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Marketing Mavericks (Video)
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Marketing Mavericks (Video)

Author: TWiT

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Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics.

Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.
10 Episodes
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We talk about podcasting and how to create good content, get more subscribers, and what it means to sell the 'sizzle,' not the steak. Guests: Lynett Young, Cliff Ravenscraft, and Paul Colligan Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show.
We talk to 24me co-founder and CMO Liat Mordechay about 24me's journey from start-up to iTunes top app, managing work-life balance, and more. Guest: Liat Mordechay Hertanu Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsors: squarespace.com offer code: MM shutterstock.com offer code MM415
We talk all about marketing your app -- freemium vs premium, why you should listen to your viewers, and how to make your app sticky. Guest: Ariel Michaeli Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsors: squarespace.com offer code: MM shutterstock.com offer code MM415
We talk with Joel Comm about how to engage on Twitter, what social networks are right for you, and why real-life networking still works. Guest: Joel Comm Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsor: squarespace.com offer code: MM
We talk about selling faith through a connected church -- how do you market and measure religion? Guests: Brian Reich and Fr. James Martin Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsor: squarespace.com offer code: MM
We talk with Wanderu CEO Polina Raygorodskaya Guest: Polina Raygorodskaya Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show.
Today we talk to Chute Co-Founder Gregarious Narain about solving problems with content, a wrap-up of SXSW, and the Meerkat phenomenon. Guest: Gregarious Narain Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsor: legalzoom.com offer code MM
Today we talk to Overstock.com's Stormy Simon about her climb to the top of the company, how they're using influence for social good, and more. Guest: Stormy Simon Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsors: harrys.com offer code MM squarespace.com offer code: MM
We talk to Peter Friedman, the founder and CEO of LiveWorld, about being the voice of a brand, and the CMO's Social Media Handbook. Host: Tonya Hall Guest: Peter Friedman Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show. Sponsors: legalzoom.com offer code: MM squarespace.com offer code:MM
We talk about the importance of building a community before the brand and building a community on Twitter Guests: Scott Eddy and Alex de Carvalho Host: Tonya Hall Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks. Thanks to CacheFly for the bandwidth for this show.
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