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Digital Dialogue

Author: Digital Dialogue

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Welcome to Digital Dialogue, where we discuss all things digital marketing!
56 Episodes
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Episode 57- Sitemaps

Episode 57- Sitemaps

2019-11-1900:08:36

On this week's episode of Digital Dialogue, Katelyn and Scott sit down with Nicki Yelling Mule's Creative Director. Nicki talks about her work with sitemaps and why they are a vital part of the website development process. 
Episode 56- SEO vs SEM

Episode 56- SEO vs SEM

2019-11-1200:07:14

This week on Digital Dialogue we're talking about the differences between SEO and SEM. We dive into what each term means and how you can implement their methods to your next marketing strategy. 
Episode 55- BERT

Episode 55- BERT

2019-11-0500:06:47

On this week's episode of Digital Dialogue, Katelyn and Scott talk about Google's new search queries system called BERT. Bidirectional Encoder Representations from Transformers (BERT) is an algorithm related to natural language processing and it will be changing the way we search for things on Google. 
This week, Katelyn and Scott are diving into social media ads. They go over the different types of paid ads and why they should be included in your next marketing strategy. 
This week, Katelyn and Scott are sharing helpful time management tips that will get you through the work week. 
This week, Katelyn and Scott are talking about podcasts. They cover how the platform is being used for marketing and share some of their favorite podcasts to listen to. 
This week, Katelyn and Scott are conducting a social media round-up. From Facebook to Twitter,  they are diving in on this week's most recent social media news stories. 
On this week's episode of Digital Dialogue, we sitting down with part of Yelling Mule's design team! Emily and Lindsey take us through their design process, what tools they like to use and what inspires them creatively. 
Katelyn and Scott had the opportunity to attend an awesome event hosted by Drift called Hypergrowth. The conference brought together people from companies of all shapes, sizes and industries. In this week's episode, they are breaking down the event and sharing a few of the highlights.  
On this week's episode of Digital Dialogue, Katelyn and Scott are talking about growing one's social media through purchasing fake followers and why this may not be the best method in the long run.  
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