The Badass Brand Builder with Emily Hester

Today, we’re chatting all about Branding and how it’s far more than just the logo you use for your business. Branding itself is made up of three (3) parts- strategy, messaging, and strategy. In the first part of this two (2) part series, we're breaking down the differences and getting started on helping you figure out your brand's strategy.  Grab the brand discovery template here. Connect with me on Instagram. Follow me on Tiktok. Check out my website. Get a 30-day free trial of The Amelie Society.  --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

WE'RE BACK! That's right- we're back and better than ever! Get ready to hear all about business, branding, and marketing from your fave 24yr old- yes, I said 24, can you believe it- entrepreneur! We'll be putting out new episodes every Friday, so be sure to subscribe so you're notified when new ones go live!  Connect with me on Instagram. Follow me on Tiktok. Check out my website. Get a 30-day free trial of The Amelie Society.  --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

Today, I'm letting you in on the reason I abandoned my business for two weeks this month and why I sometimes feel like my life is a soap opera. Book your own VIP Brand Design day today! https://canyonmooncreative.com/brand-blueprint Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

This week, I chat with you about VIP Days, why I started offering them, and why you need them in your businesses! This week's small business shoutout goes to the awesome boutique The Lemon Drop Shop! Follow them on Tiktok and shop their shop at https://thelemondropshop.commentsold.com/store.  Book your own VIP Brand Design day today! https://canyonmooncreative.com/brand-blueprint Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

Tune in to hear my latest Instagram Live where I share all of my VIP Day secrets and answer some burning questions from you, as well as share all the info about my new program, the Day Designer Minimind!  Check out the Day Designer Minimind and join for 50% off! https://canyonmooncreative.com/minimind Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

In the return to the podcast, I sit down and have a quick chat with you about why I stepped away from showing up for the last few months and what I will be doing in my business as I make my big return. This week's small business shoutout goes to the incredible copywriter Whitney Filloon! Follow her at https://www.instagram.com/whitneywrotethis/ Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

This week, I talk about why I'm transitioning my business to a hybrid sales model with passive and live sales, as well as what has worked for my business and the changes I'm hoping to see.  This week's small business shoutout goes to the incredible Halie of Social Sol Media! Follow her at https://www.instagram.com/socialsolmedia/ Join the Amelie Society right now for only $21.60! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

In this episode, I break down the best and worst investments I made in my business this year. Some of these investments are no-brainers, but others might surprise you! Follow my coach Alyssa: https://www.instagram.com/nerveclientstudio/ Follow my coach Dani: https://www.instagram.com/dani.stratmann/ Watch my 5 Branding Essentials Workshop: https://canyonmooncreative.com/brand-workshop This week's small business shoutout goes to the incredible Kelli of Kay and Co. Studio! Follow her at https://www.instagram.com/kayandcostudio/ and join her free challenge here https://www.kayandcostudio.com/vipchallenge! Join the Amelie Society right now for only $21.60! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

Season 6 returns with a juicy tale of the ups and downs of my first official, strategic af live launch that has kept me off the podcast since JULY! Learn what worked, what didn't, what I learned, and how I feel now that it's all said and done. Follow my coach Alyssa: https://www.instagram.com/nerveclientstudio/ Watch my 5 Branding Essentials Workshop: https://canyonmooncreative.com/brand-workshop This week's small business shoutout goes to the incredible Treychel of Nomad Virtual Solutions! Follow her at https://www.instagram.com/nomadvirtualsolutions/ and join her free challenge that starts December 14th here https://nomadvirtualsolutions.com/free-challenge/! Join the Amelie Society right now for only $21.60! https://canyonmooncreative.com/society Get 20% off your Honeybook subscription: http://share.honeybook.com/emily97256 Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY Mighty Patch. Today. I'm sharing with you an update on what happened after I accidentally went viral on TikTok! If you want to try the Mighty Patch for yourself use code BOSSBABE15 for 15% off on herocosmetics.com! This week's small creator shoutout goes to the inspiring Madison of M. Anderson Design! Follow her at https://instagram.com/mandersondesign and shop her Etsy at https://www.etsy.com/shop/MAndersonDesignShop Join the Amelie Society right now for only $20.25/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY Mighty Patch. Today, I'm chatting with Kristen Ellis, an amazing web designer and boss lady, all about what it's like to to be a digital nomad. If you want to try the Mighty Patch for yourself use code BOSSBABE15 for 15% off on herocosmetics.com! Check out Kristen's website: https://kristenleighdesigns.com Join Kristen's free resource library: https://kristenleighdesigns.com/web-designer-collective/ Follow Kristen on Instagram: https://www.instagram.com/kristenleighellis/ Join the Amelie Society right now for only $20.25/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY Mighty Patch.  Today. I'm sharing with you how I accidentally went viral on TikTok! If you want to try the Mighty Patch for yourself use code BOSSBABE15 for 15% off on herocosmetics.com! This week's small creator shoutout goes to the inspiring Barbiana of Leche Studio! Follow her at https://instagram.com/leche.studio Join the Amelie Society right now for only $20.25/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY PERSONAL REVOLUTION. Today. I'm sharing with you how my membership launch went, and am spieling the deets on what worked and what didn’t. Ready for your own Personal Revolution? Listen to all episodes of the show here: https://www.himalaya.com/revolution1 Download the Affirmations To Make Your Dream CEO Life Become A Reality freebie here: https://canyonmooncreative.com/affirmations This week's small creator shoutout goes to the inspiring Alex of High Moon Studio! Follow her at https://instagram.com/highmoonstudio Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY PERSONAL REVOLUTION.  Today. I'm sharing with you how I'm launching my membership, The Amelie Society, this month- including what platforms I'm launching on, what graphics I'm making, and more! Ready for your own Personal Revolution? Listen to all episodes of the show here: https://www.himalaya.com/revolution1 Download the Affirmations To Make Your Dream CEO Life Become A Reality freebie here: https://canyonmooncreative.com/affirmations This week's small creator shoutout goes to the inspiring Meg of Lemon and Birch! Follow her at https://instagram.com/lemonandbirch Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY TRESTA. Sign up for Tresta and get a 30 day free trial at https://tresta.com/bossbabe Today, I share with you the affirmations I use in my own business and life to help me achieve all of my goals and become the CEO I want to be.  Download the Affirmations To Make Your Dream CEO Life Become A Reality freebie here: https://canyonmooncreative.com/affirmations This week's small creator shoutout goes to the inspiring Julie Johnson, an Instagram and Youtube Manager! Follow her on Instagram at https://instagram.com/juliejohnsoncreative Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY TRESTA. Sign up for Tresta and get a 30 day free trial at https://tresta.com/bossbabe Today, I decided to try something different with the show and try an absolutely honest, unedited episode outside sharing my thoughts on the quarantine, why I pivoted my business, and what the future holds! Let me know what you think!  This week's small creator shoutout goes to the incredible Elley Mae, an inspiring business coach! Follow her on Instagram at https://instagram.com/elleymae Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Sign up for the Branded Babe Summit today for FREE! https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

Today, we talk about memberships, how to start one and why it's a good thing to have for your business! Sign up for MemberVault today: https://membervault.samcart.com/referral/membervault/79FyxYHhS0crPXRW Join the Amelie Society right now for only $27/mon! https://canyonmooncreative.com/society Follow the Branded Babe Summit on Instagram to find out what's happening and signup to be an attendee! Follow at https://instagram.com/brandedbabesummit! Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

Today, I answer all of your questions about my new content template membership, the Amelie Society. Click here to join the society right now for only $27/mon! https://canyonmooncreative.com/society Thanks Alyssa for submitting your questions. Follow her at https://www.instagram.com/nerveclientstudio/ Want to sign up for the Branded Babe Summit? You can do so by clicking here: https://learn.brandedbabesummit.com/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

 Today, I share with you guys why selling in a pandemic scares me and how I combat my fears to launch the Amelie Society. Join the Amelie Society: https://canyonmooncreative.com/society This week’s small creator shoutout goes to Alyssa of @nerveclientstudio, an amazing Amelie Society member. Follow her on Instagram at https://www.instagram.com/nerveclientstudio/ Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Listen to the official TCBB Playlist: https://bit.ly/tcbbplaylist Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support

THIS EPISODE IS SPONSORED BY TRESTA. Sign up for Tresta and get a 30 day free trial at https://tresta.com/bossbabe Today, I share with you guys the investments I made in my business during Q1 Get the Jenna Black Money Mindset Bundle: https://www.jennablack.co/richkit/ Get your free Content Calendar for Asana: https://canyonmooncreative.com/freebie Join the Amelie Society: https://canyonmooncreative.com/society This week’s small creator shoutout goes to Kristen of @aspentheory, an incredible brand and web designer. Follow her on Instagram at https://instagram.com/aspentheory Get $10 off your first Imperfect Foods order when you sign up with my link: http://imprfct.us/v/emily_9616 Get 20% off your Dubsado subscription: https://www.dubsado.com/?c=canyonmooncreativeco Get 50% off of your Flodesk subscription: https://flodesk.com/c/CANYONMOON Want to stay up to date on what’s happening with the podcast? Follow me on Instagram at https://instagram.com/canyonmooncreativeco --- Support this podcast: https://podcasters.spotify.com/pod/show/badassbrand/support