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The First Step with Jhalisa John
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The First Step with Jhalisa John

Author: Jhalisa John

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You don’t need to have it all figured out. You just need to start.

Each week, join host, Jhalisa John, as she candidly shares her experiences on being a millennial, black woman in business. Listen as she teaches you how to start, scale and succeed in the modern, and often turbulent world of entrepreneurship.

With her unapologetic tone and sassy attitude, Jhalisa will inspire you to take risks, crush your goals and leave all mediocrity behind. You just have to be willing to take the first step.
47 Episodes
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WHAT THIS EPISODE IS ABOUT You might be wondering, "What is an NFT, and why is everyone talking about them?" Well, in this episode, I break down the concept of non-fungible tokens, and I explain how entrepreneurs like you can use this new technology for innovative community-building business strategies.  WHO IS JHALISA JOHN I am a Trinidad-based entrepreneur and marketing consultant. Check out my website to learn more. MENTIONED IN THIS EPISODE VeeFriends by Gary Vaynerchuck Kangaroo Heroes by Jumping Jack Taxes / Prince Donnell Discord NFT Tickets NFT Communities The Ultimate Planner for Instagram Stories Content, Campaigns & Reels Purpose Statement Workbook CONNECT ON SOCIAL Twitter Instagram TikTok YouTube Pinterest ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram @jhalisajohncompany, or on Twitter @jhalisa_xo
It's been 6 years, almost 7, since I've started using Instagram for business. Back in October 2014, I launched my first business, Saint Hadar Exchange. I thought I was going to be super successful and rich in no time because hey, how hard could social media marketing really be? What I quickly discovered was that it was a lot more complicated than I thought. In this episode, I discuss the 6 major lessons I've learned about Instagram throughout the years. You'll also hear how you can use each of these lessons to your advantage. SIGN UP NOW FOR THE INSTAGRAM BUSINESS BOOTCAMP https://jhalisajohn.com/instagram-business-bootcamp-signup/ ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe and leave a rating and review on Apple Podcasts. CONNECT WITH JHALISA JOHN: Website: www.jhalisajohn.com Instagram: @jhalisajohncompany Facebook Twitter YouTube Shop: MyBusinessPrintables
Reserve your spot now for the Instagram Business Bootcamp. Visit www.jhalisajohn.com/instagram-business-bootcamp-signup to register. The Instagram Business Bootcamp will take place from June 27- June 3, 2021. Sign up now. Spots are limited. Enjoy this FREE training from the Instagram Business Bootcamp. Learn how to create content to tell your brand story.
You don’t need to have it all figured out. You just need to start. Furthermore, you already know what to do. You just have to do it. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe and leave a rating and review on Apple Podcasts. CONNECT WITH JHALISA JOHN: Website: www.jhalisajohn.com Instagram: @jhalisajohncompany Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Shop: MyBusinessPrintables
Get comfortable with cryptocurrencies because they aren't going anywhere. In this episode, I explain (in plain English) what cryptocurrencies are, why they're so popular, and why you should believe the hype too.⁣ Please listen till the end. This information could possibly change your life. ⁣ ⁣ Buy, Sell & Trade Cryptocurrencies Today! Join Binance: https://www.binance.com/en/register?ref=134118563⁣ ⁣ ⁣ ⁣ ENJOYED THIS EPISODE?⁣⁣ Take a screenshot and tag me on Instagram.⁣ ⁣ ⁣ ⁣ SUPPORT THIS PODCAST:⁣⁣ Subscribe to Apple Podcasts and leave a rating and review.⁣ ⁣⁣ ⁣ Follow Jhalisa John >⁣⁣ Instagram: https://bit.ly/2VTYSkx⁣⁣ Facebook: https://bit.ly/3aujFQY⁣⁣ Twitter: https://bit.ly/2S4WshS⁣⁣ YouTube: https://bit.ly/354WV8Q⁣
Clubhouse? Stereo? Instagram, Twitter and LinkedIn? What’s happening on these platforms right now? Listen to this episode to find out. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe to Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Products mentioned: Brand Purpose Workbook > https://etsy.me/3r78OVk
What traits do entrepreneurs from other countries have that entrepreneurs from Trinidad & Tobago sometimes lack? Find out in this episode of The First Step With Jhalisa John. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Products mentioned: Brand Purpose Workbook > https://etsy.me/3r78OVk
THANK YOU FOR 5K DOWNLOADS OF THE FIRST STEP PODCAST In this episode, you’ll hear how I started one of the first online stores in Trinidad and Tobago, all of the mistakes I made, and how a free consultation changed my life. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
In 2021, don’t work for social media or become a slave to these networks. Instead, make social media work for you. In this episode, you’ll hear about the 3 things I did to set myself up for success in the new year, and how you can do it too. AFTER YOU LISTEN: Take a screenshot and tag me on Instagram @jhalisajohncompany SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a 5-star rating or review. FOLLOW JHALISA JOHN: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Clubhouse: @jhalisajohn ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful to you. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
Do you believe in fate? In this episode, you’ll hear from owner of Taylor M and fashion designer, Adanna Taylor on how an event outside of her control led to her becoming a sought after tailor and business owner. You’ll learn how she grew her Instagram following to over 15 thousand, and the one trait she believes every entrepreneur should possess if they want to succeed on social media. AFTER YOU LISTEN: Take a screenshot and tag me on Instagram @jhalisajohncompany SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a 5-star rating or review. FOLLOW JHALISA JOHN: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Clubhouse: @jhalisajohn ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful to you. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
The 2020 coronavirus pandemic was a challenging time for most entrepreneurs but for Kinesha Sylvester, it was an opportunity to take chances and innovate. The owner of two already established startups, Kinesha was in the process of planning for her third business when the covid-19 outbreak began. With her resilient attitude and her faith-filled spirit, she quickly leaped into action to launch her beverage company, Fresh Press, in just one week. In this episode, you'll hear why sometimes it’s okay to trust your intuition and just start. That’s what this podcast is all about. You don’t have to have it all figured out. You just have to be willing to take the first step. AFTER YOU LISTEN: Take a screenshot and tag me on Instagram @jhalisajohncompany SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a 5-star rating or review. FOLLOW JHALISA JOHN: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Clubhouse: @jhalisajohn ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful to you. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
Greta is a well-known artist and potter from the South of Trinidad & Tobago, and her nostalgic pottery is sold in countless stores throughout the country, including her most recent partnership with Nudge Caribbean and Massy Stores' chain of supermarkets. In this episode, we dive deep into mindset and marketing. She shares exactly what she did to get her products into stores, from what she wrote in her emails to how she created massive brand awareness. AFTER YOU LISTEN: Take a screenshot and tag me on Instagram @jhalisajohncompany SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a 5-star rating or review. FOLLOW JHALISA JOHN: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Clubhouse: @jhalisajohn ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful to you. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
You’ve probably heard the saying, “There is no planet B” or maybe you’ve seen it on a cute Instagram quote. Well, it’s the truth! There’s only one planet humans can survive on and that’s Earth. In this episode, you’ll hear from 2020 Lawrence Placide Award nominee, Sian Cuffy-Young, on how she realized her purpose for advocating for a cleaner and safer planet. Sian also shares the story behind her debut book, and the reasons why she never gave up on publishing it - even after 14 years. AFTER YOU LISTEN: Take a screenshot and tag me on Instagram @jhalisajohncompany SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a 5-star rating or review. FOLLOW JHALISA JOHN: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q Clubhouse: @jhalisajohn ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful to you. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
Not all entrepreneurs actually quit their jobs to start their own businesses. Some of them, like my next guest - Denille Layne - skillfully balance a successful career and a thriving side hustle. In this episode, you'll hear how a lifestyle change inspired the launch of an organic skincare brand, and all the productivity tips you need to get it all done. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating or review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q ARE YOU A NEWBIE ENTREPRENEUR? These resources may be helpful. Brand Purpose Workbook: https://etsy.me/2KoUCY6 Customer Persona Template: https://etsy.me/3oKHJ9E Instagram Stories Planner: https://etsy.me/34ctyT2
Sitting on 200 million followers (and billions more in her bank account), Kylie Jenner is the undisputed queen of Instagram. No one knows more about how to build an engaged audience and then successfully monetize it. In this episode, listen as I break down what I believe to be Kylie Jenner’s Instagram strategy for her brand, Kylie Cosmetics. You’ll learn exactly which parts of her strategy to duplicate and how to leverage the platform to increase sales in your small business. ENJOYED THIS EPISODE? Take a screenshot and tag me on Instagram. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
Making $10k a month as an entrepreneur sounds pretty amazing until you actually consider all of your expenses and costs for being in business. In this episode, I share my real numbers and how much I actually pay myself. You will hear how I determined the minimum amount of money I need to make every month, and what are some of the things I have to pay for - no matter how much (or little) I make. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
Looking to find new customers, grow your business, or increase revenue and sales? Then, you should be on LinkedIn. In this episode, I interview Sales and LinkedIn Trainer, Jarrod Best-Mitchell about what’s happening on LinkedIn in 2020 and why he loves the platform. We discuss the impact it has had on his career, and how posting content on the platform has changed his life. You will learn how to use LinkedIn to build a thriving personal brand and business. SUPPORT THIS PODCAST: Subscribe on Apple Podcasts and leave a rating and review. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
Do you know the difference between content that leads to sales, and content that simply increases awareness? If you sell a product or service, and you use social media networks like Instagram, Facebook and LinkedIn to promote it, you will learn what type of content actually leads to conversions and successfully takes your followers through the stages of the buyers journey. DOWNLOAD THE BUYER PERSONA TEMPLATE : https://etsy.me/3a5YgyQ Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
In this episode, I break down social media marketing into 3 easy to understand, actionable steps. Learn about the various stages involved in getting your business noticed on social networks like Instagram, LinkedIn and Facebook. Learn what type of content to create to get people to follow you. Learn what to do once you’ve grown a following and how to turn social media fans into customers. SOCIAL LINKS: Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
Is “white girl energy” a thing? In this episode, TFS host - Jhalisa John, is joined by Cassia Marina to discuss white privilege, colonialism, racism and self-esteem in business. The pair present the many advantages of being white in business, and contrast it against the many challenges black women are facing. White girl energy is NOT so much so a rant, as it is a way of digging deep within ourselves to ask the very uncomfortable question, “If the color of my skin or the texture of my hair didn’t matter, would I still be afraid to do *INSERT THING THAT SOCIETY SAYS YOU CAN’T DO*?” It’s a way of shifting your mindset so that you no longer feel limited with what you can do. Follow Jhalisa John > Instagram: https://bit.ly/2VTYSkx Facebook: https://bit.ly/3aujFQY Twitter: https://bit.ly/2S4WshS YouTube: https://bit.ly/354WV8Q
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