DiscoverThe Strategy Behind Branding Yourself
The Strategy Behind Branding Yourself
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The Strategy Behind Branding Yourself

Author: Precious Price

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In today's digital age, it is now more important than ever that professionals, entrepreneurs, and creatives alike understand that if you are not actively branding yourself, the internet is already doing it for you. In #TSBBY, we'll chat about all things brand strategy--from creating a DOPE personal brand, to becoming a self-proclaimed content creator, and tactics you can implement to engage your community and cultivate the brand that will set you apart. Let's be clear: THIS ISN'T JUST FOR ENTREPRENEURS & INFLUENCERS. It's for anyone wondering how to tap into their passion and create an imp
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Nyyah Regine is a Beauty & Lifestyle Content Creator and Owner of Honey Glory Lashes. She uses YouTube and Instagram to promote her brand online and explains to us in this episode: The difference between micro and macro influencers Beating the YouTube algorithm Going viral on YouTube How to gain more subscribers on YouTube The elements of an engaging YouTube thumbnail How to create a YouTube thumbnail Key software needed to start a YouTube channel Starting an e-commerce business Dropshipping vs Keeping inventory on-hand --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Dan Lorenz is the Founder of SynyrgX Strategic Solutions, Franchise Consultant with FranChoice, and military veteran turned entrepreneur. Dan helps transitioning veterans, experienced investment groups and individuals with a desire to create wealth navigate the complex and saturated world of franchising. In this episode we discuss: The steps of branding a franchise business How a franchising allows you to buy a brand, versus building one yourself What is franchise consulting? How to get started with your own franchise business How working with a franchise consultant is FREE The common myths associated with franchising The costs of starting a franchise business How to create an identity for yourself following military service How to translate the skills learned in the military to entrepreneurship and business Returning to school to earn a MBA following military service Connect with Dan on LinkedIn, and be sure to check out Dan's website, SynyrgX Strategic Solutions. Don't forget to subscribe and leave a review letting us know what you thought of this episode! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Nathalie Noisette is a Credit Expert, Speaker, and Serial Entrepreneur. She founded Credit Conversion with the goal of helping families to develop  long and short-term strategies and tactics for credit growth. In this episode we chat about: How I boosted my FICO score to 800 after being in the 740-760 range for YEARS Financial literacy in the black community The basics of credit repair The mindset required to prepare yourself to enter into an elevated financial state Passing down financial literacy to your children The power of manifesting your financial goals What is the benefit of having a good credit score Secured credit cards vs non-secured credit cards Capitalizing on your credit to get paid with points What are the 5 elements that affect your credit score The tax advantages of business credit Repairing your credit when it has been damaged as a child by a family member Connect with Nathalie on LinkedIn or Instagram, and be sure to check out Credit Conversion! Don't forget to subscribe and leave a review letting us know what you thought of this episode! What's your credit score looking like? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Ahmad Ingram is mobile home investor in Atlanta, GA. We met when he moved to the city in July of 2019 and since then, we became close friends and now business partners through our company, 7 Figure Vending, Co. In this episode we chat about: The consequences of building a business before properly branding yourself and the entity How to get started in mobile home investing or real estate investing What type of returns can mobile home investing provide Mobile home investing in Atlanta Ahmad's journey with writing an e-book Using a freebie to build your email list What 'the other side' of Black Twitter looks like The problem with quick money and opting into money schemes Building a following on Twitter How side hustles like driving Lyft or Uber can help you to better connect with people in your city Connect with Ahmad on Twitter, and be sure to subscribe and leave a review! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
How do possibly begin building a cohesive brand when you have varying interests? In this episode we piece a part some questions you can ask yourself and activities you can do to accomplish a polished brand that isn't confusing for your audience. Connect with me on Instagram, LinkedIn, or Twitter and let me know what you think of this episode. Be sure to subscribe and leave a review! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Nate Gray is the Founder of FORTHEWXNNERS, an online marketplace that connects businesses with social media professionals. He is quite literally a guru when it comes to marketing and making an impact online. In this episode we chat about: What is marketing psychology? How to build an influence online and offline? The difference between marketing and branding Whether you should think about branding or marketing first when starting your business How to build an online marketplace of your own Using marketing psychology to influence others to commit  How to build social proof What is social proof Why you should be doing things for free (at first) How to properly price your products and services Marketing tactics to use to drive sales (other than constantly reducing the price of your offering) Connect with Nate on Twitter or Instagram, and be sure to check out his marketplace, FORTHEWXNNERS. Don't forget to subscribe and leave a review letting us know what you thought of this episode! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
This audio was stripped from a webinar on May 4th, 2020, Building Your Brand Currency. Join my email list to find out about upcoming webinars. Just like you have the ability to spend, save, and invest actual currency, we can complete similar actions with our brand currency. Here's a quick rundown of the 3 brand currency principles we dove into: #1 - Invest early and often.  Start taking control of your brand as soon as possible, and check in on your brand periodically.  #2 - Save, save, SAVE because what you save becomes wealth. This is in terms of relationships; nurture them to the best of your ability and the ROI you receive on your brand currency doubles. #3 - Spend more than you earn, meaning give more than take. Your brand, and even further your connection with others, is like a bank account. In order to withdraw anything, first, you must deposit something. Grab the freebie mentioned in the episode: Brand Audit Worksheet to determine the value of your brand currency. Connect with me on Instagram, LinkedIn, or Twitter and let me know what you think of this episode. Be sure to subscribe and leave a review! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
What's the difference between a hobby and an actual business? In this episode, we discuss the 3 signs that you can look out for to determine whether you're truly running a business. How do I file aNn EIN? How do I trademark? How do I make my business aNn LLC? We're answering all of these questions! Let me know any other signs you have to add in a review! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
OK, so this topic doesn't necessarily relate to branding or business—but I like to think that my culture and background play a huge part in my purpose and how I run my business. This episode is the audio capture of a late-night Instagram live session I did with one of my friends, Jovan Paige—Founder of Stay Jotivated.  Here's a glimpse into what we discuss: Why going to therapy is a crucial aspect of healing The impact the absence of a mother or father may have Whether we extend enough, or too much, grace to black men and women Check out this episode and let me know what you think! You can find Jovan on IG at @notyo_averagejo and myself at @preciouscprice. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
If you don't know B.Simone by now, you should.  B.Simone started out as a social media influencer and through her charismatic personality, comedic skills, and GRIT she's earned the title of CEO of B.Simone Beauty, Comedian, Actress, and Artist. Late February 2020 she made a very bold promise to herself of becoming a millionaire by the age of 30. To any of us, this is a bold goal. However, coupled with the fact that her 30th birthday was less than 2 months away, this was obviously a feat. By April 5th, 2020, she officially had $1M liquid cash in her account. Check out this video to understand what we can learn from her journey over the years, her mindset, and leading a team. If you want a quick overview of her Road to a Million journey, check out this link. Be sure to SUBSCRIBE to this podcast, and leave a review of what you think of this episode. Any tips you'd add? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Ever wondered what's the difference between a personal brand and a business brand? Or how do you clearly delineate between the two for your audience? Or even, whether your personal brand and business brand should be the same. Come on in and sit down with me as we discuss these questions and walk through some tips of how to build both. Is your personal brand and your business brand separate? Let me know on social (@preciouscprice) or leave a review! -- If you're interested in working together to gain a greater level of clarity surrounding your holistic brand, value, and audience use this link to set some time aside on my calendar to chat! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Audacious, by definition, is your willingness to take BOLD risks. In this #BRANDBITE, we're having a quick chat about what it means to be audacious in your business and in what areas is it absolutely imperative for you to exude audacity! -- #BRANDBITES are short and sweet episodes that offer you tactical tips to build out your brand strategy. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
On March 19th the WHO declared the coronavirus (COVID-19) a global pandemic. As we continue to love forward, how will network marketing be impacted and what can you as a network marketer do to remain successful?  In this episode, I provide the common mistakes I see many individuals in network marketing make and 3 tips that can be used to increase the exposure and sales within your network marketing business! -- Be sure to connect with me on social media (@preciouscprice) and if you're interested in working one-on-one check out this link. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this week's episode, I'm sitting down with Paul N Larsen, Certified Executive Coach and Author of Find Your VOICE as a Leader. Through speaking, coaching, and his book Paul helps his clients to overcome imposter syndrome. We break down, • Paul's membership in the esteemed Forbes Coaches Council • Pivoting careers and the process of propelling yourself into your passion • What is imposter syndrome and tactical ways to work through it • How identifying your voice is a huge part of building your brand • The importance of coaching, and even how as a coach you should have a coach Referenced materials: 15 Ways to Overcome Imposter Syndrome in the Workplace 15 Positive Steps to Start Building a Positive Personal Brand Online Purchase Paul's book on Amazon HERE! -- Be sure to connect with me on social media (@preciouscprice) and if you're interested in working one-on-one check out this link. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
You want what's desired without doing what's required. Everything takes some level of sacrifice; whether it's your personal goals, your business, or your career. It's easy for us to get hung up on the big picture of it all, without breaking down the tasks and events that need to take place in order for us to attain what we desire. In this #BRANDBITE we break down desires versus requirements, and exactly how to shift your mindset to account for both. -- #BRANDBITES are short and sweet episodes that you offer you tactical tips to build out your brand strategy. Be sure to connect with me on social media (@preciouscprice), and if you're interested in working together one-on-one check out this link. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Look, it’s been a minute, I know—but WE ARE BACK!  Listen to this episode for a few updates on what’s been going on in my life and why I’ve been MIA for a bit. From buying my first home to starting my Airbnb business, and constantly iterating on my brand. I knew I owed you an explanation. Let's get this show rolling for 2020, new episodes are on the way! -- As always, feel free to connect with me further on social media (@preciouscprice) and if you're interested in working together one-on-one check out this link. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
... --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
This season we’re introducing #BRANDBITES — short and sweet episodes that you offer you tactical tips to build out your brand strategy. In this episode we're covering the topic of defining your audience. No, like REALLY defining your audience. More than just the typical age, income, or race, you should understand these pyschographics about your audience if you want to effectively communicate your value and actually make some sales. Connect with me on Twitter, Instagram, or LinkedIn and let me know what else you'd add to the list! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
This episode was recorded at the Boost with Facebook conference event in Atlanta, GA - please excuse background noise. This week I'm sitting down with Audrey Korshoff, serial entrepreneur and CEO of Adaptable Strategy. As a Marketing Strategist with over 20 years of experience, Audrey shares her lessons learned through turning her side hustle into a thriving full-time business. You don't want to miss these marketing and mindset tips! You can get in touch with Audrey through her Facebook Business Page, Adaptable Strategy or by visiting www.adaptablestrategy.com. Be sure to leave a review of the show and let us know what you think about this episode! This episode is sponsored by The Brand Table. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
This season we’re introducing #BRANDBITES — short and sweet episodes that you offer you tactical tips to build out your brand strategy. In this episode I cover how your potential clients and customers use social media as a search engine, and how you can ride that wave. Connect with me on Twitter, Instagram, or LinkedIn and let me know how these tips help you! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
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