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Marketing for Childrens Authors with Laurie Wright
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Marketing for Childrens Authors with Laurie Wright

Author: Laurie Wright: Children's Author & Marketing Coach

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From kindergarten teacher to best selling author, my name is Laurie Wright and I help children’s authors publish and market their books for kids. We talk about productivity, strategies and tactics so that you can grow your impact, even if you only have a few hours a week. I share my biggest AH HAHS, my ups and downs, and I chat with other authors who are busy making their dreams come true. This show is for ambitious #wordnerds who want to make more sales and reach more readers!
185 Episodes
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Ready for a Social Media SHORTCUT that will make your life so much easier!?Social media is a huge part of our lives and we want to be successful on it. But it's too easy to get stuck on the content creation hamster wheel of doom. This episode is your escape code from the doom... I can't believe it took me so many years to figure this out... which is why I'm so excited to share it wth you!TODAY'S SPECIAL!Get Lazy Social Media Marketing for 80% offSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
 Do you HATE social media? Or maybe just creating content for social? Today's show will help if you know you need to be there, but hate that thought of BEING there. We  talk about a posting strategy you can use to create content that will engage your ideal audience, make your ideal audience feel pulled to you, gets more sales AND grow your audience! TODAY'S SPECIAL! Compelling Content Creation (mini course) for 80% off!Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Use any publicity you get to grow your traffic, and introduce them to you and your book/s. But how to get publicity? Today let's chat about how you can borrow traffic using a variety of publicity opportunities. TODAY'S SPECIAL! Use the Pitch Kit to get guest appearances, interviews and more! From today until the 25th only, get it for 50% off.  Grab it here!Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Let's BUILD some traffic, on PINTEREST! It's one of the most under-utilized platforms for book marketing, because people think of it as being for crafters, or DIYers. But it's really an enormous search engine,  with people searching for content just like YOURS. Have a listen to see if you want to give it a try. Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Ever feel like your social posts are drowning in a sea of other social posts? That no one sees them, or maybe no one cares? Listen in today to hear about why sometimes it's more important to interact with other people, than post. Spend more time commenting, replying, and engaging than posting and you'll see a drastic improvement in the response your posts get. Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
🎶 On the seventh day of Christmas my true Laurie  gave to me  🎁  A look at (most) of the social channels, to give you an idea of what they an all do for you as a childrens authors. How much time do you have? Do you WANT to be on social? Good questions to ask yourself before committing to all.the.things!Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
 🎶 On the sixth day of Christmas my true Laurie  gave to me 🎁 A robust email list!! Every author's fav subject - haha... I'll never stop talking about the importance of an email list. #sorrynotsorry Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
On the fifth day of Christmas my true Laurie  gave to me 🎶 🎁 When an author first starts to work with me, we start FIRST on the metadata (listen to Day 1 of this series) and THEN we look at their book page! It's just that important. When you first start publishing, you don't know what you don't know, but once you know... it can be cringy. Have a listen and then go look at your book page and see what needs improving!Today's bonus is a video on how to do your A+ content, which is a new addition to the book page since this episode first came out - watch it here. Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
HOW do we get those super engaged fans? And why do we want them even?!Day 4 of the 12 Days of Marketing for Childrens Authors is all about creating and nurturing super ENGAGED FANS! You don't need to be viral or have millions of fans, but with just a few hundred SUPERFANS every book launch would be a success, and your book business would grow exponentially! A great book to read about how to create and nurture these Superfans is by Pat Flynn and you can check it out here.Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
On the third day of Christmas my true Laurie gave to me.... 🎁You can have the BEST book, the most engaging content ever made in the history of engaging content, but if no one ever sees it then what's the point?  This is a great way to burn out quickly.When you understand the types of traffic, how you can use them all to get more eyeballs on your books then you are GOLD baby, gold. Grab the PDF to remember these HERE Today's BONUS is email templates to pitch a podcast or an influencer, for some borrowed traffic. (You can also adapt these for other pitches)➡️Grab them in Guide #4 in the FB group www.facebook.com/groups/marketingforchildrensauthorsSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
On the second day of Christmas my true Laurie gave to me.... 🎁 Being an indie author is a lonely endeavour, if you try to do it alone! Grab some friends and listen to FIVE ideas  that will make your book marketing easier.As discussed in the show -->  A quick visual of a clean link.This is NOT a ‘clean’ link --> https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/ref=sr_1_1?keywords=book&qid=1575070603&smid=A3DWYIK6Y9EEQB&sr=8-1Cut it off after the ASIN like this -->https://www.amazon.ca/George-Martins-Thrones-5-Book-Boxed/dp/0345535529/OR even shorter and simpler without the title! --> https://www.amazon.ca/dp/0345535529/>> TODAY'S SPECIAL DEAL! Get $30 off the Marketing 101 Course << Learn about: foundationbrandingTrafficSocial MediaAds! #12DaysofMarketingSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
🎁 THROWBACK to 12 Days of Marketing 🎁 This series first came out in 2019 and it is STILL relevant and timely! If your book doesn't have these things in place, it will not sell well, period. Enjoy Day 1, all about Pre Marketing  Get HALF OFF the  Metadata course! >> Grab it here 👈Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Books To HelpBurnout: The Secret to Unlocking the Stress Cycle Mood Cure Podcasts To Help Glennon Doyle / burnout Andrew Huberman - Dopamine Episode Affirmation WorkbookPositive Affirmations for SUPER Busy Women***As a children's author, it's easy to get burnt out. You spend endless hours writing, editing, and publishing your work - many authors are burned out before they even get to the marketing! And then it feels like all your effort is for nothing. It's tough to keep going when you feel like you're not making any progress. Layer in all the day to day pressures and struggles… PLUS you may feel like you're the only one struggling with this problem.Laurie has been a children's author for 6 years and has dealt with burnout a few times. THIS TIME though, she paid attention. In this episode, she shares what works for her so that you can find what works for you. Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
KidLit stack - July 19-26 ONLYMarketing your children’s books on social media is EASY, and a great way to make money, right? WRONG.  Not only is it hard to keep up with ever changing platform rules and algorithms, you’re also competing against celebrities … clips of super popular shows like the Office…  really funny people making reels and tiktoks and apparently toddlers who do adorable things and have huge followings!This episode of the show I’m calling ‘Why You Can't Make Money Using Social Media’ offers insight into WHY you've been struggling to make social work. And good news! You don’t HAVE to be on social media to be successful as a childrens author! Listen in for some better ways.In-depth Lazy Social Media Marketing MethodSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Burnout is a very real problem for many people in creative fields and authors are not immune! When you're constantly pushing yourself to come up with new ideas, and the never ending to do list of regular life, never mind learning marketing & promotion - it's easy to feel overwhelmed and exhausted. When you feel like you're constantly running on fumes it's tough to keep your creativity alive. You may start to feel like you're not good enough or that your book isn't worth it - or worse, that YOU aren’t worthy.Never fear - Laurie is here! In this episode, I'll share 5 simple ways to get your creative energy back and keep your creativity flowing. You'll hear tips on how to set boundaries, take breaks, manage stress, fuel your creativity, and stay organized.Mentioned in this episode (time sensitive! July 11-16, 2022 only Get a FREE pass to the Childrens Book Mastery Summit)Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
It can be tough to grow your book business during the summer months. Kids are out of school, people are on vacation, and it's hot outside! But that doesn't mean you can't make progress this summer. In fact, there are (at least) five easy things you can do to help your book business grow.1) Make a plan and set goals for Q4 - the busiest buying season of the year 2) Do your pitching for the holiday season nowListen to the show to hear the rest!As mentioned in the episode:Q4 MasterclassMarketing for Childrens Authors FB GroupSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Listen and hear how you can increase your book profit's as soon as today✅ What you can do TODAY to increase your profits✅ How to increase the amount of every sale✅ Think about THIS before you publish your booksSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Ready to break your social media chains?!This is for all the authors out there who have a true love/hate relationship with social media - you can create content ONCE and be done. Purchase Lazy Social Media MAGIC for the launch price hereSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Hear about two wonderful books if you interested in really amplifying your social presence by going VIRAL! Brendan's book details how to think about content creation in a new, smarter way, as opposed to the more common 'common sense' model that doesn't workBooks by Brendan Kane:One Million Followers: How I Built a Massive Social Following in 30 DaysHook Point: How to Stand Out in a 3-Second WorldSupport the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
Are you ready for this?  This is the first of 3 episodes that will RELEASE you from the chains of social media! (unless you like them, in which case this is not for you)Join the Marketing for Childrens authors FB group!Support the showReady to stop relying on Amazon for your sales? Join the Author Growth Hub for just $7
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