DiscoverDigital Marketing Dive
Digital Marketing Dive
Claim Ownership

Digital Marketing Dive

Author: Seth Goldstein + Shawn Swaim

Subscribed: 6Played: 23
Share

Description

Digital Marketing Dive is a podcast hosted by two long-time digital marketers, Seth Goldstein of Goldstein Media and Shawn Swaim of Shawn Swaim Consulting. Every 2 weeks they talk about all kinds of topics having to do with the digital marketing space. Tune in to learn more. Support this podcast: https://anchor.fm/digital-marketing-dive/support
38 Episodes
Reverse
Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the SEO Geek and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Creative Director of Goldstein Media.We have a great episode for you today, even though it’s just us.Topic: Buy My Sh*t… when is the appropriate time to “pitch” online?Why do people think it’s ok to jump right into the pitch?How to position an offer on social mediaHow to position an offer in search enginesWhat should be in a pitch, if it’s the right thing to do.This week we’re doing our favorite Internet finds:Shawn: Sistrix Instagram Hashtag Generator + CarvanaSeth: Check out the conversations on LinkedIn having to do with this topic.Post 1 / Post 2Also here is my blog post about the virality of the two posts on LinkedIn.Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at hello@digitalmarketingdive.com. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today!Today we’re talking about how to create legacy content that gets you leads for years.Discussion points:Finding things to talk aboutWhat are the questions your audience is asking? Etc.Finding Timeless TopicsIf you’re doing 100% trends, your content will be obsolete.This week we’re doing our favorite Internet finds:Shawn: TikTokSeth: Zoom.usWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at info@bighead.digital. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
If you've been paying attention to Digital Marketing and SEO Specifically for the past week, you've undoubtedly heard about BERT. In this short episode, Shawn walks you through how to optimize for BERT and what BERT will mean for the future of SEO. --- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today!“Why Digital Marketing is a marathon, not a sprint (and how to win)”Discussion points:1. The reputation factor- getting leads requires a certain amount of social proof that will come with time. People want to research.2. There is a lot of testing involved.- any campaign requires testing before definitive results can be determined. RARELY are results gotten right out of the gate.3. People will watch from a distance if it’s not an emergency- this is why hot/cold is so damaging.This week we’re doing our favorite Internet finds:Shawn: Wondershare FilmoraSeth: Protonmail // ProtonVPNWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at info@bighead.digital. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today. Today we’re talking to Sean Boyce the founder of NxtStep.io and StaffGeekSean, welcome to the Digital Marketing Dive Podcast. Thanks for taking the time out of your busy schedule to chat with us today.This week we’re doing our favorite Internet finds:Shawn: Miro Virtual WhiteboardSeth: Bullet Journal MethodSean: Sonix.ai | The Mom TestWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at hello@digitalmarketingdive.com. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today!Today we’re going to talk about how to talk to people online.This week we’re doing our favorite Internet finds:Shawn: The Tim Ferriss ShowSeth: Technically - a local news hub for select cities in the North Eastern United States. Think TechCrunch with a local spin. Includes our neighbors to the south in Philadelphia, Delaware, Baltimore, and DC. Also to the north in Brooklyn.Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at info@bighead.digital. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
Something struck a chord.--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
Snippet

Snippet

2019-10-0400:01:06

Going to an event that is outside your industry can be a great thing for your business.--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today. Today we’re talking to Brian Solis. Brian is a Principal Analyst and Futurist at Altimeter, a keynote speaker, and best-selling author of some amazing books. His latest is Lifescale: How to Live A More Creative, Productive and Happy Life.Brian, welcome to the Digital Marketing Dive Podcast. Thanks for taking the time out of your busy schedule to chat with us today.This week we’re doing our favorite Internet finds:Shawn: Blue Snowball MicrophoneSeth: Blue Yeti MicrophoneBrian: Lifescaling.me // BrianSolis.comWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at info@bighead.digital. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.Okay on to the show...Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the  self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.We have a great episode for you today! Today we’re going meta. We’re talking podcasts and podcasting.SS: First, I think we should ask the question if Podcasting is right for small businesses and at what phase should one be started?What’s the intent of the podcast?Hosts AnchorLibsynBlubrryPodbeanTools AudacityAnchor is a tool tooFancy all in one kit like we have with a mixing board, microphones, and headphones we don’t useStandalone microphones like Blue Snowball, or Blue Yeti, etc.Your phone… No seriously… your phone.Tips Quality of content matters more than quality of production valueRemember we’re not going for NPR here. This is podcasting not radioIf you drop the F-Bomb you should really use the Explicit tag for that show. It doesn’t mean you need to use it from now on, just the shows where curses and sensitive content is used or talked about.This week we’re doing our favorite podcast picks.Shawn: How I Built This | Ed Mylett ShowSeth: The Morning Stream | Startup by GimletWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at digitalmarketingdivepodcast@gmail.com. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!So that’s it. It’s been fun! See you on the flip side!--- Support this podcast: https://anchor.fm/digital-marketing-dive/support
loading
Comments 
loading
Download from Google Play
Download from App Store