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Watch the Media with John Shrader
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Watch the Media with John Shrader

Author: John Shrader

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An inside look at the media business, with interviews and analysis from a college professor and long time radio and TV broadcaster.
170 Episodes
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MARK FAINARU-WADA has been on the investigative team at ESPN for 15 years. He and his brother Steve Fainaru often collaborate and did so on a piece released April 14, 2022, “Brooklyn Nets owner Joe Tsai is the face of NBA’s uneasy China relationship.” John got Mark on the line within hours and recorded this conversation about the story, about the task of reporting on the ESPN's business partners, about the process of chasing down this story, which took a year to report, edit and deliver, and working so often with his older brother.
DAVE RAYMOND enters his sixth season as the television play by play voice of the Ranges. He was the lead announcer of the Houston Astros for seven seasons. The Stanford grad and Nebraska native says it's great to be back after the lockout. He says baseball is taking on its challenges, such as its style of play, which has affected the pace of the game. He says MLB also has a consumption problem, competing with the phone, tablets, other programming that is streamed and on television. The question of getting young people more interested could be answered when those two issues - style and consumption - are resolved.
Josh Planos is Director of Public Relations and Communications for the Better Business Bureau AND a freelance sports writer. He’s written for Sports Illustrated, Washington Post, and others. Most of his work now appears in the sports vertical of the Nate Silver founded site, Five Thirty Eight. He also does regular hits with CNN Philippines. He talks about the dual life in the media business and how he prepared for it; the process and the joy he gets from scratching both his public relations and journalism itches.
JEFF CARLISLE is a former software engineer who learned the craft of journalism along the way, and is now a Senior Writer covering soccer - mostly Major League Soccer and the national teams - for ESPN. He has seen MLS grow, as he says brick by brick. He has seen the interest in soccer grow in this country, but he says they still need to do a better job of making the game available to everyone.
BILL DOLEMAN  He is working his fourth Olympic Games in 2022. By his own estimation Bill has done 30-40 different Olympic sports on television. He has worked in Houston and Denver. He has broadcast all the traditional American sports on regional and national television, and worked a number of sports and events in his native Nebraska.  We spend a lot of time in this conversation talking about the process of doing the Olympics on Television; his career both at the network level and locally; and the absolute love he has for his hometown of Fairbury, Nebraska.
JOHN BISHOP and JOSH PETERSON have been co-hosting the afternoon radio show “Unsportsmanlike Conduct” at 1620 The Zone in Omaha since August 2014. They talk about the process of the show, the rough early patches, the entertainment value of what they do, and much more.  This is a frank conversation about the show, its history and its hosts. Show Notes Chapter 1 The show and who they are (to 12:30) Chapter 2 The history of the show, which was founded by Kevin Kugler (to 25:00) Chapter 3 Grooming the new man with the help of Dave Tepper  (to 39:00) Chapter 4 What makes a good show (to 50:00) Chapter 5 The smart audience and what makes the job fun (59:30)
JOHN BAYLOR has been the voice of the Nebraska volleyball team for nearly 30 years. He's a broadcaster, a teacher, and an entrepreneur. He is philosophical in this conversation about where we are in this country, and how sports and sports broadcasting fit. He has a unique broadcast style and a big picture view. A Stanford grad who wanted to be an actor who then stumbled into mentoring students, and since 1994 he is the Huskers fan's link to their highly ranked women's volleyball team. 
GRANT WAHL, who spent 25 years at Sports Illustrated, is now publishing his world-class soccer journalism at Substack. So, from one of the storied brands in American journalism to the new world. He shares his story with us on Watch the Media, including an inside look at the process of getting his work published at GrantWahl.com. He says soccer is 'cool' for young people and provides some advice to young people who might be interested in the business. 
At the end of 2021, MIKE’L SEVERE left his job as co-host of the morning drive show on 1620 the Zone in Omaha. Severe has been on the media scene in Omaha for about 25 years, much of that time doing sports radio. He says it’s time for a new challenge. He talks about why he got out of radio, the media market, and much more.
Dave Tepper is the Program Director and Operations Manager of Altitude Radio Sports in Denver. He is a former PD of 1620 The Zone in Omaha (2015-2018) where he worked with most of the management and talent who are still there. He talks about the business, its process, molding talent and much more in this conversation.
STEVE SIPPLE AND JAKE SORENSEN Hosts of the show Early Break on KNTK, 97.3 FM, THE TICKET in Lincoln. They have hosted the show since May 2016. They do two hours of sports talk live, 6-8 am.  This Watch the Media program includes an interview with the hosts during which they talk about what they do, how and why they do it, and it includes excerpts of their program. This show includes short interview segments with their producer Scott Ayers. Included in the excerpts are local sports reporters Parker Gabriel and Sean Callahan.
Rick Klein is the Political Director of ABC News, based in Washington. He helps direct the daily and big picture coverage of politics. He also hosts a weekly podcast with White House reporter Jonathan Karl, "Powerhouse Politics."  Klein has acute insights into the place Donald Trump holds in politics, journalism and American culture, as well as the state of journalism in America.
 KEVIN SJUTS is the Sports Director of KOLN/KGIN Television, Channels 10/11 in Lincoln, Nebraska. He is a winner of the state Sportscaster of the Year.  He shoots video, produces, writes and delivers sports at least five nights a week. We talk about his career, the process of doing local sports in 2019, balancing high school and the Huskers, and balancing work and family life.  The show includes a few minutes of comments from the station’s news director Mikel Lauber. 
KEVIN CONNORS, ESPN

KEVIN CONNORS, ESPN

2019-01-1859:55

We talk about his career, where he came, what he did before he came to ESPN.  We talk extensively about what a SportsCenter anchor does, and how they do it; also, about his career expansion from doing SportsCenter, which he still does, to doing college basketball play-by-play and live boxing shows.  We talk about the new delivery models of sports television, and what it means to young people and the audience. 
ANDREW BUCHOLTZ covers media. We talk about the NFL ratings and the future of sports television; also college sports on television and much more.  
THAD LIVINGSTON –  HAS BEEN THE SPORTS EDITOR FOR NEARLY 15 YEARS, SUCCEEDING LONG TIME EDITOR STEVE SINCLAIR.  HE IS ALSO THE ASSISTANT MANAGING EDITOR. WE TALK ABOUT THE CHALLENGES FACING THE NEWSPAPER BUSINESS AND JOURNALISM INDUSTRY, THE NEWSPAPER’S COMMITMENT TO THE PEOPLE OF NEBRASKA, SPECULATION ON THE FUTURE OF ‘PRINTING’ NEWSPAPERS, AND THE COVERAGE OF THE HUSKERS (“IF IT WEARS RED, WE COVER IT”.)
CHRIS HEADY covers Nebraska Huskers football and basketball for the state's largest newspaper. We talk about finding new and interesting ways to tell stories, how to cover the Huskers, how to do newspaper work in the age of multi-platform media presentation. He is a graduate of the UNL College of Journalism and Mass Communications.
Jon Miller has been the voice of the Giants for nearly a quarter-century. He spent more than two decades as the voice of Sunday Night Baseball on ESPN. He's a Bay Area native, and quite possibly the best stylist in baseball today.
Jeff Koterba is the editorial cartoonist of the Omaha World Herald and a musician and writer. He has a compelling personal life story, which we talk about at length.
ARRON OBERHOLSER is an analyst on The Golf Channel. He does in-studio, on the course, and in-tower analysis. He's a former PGA winner who spent about a decade as a professional before injuries ended his career. He was an All-American at San Jose State who competed against a young man at Stanford named Tiger Woods. We talk about what he does, the best announcers in the business, the road to becoming a pro and much more.
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