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UN-Market Your Business
UN-Market Your Business
Author: Carol J. Dunlop
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© Carol J. Dunlop
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The UN-Market Your Business podcast gives you tested, effective, tried-and-true marketing strategies that really work to help you convert marketing into money. Get ready to discover marketing strategies that are true to who you are and how you want to present your business to the world.
140 Episodes
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In this solo episode of the UN-Market Your Business podcast, I'm pulling back the curtain on the full lead magnet system — not just the freebie itself, but every page and email that surrounds it. If you've been pouring energy into creating the perfect freebie and wondering why people aren't converting into paying clients, this episode is your wake-up call. A mediocre lead magnet with a great system will outperform a brilliant freebie with no follow-through every single time — and I'm going to show you exactly how to build that system.The UN-Market Your Business Podcast is available anywhere you listen. Get access to all the links and resources mentioned in this episode by going to UNMarketYourBusiness.com/podcastSUBSCRIBE, SHARE & REVIEWThanks for tuning into another episode of the UN-MARKET Your Business Podcast, where we're redefining what it means to position yourself as the authority in your niche and attract clients who are excited to work with you. Knowing you're listening and growing alongside me truly makes this journey worthwhile.Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe so you don't miss a single episode. By doing so, you'll get my FREE WOW! Website Planner!And while you're here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would also be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!🎵 Follow on Spotify → 🎙️ Review on Apple Podcasts → (opens in the Podcasts app)⭐ Leave a Google Review →
Welcome to Episode 200 of the UN-Market Your Business podcast — and yes, I'm celebrating! This milestone episode dives deep into one of the most misunderstood tools in your marketing toolkit: the lead magnet. This isn't Lead Magnet 101. I'm addressing the strategic mistakes coaches and purpose-driven entrepreneurs make before they ever write a single word for their freebie — and exactly how to fix them. If your lead magnet is collecting dust instead of clients, this episode is your wake-up call.he UN-Market Your Business Podcast is available anywhere you listen. Get access to all the links and resources mentioned in this episode by going to UNMarketYourBusiness.com/podcastSUBSCRIBE, SHARE & REVIEWThanks for tuning into another episode of the UN-MARKET Your Business Podcast, where we're redefining what it means to position yourself as the authority in your niche and attract clients who are excited to work with you. Knowing you're listening and growing alongside me truly makes this journey worthwhile.Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe so you don't miss a single episode. By doing so, you'll get my FREE WOW! Website Planner!And while you're here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would also be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!🎵 Follow on Spotify → 🎙️ Review on Apple Podcasts → (opens in the Podcasts app)⭐ Leave a Google Review →
In this solo episode of the UN-Market Your Business podcast, Carol J. Dunlop breaks down the science behind the 7-second window that determines whether a website visitor stays or bounces — and what every coach and service provider needs to do about it. You'll discover what visitors are silently deciding the moment they land on your home page, what must be visible above the fold, and how to write a headline that makes your ideal client feel like they've finally found their person. If your website is getting traffic but not clients, this episode is going to show you exactly where the disconnect is.The UN-Market Your Business Podcast is available anywhere you listen. Get access to all the links and resources mentioned in this episode by going to UNMarketYourBusiness.com/podcastSUBSCRIBE, SHARE & REVIEWThanks for tuning into another episode of the UN-MARKET Your Business Podcast, where we're redefining what it means to position yourself as the authority in your niche and attract clients who are excited to work with you. Knowing you're listening and growing alongside me truly makes this journey worthwhile.Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe so you don't miss a single episode. By doing so, you'll get my FREE WOW! Website Planner!And while you're here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would also be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!🎵 Follow on Spotify → 🎙️ Review on Apple Podcasts → (opens in the Podcasts app)⭐ Leave a Google Review →
In this episode of the UN-Market Your Business podcast, host Carol J. Dunlop tackles a silent business killer that nobody is talking about: website shame. If you've ever cringed before sending someone your URL — or changed the subject when a potential client asked for your website — this episode names exactly what that feeling is and what it's costing you in real dollars. Carol breaks down why website shame happens, the five damaging side effects it creates, and a four-step prescription to turn your website from a source of embarrassment into a round-the-clock client attraction machine.The UN-Market Your Business Podcast is available anywhere you listen. Get access to all the links and resources mentioned in this episode by going to https://UN-MarketYourBusiness.com/podcastSUBSCRIBE, SHARE & REVIEWThanks for tuning into another episode of the UN-MARKET Your Business Podcast, where we're redefining what it means to position yourself as the authority in your niche and attract clients who are excited to work with you. Knowing you're listening and growing alongside me truly makes this journey worthwhile.Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe so you don't miss a single episode. By doing so, you'll get my FREE WOW! Website Planner!And while you're here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would also be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!🎵 Follow on Spotify → 🎙️ Review on Apple Podcasts → (opens in the Podcasts app)⭐ Leave a Google Review →
In this engaging guest episode of the UN-Market Your Business podcast, host Carol J. Dunlop sits down with Valencia Holland — certified image consultant and founder of The Style Educator — to unpack the powerful connection between personal image and business success. If you're a coach or purpose-driven entrepreneur who struggles to get dressed, feels invisible in a sea of competitors, or wonders whether your appearance is helping or hurting your brand, this episode is your wake-up call.The UN-Market Your Business Podcast is available anywhere you listen. Get access to all the links and resources mentioned in this episode by going to UN-MarketYourBusiness.com/podcastSUBSCRIBE, SHARE & REVIEWThanks for tuning into another episode of the UN-MARKET Your Business Podcast, where we're redefining what it means to position yourself as the authority in your niche and attract clients who are excited to work with you. Knowing you're listening and growing alongside me truly makes this journey worthwhile.Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe so you don't miss a single episode. By doing so, you'll get my FREE WOW! Website Planner!And while you're here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would also be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!🎵 Follow on Spotify → 🎙️ Review on Apple Podcasts → (opens in the Podcasts app)⭐ Leave a Google Review →












