Claim OwnershipThe Proffitt Podcast
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Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place!
Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed.
Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."
492 Episodes
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Send Krystal a Text Message.Unlock the secrets to transforming your business mindset with our special guest, Ed, the founding partner of Virtual Support Wizards. In this episode, we tackle the age-old debate of outsourcing versus doing it yourself, presenting compelling arguments for how virtual assistants can revolutionize your productivity and free up precious time for strategic growth. Listen to firsthand accounts and success stories that illustrate the life-changing impact of delegating t...
Send Krystal a Text Message.Ever wonder if you could transform your humble podcast setup into a professional-grade studio, even if you're just starting out? Join me as we unveil the secrets behind video podcasting, from choosing the proper recording formats to picking essential equipment that perfectly suits your needs. Special thanks to Joe from Arkansas, whose insightful Fan Mail question about managing video and audio podcasts led to today's episode, which is filled with practical adv...
Send Krystal a Text Message.What if you could transform your career and break into the writing industry? Join my chat with Barbara Richter, a seasoned expert in the writing and publishing world who turned her passion for storytelling into a thriving career. Barbara takes us on her journey from being a French teacher to becoming a sought-after ghostwriter, sharing the highs and lows of her path. We delve into her ventures, including the creation of In Ink Ghostwriting and her innovative platfo...
Send Krystal a Text Message.Ever wondered how to turn your passion for content creation into a profitable business? On today's episode, I share the blueprint that helped me earn over $10,000 from digital products in the past year. Starting with one-on-one coaching, I uncovered invaluable insights that shaped my future offerings and allowed me to understand my audience's needs on a deeper level. You'll gain actionable tips and a practical roadmap, beginning with personalized coaching sessions ...
Send Krystal a Text Message.Curious about how ancient Roman strategies can revolutionize your modern marketing techniques? We sit down with Jeremy Ryan Slate, co-founder of Command Your Brand and host of the Jeremy Ryan Slate Show, to uncover the secrets behind commanding your brand's visibility. Jeremy combines insights from his academic adventures at Oxford University with his expertise in leveraging podcasts for unparalleled exposure. He also adds a personal touch with stories about r...
Send Krystal a Text Message. Have you ever wondered what it takes to experience a "pinch me" moment with one of your mentors? Join me for a chat with one of my mentors, Marie Forleo. If you had told me in the humble beginnings of my online business in 2018 that I'd interview Marie not once, not twice, but three times in one year...I would've called BS!Tune in to hear about the dynamic setup of our latest Instagram live chat; you'll get more insight into the BTS of our conversation. Marie...
Send Krystal a Text Message.Ever wondered when’s the best time to start seeking podcast sponsors or how to differentiate between ads and sponsorships? In today's episode, we unravel the essentials of monetizing your podcast with our community member Leslie, who just launched her show and has burning questions. We break down the basics of sponsorships and get straight into self-sponsored content. Discover how promoting your products or services can be a robust form of self-sponsorship, se...
Send Krystal a Text Message.What if a single conversation could revolutionize your approach to sponsorships? Join me and Justin Moore, my sponsorship coach, as he shares a groundbreaking announcement—the launch of his Sponsorship Strategies Summit. This unforgettable episode was recorded at ConvertKit's breathtaking new podcast studio. (Stay tuned for the YouTube version of our convo!)Together, we unpack the transformative power of sponsorships for creators and discuss Justin's visionary plan...
Send Krystal a Text Message.Unlock the secrets to resilience and growth in content creation as we recap day two of Craft and Commerce 2024! Hear from Susie Bullock of "Hey Grill, Hey," who candidly contrasts the millennial dream with harsh realities, sharing invaluable practices like mindset shifts, gratitude, journaling, and meditation that have helped her persevere through challenges. Susie's journey is a beacon of hope for content creators struggling to maintain their passion amidst advers...
Send Krystal a Text Message.Ever wonder what happens when you gather the brightest minds in content creation under one roof? Join me as I recap part one of the magic of my second annual experience of ConvertKit's Craft and Commerce event, a gathering that inspired and transformed me. From the major announcement of ConvertKit's rebranding to 'Kit' to my journey rebranding as a 'content therapist,' this episode bursts with exhilarating moments and invaluable insights. (Plus, I spill the be...
Send Krystal a Text Message.Unlock the secrets to successful podcast monetization and audience engagement with insights from Traci DeForge, a trailblazer in the podcasting industry with a stellar background in broadcast radio and executive management. Traci's journey from managing radio stations to founding Produce Your Podcast, a top-tier consulting and production agency, offers invaluable lessons for anyone interested in leveraging podcasting for business growth. Learn how her extensive exp...
Send Krystal a Text Message.Ever wonder how Regina George from Mean Girls would handle being a content creator? This episode is your ultimate guide to transforming the not-so-glamorous task of tracking numbers into a powerhouse strategy for content creation. We'll sprinkle in some nostalgia with references from early 2000s movies like The Devil Wears Prada and Old School, making this informative session much more entertaining. Discover how paying attention to your stats can revolutionize your...
Send Krystal a Text Message.Unlock the secrets to revolutionize your content production with AI as we sit down with Cody Schneider, the mastermind behind Draft Horse AI and Swell AI. Ever wondered how to transform traditional brands into digital juggernauts? Cody shares his journey from e-commerce to B2B marketing, revealing how his expertise in scaling startups led to the creation of Swell AI. Discover the game-changing ways AI is reshaping content workflows, making what once took a village ...
Send Krystal a Text Message.Imagine transforming your creative spark into a sustainable livelihood where your passions fuel your income. That's the landscape we're exploring today as we unpack ConvertKit's 2024 State of the Creator Economy report, revealing the shifts and trends redefining content creation. You'll get a dose of inspiration and practical advice that could change how you approach your craft and, potentially, your earning potential. The financial landscape of the creator ec...
Send Krystal a Text Message.Want to hear about the latest Buzzsprout features directly from the source? Get ready to geek out on podcasting and marketing with the return of Alban Brooke, Buzzsprout's Head of Marketing. Alban, a voice familiar to the pod, gifts us a download of Buzzsprout's latest gizmos.Picture this: a mobile app and fan mail functions so innovative they'll have you rethinking your podcast strategy. As I walk down memory lane, sharing how Buzzsprout's clever feature rollouts ...
Send Krystal a Text Message.Have you ever poured your heart into creating something incredible, only to realize you've neglected to shout about it from the rooftops? I'll be the first to admit that I've fallen into this trap. Today, I'm laying it out on the table, providing a candid confession and a blueprint for ensuring your marketing efforts match your creative ideas. We're breaking down the house of content creation, focusing on the foundation—marketing—so you're not left with a mast...
Send Krystal a Text Message.Do you listen to sports podcasts regularly? If I know my audience like I think I do, you likely said, "No, not regularly." But after today's episode, I bet you're at least a little more curious about sports and podcasting.Buckle up for a fun conversation with Amy Buchan Siegfried, half of the creative duo behind the Sports Curious podcast. As we navigate the twists and turns of Amy's transition from the corporate jungle into the bustling world of podcasting alongsi...
Send Krystal a Text Message.Have you ever felt like you're talking to a wall when practicing your podcasting skills? Well, I decided to swap out the wall for ChatGPT in my latest chat, and the result was nothing short of a quirky, insightful twist on content creation and the art of the interview. With the help of my AI companion, we unpack the often-overlooked role of authenticity in storytelling and examine how embracing our perfectly imperfect selves can captivate and connect us to our...
Send Krystal a Text Message.Have you ever wondered what it's like to peek behind the curtain of app development and get your hands on features no one else has seen? Join me as I guide you through the beta testing and recount my adventures with the brand-new Buzzsprout mobile app.I'm sharing my firsthand experience of these new capabilities, and you'll hear the pure joy in my voice, knowing that this community's needs are shaping the future of podcasting tools!Do you feel like a content creati...
Send Krystal a Text Message.When life throws you a curveball, how do you catch it and throw it back? Teisha, founder of "Hurdle to Hope," joins us to share her powerful story of facing multiple sclerosis and stage four breast cancer with unwavering optimism. Her journey is one of remarkable resilience, not just in coping with her diagnosis but in turning her struggles into a platform for encouraging others. We dive into the emotions and strategies behind starting her podcast "Wellbeing I...
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I loved this episode on natural living. Very informational & Amy's blogis awesome!!