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Medical Sales Certification Podcast

Medical Sales Certification Podcast

Author: Kolby Wood

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Description

Welcome to the Medical Sales Certification Podcast, hosted by Kolby Wood. Kolby is a VP of Sales for a Medical Device Distribution Company in Chicago, IL.

All of our content is focused on Free Orthopedic Medical Sales Education. You can follow us on all the platforms below:

Website: https://medicalsalescertificationprogram.com/
Facebook: https://www.facebook.com/MedicalSalesCertificationProgram/
Instagram: https://www.instagram.com/wood_kolby/
Twitter: https://twitter.com/wood_kolby
YouTube: https://www.youtube.com/channel/UCUu7_015SYVe3qxRk9uEpaw?

62 Episodes
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On this episode, we go into detail about the Latarjet Procedure and how to have a conversation about treatment protocol with a customer.
On this episode, we discuss the proximal biceps tenodesis procedure and any of the associated procedures as well.We hope you enjoy this episode!
On this episode, we discuss the need for structure when speaking to an audience, leading a team or meeting with a customer. We discussed a YouTube video in this episode and the link to that video is below:Stanford GSB: Think Fast, Talk Smart: Communication Techniqueshttps://www.youtube.com/watch?v=HAnw168huqA
On this episode, we discuss the anatomy of the shoulder labrum and capsule.
On this episode, we discuss single row vs double row rotator cuff repair.
On this episode, we discuss the problem where the customer ends up selling the rep on why they shouldn't be doing business together. Your customers don't want to change what they are doing, so they will be trying to throw you off so they don't have to change what they are doing.Your job is to listen to the customers' objections but you can't buy "Hook line and sinker" what they tell you. Just because they have a current vendor or contract in place doesn't necessarily mean they can't do business with you. You have to keep digging.We hope you enjoy this episode!
On this episode, we discuss the anatomy of the Rotator Cuff.
On this episode, I discuss the need to identify the specific area of medical sales you want to be in. Figure out what is most interesting to you and make yourself as much of an expert in that area as you can.You wouldn't go apply to Google, Amazon Web Services or Walmart Supply Chain if you didn't know anything about SEO, coding or Logistics. In the same way, you need to have some level of relevant knowledge and experience to stand out in a crowded field.We hope you enjoy this episode!
On this episode, I share with you my perspective on following your passion. I used to struggle with the with the idea of following your passion, but I have changed my tune with that.The primary reason why is because I recognized that the ones who love what they do will inevitably outwork the ones who don't. Therefore, if you want to win, you need to pick something you are passionate about.We hope you enjoy this episode!
On this episode, we discuss a personal example where a competitor is coming in to try and take our business by offering a significantly lower price. This is not a surprise to me or anyone else in this industry, but it does provide me an opportunity to walk you through how I'm handling it in real time.This is likely the first of a couple episodes on this topic and about this situation. We hope you enjoy this episode!
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