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Blythe Brumleve Digital Media Podcast

Author: Blythe Brumleve

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A self-proclaimed Renaissance woman who's worked everywhere from waitressing and cleaning houses all the way up to radio/TV broadcasting, through it all Blythe Brumleve is a blogger turned businesswoman. In this podcast, she highlights the ups and downs of managing business and side hustles in hopes it can lead to that elusive work~life balance.
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Have you ever launched a new product or service? Did it fail miserably by your own unreasonable standards? Well, have I got the relatable show for you. Listen in as I detail what went right and what went wrong with the launch of the membership site, Freight School Playbook. My personal website links: Logistics marketing services: Digital DispatchLogistics marketing online courses: Freight School PlaybookEntreprenuer cheat codes: Bonjour with BlytheFind me on all the social media platforms by searching @blythebrum and/or @digidispatch
In the last few months, listeners and podcasters alike have been given a rare glimpse into the business side of big-time podcasters. Between Joe Rogan taking a $100-million dollar licensing deal in his Spotify move to Joe Budden documenting his divorce from the same platform, we're finally starting to learn some concrete methods on how the biggest creators in the game are treating contracts, ads, and expectations. Add on the drama behind 'Call Her Daddy' and the hosts' battle for IP and we have a good look into where podcasters of all levels should place value. In this show, I'm joined by Badr Milligan of The Shortbox Podcast and Al Pete of Mister Peterson's Neighborhood to discuss our takeaways from the listener's perspective as well as what lessons we'll use for our own shows moving forward. Links from the show: Joe Budden's announcement on leaving SpotifyCharlamagne tha God's comments on Joe leavingJoe Budden's followup to the initial announcementBill Burr's comments on Joe Rogan about protecting comics and creatorsCall Her Daddy's battle with Barstool for IPBarstool CEO Erika Nardini explaining why IP is so valuable My personal website links: Logistics marketing: Digital DispatchEntreprenuer cheat codes: Bonjour with BlytheFind me on all the social media platforms by searching @blythebrum
TikTok’s rise in popularity isn’t without controversy. Some of that worry has been orchestrated by other big tech jealous of that growthOthers are worried for more geopolitical reasons. But for a lot of creators, like myself, Tiktok has been far and away the most enjoyable app in years. Especially during COVID--where it forced me to learn video editing on the fly and challenge myself on a new platform. I’m not alone as the app has skyrocketed in growth--and because the company’s owner, Bytedance is located in China, that obviously creates some issues like getting banned by the US government. So as content creators what do we do? How do we protect ourselves and the content we’ve spent a lot of time and energy on? Listen to the latest episode as host Blythe Brumleve dives into the strategies. Links mentioned during the show:Get a copy of your TikTok files from FYP.RIPPatreon in danger?My personal website links: Logistics marketing: Digital DispatchEntreprenuer cheat codes: Bonjour with BlytheFind me on all the social media platforms by searching @blythebrum
A lot of projects were put on hold during the Covid quarantine. And while the lockdowns forced me to throw my 2020 content plan in the trash--it led to a new opportunity that seems to be evolving daily. Listen to the podcast I recorded to help launch Freight School Playbook--a membership community to help overwhelmed entrepreneurs, marketers, and sales departments in the trucking and logistics space by providing courses that cut through the digital media noise. Naturally, with any fluid project, there are already improvements being made to the platform--which has resulted in the need to re-record the launch materials. But we do this for good reason as we've got to include more educators excited to share their expertise with the transportation world. Stay tuned for more upcoming updates but until then, join the waitlist to learn more as we get closer to launch at → https://FreightSchoolPlaybook.com 
If you're in business or sales, you've likely experienced an event/conference being outright canceled or turned into a virtual event. And while many of us roll our eyes at the mere thought of attending another Zoom call--the truth is virtual events are here to stay. So how do we make them not suck?In this episode, I'm diving into the key takeaways of what makes for a great virtual conference or event so you can apply those tips to your own meetup without, ya know, breaking social distancing rules. For my logistics people, if you participated in Freightwaves Live at Home event, you know exactly what I'm about to discuss. Check the timestamps to jump to a specific topic. Watch the video for this show: https://youtu.be/-iEjF3LleeACheckout Freightwaves Live at Home content: https://live.freightwaves.com/Links mentioned during the show:Creating your 2020 Content PlanPodia's insight into a great virtual retreatiBreakthrough Virtual Event SoftwareSwitcher Studios broadcasting softwareMy personal website links: Logistics marketing: Digital DispatchEntreprenuer cheat codes: Bonjour with Blythe
Everyone knows the restaurant industry is currently in shambles with the on-going drama from the ‘Rona. This global pandemic has left thousands--possibly millions--without the income they’re used to earning by waiting tables and serving drinks.As an 8-year FOH worker who waitressed at many restaurants, golf courses, bars, and events, I can tell you with confidence the skills I learned while waiting tables help me run two businesses and several side hustles. In this show, I break down those 4 skills that hopefully will inspire my fellow SIN workers to either continue their path in the industry—Or to find a new career to fuel their passions.  About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in this show. Check out the blog (linked above) to find links to past shows, videos, and stalk me on your social network of choice. Unless you're a Titans fan. Then you're just mental. 
Running into a creative block is a given with most career choices. But trying to overcome a creative block while you’re dealing with uncontrollable global stressors like COVID19?!?! That just seems like the cruelest double whammy–which most folks are dealing with right now.Suffering through it myself, I wondered how are creative blocks started and how can you move past them?I share some tips on how I’ve been coping with overworked stress + global pandemic stress to work past my creative blocks in hopes it might help anyone else facing this same conflict.Snag the show notes for this episode via the blog. About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in this show.
Working from home isn't for everyone. But I'm one of the weirdos who absolutely LOVES it. So with the 'Rona wreaking havoc on society and how we conduct our everyday lives, I thought I'd share my best work from home tips to keep you productive but most importantly, keep you sane. ALSOOOOOOO I realize this is a tough time for a lot of businesses and conferences who aren't sure how to take their efforts online. I'm offering FREE zero-obligation consultations on how to best tackle that challenge. I might not have all the answers you're looking for but I'll gladly help out my fellow business owners in showing them how they can do it in the most affordable way possible. Hit my email blythe @ brumlevebrands dot com or social channels and let's all help each other during this crisis. Tips + Links Mentioned During the VideoZoom Video Conferencing: Yes, this is the one with the face filter. Also great for conducting your podcasting interviews too!Marinara Pomodoro Method: here's a link to the Chrome browser extension that I use.Brain.FM: the scientifically proven background music that helps with productivity. You can use my referral link and try it out for freeeeeeee.I also started a thread on Twitter asking businesses who are planning to go the remote work route and tips to improve the process. There are some quality replies that include security setups and VPN access that could prove useful to any business taking this plunge. One of the biggest simple but effective takeaways? Buy a hotspot and stop downloading coupons on the internet.Working out at home with no equipment: there are plenty of videos to be found on YouTube but here is a link to one of my favs.  BONUS TIP: Invest in a Project Management ToolSomething I've mentioned on previous shows is using a project management tool like Monday.com. I use this tool daily and would not be able to handle as many projects and freelancers as I do without it. It's an essential part of my workday but as with any new software tool, it's essential to know a loose plan of what you're work processes look like. Then and ONLY then will a new tool like this be able to help.They even have some great templates to get started such as managing your team remotely with the added bonus of free accounts to all nonprofits during this Coronvirus pandemic. SUPER BONUS TIP: Get EducatedThe best answer to a growing panic is to get educated. Don't be like those anti-vaxxers you read and shake your head at on Facebook. Instead, hear from medical professionals who have studied infectious diseases their entire lives like Michael Osterholm who was a guest this week on Joe Rogan.Watch the entire thing and encourage all of your friends and family to do the same. Then stay updated with the latest news and health advice from one of the best channels on YouTube, Healthcare Triage.
In January most of us are excited to get those New Year's goals going but are you staying dedicated or have you fallen off? I'm gonna share some tips on how I'm going to keep on track after slipping for a bit. I'll also go into why you may want to hit pause on purchasing any new software and spill some truth about content marketing. Be sure to check out the chapter markers for jumps to specific parts of the show. Links mentioned: Get your own Look Back//Plan Ahead workbook at FreePeriodPress.com Planning your content marketingTools like Dubsado, Monday.com, and Bench which are all used to run my business can be found on our dedicated Resources page.Influencer gossip stories are the bestThe tweet that sparked the debate between Hustle Culture and practicing self-care. But burnout is real and while meditation can help, like most things in life, you gotta work at it. Celebrating global good news from Bloomberg. Content Marketing Links Mentioned: Lilo Social created a break-even social calculator so you know the ROI for social media posts/ad spendA bunch of CMO's tell Forbes what will happen or keep happening in the marketing world for 2020Garth Manthe shares some tips on spicing up your Instagram storiesAdblock Plus is getting smarterHubspot and Moz's lessons on adapting to the new era of searchAdweek's tweet thread about what they've learned about podcasting after 182 episodesIf you're producing content and tracking analytics, you need to be aware of California's new Consumer Privacy Laws.Yes, it even affects podcasters.Mathew Woodward's 8 Frameworks for Amazing Content (think list posts, how-to posts, case studies, etc...)About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in The Scouting Report show.
When your business is the art of selling services, time is your commodity. But why do so many brands and freelancers waste that time on things that don't have a positive ROI? Listen as I debate the article that originally spawned this conversation along with solutions on how to avoid those pick your brain meetings, free work solicitations, and more by treating time as your most important commodity. From Blythe Brumleve of Digital Dispatch, this is 'lunch break nuggets', marketing and digital media insights in a bite-size form designed to fuel your growth.This debate was inspired by the article "Why I charge people to get coffee with me."Watch the video on this topic here. Like this show? Listen to the full podcast episode here. For more information on Digital Dispatch, visit our website. 
Facebook was fined $40 million dollars late last year for lying about their video views. So we dive into what actually counts as a "view" on Facebook and your other favorite social media sites to include Twitter, Linkedin, TikTok, and YouTube. You can prove your ROI without knowing the details behind those numbers. And you certainly don't want to waste your time on a platform that isn't doing you any favors. From Blythe Brumleve of Digital Dispatch, this is 'lunch break nuggets', marketing and digital media insights in a bite-size form designed to fuel your growth.Watch the video covering this topic. Like this show? Check out the FULL EPISODE here. For more information on Digital Dispatch, visit our website. 
Like the maniac that he is, Gary Vee says you should be publishing 100 times PER DAY. Absolutely insane. But we show you how you can take Gary's advice into a practical strategy that is attainable even if you don't have a content team around you. From Blythe Brumleve of Digital Dispatch, this is 'lunch break nuggets', marketing and digital media insights in bite-size form designed to fuel your growth. Watch the video covering this topic. Download the Digital Marketing checklist mentioned during this episode.Like this show? Check out the FULL EPISODE here. For more information on Digital Dispatch, visit our website. 
I've been in the blogging game since 2007 and with the end of the first full decade in the internet era, you're bound to see lists compiling the best and the worst.Since I like to join the party in my own way, I decided to revisit the stories that defined my journey from blogger→EIC→broadcaster and now, business owner.In this special one-off episode, I'm going to list the central themes I've learned--sometimes the hard way-- in hopes it can serve as a compass to my fellow content creators and entrepreneurs.Checkout the blog to see all of our show notes with links to all stories mentioned. 
In this edition of the Scouting Report, we dive into Disney+ and how their launch plan helps the confidence of little guys like us, why you should consider time as a commodity, what content strategy you should be implementing for 2020, email marketing gone wrong, and what I'm listening to and watching. About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in The Scouting Report show.Check out the time-stamps to each segment below along with links to stories discussed:Disney+ Content Lessons [02:48]When big companies make a huge splash, as Disney has done with their new streaming service, it can be a bit intimidating to us little guys. But here are a few lessons learned that alllllll content creators face, yes, even Disney, will learn no matter the scale of their launch.  Why You Should Consider Time As Your Most Important Commodity [12:03]This debate was inspired by the article "Why I charge people to get coffee with me."Watch the video on this topic here.  How to Content Plan for 2020 [31:02]Gary Vee is at it again with his suggestion that you should be publishing 100 times PER DAY. How is it possible to achieve this when you don't have a content team around you? We'll show you. Watch the video covering this topic. OR download the Digital Marketing checklist mentioned during this segment.  Email Marketing Gone Wrong [49.37]A BIG company made a very BIG email marketing mistake. I rant on this plus give you tips on your own email marketing campaigns to include how to send a cold email THE RIGHT WAY!Watch the video on this topic.  3 Supply Chain Shows That Non-Industry Folks Will Enjoy [01:08:35]Paying attention to the supply chain of the items we purchase is increasingly becoming important for a lot of consumers. Therefore I'm breaking down three different podcasts and shows that even non-industry folks will find interesting. Netflix's Rotten Series (trailer found here)Freightwaves TV app launches (where to download and watch)Let's Know This podcast covers One Day Shipping and the issues surrounding this growing demand from retailers. Watch the video on this topic here.   Submit Your Marketing//Website QuestionsHave a website/marketing question you’d like to get answered? Shoot me a message on Twitter or Instagram or submit to the BRAND NEW PODCAST PAGE (at the bottom) and I’ll get them answered on the next show.
On the latest episode, host Blythe Brumleve talks about Facebook getting fined an insignificant amount of cash (for them) for inflated video-views by as much as 900 percent! Learn how to avoid the disaster of putting your eggs all in one social media basket with some takeaway tips. Also on the show, the difficulties of losing a big client, Star Wars' Galaxy's Edge, podcast insight, fighting fake news, CNBC business videos, and content marketing software on the latest episode of 'The Scouting Report'.   Facebook Fined $40 Million Dollars Over Inflated View Counts [intro]Facebook got caught being untrustworthy. Again. But this time they'll actually have to pay. It just only accounts for 16 hours of total work to cover the fine. Wonder what Vox Media or College Humor could do with that kinda cash tho?Important to note what actually counts as a view on these platforms. So we dive into that plus more takeaways that won't cost you millions of dollars to learn. Losing a Big Client Sucks [19:54]Why is it always right before a vacation your clients go insane with demands? Well, my biggest decided to throw a wrench into my whole plan the night before my vacation. Here's how I'm handling that financial loss but gaining some mental clarity. Star Wars Galaxy's Edge Sets the Bar High for All Theme Parks [29:34]Disney World is known for their imaginative parks, resorts, restaurants, and lands. But the new Galaxy's Edge sets the bar too high to reach for other theme parks.What I'm Reading/Watching [47:35]Barstool's CEO Erika Nardini shares her insight into what makes for a good podcast worth monetizing. NewsGuard Chromecast add-on to help you spot trustworthy and not-so-trustworthy websitesJacksonville's own Emily Drums helped launch FakeNewsTM to help stop the misuse of the phrase. CNBC has been KILLING IT with the business videos lately. Check out a sample here for my fellow logistics and transportation friends. What's Coming Up [01:02:44]It's time to practice what I preach. Which is why I have a renewed focus on my content strategy and Coschedule is gonna help me manage it allllllll.  Submit Your Marketing//Website QuestionsHave a website/marketing question you’d like to get answered? Shoot me a message on Twitter or Instagram or submit to the BRAND NEW PODCAST PAGE (at the bottom) and I’ll get them answered on the next show.
On the second edition of The Scouting Report, I dive into a tweet that made me feel old about life events being more important than football games, dissecting infamous entrepreneur Gary Vee's content model, what I learned from my first show, first trip to Disney's Galaxy's Edge PLUS SO MUCH MORE!See below for the timestamps...‘The Scouting Report’ Show NotesIn a brand new show, I dive into my first episode of what Bonjour with Blythe is supposed to be about: the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which I hope to share both sides of the coin in this monthly Scouting Report show.Don’t worry–if you’ve liked the content I’ve done over the last nine months, that’s not going anywhere and will continue to be published on this feed. I simply needed a place dedicated to a business/marketing focused show where I write, record, and publish all myself. I’ll also mix in a few Jaguars related topics (read: gripes) here and there too because a girl needs a creative outlet that doesn’t involve hair, makeup, and getting your nails done.Check out the timestamps to each segment below along with links to stories discussed: Life Events >>> Football (intro)This is the article I wrote waaaaaaay back when football was the most important thing in my life. Now at 35 years old, I know that article was a little naive. But turns out it might be a "wiser with age" thing. At least that's what I'm going with at the moment. Voxnest's study on the top money-making podcast categories (12:36)Here's a link to a quick Twitter discussion I had with the Voxnest team. Their study is linked in the original tweet. But for the lazy.  Gary Vee's Content Model (17:45)Here is the video where we pulled the audio quotes from.And here is a link to the 86 page content model deck that Gary and his team use. What I learned from putting together my first show (29:37)Here's a BTS breakdown of what it took to bring my first (new) show to life. Podcasters Meetup (33:10)How to get started with podcasting if ya trying to get your own show started! Hive Con (38:05)Recap video coming soon! But check my Instagram Story Highlights under "Hive Con" to see a quick rundown. The Logistics of Logistics Interview (41:31)If you're in the transportation and logistics industry, I was on "The Logistics of Logistics Podcast" with host Joe Lynch. Here's a recap on my other site, Digital Dispatch, where we talk about marketing trends in the industry specifically when it comes to inbound lead generation. Disney Trip Bitches! (45:47)
In a brand new show, I dive into my first episode of what Bonjour with Blythe is supposed to be about: the wins, losses, and lifestyle around being a present-day entrepreneur. Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which I hope to share both sides of the coin in this monthly Scouting Report show. Don't worry--if you've liked the content I've done over the last nine months, that's not going anywhere and will continue to be published on this feed. I simply needed a place dedicated to a business/marketing focused show where I write, record, and publish all myself. I'll also mix in a few Jaguars related topics (read: gripes) here and there too because a girl needs a creative outlet that doesn't involve hair, makeup, and getting your nails done. Check out the timestamps to each segment below along with links to stories discussed: Transition to Being a Fan Again (03:17)Interview on Bold City PodcastFake Authenticity is Almost as Bad as Fake Orgasms (07:10)Proposal GirlMotorcycle Crash GirlCloud Girl (who happens to be my favorite of the bunch)Reviewing the Tape (20:20)Difficulties prepping for my first conference speechDigital Dispatch: Freightwaves Speech and Dashboard DemoMore (educational) Networking Events pls (25:44)Rising Tide Society's Tuesday's TogetherKlara Cu Photography and DesignPast Jax Podcaster's Event Recap (new event recap coming soon)Hive Con Tickets (I'll have a recap after this event, too)CALL FOR QUESTIONS!Have a website/marketing question you'd like to get answered? Shoot me a message on Twitter or Instagram and I'll get them answered on the next show. 
Podcasting is the fastest growing medium on the internet today with growth patterns that continue to point upward. Thus more and more advertising dollars are starting to pour in, which means more people are curious about starting up their own podcast. In this show, Blythe breaks down the most common questions asked at our podcaster meetups, the equipment you'll need to start your own show, and other tips that may help expedite the startup of your venture. EQUIPMENT//GEARCamera: Logitech HD Pro WebcamDesktop Mic: Blue YetiMobile Mic: Omnidirectional Easy Clip OnHeadphones: Sony Noise Canceling HeadphonesLighting: Neewer 18in Divi Ring LightCamera Tripod: Selfie Stick with Remote and Stand360 Camera: Insta360 One XAmazon Gear I Own: Tech, Cosplay, clothes, skincare and moreWANT MORE FROM BLYTHE?Blythe is a former EIC and sports broadcaster turned business owner creating custom web solutions and growth marketing tactics for clients at Brumleve Brands. As a solopreneur based in Jacksonville, Florida, this podcast highlights the ups and downs of managing a side hustle in hopes it can lead to that elusive work/life balance. GuysGirl blog (rebrand coming soon)My web/marketing companyTransportation + Logistics companyPersonal YouTubePersonal PodcastPersonal TwitterPersonal InstagramAmazon stuff I’m obsessed with (and actually own)SOFTWARE//TOOLSMy Project Management Bible: Monday.com YouTube Marketing Help: TubeBuddyCRM for Sales/Client Relationships: HubspotBookkeeping and Accounting: Bench Though these are affiliate links, these are all products I have used for my business, shows, and content. I hope you find them helpful because I wouldn’t recommend them if I didn’t try them out myself. 
Have you thought about your biggest career challenge? How did you prepare for it? What did you learn from it? Or is your biggest career challenge coming up that you’re looking for help on? I just faced this exact situation and I want to talk about the difficulties faced prepping for my first conference speech. So in this show and as we make the transition into more of an entrepreneurial lifestyle podcast, I wanted to talk about the difficulties, the highs, and the lows, of preparing for my first speech at a big conference, Freightwaves Transparency19: Handling a big career challenge on top of your regular workload Why it’s important to challenge yourself even if it terrifies youMake no mistake public speaking fucking terrifies me.One thing I did throughout this entire process was to take notes. Not just about the product, bugs, feature improvements, but what I was feeling. What I was thinking.  Things like “fuck these marketing dashboards”, why did i wait so long to start this project? I shoulda started this months ago. Can I really do this? Why does anyone want to hear from me?That internal dialogue you have with yourself that can sometimes be your biggest fan or your biggest enemyBlythe is a former EIC and sports broadcaster turned business owner creating custom web solutions and growth marketing tactics to clients at Brumleve Brands. When she’s not managing the business side of things, she’s shining a light on the entrepreneur world with the tools + insight into how she turned a part-time blog into a full-time career. GuysGirl blog (rebrand coming soon)My web/marketing companyTransportation + Logistics companyPersonal YouTubePersonal PodcastPersonal TwitterPersonal InstagramAmazon stuff I’m obsessed with (and actually own)EQUIPMENT//GEARCamera: Logitech HD Pro WebcamDesktop Mic: Blue YetiMobile Mic: Omnidirectional Easy Clip OnHeadphones: Sony Noise Canceling HeadphonesLighting: Neewer 18in Divi Ring LightCamera Tripod: Selfie Stick with Remote and Stand360 Camera: Insta360 One XAmazon Gear I Own: Tech, Cosplay, clothes, skincare and moreSOFTWARE//TOOLSMy Project Management Bible: Monday.com YouTube Marketing Help: TubeBuddyCRM for Sales/Client Relationships: HubspotBookkeeping and Accounting: Bench Though these are affiliate links, these are all products I have used for my business,&
The brand 'GuysGirl' was born a decade ago. But after some recent career decisions, I was left in a tough spot of what to do with the future of a blog that lead to a work from home career. I have a pretty good idea of where I want to go, but I also want to hear from you on the changes I have coming up. Read the show notes for this podcast here and VOTE on what you think is the best direction to take. Follow Blythe: InstagramTwitterBrumleve Brands websiteGuysGirl websiteTips/show suggestions email to Blythe@GuysGirl.comNEW Marketing Gameplan Podcast In the announcement episode for Marketing Gameplan, learn how this binge-worthy podcast series will help you learn the eagle eye view of building, maintaining, and optimizing your website + digital marketing for 2019 and beyond.Released one full season at a time, this is one of the projects I'm most excited about and expect 8 episodes to drop all at once in early April.Check it out here. 
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