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Subcast

Author: Subsign

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Subcast: Un Podcast aproape saptamanal cu si despre Marketing.

By Subsign
https://subsign.co/
48 Episodes
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Link-uri de interes: Startup-ul care plasează reclame în spațiile goale din filmele de pe Netflix sau HBO Go: https://www.startupcafe.ro/marketing/startup-reclame-spatii-goale-filme-netflix-hbo-go.htm?fbclid=IwAR1X6qCTAMJHAEUm8nc_WNC9uKQheTlcW6GgFGK-NU9JcQYqNT83DVOgHE4 Superbowl ads: https://adage.com/article/special-report-super-bowl/super-bowl-commercials-2020-all-ads-released-so-far/2230951 Ne poti gasi aici: Georgiana: https://www.instagram.com/georgianabobu/ Bogdan: https://www.instagram.com/bogdanapetrii/ subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Subcast este un podcast cu si despre Marketing realizat de Apetrii Bogdan si Georgiana Bobu in cadrul agentiei Subsign.
In acest episod vorbim despre impactul lansarii Cybertruck si intreaga strategie de marketing din jurul sau. Link-uri de interes:  Lansare rezumat: https://www.youtube.com/watch?v=m7atGkba-Z8 Cybertruck vs. Ford: http://tiny.cc/n1p1gz Lego: https://www.facebook.com/LEGOAustralia/photos/a.1108944629176871/3238472009557445/?type=3&theater Ne poti gasi aici: Georgiana: https://www.instagram.com/georgianabobu/ Bogdan: https://www.instagram.com/bogdanapetrii/ subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Subcast este un podcast cu si despre Marketing realizat de Apetrii Bogdan si Georgiana Bobu in cadrul agentiei Subsign.
In acest episod am discutat cu Mircea Muresan (Initiatorul East European Comic Con) despre marketing-ul de conventii, evenimente si desigur despre promovarea filmelor. http://comic-con.ro/ https://www.facebook.com/eeccon https://www.instagram.com/comiccon.romania/ A ramas ca vom face si partea a2a cu Mircea cand se intoarce din Japonia si vom discuta despre diferentele culturale in ceea ce priveste promovarea.  Ne poti gasi aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Subcast este un podcast cu si despre Marketing realizat de Apetrii Bogdan si Georgiana Bobu in cadrul agentiei Subsign.
Exemple: https://www.facebook.com/medaland.ro/ https://www.facebook.com/vinurilezaz/ https://www.facebook.com/tikivillageiasi/ https://www.facebook.com/Mihai.Traistariu/ Ne poti gasi aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Subcast este un podcast cu si despre Marketing realizat de Apetrii Bogdan si Georgiana Bobu in cadrul agentiei Subsign.
In episodul cu nr 44 din Subcast, avem un invitat special: Madalina Ferchiu, Social Media Manager la Subsign. Am vorbit despre sfaturi pentru cei care doresc sa urmeze o facultate cu specializarea de marketing, cum a fost experienta noastra in cadrul FEAA (licenta si master), dar si greseli pe care le-am facut.  Ne poti gasi aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Subcast este un podcast cu si despre Marketing realizat de Apetrii Bogdan si Georgiana Bobu in cadrul agentiei Subsign.
In acest episod vorbim despre o noua platforma de social media, care are parte de o crestere rapid.   Link-uri de interes:   https://www.manafu.ro/2019/03/tiktok-romania/  https://blog.hootsuite.com/what-is-tiktok/   https://www.nytimes.com/2019/03/10/style/what-is-tik-tok.html  Lil Nas X  http://newsroom.tiktok.com/lil-nas-x-takes-the-old-town-road-from-tiktok-to-the-top-of-the-charts/   https://www.theverge.com/2019/4/5/18296815/lil-nas-x-old-town-road-tiktok-artists-spotify-soundcloud-streams-revenue  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
 In acest episod vorbim despre reclamele care se aseamana ca si concept si despre cum ar putea brand-urile sa capitalizeze spre alte zone de business. Link-uri de interes: 1. Reclame Similare KAFUNE  https://www.youtube.com/watch?v=t7wCPOIvpkk   https://www.youtube.com/watch?v=kOF_oiTP-E0  Lapte Maresi  https://www.youtube.com/watch?v=Mc32BisXu-4  Heinz  https://www.youtube.com/watch?v=keOaQm6RpBg  2. Brand-uri care se pot extinde pe noi zone de produse sau servicii Profit Ferrari  https://beloved-brands.com/2017/02/08/ferrari-brand-sells-more-desire-than-it-does-cars/  Palarii KFC  https://www.adweek.com/creativity/kfc-just-launched-a-bucket-hat-that-if-you-want-still-doubles-as-a-chicken-bucket/?fbclid=IwAR1lIko6Cvc4WRvmZ2uqXkTIfame-A65m5eeEvuyZ2q3GpWO6JWdkgi1elw  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
Alex Dona: https://www.facebook.com/AlexDonaPage/  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
 Subiectele din acest episod:    1. Volkswagen  :   https://adage.com/article/cmo-strategy/why-vw-bringing-its-emissions-scandal-again-new-ad/2175451?fbclid=IwAR3InuWOwv-8I4Prc7s6loIVQAjBl327XIe1MyULCkBdxak1GyZKwXhVRIE  2. H&M Colectia #LoveForAll :   https://www.facebook.com/hmromania/posts/2252934474947646?hc_location=ufi  3. Lidl pe LinkedIn:  https://www.linkedin.com/feed/update/urn:li:activity:6543697560350007296  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
Subiectele din acest episod:    1. The North Face - Wikipedia :  https://www.youtube.com/watch?v=CtU1uEESmJM&feature=youtu.be   https://fstoppers.com/news/north-face-caught-gaming-wikipedia-after-they-bragged-about-it-378165?fbclid=IwAR3kvTSBP49bWHRgIh6s7ZnpYZACubjl1a_Rp_Kjx8hifkYQpN9DGptjPcM  2. Coca-Cola Billboards:  https://adage.com/creativity/work/coca-cola-recycling-billboards/2174656  3. Spalatoriile Tide:  https://www.adweek.com/brand-marketing/hate-doing-laundry-no-sweat-tide-just-announced-itll-do-it-for-you/?fbclid=IwAR1xbWIYPUwLXKYNIkFWFfQvrio0iXSwLSdCVNbRCJk3LW1SMJvk3JxQcEc  4. Influencer si vanzari de produse: https://www.buzzfeed.com/jamedjackson/instagram-influencer-2-million-followers-arii?fbclid=IwAR2PPEipGL5MNWwkPHG-LZ4NZ7KRdVO4iiWzB3gbIx9GoIOytBcq7s2JMho  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
 Despre ce alt tip de afacere ai vrea sa vorbim in aceasta mini serie de Digitalizarea a unui Business?  Ne poti gasi aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
Link-uri de interes:  Instagram ascunde numarul de Like-uri:  https://later.com/blog/hidden-likes-instagram/  Burger King Unhappy Meal:  https://www.youtube.com/watch?v=PjxRUEA0Tdo  Facebook redesign:  https://www.theverge.com/2019/4/30/18523265/facebook-events-groups-redesign-news-feed-features-f8-2019  Masti Traditionale si Netflix:  https://virginradio.ro/provocarea-virgin-radio-romania-are-un-raspuns-de-la-netflix-video/?fbclid=IwAR3YaCF1Rq6JLZ3tk-GB_7xAWjQkC93tZ_uecJGV1cikgTSVX2OEYva-YPQ    Suntem si aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
Am revenit cu un nou episod, unde am discutat despre rolul marketing-ului si tipurile de agentii. Speram sa fi clarificat astfel putin din "misterele" domeniului.   Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co   Ne poti ajuta sa fim in Podcasturile de top din Romania votand aici:  https://cristianchinabirta.ro/2019/04/12/top-10-podcasturi-romanesti/?fbclid=IwAR2Q_z49sHr-gVeqxWh6S61kMNwQul838iMUmRIogrGC8PJIEZKNYQhiEsA  #JojovsAndreeaEsca Suntem si aici:  subsign.co/  www.facebook.com/subsign/  www.instagram.com/subsign/  twitter.com/subsignco  medium.com/@subsign  www.linkedin.com/company/subsign  www.youtube.com/user/subsign
In acest episod am discutat cu Valentin Pintilescu,  Development Manager  la  LooLooKids & TraLaLa, despre YouTube, cum au conturat un business in jurul generarii de continut, cum poate un brand capitaliza pe aceasta platforma si desigur despre reusita lor de a primi primul Diamond Play Button din Romania pentru cei aproape 15 milioane de subscribers.   https://weareloolookids.com/   https://www.youtube.com/user/CanteceCopiiTraLaLa   https://www.youtube.com/user/LooLooKids  Multumim din nou Valentin pentru prezenta si cu siguranta vom mai sta la discutii si pe viitor (cu sau fara microfon)! :)   Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co   
 Link-uri de interes: Google Stadia: https://youtu.be/IP40ZasO5Lg  Amenda Google: https://goo.gl/1PdYfE   Schimbari Facebook Ads:  https://goo.gl/vpYwny  Instagram checkout: https://techcrunch.com/2019/03/19/instagram-checkout/  5 To Go vs Starbucks: https://www.paginademedia.ro/2019/03/campanie-virala-5-to-go Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co  
Link-uri de interes: https://www.facebook.com/1272272526262950/videos/407060960058216/ https://www.iqads.ro/articol/45638/romania-vrea-autostrazi-iar-stefan-mandache-antreprenor-satul-de-promisiuni-ne Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co  
Link-uri de interes: https://subsign.co/stories/linkedin-ui-case-study/ www.linkedin.com/company/subsign  Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co   
Saptamana aceasta am decis sa vorbim despre McDonald's vs Burger King, totul pornind de la campania celor de la Burger King din Suedia  ‘Not Big Mac’s’. Va lasam aici o lista de articole/video-uri interesante despre McDonald's si Burger King.  https://www.youtube.com/watch?v=NLAInm6kEhs https://www.investopedia.com/articles/markets/111015/mcdonalds-vs-burger-king-comparing-business-models.asp https://www.youtube.com/watch?v=2ni3jN_DH20 https://www.youtube.com/watch?v=e1FDyi7TnW4 https://www.impactbnd.com/blog/reasons-mcdonalds-marketing-sales-crushes-burger-king https://www.reuters.com/article/us-mcdonald-s-corp-trademark-supermacs/mcdonalds-loses-big-mac-trademark-case-to-irish-chain-supermacs-idUSKCN1P92JA https://www.theguardian.com/business/2019/jan/31/like-a-big-mac-but-juicier-burger-king-renames-sandwiches-to-troll-mcdonalds Podcast-ul Business Wars: https://open.spotify.com/show/6RbJUsaOaboqSBqQUfdQtR?si=YEEIJAspSeKxq_8dcC6y1A Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co   
DEVOUR: https://youtu.be/wVHzdVQ0VTg KIA: https://youtu.be/hC2_gyp_X1M MICHELOB ULTRA: https://youtu.be/kM3mn-NRsXY WALMART: https://youtu.be/oGrSw7wK4no M&Ms: https://youtu.be/5CCRNmmnG3c BUMBLE: https://youtu.be/PQcXpoWIwxo HYUNDAI: https://youtu.be/B5FzKB5TW0Y OLAY: https://youtu.be/3KuQ4i_VSso TURKISH AIRLINES: https://youtu.be/C5CbPzfzhnw EXPENSIFY: https://youtu.be/eLv8TjDUVOw PEPSI: https://youtu.be/9sYElEbRzKA PRINGLES: https://youtu.be/tDakI68u2xE AVOCADOS FROM MEXICO: https://youtu.be/cGyQy84Bmn8 TOYOTA: https://youtu.be/H-LRLub6m5A STELLA ARTOIS: https://youtu.be/IX8TMYRk6_w BUBLY: https://youtu.be/IvEe5FiA2vo AMAZON ALEXA: https://youtu.be/8y-1h_C8ad8 BUDWEISER: https://youtu.be/B6VciSoR1iQ MICHELOB ULTRA ASMR: https://youtu.be/LXmlN9BAddg DORITOS: https://youtu.be/WTMzIZhI7q8 SKITTLES: https://youtu.be/1nIJCtq9KOk MERCEDES-BENZ: https://youtu.be/R84j8pmH-d0 VERIZON: https://youtu.be/sYkV64tPEPw Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co  
Discutia de saptamana aceasta are ca subiect campaniile de PR realizate de brand-uri atat la nivel national cat si la nivel international. Informatii campanie H&M: https://www.facebook.com/hmromania/videos/324830441572588/ https://www.facebook.com/hmromania/videos/318984395389088/ https://www.facebook.com/hmromania/videos/298068237519415/ Informatii campanie Gillette:  https://www.youtube.com/watch?v=koPmuEyP3a0 Burger King:  https://www.youtube.com/watch?v=yto4a3tdqYc&t=342s   Ne poti urmari si aici: subsign.co/ www.facebook.com/subsign/ www.instagram.com/subsign/ twitter.com/subsignco medium.com/@subsign www.linkedin.com/company/subsign www.youtube.com/user/subsign  Pentru intrebari sau ajutor ne poti scrie pe hello@subsign.co
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Comments (1)

maria iacob

campania Lidl de cuvinte frumoase a fost pe toate retelele sociale. cred eu ca a ajuns si pe linkedin din cauza de gramada, nu o gandire strategica.

Jun 20th
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