DiscoverSocialette: Bite-Sized Online Marketing Podcast
Socialette: Bite-Sized Online Marketing Podcast
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Socialette: Bite-Sized Online Marketing Podcast

Author: Steph Taylor

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A bite-sized online marketing podcast for business owners. Join Steph Taylor as she answers ALL your business marketing questions and deep-dives into the nitty gritty of online marketing, content marketing, social media marketing and marketing strategy for business owners.
Free online marketing resources: http://stephtaylor.co
Instagram: http://instagram.com/stephtaylor.co
234 Episodes
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Want to launch something in 2020, but not sure what to launch? Or maybe you’re working away on creating a course in the background, maybe you’re still working on the idea of something bigger to launch. You can still launch something in the meantime. This episode, I’m sharing 3 things you can launch when you have nothing new to launch. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap  Follow me on Instagram: @stephtaylor.co
As business owners, there are a bunch of very common stories that we tell ourselves - stories that are designed to keep us safe, but as a result, they’re holding us back from the success we deserve in our businesses. This episode, I’m sharing 5 of these stories (and I’ve hands-down been guilty of these too!)  Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
I’ve been talking about mindset a LOT these past few episodes, and you guys are probably like “bring back the marketing tips!” But, honestly, you won’t find success with any marketing tips unless your mindset is in the right place. And, today’s podcast guest is about to school you in mindset. Lisa Corduff helps extraordinary women get unstuck and create real and lasting change in their lives. She uses practical and powerful mindset strategies (and a stack of inspiration!) to help you identify and breakdown the barriers that hold you back - because the world needs more women owning their worth and power. Some of the things we talk about in this episode include… The mindset shifts Lisa had to make to take her business to the next level. The biggest mindset struggles she sees business owners dealing with and how they can overcome them. The stories we tell ourselves that hold us back from success and how to reframe these.  The “Be Do Have” concept and how you can apply this to your business to become wildly successful in anything you do.  Unfortunately the second half of the recording went a bit fuzzy and it can’t be fixed, but I highly recommend listening to the entire episode as it’s SO jam packed with value. You can find Lisa Corduff at http://lisacorduff.com/ and @lisacorduff on Instagram. Have you downloaded my free ebook yet? Grab The Complete Roadmap for a Killer Launch from http://stephtaylor.co/roadmap  Are we Insta pals? Find me at @stephtaylor.co on Instagram
Mindset is truly THE most important thing in running a business. I’ve only recently realised in the last few months just how much my mindset has been holding me back from success. This year, I’m making some big mindset shifts as I look to take my business to the next level. Here are 9 business mindset shifts I’m making in 2020.  Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Statistically speaking, you’ve probably given up on your New Year’s resolutions by now. But, did you set any resolutions for your business this year? It’s not too late! This episode, I’m sharing 5 business resolutions to make in 2020.  Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
It’s a new year, and that means a fresh start! This year, I’m focusing on creating new business habits to ensure that everything runs more smoothly than it did in 2019 - because that was a messy year! This episode, I’m sharing with you the 6 better business habits I’m creating in 2020.  Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Content marketing is magic, but the big struggle can be coming up with fresh content ideas all the time. This episode, I’m sharing 5 free tools you can use for content marketing ideas that your audience actually cares about. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
Social media content ideas can be hard to come by sometimes. We all go through times when we’re feeling super inspired, and then times when we’re just not feeling it. This episode, I’m sharing 7 social media post ideas. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
Passive income can be a game-changer in your business. It’s a great way to diversify where your money is coming from, and make sure you’re not putting all your eggs in one basket. This episode, I’m looking at how you can get started with passive income in your business. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
There are a heck of a lot of Instagram-related tools and apps out there. Lucky for you, I’ve tried a LOT of them and, this episode, I’m sharing 6 of my favourite tools to streamline your Instagram marketing. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
Branding is something I spent a lot of time learning about in 2018, because I truly believe it’s what differentiates the good businesses from the great ones. I’m by no means a branding expert, but I’ve learnt a few things along the way and today I’ll be sharing a few branding tips with you. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
Frankly, I’m a bit sick of seeing these things on Instagram. None of these things will actually grow your business, beyond maybe getting you more followers or more engagement - but these followers and these people engaging, they’re usually not the right people. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch
Anyone who runs a business will agree that running a business changes your life.  This episode is about the realities of building and scaling a business - because it’s a million times harder than you think it’s going to be. Download my free ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/launch  Follow me on Instagram at http://instagram.com/stephtaylor.co
Bec Miller is the founder of Health With Bec, where she helps women slim down without the hunger - and keep it off! Bec is also a client of mine, and we’ve recently been working together on the launch of her membership, so I thought it would be pretty cool to get her on the show to share her launch story. To wrap it all up at the end, Bec is also sharing her top nutrition tips for business owners.  We chatted about… Why Bec started her business (rather than going to work for someone else) and how she grew her audience and got clients in the early days. What made her decide to launch her first ebooks and how she marketed those launches.  Why she decided to launch a membership, and how the first launch of it went. What she found to be the hardest part of the membership launch process (and what surprised her about the process!)  You can find Bec Miller at https://www.healthwithbec.com/ and @health_with_bec on Instagram. Have you downloaded my free ebook? Grab The Complete Roadmap for a Killer Launch at http://stephtaylor.co/launch 
Salome Schillack is the founder of Shine and Succeed, where they help digital course creators launch bigger, grow more consistently and scale faster, using Facebook Ads and Instagram Ads. In today’s episode, we’re chatting about starting to run Facebook Ads, and how to use Facebook Ads in a launch (with a specific focus on online course launches). We chatted about… Why Salome chose the niche that she’s in for her business - that is, Facebook Ads for digital course creators.  Whether you should be boosting your posts or not.  Why she believes you shouldn’t only be running Facebook Ads when you have something to sell (and the types of ads you should be running in the background, even when you have nothing to sell!)  What ads to run in the lead up to your next online course launch, and what’s working particularly well at the moment.  You can find Salome Schillack at https://shineandsucceed.com/ and @salome.schillack on Instagram. Have you downloaded my free ebook? Grab The Complete Roadmap for a Killer Launch at http://stephtaylor.co/launch 
Join Stephanie Taylor (Socialette) and Courtney Condy (Occupation Wild) as they chat about Courtney Condy on launching a new business, getting out of a toxic relationship and turning her business around.   Having spent the years right out of college bouncing around the corporate sector feeling bored and uninspired, founder Courtney Condy, left her desk job for a life of adventure.  Saying goodbye to cubicles, limited vacation time, and lackluster projects, she began guiding and leading trips all over the United States and abroad. Fueled by a passion to help people redefine how they see their careers, she founded Occupation Wild. In the belief that if it’s just for a season or for a lifetime, there is nothing more rewarding than working in the outdoors.   You can find Courtney on...   Website: https://www.occupationwild.com/ Instagram: https://www.instagram.com/courtneymcondy/?hl=en   ---   Connect with me over at https://stephtaylor.co/ and https://www.instagram.com/stephtaylor.co   Have you downloaded my Complete Roadmap for a Killer Launch? Grab it at stephtaylor.co/launch
This week is 2020 planning week! And it wouldn't be complete without yours truly talking about how to start planning for your launches in 2020. Next year, I'll dive into the nitty gritty a bit more, but for now, we're looking at what you'll be launching next year and WHEN.  Download my free Complete Roadmap for a Killer Launch from http://stephtaylor.co/roadmap Are we Instagram friends yet? Find me over at @stephtaylor.co
Thought you’d finished planning for 2020 with the last episode? Nope! In today’s episode, I’ve enlisted the help of Claire Deane from Deane and Co to plan your marketing strategy and map out your marketing plan for 2020. Claire brings over 15 years of marketing experience to the table, so needless to say she knows a thing or two about marketing planning!  In this episode, we cover: Why it’s so important to enter 2020 with an overall marketing strategy and marketing plan. Where to start with planning your marketing for 2020. How to determine how much budget to allocate to your marketing for 2020 - as well as what to do if you have no budget. How far in advance to plan your content calendar. You can find out more about Claire and her CMO on-demand service at https://www.deaneand.co/ or at @deaneand.co on Instagram. Have you downloaded my free ebook - The Complete Roadmap for a Killer Launch? Grab it at stephtaylor.co/launch
Planning your business for 2020? Now there’s a daunting thought. But, it has to be done, which is why I’ve enlisted the help of today’s guest, Lauren Stratford, to help you plan your business for 2020, one step at a time. Some of the things we covered: What it means to intentionally design your business, and how this plays out inside your business. Why it’s important to plan 2020 for your business and start the year with a plan of attack. Where the heck to start planning for 2020!  Lauren’s best tools and tips to speed up the planning process. How to feel a little bit less overwhelmed when you look at your 2020 plan.  You can find out more about Lauren at www.seriouslysorted.com.au Have you downloaded my free ebook - The Complete Roadmap for a Killer Launch? Grab it at stephtaylor.co/launch
When did you last take a holiday from your business? A real, no-wifi holiday. I've only had one or two during my time in business - but they were exactly what I needed. This episode, I’m sharing my top tips for taking a holiday from your business, so you can recharge and come back bursting with motivation and ideas. Don’t forget to follow me on Instagram @stephtaylor.co
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Comments (5)

Kylie Elliot

Can't wait, really looking forward to this 😀

Jul 1st
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Kylie Elliot

Great podcast, heaps of interesting and educational info.

Jun 26th
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Gemma Collins

That was the most content I have ever received from a podcast! And it wasn't even 10 minutes! I can't wait to listen to the rest and thank you! 😍

Jun 17th
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Rhys Walker

Great episode I find it super hard to get back my motivation after a holiday!

Apr 8th
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Timothy Cudd

Sending love from NZ love your work!!

May 7th
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