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The Savvy Scribe

Author: Janine Kelbach

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The Savvy Scribe, a podcast for savvy nurse writers and creatives who want to grow a profitable freelance writing business. Hear some stories about life and entrepreneurship from your host, Janine Kelbach RNC-OB, and her guests. Each episode is jam-packed with actionable tips in growing your business, goal planning, freelancing, productivity, life tools, and many more!
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In today’s episode, we delve into the remarkable journey of entrepreneurship against all odds with our special guest, Leslie Danford. Leslie embarked on creating her own business during a time most would find daunting—eight months pregnant and amidst the chaos of 2020. Her story is inspiring and packed with practical advice for anyone contemplating starting a business while navigating life’s unpredictability. Whether you’re a parent, juggling multiple roles, or simply looking for motivation to take the leap into entrepreneurship, this episode promises a wealth of insights and actionable tips to empower your journey. Join us as Leslie unfolds the realities of starting a business during challenging times and how to triumph over adversity with resilience and strategic planning.Today on the Savvy Scribe Podcast:Leslie shares her journey of starting a business in 2020 amidst the pandemic, while being pregnant and facing the challenges of homeschooling and managing her role in a hospital.She emphasizes breaking down overwhelming tasks into manageable steps and starting with small experiments to validate business ideas.Leslie highlights the importance of mental and physical health during stressful times.We had a discussion on the transition from being laid off to deciding to start her own business.Leslie outlines her product development and market research approach through interviews and formula testing.The conversation touches on the value of community support and networking through groups like Startup CPG.Leslie suggests setting aside explicit time for business tasks, even in a hectic personal life, and the importance of discipline in making gradual progress.She shares her strategy of approaching local store managers directly, demonstrating perseverance in business development.Visit Leslie’s website: Vitaminisbrand.comInstagramWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
In this episode, we delve into the world of email marketing, a powerful tool for nurturing and growing your audience. We go beyond just sending newsletters and explore the art of crafting compelling email content that drives action.Crafting Compelling Email Content (Key Points)Understanding Your Audience: It’s not just about demographics; it’s about knowing their behaviors, interests, and feedback. Tailor your content to resonate with different segments of your audience.Crafting Your Message: Learn how to structure your email for maximum readability and engagement, with captivating subject lines and concise, informative content.Personalization Techniques: We’ll explore how to go beyond a simple “Hi [Name]” and use personalization to make each subscriber feel valued.Including Calls-to-Action (CTAs): Learn how to craft CTAs that are clear, compelling, and encourage clicks.Visuals and Design: Discover the importance of incorporating brand elements and designing for mobile to create a positive visual experience for your audience.Testing and Optimization: A/B testing is key to understanding your audience’s preferences. We’ll discuss how to set up effective tests and use data to refine your strategy.Mentioned Resources:EmailTooltester (https://www.emailtooltester.com/en/) – This is the place to get started with email marketing with its reviews of email marketing services like MailerLite, GetResponse, Mailchimp and many more.Grab your FREE ebook, The Email Marketing Crash Course: https://www.emailtooltester.com/en/free-email-marketing-ebook/Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Freelancers, take control! Pricing negotiation isn’t just about haggling; it’s the key to securing fair compensation, fostering strong client relationships, and setting industry standards. This new episode breaks down the essential skills you need to negotiate effectively and build a thriving freelance career.Today on the Savvy Scribe Podcast: Strategies for Successful Pricing NegotiationLearn why negotiation is your best tool for ensuring you’re compensated fairly, and how it helps set industry standards.We’ll discuss the importance of win-win scenarios in pricing negotiations and how they pave the way for trust and mutual respect.Get a glimpse into the psychological principles that influence pricing negotiation tactics, including a specific effect that could change how you approach initial offers.Learn why building trust is a cornerstone of effective negotiation and how it influences the perception of your work’s quality.Be inspired to embrace negotiation in your next client interaction, with a hint at strategies to make everything negotiable for your benefit.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Ever wondered about your unique energy imprint and how to unlock its potential? Dive into the Savvy Scribe Podcast for an enlightening journey into Human Design, and learn the tools and insights for navigating your unique path to alignment and fulfillment, with our guest for today, Allison Baker. Get ready to be intrigued and inspired!Exploring Key Insights on Human DesignWhat is Human Design?Learn about the intriguing blend of quantum physics, ancient wisdom, and modern science behind Human Design.Hear how a quantum physicist’s discovery in 1987 revolutionized understanding of our energetic bodies.How our profound lives and career transformations are guided by Human DesignDiscover the precision and uniqueness of Human Design readings and how they differ from traditional astrology.Future of work and society – explore predictions on the monumental shifts in work culture and societal structures.Gain insights on applying Human Design principles to parenting and educational strategies.Discussions on the current state of healthcare and the potential for a more compassionate future.The importance of entrepreneurship in leading societal changes and personal fulfillment.Get advice on aligning your career and personal life with your true nature through Human Design.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Feeling invisible after writing a stellar article and seeing only a company byline? Ghostwriting woes got you down? Don’t fret, dear nurse writers! We’re diving into clever ways to showcase uncredited work in your portfolio today. Let’s rewrite your brilliance and turn silent masterpieces into portfolio powerhouses. Forget byline blues, it’s time to shine!Today on the Savvy Scribe Podcast:Research and present the benefits of bylines for your client’s SEO and credibility.The importance of bylines for your client’s online presence.Always ask clients first if you can share your work in your portfolio.How to highlight a ghostwritten workHow to showcase your portfolio if the article is confidentialThe proper way to utilize an NDADiscussing bylines during discovery calls and alternative ways to share your work if a byline isn’t available."Lack of a byline doesn't mean you can't showcase your work. Be creative and transparent in your portfolio!"~ Janine KelbachWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
To help you beat marketing and content creation burnout and keep your creative spark alive, we’re excited to welcome Amy Hager to the show today. Not only will she share her expert tips on avoiding content creation fatigue, but Amy will also be offering a fantastic free resource you can put to immediate use in your content marketing process. Don’t miss out on this valuable episode!About the GuestAmy Hager is an Organic Marketing Mentor and Co-Founder of The Content Personality® Club. She uses her years of experience and expertise to help service-based business owners around the world grow businesses they love at Joyful Business Revolution™. Amy’s yoga instructor says she has lived 12 lives already because she has so many experiences. She has raced cars, been a radio DJ, built sales and marketing teams (one was for a standardized construction contracts coalition), worked at a group home to support adults with mental illness, led a B&B association, started a youth group, been a military spouse – just to name a few.Key takeaways from this episodeMission-driven marketing:Finding a mission or purpose that resonates with you and your audience is key to successful marketing.This can be something bigger than yourself, such as contributing to a positive impact on the world.When you connect with your audience on a deeper level, you can build trust and loyalty.Content creation burnout:Trying to do it all can lead to burnout.Instead, focus on your strengths and the type of content you enjoy creating.Use the content personality quiz to identify your strengths and choose platforms and formats that work best for you.She has a FREE resource for you: https://joyfulbusinessrevolution.com/quiz/Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Is it typical to write some pieces for free when building a portfolio? We’re going to answer this question in this episode and talk more about the strategies of portfolio development.Understanding the Importance of Portfolio DevelopmentKey takeaways in this episode:Why do we need a portfolio?Understanding portfolio development and the strategies on how to do itA portfolio should tell a story a little bit about you as a nurse and should align with your niche.Things to highlight in your portfolio and how to present themHow to organize your portfolioWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Tiffany Ngu joins us today to give her tips on how to create a ready-made funnel. If you are looking to start your business this year or maintain it, then this episode will help you a lot. Join Tiffany and get ready to take your business to new heights!About the Guest:Tiffany Ngu is the founder of The Marketing Shortcuts. She helps to simplify the online process for coaches and consultants, providing them with ready-made funnel templates that boost revenue and reduce the headache of building one from scratch. With Tiffany’s decade of experience, you’ll quickly learn that funnels aren’t just about numbers, they’re about building trust and long-lasting relationships with clients. Her passion for helping coaches and consultants grow their businesses sustainably will leave you feeling empowered and inspired. When she’s not busy conquering the digital world, Tiffany loves to travel, explore new cuisines, and stay fit with a good workout.Tips to Create a Ready-Made FunnelKey takeaways in this episode:Ready-made templates are great because they give you something to start with.Tiffany is answering the questions: How do you know when to start? Do you start right when you’re brand new at this in the marketing world or as a consultant or as a business owner? Or is this something you do later on in your business once you have it more established?If you know exactly what you want to do, you already have a few clients in hand. Get started with the sales funnel as soon as possible to save yourself time from doing manual tasks.Use the sales funnel to start building your list.Once you have a list, you’ll be building your list actively with the right target audience.If you have a sales funnel in place, this system can run for you while you are doing what you’re most passionate about.She shares her tips on how to create a lead magnetWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Today I’m going to dive into a real-life scenario that was shared by a fellow freelancer over on LinkedIn. It’s a situation that I thought was really important because many of us can relate to it, and it’s all about setting boundaries and protecting yourself as a freelancer. If you’re in a situation where you faced clients with unreasonable demands, then this episode is for you. I'll provide important lessons for freelancers, particularly writers, on how to handle such situations. Discover the dos and don’ts in freelancing to help you avoid these pitfalls and succeed in this path.Dos and Don’ts in FreelancingKey takeaways in this episode:Set clear expectations and boundariesI am sharing some things you need to discuss with the client before you start the project to avoid any surprises along the way and make sure both parties are on the same page.Handling client disputesStay organized. Keeping records is vital.We have lives outside of work so it’s crucial to communicate boundariesMeet clients once a month but make sure you’re getting paid for it.Always have a contract in place.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Welcome to The Savvy Scribe podcast! In this special year-end episode, I’m sharing a quick recap of the highlights and challenges of my business in 2023.Challenges Faced in 2023Economic uncertainty in 2023 raised concerns about client budgets, impacting my agency’s goals. Despite the challenges, I set ambitious goals for my businesses, emphasizing the importance of aiming high.Progress and SuccessesWrite RN (Content Agency)I hired a coach, Clodaugh, to enhance the agency’s structure, core values, value propositions, website copy, and branding.Shifted focus to target highly profitable and larger enterprise clients.Emphasized the importance of honing in on systems and processes, leading to increased efficiency.Expanded the team with the addition of a virtual assistant, Shayne, and an internal editor, Nicole.Implemented a writer vetting process involving a sample submission and a four to five-star rating system.Savvy Nurse Writer (Course and Membership)Planned podcasts for the year in advance, ensuring valuable content for listeners.Overhauled the entire course, updating it to 2023 standards for a more gamified experience.Simplified the membership structure by offering a single monthly payment for access to all resources.Successfully authored and published a book, achieving number-one status on Amazon.Looking Forward to 2024I acknowledge the challenging yet rewarding aspects of the past year.I’m expressing my gratitude to my team (Shayne, Cheryl, and Nicole) and nurse writers for their contributions.Outlines the focus for 2024: Growth. My goal is to help more individuals and companies through expansion.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Welcome back to another insightful episode of The Savvy Scribe podcast. We’ve invited marketing expert Tracey Munn to share new SEO growth strategies and how to implement them to help your business succeed in marketing.Joining us today is Tracey Munn, an Australian marketing psychologist, award-winning Google Partner and digital marketing all-rounder specializing in brand growth strategy. She is based in Australia, but working with clients in the US.Implementing SEO Growth Strategies and More Key Takeaways:Cookie-cutter solutions often don’t work in business, and understanding the business owner’s personality, goals, and customer interactions is crucial for effective strategies.This conversation focuses on SEO growth strategies for podcasts, but many principles apply to other businesses as well.Keyword research is essential to understand what people are searching for related to your podcast. Use tools like Wordtracker for this purpose.Long-tail keywords can be valuable, but don’t shy away from targeting high-volume keywords if they are relevant to your content.Transcripts of podcast episodes are essential for SEO and accessibility, helping Google index your content and catering to a broader audience.Having a website for your podcast is crucial for centralizing information, embedding episodes, and hosting transcripts.Episode titles and descriptions should include relevant keywords to improve search visibility on platforms like Spotify and iTunes.Social media plays a role in SEO as well, as it provides another platform for using keywords and increasing visibility.SEO is a long-term strategy, and measuring its effectiveness can be challenging due to the lack of centralized podcast analytics tools.While AI-generated content like Chat GPT can help generate ideas, it’s essential to use it as a starting point and customize the content to maintain quality and authenticity.SEO practices evolve, and it’s important to stay updated with industry trends aWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
We are delighted to welcome another exceptional guest, Tim Noetzel, who graciously joins us today to divulge the strategies he employed in growing his thriving freelance business. Tim successfully expanded his venture from a starting point of $0 in 2019 to an impressive solo business generating $480,000 annually.About the guest:Tim Noetzel is the founder of FreelanceGPS.com, where he coaches how to start and grow successful freelance businesses. He is a full-stack developer and product designer passionate about creating products people love through front-end development and data-driven design. He has spent his career using quantitative analysis and empathetic research techniques to create experiences that drive real business results.Key takeaways:Not all marketing channels are created equal.One-on-one conversations work well.Identify clients and offer unique value.Increase value and rates over time.Position yourself as an investment.Outsourcing — start only when profitable.Outsource life before business.Experiment and own your marketing.Networking and human connection.Experimentation is key.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Here’s another episode of The Savvy Scribe podcast you can’t miss! Today I am diving into a topic that often stirs up a lot of discussion in the freelance writing world, and it is answering this common question, “Should you ever write for free?” Join me as we explore the nuances of this discussion with an open and inquisitive mind.Should You Write for Free?Key takeaways:It is acceptable to write for free if it is done under fair circumstances, such as when a client asks for a sample piece of writing to evaluate your skills before hiring you.It is also acceptable to write a guest blog for free if you are getting marketing exposure in return.When writing for free, it is important to set clear boundaries and expectations with the client.You should never write for free if you are being taken advantage of or not being paid fairly.Your work still has value, even if you are writing for free.You have a lot to offer as a freelance nurse writer.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Join me and my guest, Susan Farese, MSN, RN, owner and President of SJF Communications, a public relations firm located in San Diego, CA. She’s here with us today to share her invaluable tips on how to incorporate PR into your business.The Basics of PR and Some Key TakeawaysWhat is PR?How she transitioned from nursing to being a consultant entrepreneur and nurse researcherThe importance of adapting to the new trendsHow businesses can use PRMaking your pitches and your PR personalized to whoever you’re reaching out to or whoever you connect withHow to do PR strategies and how do they translate to freelance writing businessesThe common mistakes that new business owners make when it comes to PRResources:LinkedIn – Susan J. Farese, MSN, RN LinkedIn – SJF CommunicationsLinkTreeWebsite: https://sjfcommunications.com/SJF Communications Facebook PageAuthor page: https://sjfcommunications.com/author-shop/TwitterTikTokVideos:Intro to Public RelationsPR PitchingMore videos! Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Welcome to The Savvy Scribe Podcast! Today, we’re diving into a fascinating topic that plagues many freelance writers: Should you charge by the word or offer package rates? Freelance writing is an incredibly rewarding career, but structuring your pricing can be one of the most critical decisions you’ll make. In this quick episode, I’ll guide you through this dilemma and offer insights to help you make the right choice.Key Points:Per-word rates offer simplicity and predictability but may incentivize quantity over quality.Package rates provide a holistic approach, encompassing research, revisions, and a polished product, ensuring quality over quantity.Clearly defined scopes of work and written contracts are crucial to avoid misunderstandings and scope creep.Negotiations should be approached thoughtfully, balancing openness with a firm stance on fair rates that reflect skills and effort.Actionable Tips:Recognize your worth as a nurse writer with valuable healthcare expertise.Clearly define the scope of work, including package rates, to avoid ambiguity.Employ written client contracts outlining prices, deadlines, and expectations.Negotiate thoughtfully, balancing openness with a firm stance on fair rates.Experiment with pricing models to find the best fit for your services.Additional Resources:Free Guide: The Nurse Writer Procrastinator’s Roadmap to Freelance Writing SuccessSo, should you charge per word or offer package rates?There’s no one-size-fits-all pricing strategy for freelance nurse writers. Experiment with both per-word and package rates to find the approach that aligns with your skills, effort, and client needs. Prioritize quality over quantity and communicate effectively to establish mutually beneficial relationships.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
In this episode, we’re joined by Jeff Gargas, who shares insights on positioning yourself for a strong side hustle. Starting a side hustle requires dedication and obsession, but the rewards are worth it. Many struggle to know when to transition from side hustle to full-time gig, and it’s a unique journey for each individual.About the Guest:Jeff Gargas is the COO and Co-founder of the Teach Better Team (Creators of www.teachbetter.com, The Grid Method, and Teach Further) and co-author of the book, “Teach Better.” He works with educators to increase student engagement and improve student success. He also offers 1-on-1 coaching for teachers who have a product or idea they want to share with others to better education.Key points discussed:→ Jeff highlights the importance of finding your “sweet spot,” combining your passion and skills to help others.→ Identifying your target audience and their pain points is crucial.→ Content creation is key, encompassing podcasts, blog posts, videos, and more.→ Building an email list is emphasized because it’s something you own and control.→ Nurturing your email list by providing value is essential to eventually convert subscribers into customers.→ The conversion doesn’t always mean monetary gain; it can also mean building a community of passionate supporters.→ Even if your side hustle doesn’t directly relate to your career, it can provide stress relief and creative outlets.→ Your side hustle can make you a better professional and enhance your overall quality of life.Connecting with Jeff:Jeff can be found at teachbetter.com.Social media handles: Facebook (https://www.facebook.com/jefftf) and @_JeffGargas (Instagram).Reach out via email at Jeff@teachbetter.com.He offers one-on-one coaching and is happy to connect for brainstorming and guidance.He believes in supporting pWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Today, let’s discuss the pros and cons of pitching vs. applying to jobs for freelance writers.Is Applying to Jobs Easier Than Pitching?Key takeaways:→ Pitching puts you in the driver’s seat and allows you to target specific clients.→ Pitching saves you time and helps you build relationships with potential clients.→ Pitching gives you more room to negotiate your rates.Challenges of Pitching:Requires confidence, networking skills, and the ability to handle rejectionAdditional resources to check out:Download for FREE: The Nurse Writer Procrastinator Roadmap to Freelance Writing SuccessPitching is a great way to gain clients and grow your freelance writing business. While it can be challenging, the rewards are worth it.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Welcome to another exciting episode of The Savvy Scribe podcast and today, we are going to talk about sales and networking. My guest, Maddy Osman, shares her tips for freelancers on how to use online marketplaces like Fiverr and Upwork to find clients and grow their businesses. She also discusses how to add value to your services and increase your earnings.Key Takeaways:→ Online marketplaces like Fiverr and Upwork can be a great way to find clients when you’re starting out.→ There are a number of ways to add value to your services and increase your earnings, such as offering add-ons, collaborating with other freelancers, and shortening turnaround times.→ It’s important to be mindful of the fees that these online marketplaces charge.→ Don’t put all your eggs in one basket. Use a variety of methods to find clients.→ Maddy discusses the importance of diversifying your client acquisition effortsAdditional Resources:→ 6 Download the appendix for the bestselling book “Writing for Humans and Robots: The New Rules of Content Style” for helpful tools + links to The Blogsmith’s internal process documents to create a great reader experience within your content: https://blgsmth.tips/appendix→ Maddy also shares a style guide for creating a great reader experience in content: blgsmth.tips/style-guideVisit Maddy’s website – https://www.theblogsmith.comCheck her out on socials!TwitterLinkedInYouTubeWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Thanks for joining me again for another episode of The Savvy Scribe podcast. Today, we’re diving into a crucial question for freelance writers: Is it time to hire a team of freelancers for your freelance writing business? Many freelancers start as solo operators, relishing the freedom and autonomy, but challenges arise as the workload grows. In this episode, we’ll discuss the signs that indicate when it’s the right time to expand your team.The Signs to Hire a TeamSign #1: Work OverloadFeeling overwhelmed and missing deadlines? It’s a sign you need help. Recognize the importance of maintaining the quality of your work.Sign #2: Leaving Money on the TableIf you’re turning down projects due to capacity issues, you’re not maximizing your potential. Having a steady stream of work you can’t take on is a clear signal.Sign #3: Complementary SkillsA team with diverse skills can take on more varied projects. Leverage your team’s strengths to enhance your business.Sign #4: Financial CapacityInvest in your team to free up time and grow your business. Increased income often follows wise hiring decisions.Sign #5: Client BaseEnsure your client base can support the addition of team members. Begin with part-time contractors to manage income fluctuations.The decision to hire a team for your freelance writing business is a significant one. Factors like increasing workload, client base, missed deadlines, and a sense of dread can guide you. If you’re experiencing these signs, it might be time to take the next step.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
Let’s talk about client acquisition and onboarding for solopreneurs, focusing on the importance of understanding your unique business identity and the need for client-vendor fit. In this new episode of the Savvy Scribe podcast, I and my guest, Sarah Duran, will delve into the client acquisition process and how to onboard clients effectively.About the Guest:Sarah Duran, Founder & CEO of Fruition Initiatives LLC is an operational expert who has spent over a decade helping people and organizations turn their ideas into action. On top of her business strategy expertise, she’s also a coach who helps solopreneurs live up to their highest potential. She takes her expertise as a consistent six-figure freelancer and combines it with her background in curriculum design, facilitation, and coaching to give solopreneurs the support to get what they need out of their work EVERY. DAY.Key points in this episode:- Understand your business identity- The role of building genuine relationships through networking and connections- The need to recognize that discovery calls are not just about clients assessing you but also about you determining if the client is a good fit.- Client preferences can vary widely, and it’s essential to be flexible in your approach.- She mentions the need for clear communication and setting expectations during the onboarding process.- Onboarding can differ based on the type of services you provide, so customize it to your needs.Connect with Sarah on socials!InstagramLinkedInFacebookWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!Support the showFOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.” If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit Course + Membership to help you get started today!
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