Real Business Owners

In this episode of "Real Business Owners," Trevor Cowley sits down with Mike Merrill, a seasoned entrepreneur and family man, to delve into the principles of building a legacy that transcends generations. Mike shares his journey of balancing personal ambitions with family responsibilities, highlighting the importance of teaching his children resilience, financial literacy, and the value of hard work. He emphasizes the necessity of allowing his kids to experience their own struggles and triumphs, rather than handing them shortcuts, thereby fostering a stronger, more self-sufficient next generation. Through candid conversations about the quality of life, the essence of true wealth, and the responsibilities of legacy-building, this episode provides invaluable insights into creating a lasting impact both in business and within the family. Follow Primal Performance on Instagram: primalperformancesupps Or visit the website: https://primalperformancesupps.com/ If you are ready to level up professionally and personally go to joinrbo.com

This week, Kale and Trevor are joined by Justin Schoener. Justin is a custom truck designer and builder and has been in the custom truck building business for the past 20+ years. Starting with his own 80s Chevrolet with a lift, to now having owned and flipped over 150 personal trucks, his goal is to make any custom build ride and drive better than a stock model and to instill that level of pride and perfection into his business.  In this episode, they talk about the importance of having standards, why you need to get off your tools to grow your business, and the ups and downs of Justin's entrepreneurial journey!  Connect with Justin on Instagram: https://www.instagram.com/jschoener/?hl=en Connect with Justin's business on Instagram: https://www.instagram.com/outlawoffroadoftexas/?hl=en Justin's business and website: outlawoffroadoftexas.com If you are ready to level up personally and professionally, go to joinrbo.com

If you are ready to level up personally and professionally, go to joinrbo.comIn this episode of The Real Business Owners Podcast, Rick Trimmer sits down with Trevor Farnes to talk about what happens when everything falls apart—and what it takes to rebuild from nothing.Trevor shares the story of losing nearly everything during the 2008 crash, starting over, building Mountain Ops from the ground up, eventually selling part of the company, and learning when to step away from something he had spent years building.The conversation goes beyond business, diving into failure, faith, marriage, mentorship, delegation, and the responsibility that comes with finding success after going through hard times. Trevor explains how some of his biggest lessons came from the moments when he had the least control and why rebuilding isn't just about creating another successful business—it's about becoming the person capable of sustaining it.Key Takeaways:What losing nearly everything in 2008 taught Trevor about resilienceHow to keep moving when the original plan completely falls apartWhy the people around you can make or break your ability to rebuildHow to build a company around a mission instead of just a productKnowing when it's time to give up control and hand over the reinsWhy delegation is necessary if you actually want freedomHow personal hardship can become an opportunity to serve othersThe role faith, family, and mentorship played throughout Trevor's journeyWhat rebuilding from failure can teach you about business, leadership, and life

If you are ready to level up personally and professionally, go to joinrbo.comMost people want the result, but they don't want to live the process required to earn it.In this episode, Trevor Cowley breaks down what it actually means to get lost in the process, why focusing too heavily on the end goal can become a distraction, and how comfort and complacency can quietly pull you away from the life you're trying to build.Using examples from elite athletes and his own experiences, Trevor explains why the people who consistently perform at the highest level are obsessed with honoring the day, keeping their commitments, and constantly putting new challenges in front of themselves.The goal isn't to become obsessed with the finish line. It's to become obsessed with doing what the day requires.Key TakeawaysWhy wanting a result means nothing if your daily actions don't align with it.The difference between chasing an outcome and becoming obsessed with the process.Why every day has a scoreboard—you either made the deposit or you didn't.How comfort and complacency can destroy momentum after you've already achieved success.Why elite results require eliminating distractions and unnecessary options.How to stop negotiating with yourself when things get difficult.Why constantly setting new challenges can keep you from falling back into old habits.The importance of surrendering to whatever the process requires.Why your behaviors today—not your intentions—ultimately determine what your life looks like.

If you are ready to level up personally and professionally, go to joinrbo.comMost entrepreneurs think growth means starting something new. Sometimes, the fastest way to grow is to buy what's already working.In this solo episode, Rick Trimmer breaks down the 19 businesses he has started, bought, acquired, merged, or invested in throughout his career—and the lessons each one taught him about building wealth, scaling companies, and finding new opportunities.From starting his first service business at 25 to building a portfolio of companies operated by multiple CEOs, Rick explains why he increasingly turned to acquisitions to gain customers, equipment, inventory, capabilities, and—most importantly—great people.Rick also shares what he learned from losing everything at 31, why business owners choose to sell, how acquisitions can create win-win outcomes for buyers and sellers, and the importance of structuring partnerships correctly from the beginning. If you're interested in acquiring businesses or building a portfolio that doesn't require you to run every operation yourself, this episode is packed with lessons worth paying attention to.In This Episode You'll Learn:Why buying an existing business can be smarter than starting from scratch.The lessons Rick learned from losing everything at 31.How acquisitions can help you enter new markets and accelerate growth.Why the people you acquire can be more valuable than the business itself.How to identify struggling businesses that could become growth opportunities.Why business owners may sell because they want support—not because they want to walk away.The importance of clearly defined agreements when entering partnerships.How to structure businesses so you aren't trapped running the day-to-day operations.Why due diligence and accurate valuation can make or break an acquisition.How to build a portfolio of businesses without becoming the bottleneck in every company.