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Music Tectonics

Author: Rock Paper Scissors, Inc. PR firm

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The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. The podcast includes news roundups, interviews, and more. Our host is Dmitri Vietze, CEO of PR firm rock paper scissors.
311 Episodes
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This is a live recording from our online Seismic Event of May 8th. Join us as we navigate the brave new world of generative AI music with some of the industry's sharpest minds. Amadea Choplin, COO of PEX, Charles Alexander, of Vinil and Remington Scott, from Hyperreal shed light on the pressing need for tracing, control, and monetization in an era where AI can replicate musical artistry with uncanny precision.    Next Seismic Activity event! Creator Tools and the Recording Industry   Music Tectonics Conference   Pex   Hyperreal   Vinil The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Dmitri and Tristra scan the horizon of music tech news and discuss the latest ripples and waves shaping our industry. From “multiplayer mode” music experiences, where fans and artists blur the lines in a remix-friendly world, to Spotify's controversial new bundling practices – these are only a couple of the many topics we get into. Join us.    Rock Paper Scissors Scanner   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!   
As the music industry morphs, Dmitri and Sami Forzinetti deep dive into a conversation that touches on the decentralization of income streams and the rise of direct artist-fan connections. We dissect the evolving roles of labels, the implications of platforms like TikTok and Substack on artist income, and the potential of new funding models that are rewriting the rules.    Dream Street  Concord  LVRN/Matt Pincus The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
The age of Mass Data is here. From music discovery based on algorithms, to small artists using fan location data to plan tours, to AI-generated music, data is changing just about every aspect of the music industry. In this episode, Tristra talks to Aram Sinnreich and Jesse Gilbert, authors of The Secret Life of Data. Jesse and Aram show us that today’s music and culture is increasingly set by data. We discuss the scary implications of this new age, how AI-models learning from musicians brings a host of worries around copyright and exploitation. But we also discuss the exciting possibilities, including an explosion in collaboration in music making.  Some things mentioned in the show today: Aram and Jesse's book, The Secret Life of Data Aram's website: http://sinnreich.com Jesse's website: http://jessegilbert.net Cellist Zoë Keating The visual microphone Platforms like Wordpress and Tumblr selling your posts to train AI The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Listen in to the conversation I had with expert Bob Moczydlowsky, former Managing Director of Techstars Music, about what trends and investment shifts he sees shaking up the music tech startup space. This was a live Seismic Activity event, open to all and held monthly. RSVP for the next one here.  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
If you’re a regular listener, you know we run the Music Tectonics conference. Early EARLY bird tickets are now on sale, and it’s time for you to think about joining us on the beach in Santa Monica CA. Find out about this year's keynote speaker—and why it's a big deal that he's back! We share a few audio snapshots from the conference to give you a taste of the music innovation conversations that take place there. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Join Dr. Portia Sabin, President of the Music Business Association, and Dmitri in a candid discussion about how technology is propelling the industry forward. Their conversation touches on how tech helps to mitigate issues like fraud, and how it is reshaping the way we experience live events. Portia and Dmitri discuss the interplay between innovation and the need for unity amongst the industry's various sectors. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
This episode contains a host of insider knowledge. For example, did you know that ideally your pitch to an investor would not go further out than the next twelve months? And that the strength of your team could be more important than your innovative idea. Join Dmitri for a rooftop discussion at SXSW 2024, as he talks with Xavier Péters of Lean Square about his thoughts for securing successful music tech startup funding. The conversation touches on a wide range of topics, including how to find increasingly organized angel investors, and what sectors Xavier is betting on in the coming year.    Lean Square Investors Wallifornia Music Tech Summit 2024 July 9-11   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!   
Vinyl provides a tactile connection to an artist, and stands as an artistic statement amidst the ephemeral nature of streaming. Join us as Tristra talks with Karlyn King, a researcher whose work attempts to decode the enigma of vinyl's unwavering charm.  “We live in the post ownership economy. Music is just a rental service, you're renting the right to use it – like an apartment. Whereas the vinyl experience is completely different…We’re looking for concrete experiences. People are just looking for that little physical anchor.” The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Follow the Money

Follow the Money

2024-03-2747:19

How close are you to the exchange of money? Let's take some time to think through this most vital piece of the music tech startup equation. Money. Join Dmitri in this thought experiment as he goes deep – and works through the realities of building a startup within an ecosystem in which music is often undervalued.  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
In this week’s episode, we look at the explosion of Afrobeats through the lens of data. Christine Osazuwa, music data expert and Chief Strategy Officer at Shoobs, discusses how data can show us hidden stories behind the globalization of all sorts of genres: K-Pop, Reggaeton, Bollywood, and more.  “Music drives culture, culture drives music, etc,” Christine says. “I find it really funny how people were shocked by the rise of Latin music while the Spanish speaking population in the U. S. grew exponentially. It was very obvious that this rise was going to become a thing ... when it comes to looking at U. S. census data.” Christine highlights significant Afrobeats contributions from Nigerian and Ghanaian artists. She also delves into the unique ways small artists can leverage digital tools to examine data about their own listenership, particularly in regions where YouTube reigns supreme. Christine shares her excitement for new tools that help artists to genuinely connect with fans and tailor their marketing and distribution to their personal beat. Dmitri and Christine delve into the new possibilities for immersive fan experiences and hyper-localized artist promotion.   Fun things that Dmitri and Christine talked about: Amapiano in the New Yorker Amapiano Spotify playlist to get you started SoundCloud Support with AI Musiio Fan Engagement! Faveforfans Openstage Routenote buildingstans Sell Merch easily! Hawkr Christine’s Conference Measure of Music Conference The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Venturing into the music tech startup scene requires more than just a bright idea; it demands a deep understanding of the music industry's unique challenges and opportunities. That's where Vickie Nauman, founder and CEO of CrossBorderWorks, steps in. On the latest Music Tectonics podcast, we tackle the nitty-gritty of transforming your innovative spark into a sustainable business. From identifying your real customers to deciding the right moment to assemble a powerhouse team, we cover the groundwork you need to solidify your startup's foundation. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Join Dmitri and Tristra as they explore what’s happening right now in the wide world of music and tech. Using Rock Paper Scissors’ weekly newsletter, Rock Paper Scanner, as a jumping off point, Dmitri and Tristra discuss the TikTok/Universal game of chicken, Spotify’s payouts to the indies, and the current state of live music according to Live Nations earnings call. It’s a lot. Subscribe here for weekly issues of the RPS Scanner   Links to articles discussed The TikTok Showdown (for now) Universal’s Music Isn’t on TikTok, But Artists Keep Using It Anyway TikTok is removing tracks using UMPG-controlled compositions Beyoncé’s TikTok Takeover Proves the Platform’s Power Persists Kim Petras defends UMG over TikTok: ‘The intentions are noble’ Pew Research Center study shows ‘how US adults use TikTok’ Spotify Spotify says independent music generated half of its 2023 payouts Spotify Paid Out a Record $4.5B to Independent Labels & Publishers in 2023 Indie Payouts Songwriters & Publishers Due Nearly $400M After Final Streaming Royalty Rate Determination Live Nation  LIVE NATION IS ‘SURPRISED AND THRILLED’ ITS ALL-IN TICKET PRICING IS A SUCCESS… AND 3 OTHER THINGS WE LEARNED ON THE COMPANY’S LATEST EARNINGS CALL Live Nation reveals 20% growth for concert attendance in 2023 Vision Pro is not Google Glass (?) and some Roblox news The latest Roblox music experience comes from… audio firm JBL Apple’s Vision Pro headset is getting a DAW for musicmaking There was a Vision Pro party in San Francisco — complete with people dancing and pinching the air The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Imagine a world where your likeness is more than just an image—it's an asset. Our conversation with Jim Griffin, media technologist and founder and moderator of the Pho list, talks us through name, image, and likeness (NIL) rights in the music industry.    Artists are navigating a new digital landscape where AI has the potential to turn one’s likeness into a substantial revenue stream. The music industry sits on the cusp of transformation, and understanding the trajectory of these changes is paramount. We explore strategies for artists to proactively manage and monetize these rights, drawing from the experience of the sports industry where NIL has already caused significant impact. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Join Dmitri on an exploration through the evolving landscape of modern synthesizers at the Buchla & Friends event held in downtown LA last month. From the innovative offerings of the Buchla Easel to Noise Engineering, Elektron, 1010 Music and the Star Wars vibe of Soma Laboratory’s Terra,  there was a lot to take in. It truly felt like a fusion of a craft fair and makerspace community, and we had a blast. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Step right up to a sonic adventure! Dmitri’s recent experience at NAMM uncovered a treasure trove of musical innovation as well as future classics, all together under one roof. Journey with Dmitri through some of NAMM’s latest offerings. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
How do you transform your startup idea from a mere spark, into a full-blown inferno of success? Today Dmitri is talking with Cliff Fluet, a self proclaimed Digital Media Lawyer and the strategic mastermind behind Eleven. The conversation is wide ranging, from early, make-or-break stages of startup development, to what Cliff believes are key traits a successful founder holds.  Dmitri and Cliff discuss the importance of humility, and why an army of seasoned advocates can be your strongest asset. Hear how even the best-laid plans must endure the rigors of real-world testing and why validation isn't just a step—it's a milestone.  As Cliff says, “There’s a lot of technology in search of a solution. But ask yourself, is this an imagined problem or is this a real problem?”  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Seth Goldstein and Michael Nevins of Music.AI give us the lowdown on audio deepfakes, singing clones, and synthetic voices, and what they mean for the music business. We peel back the layers of AI-generated voices, revealing how this tech transforms one person's voice into another's while maintaining the original performer's emotional core. We delve into the ethical landscape of voice synthesis, distinguishing questionable fakes from commendable uses like aiding singers and crossing language barriers. We unpack the potential impact of synthetic voices on music business models and opportunities. Discover how estates of late artists can continue their creative endeavors, thanks to voice modeling, and learn about a marketplace that's reshaping artist compensation.  Finally, Seth, Michael, and Tristra forecast voice modeling's expanding role across various sectors. Imagine a multilingual Shaquille O'Neal or educational content delivered in perfectly localized intonations. We analyze how startups could leverage synthetic voices to enhance customer service and user offerings, thanks to high-quality, localized voice models. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Step into the vibrant world of music making innovation with Adam McHeffey, CMO at Artiphon. Dmitri and Adam discuss the breakdown of the barriers to music-making, as unconventional instruments unleash a surge of first-time musicians and new creators. We'll unravel how inclusivity is striking a chord in the mainstream, and why the growing number of female guitarists are just the beginning of a larger cultural shift. Adam and Dmitri unpack the changes in consumer behavior, indicating a readiness for unique approaches to music creation, and what this means for the future of the musical landscape.   We talk about the power of user-generated content and community-centric experiences. Platforms like YouTube are fostering music scenes that operate more like folk traditions than music industry institutions, providing a stage for artists to cultivate devoted followers with distinctive sounds. We dissect Artiphon's direct-to-consumer marketing strategies, which transcend traditional demographics in favor of tapping into customer passions and preferences.  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
Join Tristra Newyear Yeager and Eleanor Rust to unpack the fascinating intersection of music, media, and technology. In this episode, we take a stroll through forecasts that other analysts are making for 2024, in the music industry and its borderlands. the future of sonic branding. Imagine a world where brands harmonize with our lives through distinct audio identities, especially on platforms like TikTok where the auditory experience reigns supreme. We also shine a light on the budding trend of live shopping, likening it to the familiar QVC format but revitalized with the pulse of user-generated content.   Tune in as we further explore the ripple effects of AI on music creation and consumption. The conversation reveals the complexities of AI celebrities and the blend of human expertise required to bring them to life. We touch on the potential for a split between casual creators and professional musicians and how superfans are redefining content creation. Furthermore, we discuss the legal conundrums that AI advancements bring to the music industry, the evolving business models, and the ways AI might be harnessed to protect intellectual property. From the rise of music copyright value to AI's role in customized marketing strategies, this episode offers a glimpse into the transformative landscape of the music industry. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!
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