DiscoverSocialette: Bite-Sized Online Marketing Podcast
Socialette: Bite-Sized Online Marketing Podcast
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Socialette: Bite-Sized Online Marketing Podcast

Author: Steph Taylor

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A bite-sized online marketing podcast for small business owners. Join Steph Taylor, founder of Wildbloom, as she answers your online marketing questions and dives into the nitty-gritty of online marketing and social media marketing for small business owners.
Free online marketing resources: http://stephtaylor.co
Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom
158 Episodes
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It’s all well and good growing your Instagram following, but if nobody buys from you then you’re wasting your time. Here are my top tips to turn your social media followers into customers or clients. Download my free Instagram cheat sheet: http://stephtaylor.co/ig Follow me on Instagram: http://instagram.com/stephtaylor.co 
This episode is about the tactics - 7 little actions you can take right now that will move your business forward in some way. This episode is brought to you by my free ebook, 79 ways to up-level your business.   The 7 marketing tactics I chat about in this episode are straight from the free ebook, where you’ll find another 72 actionable tactics to up-level your business. Download the free ebook - 79 Ways to Up-Level Your Business: http://stephtaylor.co/79
As business owners, we’re spoilt for choice on where to advertise our businesses. Facebook Ads, Google Ads, Pinterest Ads, Linkedin Ads, Snapchat Ads… The list goes on. The two most common players are Facebook Ads and Google Ads. But, what’s the difference between the two platforms? And, which is better for your business? Take my mini course, 5 Days to First-Class Facebook Ads: http://stephtaylor.co/first-class Follow me on Instagram: http://instagram.com/stephtaylor.co  
Your Instagram profile is not only a HUGE consideration for your Instagram marketing, it’s also a key touchpoint in the customer journey. How your Instagram profile looks and feels, and what it says, play a big part in whether people follow you or click through to your website, or leave without a second thought. You don’t want to miss: The most important things to have in place before you even start investing time and energy into Instagram marketing. My little trick to make sure your Instagram profile is discoverable and easily searchable by your target audience (this is probably something your competitors aren’t doing!) How to get more people to click through to your Instagram profile from the search results or likes/followers lists. The things you MUST include when writing your Instagram bio (plus the strategic way to use the single link space that Instagram gives you). There’s an art and a science to Instagram marketing, but before you even start thinking about how to grow your Instagram following or how to get more Instagram likes, you need to start with the basics. This episode takes it all back to square one and helps you get the Instagram marketing foundations spot on. Please don’t forget to hit SUBSCRIBE, so you don’t miss a new episode, released every Monday, Wednesday and Friday. If you enjoyed the show, I’d love it if you could please leave a rating and review in iTunes. Download my Instagram cheat sheet: http://stephtaylor.co/ig Follow me on Instagram: @stephtaylor.co
This show is mostly dedicated to DIY-ing your marketing, which is why I don’t talk about outsourcing it often. But, eventually, there’s going to be a better use of your time. And it’s going to be time to think about outsourcing. This episode, I look at where to start with outsourcing your marketing. Download my free Instagram cheat sheet: http://stephtaylor.co/ig Follow me on Instagram: http://instagram.com/stephtaylor.co
A few weeks ago, UK brand Lush announced that it would be abandoning social media altogether. This episode, I’m sharing my thoughts on this decision (and what it means for the rest of us in the ever-changing social media landscape!) Download the free Instagram cheat sheet: http://stephtaylor.co/ig Follow me on Instagram: http://instagram.com/stephtaylor.co
Today’s podcast guest is Carly Willoughby-Rolls from Minimalista. Carly is a life coach who works with ambitious creatives to cut through the clutter, figure out what sparks joy and design and live less complicated lives. In this episode, we chat about what it means to approach life and business with a minimalist mindset, how to do less and achieve more at the same time, and how to simplify your marketing. Find Carly at http://minimalista.com.au/ and @minimalista.com.au on Instagram
Today marks one year since I launched this podcast and, to celebrate, I put the feelers out on Instagram for some questions to answer. This episode, I’m answering as many of your questions as I can.   Download the Instagram cheat sheet: http://stephtaylor.co/ig Follow me on Instagram at http://instagram.com/stephtaylor.co  
Casey Mason is the founder of The Real Her Project, which is all about mindset education for the next generation of women. This episode, Casey and I chat about how to overcome mindset blocks in your marketing (especially when it comes to putting yourself out there), how to run an event and how to make the most of free marketing tactics, like collaborations. Get 10% off your tickets for the Real Girls, Real Success Convention with the code ‘STEPH’ - https://www.therealherproject.com/events
Facebook recently announced more changes to its algorithm - yet again! But, will they affect the way your business does Facebook marketing? This episode, I’m briefly looking at how the Facebook algorithm works and what the new changes mean for the Facebook newsfeed. Shop 5 Days to First-Class Facebook Ads at http://stephtaylor.co/firstclass Follow me on Instagram at http://instagram.com/stephtaylor.co
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Comments (1)

Rhys Walker

Great episode I find it super hard to get back my motivation after a holiday!

Apr 8th
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