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Snow Talk with Mr. Freeze
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Snow Talk with Mr. Freeze

Author: Snow Talk w/ Mr. Freeze

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Snow Talk with Mr. Freeze provides in-depth interviews with industry leaders and brings an insider look at what makes our industry work. SIMA has regularly featured a Life & Learn series at the annual Symposium. Snow Talk expands that concept with Assistant Editor Mike Freeze as he speaks to snow and ice professionals about life and what they've learned so far. A new episode premieres monthly.
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As part of our leadership series, we’ll speak with Debora Babin Katz, Vice President of TrucBrush Corporation. Katz is a SIMA board member as well as contributor to Snow Business magazine. We’ll learn about Katz’s journey as an entrepreneur, her work with TrucBrush and what it takes to have grit in this industry to succeed.
As part of our leadership series, we’re speaking with Jonathan Crandall, owner of JC Grounds, located in Danvers, Massachusetts. Crandall is also a SIMA board member. In this episode, we delve into his leadership style in the area of personal development, how major life changes forged his personal resolve and learn how he invests in people as well as his business.
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