and resources. I want to see impact on people. I want an untapped earning potential." - Jeff Sekinger06:31 - "So, cryptocurrency was the underdog. It was unconventional, it was an alternative asset, and I was just naturally gravitating towards it. And I'm like, why not just shift into something that actually is aligned with my values, and then I'm naturally gravitating towards and doing that in my free time and being even more happy and inspired with what I'm doing." - Jeff Sekinger10:55 - "There's no denying that crypto is incredibly important to have in your portfolio. The reason is that primarily it has been uncorrelated to other assets. So when you're designing a portfolio, you want to have proper portfolio allocation and well-diversified assets." - Jeff Sekinger16:05 - "A lot of the coins don't actually have utility. And that's why we like to invest in the coins that are tied to the native blockchain so that we can look at the valuation based on the network effect of all of the data on that blockchain evolving and growing. " - Jeff Sekinger18:52 - "I really do believe that your problems can become your purpose if you allow them to. And sometimes it takes time for those things to play out. And when they do, everything clicks and you realize those things were meant to be because I have what I have now." - Jeff SekingerEngage with Jeff SekingerTwitterLinkedInYouTubeInstagramFacebookGrab your COVID 19 survivor T-shirt HEREConnect with Knucklehead Media GroupWebsiteFacebookTwitterKnucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast 
Delegation can be a challenge for some business owners. They feel like they need to do everything themselves in order to be successful. This simply isn't true! In fact, delegation is one of the most important foundations of any business. Delegating tasks to your team frees up your time to focus on the things that matter most - growth.In today’s edition of the Knucklehead Podcast, our guest, Emily Morgan talks about what business owners need to do to scale up their business, why hiring an assistant is the first step to delegation, and the truth about why some people are scared to delegate.Emily Morgan is the Founder and CEO of Delegate Solutions. Her mission is to create freedom for people to do what they love and have a big impact. As the leader of Delegate, she works tirelessly to help reshape the culture of the traditional workforce by providing professional flexible employment for her team while also providing entrepreneurs with strategic workforce options to help them grow more efficiently and effectively.Delegate Solutions is a delegation company with a mission to create freedom for people to do what they love and have a big impact. It offers premium-level virtual assistant services for entrepreneurs. Emily Morgan and her team at Delegate Solutions help entrepreneurial leaders stay productive without the hassles of HR.Listen to more Knucklehead Podcast episodes and start your delegation journey HERE.Delegate Solutions is offering a 10% discount for Knucklehead Podcast listeners with the code: LetsGoEnjoy! In This Episode05:56 - The motivation behind the creation of Delegate Solutions09:39 - Qualities of a successful entrepreneur10:39 - What business owners need to do to scale up their business13:50 - Hiring an assistant or an integrator: which should you hire first16:09 - About Emily's upcoming book, Let It Go17:59 - What qualifies someone to be a member of her team19:05 - The truth about why some people are scared to delegate21:13 - A great place to start learning about delegation Favorite Quotes09:39 - "I think entrepreneurs by nature have to be lifelong learners and love learning because there's not like somebody telling us what to do like we are figuring it out. I've learned as I've done all of my delegation work and research and just running this business for so long is, it can be really scary to let go of things and create space for bigger and better things." - Emily Morgan08:58 - "I think women in general, we tend to grow businesses more organically. And it's much more about our own self-discovery as entrepreneurs kind of dictates where we're going." - Emily Morgan19:28 - "I believe that we're all here on this Earth to make an impact and contribute in a really unique way. And entrepreneurs start out with that sort of driver." - Emily Morgan20:02 - "Why we don't delegate has absolutely nothing to do with the delegation. It has to do with psychological and emotional backstory, self-sabotaging thoughts, like all these things that, 'Oh, I'm not good at it. No, there are deep-seated issues as to why we don't want to let go of things." - Emily Morgan Connect with Emily MorganLinkedInDelegate Solutions Website Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter Connect with Knucklehead Media GroupWebsiteFacebookTwitterKnucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
Data is the New Gold

Data is the New Gold

2022-03-0121:04

A lot goes into creating an effective database for your business. You need to have a plan and a goal in mind before you even start - what are you hoping to achieve with this data and how will it help your business grow. Without a clear goal, you'll find yourself wasting time and energy on something that doesn't produce results. Having a solid data analytic is essential for any business. Make sure you create yours with your goals in mind! In today’s edition of the Knucklehead Podcast, our guest, Jack Tompkins talks about how data is becoming the next big thing in the corporate and entrepreneurial worlds, what Jack learned from failing to consider the end goal when creating a dashboard, and why having an end goal in mind when creating a data model is important. Jack Tompkins is the Managing Partner and Founder of Pineapple Consulting Firm. He loves helping small businesses with data driven decisions from their custom dashboards. Pineapple Consulting Firm is a data analytics company. They are excel experts and fractional analysts that help analyze and visualize data so small businesses can become data-driven. Enjoy! In This Episode04:37 - How data is becoming the next big thing in the corporate and entrepreneurial worlds. 06:04 - What motivated Jack to start his own consulting business. 11:42 - Jack's experience about how data didn't serve its purpose. 13:30 - What Jack learned from failing to consider the end goal when creating a dashboard. 14:58 - What the process of creating a great dashboard looks like. 16:37 - Pineapple Consulting Firm: The story behind the name. 18:01 - Why having an end goal in mind when creating a data model is important Favorite Quotes12:03 - "We're like, all right, we're gonna do this. We're gonna build this dashboard. It's gonna be automated in this way. It's gonna be really efficient. It's gonna be all this good stuff. So, we go ahead. We build it. We do the whole thing. When we get to the end product, it's like oh crap, why do we do this? If It's not starting with the end goal in mind, it has a huge complication. So, we had to redo it three, four times and that happened. And it stinks because it's wasting everybody's time." - Jack Tompkins 04:50 - "Data is kind of becoming the big thing. In the corporate world, it has been the big thing and you can't make a decision without having five data points that support it. And in the small business world, even down to the solopreneur world, data is getting a lot more mainstream if you will." - Jack Tompkins 18:38 - "Figure out whatever the most important thing is - efficiency, revenue, or profit, and start with that. That's the end goal in mind. And then as you work backward from that, make sure it's easy to update and make sure you have a good process in place so the data can be updated." - Jack Tompkins Engage with Jack TompkinsLinkedInPineapple Consulting Firm Website Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast 
Making mistakes is an important part of the learning process. It's an opportunity to reflect on what you could have done differently and how you can improve in the future.Even the most successful and admired leaders make mistakes. The key is to learn from those failures and grow from them. Today’s edition of the Knucklehead Podcast features our guest, Michelle Reines. She will talk about the mistakes she made in her leadership in the past, what she learned from them, and how she leveraged those mistakes to become a badass leader today.  Michelle Reines is the founder of MDR Coaching & Consulting and creator of the unconventional Badass Leader brand. She has a coveted reputation of exceeding expectations in a highly competitive, distressed or volatile business climate. Her strengths encompass extensive people aptitudes in leading and developing large, diverse teams. She possesses over 34 years of intense hands-on leadership, mentorship, organizational and operational expertise. Enjoy! In This Episode2:50 - What led Michelle to strengthen her leadership abilities 5:53 - Michelle's style of leadership in the past 7:28 - What Michelle did to become a more effective leader 10:37 - How Michelle capitalized on her corporate experience to develop her team 14:18 - An overview to the book, From Bad to Badass Leader: 12 Leadership Lesson 15:49 - How to become an epic coach 19:49 - How struggle can lead to greater opportunities 24:39 - A fun way to develop leadership skills through bootcamps Favorite Quotes21:53 - "If I'm gonna take on something that feels scary to me, I don't use the word scary. I say 'that's exciting'. It's the same physiology. I just choose a word that's more supportive of an outcome that would help me 'propel' toward it instead of 'repel' from it. All day long I have stories about where people have been in a situation that they think is doom and gloom. Fast forward three years from now, they'll look back and say, 'oh my God, thank God that happened'. - Michelle Reines 6:47 - "I didn't make just one mistake. Even as I was trying to figure the leadership thing out, I would continue to have those rivalries, those competitive behaviors that are unbecoming of teamwork. I couldn't find my voice. And when I did it, it didn't land professionally." - Michelle Reines 7:04 - "So I didn't know how to communicate effectively up the channel. I certainly didn't play well on the sandbox with my peers, 'coz I played win-lose. I wanted to beat them. I wanted to win at all costs and I wanted my team to win. And I was righteous about protecting my team and righteous about my voice and I'm gonna do it sugar-free and I'm gonna be authentic and, and all this stuff. And there's a way to communicate that I learned a little too late."- Michelle Reines 8:19 - "I didn't make the same mistakes over and over again, but there was definitely a pattern. And the most important thing that I needed to do on this journey was to stop-drop-roll and discover the lessons so that I don't continue making those same mistakes." - Michelle Reines 18:32 - "Whether we like it or not, the first and most important order of business are the 'people' parts. If we don't get that right, it doesn't matter that we have all the best processes in place. If their skill sets are not fully developed, if they're not effectively coached, and if they're not highly engaged, we're gonna dilute our outcomes regardless. So, people priorities are your most important priorities. Performance outcomes are what we get to enjoy when we get the people parts right." - Michelle Reines Engage with Michelle ReinesLinkedInFrom Bad to Badass Leader: 12 Leadership LessonsBadass Leader WebsiteEmail Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast    
The Influence of Words

The Influence of Words

2022-01-2533:07

There are few things in this world that are as powerful as words. They can be used to build relationships and make a change, but also have the potential to create a negative impact on people. Words are so powerful that they are capable of affecting not only those around us but also our own lives. How can we protect ourselves from the negative effects of words and harness the positive power of language? In today’s edition of the Knucklehead Podcast, our guest, Jonah Larkin talks about the influence his father's words had on his mindset as an entrepreneur, what it takes to deal with some potentially life-threatening situations, and how he applied the lessons he learned from his experiences to become a leadership coach today. Jonah Larkin is a combination of an executive coach and a life coach with expertise in mindfulness, communication, interpersonal dynamics, and entrepreneurship while still maintaining your health and well-being. He helps founders, executives and those in the helping professions create higher levels of self-mastery.  Enjoy! In This Episode3:18 - What Jonah holds onto when facing difficult situations6:16 - How he developed an entrepreneurial mindset10:38 - Jonah's biggest screw up as an entrepreneur12:18 - How he overcame the thought of "I don't know how to make money"15:50 - What Jonah did to change his mindset about money21:00 - Why going out and simply doing things outside of a framework is also valuable26:18 - How Jonah deals with some potentially life-threatening situations27:52 - Why 'done' is better than 'perfect'30:23 - Listening as a fundamental tool for solving problems Favorite Quotes10:48 - "I grew that company into about a $5 million company, sold it and I was 32 years old. And within five years I had burned through all of that money through some poor investments, through not paying attention to it. And I got into a position where I was convinced that I was a horrible business person and that I didn't know how to make money." - Jonah Larkin 13:34 - "What I realized was that the imprinting that I got from my dad, who's very suspicious of people with money and would always talk down to me about people with money, I realized that I had this internal program that I thought that if I had money, my father wouldn't love me. And so I had to act that out until I had no more." - Jonah Larkin 22:24 - "There's something about coming up rubbing against those areas of fear that I just find so life-affirming that I can't stop doing it. It's because if you're too afraid of death, you're never going to live." - Jonah Larkin 22:47 - "You have to understand that there's only one way out of this place. And so you might as well live as best you can. I can say that to anybody, but it's up to each of us to learn that for ourselves." - Jonah Larkin 30:33 - "I think this (listening) is super important not just in business but life in general. When we are listening to not be preparing what I'm going to say while I'm listening to you, that if we can all get to that point where I can listen and I can repeat back what I heard from you and you can verify what it is and if you can do the same with me, I'm telling you we can solve all our problems." - Jonah Larkin 31:09 - "It doesn't matter where I am politically or you are, politically.  I guarantee you if we're different, there's a huge part of those Venn diagrams where you and I agree. So it's an understanding of being able to meet each other as human beings." - Jonah Larkin Engage with Jonah LarkinTwitterWebsiteLinkedInInstagram Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
How To Overcome Ego

How To Overcome Ego

2022-01-1844:07

Mistakes are a natural part of the learning process and they can happen to everyone. It's normal to look back on them with regret. But what we learn from these mistakes is more valuable than anything else we could have learned at the time of doing something right. The point of making mistakes is not to avoid them altogether, but rather to learn from them and use that knowledge in the future. In today’s edition of the Knucklehead Podcast, Stephen talks with Cordell Bennigson, Advisor at Echelon Front, about one of the biggest mistakes he made in his corporate career, why he moved from large to smaller companies, and how ego is the most common pitfall people make. Cordell Bennigson is a former U.S. Marine Corps officer, pilot, and forward air controller. Since leaving active duty, he has led business teams in the United States and around the world in a wide variety of industries, roles, and companies. Cordell brings a blend of Marine Corps, combat and extensive private-industry leadership to the Echelon Front team. He continues to provide leadership within private companies today and has first-hand experience with the power, effectiveness, and challenges of implementing a culture of Extreme Ownership within business teams.  In This Episode5:33 - Backstory of Cordell Bennigson 8:27 - What compelled him to join the military 9:41 - Cordell's perspective on risk 12:01 - How the military has taught him the real value of learning from mistakes 12:51 - The biggest mistake Cordell made in his corporate career 17:02 - How he communicated with leaders about the issue they were confronted with 20:11 - The reasons for his decision to move from large to smaller companies 23:33 - What attracted him to become a military pilot 29:01 - The impact of military camaraderie on the business world 31:18 - Cordell's journey to the corporate world 33:04 - The most common pitfall people fall into 35:36 - The difference between ego and self-confidence 39:48 - What's next for Cordell Bennigson Favorite Quotes14:30 - "I got so focused on this one quality issue, I let the company run out of cash. In fact, that issue of running out of cash, of potentially bankrupting a business ended up being a bigger problem to have to sort out than the original quality issue was to start with." - Cordell Bennigson 9:07 - "The upbringing definitely gave me a perspective of the world that there's a lot out there. There's a lot you can go do and it's attainable. It's not a big, scary place. It's not something for other people to do. You can get to it." - Cordell Bennigson 11:22 - "The learning throughout my career and throughout my life, it's a series of mistakes and failures. You learn from things that go well without a doubt. But you learn a lot from things that don't go right." - Cordell Bennigson 15:09 - "In a leadership role, it doesn't matter how big the issue is. You have to be able to keep your emotions in check. You've got to step back from the situation and maintain some perspective on what's going on because you've got other things you have to be thinking about." - Cordell Bennigson 33:17 - "The number one common pitfall is ego, when anybody lets their ego get into the decision-making process, get into leading a conversation, get in the way of letting them learn, getting in the way of letting them accept that maybe someone else's ideas are better than my ideas. There's a lot of ways that it can manifest itself. And the root cause is that his ego steps in." - Cordell Bennigson 35:46 - "Keeping our ego in check doesn't mean we don't have self-confidence. Because self-confidence is what propels us to go do challenging things, set high expectations for ourselves, and believe we can accomplish those things. Ego is the counterbalance to that, that steps in and says, I know how to do it right, I know exactly how it's going to go, and I'm not going to listen anymore." - Cordell Bennigson 39:23 - "Get yourself surrounded by really smart, hardworking, committed people. Learn, ask questions, and absorb everything that you can from them. Don't think that you got to prove to them what you know. The really valuable thing is for you to learn from them, what they know. That leads to our own growth." - Cordell Bennigson Engage with Cordell BennigsonLinkedInEmailWebsite Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast  
Mistakes happen all the time, they’re inevitable. They’ve always been part of being human, since time immemorial. Though mistakes are often seen as negative, they can actually be positive learning opportunities. We all make them. Whether they’re big or small, what matters is what we learn from them. In today’s edition of the Knucklehead Podcast, our guest, Joseph O'Connor shares some of the knucklehead moments that he has learned from, why people are hesitant to take risks, and what role coaches play in helping individuals. Joseph O’Connor is an internationally recognized author, trainer, executive coach and consultant. He is a leading author and trainer in coaching and Neuro Linguistic Programming (NLP) and Systemic thinking. Co-author with Andrea Lages, Joseph wrote the book Coaching the Brain: Practical Applications of Neuroscience to Coaching. Enjoy! In This Episode2:33 - Joseph’s knucklehead moments that he has learned from 5:21 - How red flags can only be seen in hindsight 7:43 - Joseph's conclusion on the way he operates 10:57 - What makes humans averse to risk 13:29 - Why coaches are not advisors 17:37 - What inspired Joseph to incorporate neuroscience into his coaching Favorite Quotes00:01 - "I think it took me time to learn that in order to have a successful enterprise, it's a long haul. It's a much longer haul than I thought it would be and that I wanted it to be. And therefore, I think I called time on it ‘too soon’ in the sense that I didn't give it a chance." - Joseph O'Connor 4:50 - "We all make mistakes. I think that the trick is not to make the same one twice." - Joseph O'Connor 8:14 - "In the way that I operate, I was a bit like a cook that when you cook the meal, not interested in eating it. So I put a lot of thought into these projects and once they came, I'm going to the next one without seeing through the one that I started. This left me with half-realized dreams, half-realized ideas, and companies that could have been something." - Joseph O'Connor 11:33 - "Human beings are very risk-averse. We hate losing more than we like winning. So we tend to drop out rather than go for it." - Joseph O'Connor 13:29 - "A coach is not an advisor. They're there to help the person make their own decision and to provide a time for reflection. God knows these days, you don't have much time to reflect on your own thinking." - Joseph O'Connor 20:30 - "I think I've made more mistakes by saying yes to things than by saying no. With just so much going on, the skill of being able to be really clear about your priorities and being able to say no to something even though it may be attractive is really great and it keeps focus and keeps you out of trouble." - Joseph O'Connor Engage with Joseph O’ConnorLinkedInCoaching the Brain WebsiteCoaching the Brain on Amazon Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
Mistakes happen, it's a fact of life. But what you do with them can be the difference between success and failure. They can be defining moments that empower you to do better next time, and they make you stronger in the end. There is no one who has made it to the top without making mistakes. They become a part of your story and give you the opportunity to grow and move forward. In today’s edition of the Knucklehead Podcast, our guest, Ian Koniak talks about the life-threatening situation that changed his career trajectory, how knucklehead moments can empower you, and why you should surround yourself with mentors. His mantra:Mistakes happen for me, not to me. In the midst of a near-death experience, Ian thought about the regrets he would have by not living a life of service where he can use his skills to help people and use his gifts to better the world. As part of the commitment he made, he built a coaching business where he shares his secrets of success with sales professionals. Ian Koniak is the Founder and President of Ian Koniak Sales Coaching. He has been a top-performing Account Executive for 19 years, with over $100M in career sales at Fortune 500 companies. He's led and developed teams and was recently the #1 Account Executive in the Enterprise Select Division at Salesforce. Today, Ian is on a mission to share his secrets to success with the sales community. Enjoy! In This Episode2:39 - The turning point when Ian shifted focus to coaching business owners full-time 5:26 - How a life-threatening experience changed Ian's career trajectory 10:49 - The knucklehead moments Ian had in his sales career 14:25 - His perception of 'knucklehead moments' 16:36 - The best way to transition side-hustles into full-time work 21:01 - The power of podcasts to connect with the right people Favorite Quotes00:01 - "What I always tell my coaching clients is that the worst things happen for you and when I see people in pain, when I see people suffering, in my heart, I know that it's a good thing in the long term because they are going to grow. The best growth and the best lessons occur in our most down moments." - Ian Koniak 12:31 - "Anyone who's in leadership, running sales organization, don't put yourself in situations where you're not able to control what you're doing. Don't surround yourself with people of the opposite sex where there could be miscommunications, and certainly don't throw up in front of your reps babies because you can't handle your liquor." - Ian Koniak 14:46 - "When you said 'knucklehead moments', these are defining moments. These are the things that happen that put you in the gutter, which put you on your face, that ultimately beg you and humble you." - Ian Koniak 24:09 - "When we talk about mistakes, defining moments falling in your face, the mantra I use is, 'This is happening for me, not to me.' If you say this is happening to me, you become a victim. If you say, it's happening for you, it empowers you. So, find the lesson." -Ian Koniak Connect with Ian Koniak Sales CoachingLinkedInYouTubeWebsite Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
The world of art is a place where anyone can be themselves. Some people are born with a creative spark in them, others need to learn how to be creative by practice. Regardless of the circumstances, creativity applies not just to art but also to business and life in general. Being able to create innovative ideas that are relevant to today can make you stand out, thrive, and survive. In today’s edition of the Knucklehead Podcast, our guest, Maria Brito talks about the business side of creative arts. She will speak about the mistake she made at the beginning of her business and what she learned from it, the customs and traditions of the art industry, and why artistic talent should not be confused with creativity. Her advice:Never underestimate the power of your ideas and what you have inside of you. Maria Brito is the CEO at Maria Brito, LLC, an award-winning New York-based contemporary art advisor, author, and curator. She has a demonstrated history of more than a decade working in the fine arts industry developing more than one hundred private and corporate art collections. In This Episode3:08 - The foundation of Maria's works 6:30 - What attracted her to the world of creative arts 7:15 - The biggest mistake she made at the beginning of her art business and what she learned from it 17:12 - Why listening to your intuition can save you from failure 21:14 - The customs and traditions of the art industry 24:01 - How tech companies and social media have monopolized innovation and creativity 28:05 - Why artistic talent should not be confused with creativity 37:58 - What makes the bool ‘How Creativity Rules the World’ a great read for everyone Favorite Quotes"We are all in the business of life. And in the business of life, we're all going to find stumbling blocks and things like that. And we're going to make mistakes and we are going to screw up."- Maria Brito "There is no creativity without failure."- Maria Brito "What drew me to art is the idea of me being in a space with very creative people and fun people and doing things that actually meant something to me." - Maria Brito "You have to listen to your intuition because it's always right. What is wrong is our interpretation. Humans tend to have a lot of filters and processes by which we analyze the signals outside the world. And we decide how we interpret those signals and what kind of value we want to assign to them." - Maria Brito "We live right now in the era of the great resignation. People are fleeing jobs because they want to do their own things. And that is important because the business of America is business." - Maria Brito "Creativity is your unique and special ability to come up with ideas of value that are original and that are relevant for today." - Maria Brito "If we have people who are out in the world, creating new products, new services, and new ways of doing things, we will always have employment. We will always have a sound society also because we need to make sure that people are utilizing their minds in the best possible way." - Maria Brito "If we would have a third of Americans really kind of focus on entrepreneurial activities or solving problem, instead of complaining about them, we will have a very different America." - Maria Brito  Engage with Maria BritoTwitterLinkedInInstagramMaria Brito WebsiteHow Creativity Rules the World by Maria Brito Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
As someone who has gone through horrible bankruptcy, slept on his mom’s floor, did not have a job, and fasted for 72 hours, Tay Sweat has suffered every hardship imaginable. But rather than feeling pity for himself over his failures, he took full advantage of them and invested in himself. Today, Tay has earned his reputation in the world of health and fitness, stock trading, and entrepreneurship. He runs three multibillion-dollar businesses and is a full-time investor in real estate and the stock market. In today’s episode of the Knucklehead Podcast, our guest, Tay Sweat will talk about the rough times of his life, how he capitalized on these hardships to achieve success, and what he learned from the many failures he had along the way. Enjoy! In This Episode2:03 - The therapeutic effects of sharing your stories 5:04 - How Tay dealt with the rough times in his life 6:32 - Tay's response to someone who told him, "if you do right by people and continue to work hard, you will get everything you want" 11:07 - How Tay relates himself to the story of the man stuck on an island with some wooden sticks 16:34 - Some knucklehead moments that hit him right in the gut 18:23 - The lessons he learned from his mistakes 23:15 - How he began his journey to success 29:11 - How he bounced back from his quarter-million-dollar screw-up Favorite Quotes"I started trading in the stock market as a penny stock trader, trying to get the quickest return possible. And one of my biggest losses was a quarter-million dollar in one day. And I told myself, I'm never doing that again." - Tay Sweat  "I was sleeping on my mom's floor 12 years ago. So when I think and tell that story, it brings a sense of gratitude over me, and I just kind of fade in the background and say, 'life's great. What are you complaining about?'." - Tay Sweat "I wholeheartedly believe that as long as you do right by people and you continue to the hard work, you're going to make it." - Tay Sweat "You are the best investment that you have. Because it's your money and nobody's going to work for your money as you do." - Tay Sweat "Your circle, your network is everything. Show me five of your friends and I'll show you what you're going to be." - Tay Sweat "If you are lost, if you do not know where to go, if you are down and out right now, just remember, you are your biggest investment. Time and money, put it into yourself." - Tay Sweat Engage with Tay SweatInstagram Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast
Technology is changing the way we do things. From self-driving cars to personalized marketing strategies, artificial intelligence (AI) plays an important role in today's business and economy. In spite of the challenges of keeping up with this emerging technology, knowing the roadblocks is the first step to unlocking its full potential. In today’s edition of the Knucklehead Podcast, our guest, Neil Sahota talks about artificial intelligence (AI) as a business driver. He will discuss the roadblocks to utilizing smart technologies, how AI is not being used to its full potential, and what to know to maximize AI's capabilities. Simple Steps to Getting the Most of AI Get the right mindset.Bring a little foundational understanding. Neil Sahota is an IBM Master Inventor, United Nations (UN) Artificial Intelligence (AI) subject matter expert, and Professor at UC Irvine. With 20+ years of business experience, Neil works to inspire clients and business partners to foster innovation and develop next-generation products/solutions powered by AI. He is one of the few people selected for IBM's Corporate Service Corps leadership program that pairs leaders with NGOs to perform community-driven economic development projects. Neil also partners with entrepreneurs to define their products, establish their target markets, and structure their companies. Enjoy! In this Episode4:51 - Some of Neil's mistakes while doing business 7:37 - The challenges associated with using smart technologies 10:10 - An example of how AI is being used ineffectively 12:36 - How to make the most of AI 18:24 - Why entrepreneurs are more innovative than established companies Favorite Quotes"If you're a hundred percent successful, is that a good or bad thing? It's bad because it tells you you're not taking enough risk, right? Nothing wrong with failure, learning, and pivoting. What's wrong with "successful"? You're not taking enough risk. Don't be afraid of doing that." - Neil Sahota "Don't expect to be a hundred percent successful all the time. That's asking too much of yourself." - Neil Sahota "There are a lot of smart technologies, but they don't understand the pain points of the business." - Neil Sahota "The biggest stumbling block most businesses have is they don't know how to think innovatively about the technology. They don't know the toolset and how it could be really applied to do something differently. Companies that are really succeeding are the ones that are really disrupting the way things are actually being done. And that's not something most people can fathom." - Neil Sahota "Building up ecosystems and working with all these companies around the world, it's the entrepreneurs, it's the small startups that actually are thinking more innovatively. They are far more open to possibilities than the more established companies are." - Neil Sahota Engage with Neil SahotaTwitterLinkedInWebsite: AI for Good Book: Own the AI revolution for non-technical business leaders  Knucklehead Podcast is brought to you byManscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast    
Being a journalist for most of his life, Kevin noticed that the majority of businesses, especially those in the newspaper and media industry, are trapped in their own business model. As newspapers and other print media have waned in popularity, digital format is now the future of journalism, and category design will play an increasingly important role in shaping how readers interact with content. In today’s edition of the Knucklehead Podcast, our guest, Kevin Maney, will discuss his transformation from a top-rated journalist to a sought-after business consultant. He will also share some of the biggest mistakes he made in business that cost him the luxury lifestyle of sailing in the Bahamas. On top of that, he will discuss category design and its importance on business. Kevin's strategy for building a successful company:Find a new market category and own it over time.  Kevin Maneyis a bestselling author and award-winning columnist. He has been writing about technology for 30 years, has interviewed most of the tech pioneers you can name, and brings broad and deep context to Category Design conversations. He is co-author of the book Play Bigger and has been an A-list writer and thinker about technology for 25 years. Enjoy! In This Episode1:37 - A quick glance at New York's current state 3:23 - Backstory of Kevin Maney 8:07 - His turning point in the development of an innovative business model 13:36 - His 'aha' moment that led him to shift from traditional media to digital 16:22 - The danger of identifying a great category and showing it to the world 21:08 - The biggest business mistake Kevin has ever made Favorite Quote"I was at a high-level technology conference, very exclusive kind of thing back in around 2000 or so. And one technology CEO took me aside and said, ‘I want to introduce you to this guy, Larry Page. And he started this company called Google. It's going to be a search engine'. And I was like, 'We have Alta Vista, what do we want at some other search engine for?' And not having any recognition that maybe I would approach this guy and say, 'can I put a little money in your company?’  And we wouldn't be sitting here today. I'd be out of my yacht out of the Bahamas." - Kevin Maney "In digital markets, it really is a winner takes all business in most categories. There's no friction to everyone using what is the perceived best in any particular category." - Kevin Maney "One of the great dangers is identifying a category and defining it really well, but you don't have the size or the resources to pull that thing off. You've just done somebody else an enormous favor and somebody else has got to come in and own that thing." - Kevin Maney Engage with Kevin ManeyLinkedInCategory Designs AdvisorKevin Maney Website Knucklehead Podcast is brought to you byManscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast 
It's a new age out there, and the way people invest is changing as well. With the explosion in the popularity of cryptocurrencies over the past few years, many people are wondering how to get started and which currency they should invest in. While cryptocurrencies are revolutionizing the way we transact, we can’t help but wonder if this is just a fad or an evolution of something much bigger. Obsessed about all things crypto, Shahar quit his job to devote his time to crypto investing. Despite losing all his money and seeing all his gains disappear, his belief that digital assets are the next big thing that will move society forward gave him a greater purpose in the cryptocurrency space. His advice:Don't be afraid of risk. The only failure is the one you don't learn from. In today’s edition of the Knucklehead Podcast, our guest, Shahar Abrams, will talk about how his screw-ups in crypto investing have led him to become an expert in the crypto industry today. He will also discuss the biggest trap that most beginner investors fall into and will give great advice to anyone interested in investing in digital assets.  Shahar Abramsis an investor, an educator, and the CEO at Road to Babylon. He is passionate about helping his clients form, plan, and execute effective crypto investment strategies hand-tailored to their personal and financial goals. As an experienced crypto investor and a professional in the blockchain industry (at IBM), Shahar provides on-demand insight and assistance to clients of all backgrounds as they navigate this new and exciting space. Road to Babylonteaches people of all ages and backgrounds how they can use crypto to start making their finances work for them, the way they want to.  Enjoy! In This Episode2:40 - Backstory of Shahar Abrams 9:39 - What made him switch from working for large institutions into crypto investing and how he screwed up 12:37 - How he feels every time he logs into his cryptocurrency portfolio 13:44 - How he copes with losing his investment 20:10 - His advice to anyone interested in investing in digital assets 25:40 - How to get in touch with Shahar Abrams Favorite Quotes"Then I was greedy that even though I was up three, four X in a matter of months, I had no experience of evaluating markets and investments and that kind of thing. And so I lost all of that money and even more over the next two years of the bear market." - Shahar Abrams "The first feeling is euphoria and the second feeling is pain. When you see it all sort of going away, you have this feeling that this is just another dip even if you watch all of your gains disappear. That pain, over two years, is what drove me to try and get better to not have that happen again." - Shahar Abrams "There's no substitute for your own personal experience." - Shahar Abrams "You cannot substitute someone else's conviction for your own when it comes to investing." - Shahar Abrams "It's great to get ideas from other people, but you cannot substitute doing the work yourself and learning about it if you are going to invest in it." - Shahar Abrams Engage with Shahar AbramsTwitterLinkedInWebsite: Road to Babylon Knucklehead Podcast is brought to you byManscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast     
Making Opportunities

Making Opportunities

2021-10-1239:06

Finding opportunities and turning them into a thriving business is a part of every entrepreneur's life. And one thing that sets a successful entrepreneur apart is the ability to identify opportunities and act on them quickly. It might not be the next big thing, but it can be something to learn from. As the old saying goes, "Opportunities don't happen. They're made." In today’s edition of the Knucklehead Podcast, our guest, Dalair Hudson talks about his fair share of screw-ups that have taught him valuable lessons that he applies to his businesses today.  As an entrepreneur, he will also share his thought process on finding new opportunities and turning them into a thriving business. Dalair’s thought process on finding opportunities:Be very good at understanding new opportunitiesEvaluate those opportunitiesTake advantage of opportunities that you find worthwhile Dalair Hudsonis a US Army veteran turned entrepreneur. With the strong leadership he learned in the military, he is very well versed in solution thinking. After holding a leadership position in the military, Dalair is now directing projects in the civilian sector.  Enjoy! In This Episode5:00 - Dalair's screw up story and what he learned from it 10:28 - How he deals with the negative part of selling ammo to individuals 12:43 - What drives him to pursue the entrepreneur path 15:56 - How Dalair go through the process of building up his business 20:13 - Finding opportunities in the cryptocurrency space 22:53 - Dalair's painful experience with a start-up company 24:42 - His advice for conducting business with people outside the military 26:21 - What he learned from one of his biggest failures 27:53 - Dalair's process for qualifying prospects 31:09 - An overview of Dalair's current business activities 36:07 - His advice for anybody still in the military Favorite Quote"We had worked on trust with a lot of people before that we’re kind of like partners or recommendations. So we made the mistake of working in trust with this company. After the project was finished, the company essentially like sold the company to somebody else and they just wrote us out, didn't pay us anything on that. So we pretty much lost four months of work and couple of hundred thousand dollars." - Dalair Hudson “I've always just been a very low-stress person in general. Nothing bothers me. So I've noticed a lot of things, but I don't always say everything." - Dalair Hudson "If you cannot reach out and talk to them, you may not want to put as much trust into the project. You need to do a lot more vetting on those projects ahead of time." - Dalair Hudson “My intent and the end goal for any business is to help the end customer to make life easier. If the customer that I'm working with or the product that I'm working with doesn't have that kind of mentality, I assume they're just here for the quick buck. And if that's the intent, it's a disingenuous project. It’s probably not going to be successful                        and I don't want to be a part of it." - Dalair Hudson "Don't be afraid to message people. Even though there will be people that are going to kind of just shut you down or kind of ignore you, don't be afraid to send out a hundred messages to a hundred different people." - Dalair Hudson Engage with Dalair HudsonLinkedIn Knucklehead Podcast is brought to you byManscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast  
Entrepreneurship can be a difficult and downright scary endeavor. While most business owners fall into the trap of finding the right person and creating the perfect team to grow their company, people desire to be led by a great visionary and a great leader who has a vision of where their company is going in the future. Stop searching for the right person, start being the right person. Have the right mindset and take action in the right direction. In today’s edition of the Knucklehead Podcast, our guest, Joe Evangelisti will talk about how his failure has led him into becoming a visionary and effective leader. He will also discuss how he helps transitioning military to become successful business owners and share insightful thoughts to aspiring entrepreneurs. Joe Evangelisti is a decorated veteran who served in the United States Navy Construction Battalion – the Seabees. As a second-generation builder, he jumped into fixing and flipping properties after serving in the military. Having built an 8-figure empire himself, Joe understands what it takes to MASTER the game of business. He also mentors and coaches new and seasoned business owners who want to exploit their greatness.  Enjoy! In This Episode3:33 - Backstory of Joe Evangelisti 5:53 - His favorite failure story 12:02 - How Joe evolved into becoming an effective leader 15:03 - An introduction to Joe's "Five Roads to Victory" 21:05 - How Joe helps transitioning military members to become business owners 23:35 - His advice to all aspiring entrepreneurs Favorite Quotes"As a successful anything, mother, a brother, a father, a cake baker, a car detailer, I don't care what you are. You don't get to be a victim. Nobody who's successful in life plays the victim card, right? We get to be the victor." - Joe Evangelisti "I got into the third house before the market really started to collapse. I had to start to do what we call course correcting, I had to pivot. We could fail, but got to do something different." - Joe Evangelisti "So many CEOs are constantly searching for the right people, but they're afraid to look in the mirror and fix themselves. People want to be led by a great visionary and a great leader." - Joe Evangelisti "As business owners, we have a limited belief mindset. We put ourselves into a spectrum where we don't believe that we can find the right people. So we don't believe that there are people out there that are worth investing in." - Joe Evangelisti "In any business, the first thing you have to do is to take action. Taking action in the right direction leads to income." - Joe Evangelisti Engage with Joe EvangelistiFacebookInstagramYouTubeLinkedInWebsite Knucklehead Podcast is brought to you byManscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off Grab your COVID 19 survivor T-shirt HERE Reach out to Justin Szerletich to get in touch with Knucklehead Media GroupLinkedInTwitter  Connect with Knucklehead Media GroupWebsiteFacebookTwitter • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast 
Having seen firsthand the dark side of the patent system, Russ spent most of his time learning the ropes of patent law and “reverse engineer” the process. As he is now recognized as one of the world’s leading patent strategists, the $5,000 he lost on a worthless patent search in the early days of his career has turned out to be the best investment he has ever made.   His mantra Show up and do the next right thing   In today’s edition of the Knucklehead Podcast, Russ Krajec will talk about how his experiences and mistakes in the past led him to become one of the world’s top intellectual property strategists today. He will also discuss the best way to develop a business plan and when is the right time to patent a business idea.   Russ Krajec is the CEO of BlueIron, a patent finance company that makes $50-100K investments in pre-revenue startups and $2-5M loans using the startup’s patents as collateral. An author of more than 800 patent applications and inventor of over 30 US patents, Russ is a leading expert in intellectual property and one of IAM’s Top 300 Patent Strategists.   In This Episode 2:50 - The biggest mistake most start-up businesses make   4:02 - Russ' approach to creating the best business plan   6:04 - When and how Russ gets a patent for a business idea   8:38 - What it takes to land a successful career or business   15:58 - Russ' motivation for becoming a patent attorney   22:21 - How he gets over the plans that never work out   25:03 - How to get in touch with Russ Krajec   27:36 - What he discovered about the legal industry   31:38 - His mindset about mistakes or screw-ups   Favorite Quotes "There's a point where the most important thing you can do is ANYTHING. There's a point where you just need to move the needle. If I didn't take the action, I'd still be sitting there on the sidelines going, ugghh, you know, 'Should I do it?" - Russ Krajec   "I talked to a lot of startup companies and they have a grand vision of where their product is going. The biggest mistake they make is to run out to a patent attorney and get a patent on this grand business idea and they do it at a time when it's untested." - Russ Krajec   “I don't finance the original idea. I want to capture the value after you've been through the process, after you've built a prototype, after you've tried to sell this, after you've got the response from the market, after you've honed this thing. Whatever you start at the beginning, is just a framework." - Russ Krajec   "Opportunity is going to show up somewhere. Sometime in your life, opportunities going to show up, may show up once, may show up multiple times. But be ready to take it. Be ready to jump on it when it comes." - Russ Krajec   "It doesn't mean every investment is going to turn out to be a unicorn. But an opportunity will come by every once in a while." - Russ Krajec   "If you're going to do something, show up. Put your back into it. Do the best job you can and make it account." - Russ Krajec   Engage with Russ Krajec BlueIron Website BlueIron IP’s Patent Myth Podcast   Reach out to Justin Szerletich to get in touch with Knucklehead Media Group LinkedIn Twitter   Knucklehead Podcast is brought to you by Manscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off   Grab your COVID 19 survivor T-shirt HERE   Connect with Knucklehead Media Group Website Facebook Twitter   Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours. Click here for more episodes of the Knucklehead Podcast  
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