Business Her Way

Feeling overwhelmed by too many services? Struggling to attract your ideal clients? You're not alone! Today's episode of Business Her Way dives into the burning question: Should you have a signature offer?Get ready for a hot take  (a quick, bite-sized episode) as I explore both sides of the coin:** The Allure:**Laser-sharp focus: Attract dream clients with a clear message.Amplified sales: Convert interest into action with a streamlined offer.Brand clarity: Stand out from the crowd and be unforgettable.** The Flip Side:**Boxed in? Risk limiting your offerings and stifling creativity.One-size-fits-all trap? Can your ideal client be neatly packaged?Marketing mayhem? Will it resonate with diverse audiences?This episode is packed with real-life examples, practical tips, and NO pressure:Discover if a signature offer is your ride-or-die ‍♀️ or your business nemesisGet the tools to decide what's right for YOU and your unique goalsUnleash your inner firecracker and rewrite the rules of your businessDon't miss this essential episode! Subscribe, share, and leave a review to join the conversation. ✨----Welcome to Business Her Way, a show dedicated to helping women rewrite the rules of what it means to be a female entrepreneur in today’s digital world. Each week join your host Stephanie Jiroch to discover the business and brand strategies successful women entrepreneurs use to create, build, and scale their online empires (businesses) and go behind the scenes of profitable, purpose-driven brands to learn how you, too, can stand out in a sea of online sameness. Whether you’re just starting out or you’ve been in business for a few years, Business Her Way will help you launch, scale and grow your business, your way.

Welcome to Business Her Way, a show dedicated to helping women rewrite the rules of what it means to be a female entrepreneur in today’s digital world. On today's episode, Stephanie speaks with Sadie Fienberg of Butterfly Creative Projects. Listen in as Stephanie and Sadie talk business strategy, growth plans, and how to anchor your business in value-driven revenue practices.  Whether you’re just starting out or you’ve been in business for a few years, Business Her Way will help you launch, scale and grow your business, your way.Sadie's Website: butterflycreativeprojects.comFollow Sadie on Instagram: @sadiefienbergAnd don't forget to leave us a review! With over 20,000 downloads + listens, your review helps others find podcasts just like this one. 

Ceels Lockley is a Business Coach + Strategist based in the UK, working with service providers, freelancers, consultants, and agency owners. Ceels specializes in niche marketing. offer suite design and messaging. With over 20 years of experience in digital marketing, Ceels’ background includes social media direction for Sony Mobile and Habit as well as leading digital editorial and content for Tesco Magazine. Ceels left her agency career in 2019 to pursue self-employment to work around her baby daughter and has since built a thriving coaching business.Ceels, originally from Kent, lives in Melton Mowbray, Leicestershire with her husband and daughter.Find her at https://www.ceelslockley.co/ or on Instagram @ceels.lockley-----Ready to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence  → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324PLUS! Download the One-Page Marketing Plan here: https://brandpsyche-strategies-llc.ck.page/ea31b48a6b 

In this episode, I unveil the compelling reasons why planning your year ahead in November trumps waiting until January. Discover the advantages of getting a head start on your annual goals, and gain insights into a practical planning process.I'll share my personal approach to year-ahead planning, outlining the steps I take and the key metrics I measure. Find out how to set the stage for a successful year by identifying your priorities, breaking down goals into actionable steps, and tracking progress throughout the months.By planning in November, you'll be equipped to hit the ground running in January, ensuring a smoother and more productive year ahead. Ready to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence  → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324And don't forget to download the One-Page Marketing Plan here: https://brandpsyche-strategies-llc.ck.page/ea31b48a6b 

Do you know the difference between marketing and branding? Like so many, most people spend considerable time marketing their business and not building their brand first. In this episode, Stephanie shares the very simple distinction between marketing and branding, and shares why every entrepreneur must make their branding a priority. Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way. Book your Brand Blueprint → https://brandpsyche.co/brand-blueprintReady to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence  → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324

Had enough of the "Make $1M While You Sleep" empty promises and "do it this way" coaching models? Join me in this episode as I share my transformative rebranding journey and why it's a game-changer for my brand and this podcast. This season, I'm debunking the misleading narratives and inspiring you with stories of women who've succeeded on their terms. Get practical advice, embrace authenticity, and give yourself permission to build your brand your way.Ready to take charge of your branding journey? Visit https://brandpsyche.co for resources, tools, and support in building your BrilliantBrand™️. Don't miss this transformative episode – subscribe, review, and share. Welcome to Business Her Way.

In my fifteen years of working with and supporting business owners, I have seen firsthand the impact a holistic approach can have on their overall success. When entrepreneurs integrate their mind, body and business strategies, it catapults their revenue, impact and industry growth. Now, whether you call it energetics or mindset shifts or subconscious reprogramming the bottom line is this, you can have all the strategies in the world but if you aren’t simultaneously working on your innermost self at the same time, you’ll miss out on what’s ultimately possible for you. To work with Stephanie visit https://storyleadershipinstitute.com/business-coaching Grab your free business resources at https://storyleadershipinstitute.com/resources Connect with her on LinkedIn at https://linkedin.com/in/stephaniejirochAnd as always, please leave a review, subscribe and share this episode with friends! 

Get ready to shift those outdated and limiting money stories! Today on the podcast I have the honor of speaking to Sam Kopelman, money mindset coach for millennial women. She's bringing the heat (and lots of aha moments for me!) on saving, spending, and shifting the stories that keep us from financial freedom.  Sam and I go deep and I share a few money mindset stories that hold me back from experiencing next level success on my journey. You don't want to miss this!To learn more about Sam and her work, visit https://samrobincoaching.com/ and connect with her on Instagram at https://www.instagram.com/samrobincoaching/Love this episode? Rate it, share it and don't forget to subscribe for more just like it. Ready to move through those limiting beliefs? Shift your story with this free 5-minute guided meditation for female leaders: https://view.flodesk.com/pages/642ca62100b71c2447920e70And don't forget to connect with Stephanie:LinkedIn: https://linkedin.com/in/stephaniejirochInstagram: https://instagram.com/leadwithstory 

As humans, we are naturally drawn to stories. From the earliest times, we have used stories to share knowledge, entertain each other, and connect with one another. Stories are an essential part of our lives, and they can also be a powerful tool for leadership and branding. That's why we have developed "The Story Trifecta™️," a proprietary method that helps our clients engage, clarify, and influence through storytelling. In today's episode, dive into the three elements of The Story Trifecta™️ to maximize your brand or professional story. Love this episode? Rate it, share it and don't forget to subscribe for more just like it. Learn more about Impact: The Mastermind at https://storyleadershipinstitute.com/impact-mastermindGrab your FREE copy of the BrandStory Blueprint at https://view.flodesk.com/pages/63eecb72f55c70e680a813be And don't forget to connect with Stephanie!LinkedIn: https://linkedin.com/in/stephaniejirochInstagram: https://instagram.com/leadwithstory 

Here’s the thing: recessions, fluctuating markets, pandemics, cool new tech…they happen! In order to survive the next big event, you need to "story-proof" your business. That’s why today, I’m sharing my StoryProof Plan™ to support you in securing your business or personal brand for economic hardship, market shifts, and technological advances (like A.I.). This 3-step process supports you in staying one step ahead of fluctuating world events. To grab your free StoryProof Plan™: https://view.flodesk.com/pages/643e1e6046aaeb64ed6a0192Follow Stephanie on Instagram: https://instagram.com/leadwithstoryConnect with Stephanie on LinkedIn: https://linkedin.com/in/stephaniejiroch

For high-achieving and high-performing women, we are often conditioned to project a certain image to the world. For many that might be a mask of perfection, constantly striving to meet the expectations of those around us. For others, it might be the “fake it till you make it” experience of hustle and grind energy. And usually, we seek success, wealth, and recognition, often at the expense of our own well-being, fulfillment and soul-level desires. In today's episode, I'm asking two very important questions as we begin to craft (and live) your authentic story. Like what you hear? Connect with Stephanie.LinkedIn: https://linkedin.com/in/stephaniejirochInstagram: @leadwithstoryNewsletter: https://view.flodesk.com/pages/63eecb72f55c70e680a813be

In today's remote work environment, engaging with your remote workforce can be a challenge. But with the power of brand storytelling, you can create a culture of engagement and loyalty that inspires your team and drives success. In this episode, I explore the key elements of a compelling brand story, and how to use that story to connect with and retain top remote talent. From crafting your brand narrative to using storytelling techniques to build rapport with your team, I cover everything you need to know about harnessing the power of brand storytelling in your remote workforce. Tune in and discover the key to unlocking your team's potential, no matter where they are.To schedule a Lead With Story workshop for your department, team or company, visit https://storyleadershipinstitute.com today.

In this episode, I share the seven powerful areas of the coaching process that supports a client in success and growth. I'll discuss how a coach can provide valuable insights, help you overcome obstacles, and develop strategies to achieve your goals. I'll also explore the role of partnership in coaching, and how building a strong relationship with your coach can enhance the coaching process. If you've been thinking of hiring a business coach, this episode is for you! To work with us, visit https://storyleadershipinstitute.com today.

In this episode of our podcast, I delve into the importance of having a strong mission statement for your team or organization. But not just any mission statement - we're talking about upgrading your "why" to reignite your team's ambition.You will learn the key elements of an effective mission statement and how to align it with your team's core values and goals. You'll also discover strategies for communicating your mission statement to your team in a way that inspires and motivates everyone to work towards a shared vision.If you're looking to take your team's performance to the next level, tune in to this episode to learn how upgrading your "why" can be a game-changer for your organization.To receive more insightful story strategies and tips, subscribe to our newsletter: https://view.flodesk.com/pages/63eecb72f55c70e680a813be

To achieve success and professional fulfillment, entrepreneurs and business leaders need to understand themselves and their teams better. One way to do this is by taking personality tests that can give them insights into their strengths, weaknesses, and tendencies. This week I look at three popular personality assessments for entrepreneurs: Kolbe A Index, Enneagram, and Human Design. I’ll explore how each test is different and how they can be used to enhance leadership skills, drive success and build stronger teams.To work with Stephanie or learn more about coaching and story workshops, visit https://storyleadershipinstitute.comResourcesKolbe A Index - https://www.kolbe.com/kolbe-a-index/Enneagram - https://www.truity.com/test/enneagram-personality-testHuman Design - https://humandesignblueprint.com/

An excellent leader possesses many qualities, including strategic thinking, excellent communication skills, and the ability to motivate and inspire others. However, one often overlooked superpower that can set a leader apart from the rest is narrative intelligence. What is narrative intelligence, you might ask? In a nutshell, narrative intelligence is the ability to understand, craft, and communicate compelling stories that inspire and motivate others.In today's episode, I share what Narrative Intelligence is, how leaders and teams use it to meet goals, and why NI is the skill you - as an emerging leader - needs to reach new levels of success. Listen and subscribe today! Like this podcast? Leave a review and share with friends.

In this episode, I'll be discussing how to use your professional story to navigate the uncertainty and challenges of mass layoffs. With the economic impacts of the pandemic continuing to affect industries and organizations worldwide, many professionals are finding themselves facing unexpected layoffs and job loss.But even in the midst of this upheaval, your professional story can be a powerful tool for resilience and career reinvention. By understanding and articulating your unique skills, strengths, and experiences, you can stand out in a crowded job market and demonstrate your value to potential employers or clients.We'll explore strategies for identifying and crafting your professional story, including:Reflecting on your past successes and achievementsIdentifying your unique skills and strengthsRecognizing the transferable skills you can bring to new roles or industriesTailoring your story to different job opportunities or clientsNetworking and building connections through your storyWhether you're facing a layoff, considering a career change, or simply looking to build your professional brand, this episode will provide you with actionable insights and inspiration for using your professional story to navigate uncertainty and build a fulfilling career.

Have you ever felt overwhelmed when reaching toward a goal? Or you berate yourself for not 'getting there' sooner? High achievers always struggle with the pace of success, often leading to burnout. In today's episode, I'm teaching the anti-hustle strategy that blew open my mind - and changed the way I look at my long-term success plan for good. Like this episode? Leave a review and share it with a friend! 

Welcome to this episode of Lead With Story, where I explore the benefits of journaling for leaders. Join me as I share journaling as a tool to improve your leadership skills and achieve your goals.You'll learn how journaling can help you gain clarity on your leadership vision, track your progress and hold yourself accountable, and process and reflect on your experiences and emotions. I'm also sharing different journaling techniques and strategies that can be used to enhance your leadership development.Whether you're a seasoned leader or just starting out on your leadership journey, this podcast is for you. Tune in to discover how journaling can help you become a better leader and achieve greater success in your professional and personal life.And don't forget to download your free Leader's Journal with five daily prompts: https://storyleadershipinstitute.com/leadership-journal

In today's episode, Stephanie discusses how her morning routine has changed over the years and how she utilizes her morning time for maximum efficiency with two small children. With morning routines becoming more popular, with books being written regularly on the subject, most morning routines do not take into account caregiving responsibilities and are not geared toward default parents. As an entrepreneur, CEO and mother, Stephanie shares how her morning routine has evolved over the years and how she honors and starts her day with two small children at home. Like this episode? Don't forget to rate this podcast and share it with a friend!