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Haunted Attraction Network
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We connect the global Haunted Attraction industry through education, news, and events. Subscribe to our podcast for education and interviews with innovators in the Halloween space.
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With the last major holiday celebration of summer out of the way (no one really decorates for Labor Day), retailers are now fully embracing the "Summerween" season, stocking Halloween-themed products earlier than ever before. As reported in last month's newsletters, stores like Michaels, Target, and Lowe's took advantage of Friday, June 13th, to begin to release their spooky items. Now, even more stores are pushing the Halloween season forward into summer. Read more here.
This week: Universal Destinations & Experiences Announces Horror Unleashed Chicago; Halloween Horror Nights Orlando Announced 5 Original Haunts; La Llorona, La Muelona, and La Siguanaba Come to Halloween Horror Nights Hollywood; Haunts Return to the Las Vegas Adventuredome with "Fear Dome"; Screams Halloween Theme Park Announces Closure; "Graveyard Games" Now Casting Horror Superfans; Spirit Halloween is Hiring 50,000 Retail Associates; Re more here.
This week: Winchester Mystery House Unveils Festival Fright Nights; Hauntathon seeks Haunted Attractions for 2025 Season; Midwest Haunters Convention Draws Massive Crowds; Oogie Boogie Bash tickets go on sale June 26th; Friday the 13th's Jason comes to Halloween Horror Nights; Universal Japan gets new maze and collab with KATE makeup; Top 5 theme park trends you need to know; Terror Vault presents Hexed. Read more here.
This week: Industry Mourns Sudden Passing of Edward Terebus of Erebus Haunted Attraction; Fallout Comes to Halloween Horror Nighte; GUIDE to Halloween Horror Night Tickets; Ghost Boat Collaborates with Moment Factory; Haunt Shirts Announces Closure; Midwest Haunters Convention Returns June 5th - 7th, 2026. Read the stories here.
This week: How trends from InterPark Magazine and theme parks impact haunts; Monsterpalooza Comes to Pasadena This Weekend; Six Flags validates horror IP expansion & themed F&B; Spirit Halloween Cancels Flagship Store Grand Opening; Queen Mary's Dark Harbor To Open June 13th; Zombies Takeover Hello Kitty Land This Summer; Ghostly Manor Debuts at Paultons Park; ScareCON's 2025 SCAR Awards Winners Announced; The Mystic Museum's Total Grotesque Live (TGL). Read the stories here.
This week: The Complete Guide to the Midwest Haunters Convention; Decreased Production of Halloween Goods; Disney's Stock Jumps 7% After a Blockbuster Quarter 2; Jack Skellington Gets a Makeover for Disney Halloween 2025; Paint The Night returns to Disneyland; Danny Elfman, John Carpenter, and More to Perform at "Future Ruins" Festival. Read the stories here.
Recently, I joined Tyler Barnett on the Fearworm Wormhole show to discuss how major theme park innovations could transform haunted attractions, and this is the full recording. We unpack Universal’s new Fan Fest Nights, Horror Unleashed, Dark Universe, and the rise of off-season activations like music festivals and “summer slasher” events. You’ll hear how IP partnerships, luxury-tier VIP add-ons, and even tariff pressures on materials can reshape your pricing and value proposition this fall—plus tactics for leveraging local brands when Hollywood licenses feel out of reach. Fearworm streams Wormhole episodes live every other Friday on Facebook. I wrote an article based on this as well, available here.
Today we're playing the FULL audio from a marketing masterclass I recently hosted for Haunter's Toolbox, answering YOUR QUESTIONS on marketing strategies for haunted attractions. This is the complete, unedited recording! If you're a haunt owner or operator looking to boost ticket sales and reach new audiences, you'll find tactics you can immediately implement. Examples from Hush, Woods of Terror, and Transworld included. Haunter's Toolbox hosts monthly sessions at haunterstoolbox.com, and you can watch this video version here.
Director Eli Craig (Tucker and Dale vs Evil) breaks down his new slasher film, "Clown in a Cornfield," in this exclusive interview. Discover how he balances horror and comedy, creates authentic Gen Z characters, and draws inspiration from classics like Jaws. This is essential listening for haunted attraction creators and horror fans alike, with insights on the modern horror renaissance and the enduring power of communal fear experiences.
Mickey's Not-So-Scary Halloween Party Begins Aug 15, following Aug announcements for Horror Unleashed & HHN; Marketing Your Haunted Attraction; Six Flags America To Close- ScareCON comes to Birmingham May 20th - 21st; Midwest Haunters Convention's Exhibitor List; Eli Craig Talks Clown in a Cornfield and Modern Horror; FX’s Alien: Earth Brings Immersive Sci-Fi Horror to AREA15. Read more here.https://mailchi.mp/hauntedattractionnetwork.com/halloween-starts-in-august-now-disney-says-so
This week: Can Universal turn Spring into Second Halloween with Fan Fest Nights?; Theme Parks Turn to Diversification Amid Uncertainty Epidemic; Busch Gardens Tampa Bay's Howl-O-Scream Mayhem Sale; Midwest Haunters Convention Friday Haunt Tour to Feature Abandoned Haunted House Complex; Fright Nights WV "Fright Nights Final Cut: Summer Slaughter"; Mars releases Tricks, Treats, and Trends Report. Read more here.
East Coast Haunters Convention delighted attendees with haunt tours, programming, vendors, and more; Comcast's Stock Dips Despite EPIC Universe Opening; Wicked New England comes to Salem this Saturday; Creep It Real OC Tickets; The VHS Society presents "Mother of Evil" on May 16th; Street Food Cinema's "Boo-ze, Bites & Frights: Half-O-Ween;" Read the stories here.
This week: Tariffs Threaten to Raise Prices on Halloween Costumes & Decor; Creepy Creator Group Brings Easter Screams in Horror Parody Anthology; Complete Guide to the East Coast Haunters Convention; John Carpenter Comes to Midsummer Scream; Tokyo Disney Resort Limits Halloween Costumes; Merlin Entertainments Partners with RWS Global; Fear Farm Attraction Seeks New Venue; Texas Chainsaw Massacre Comes to the U.K. at Halloween Haunt. Read more: https://mailchi.mp/hauntedattractionnetwork.com/tariff-terror-will-halloween-prices-double
Halloween convention season is underway with a myriad of events that are partnering with haunts for programming and attractions; TransWorld's East Coast Haunters Convention takes place next week with pre-con haunt tours on April 24th & 25th and convention days on April 26th-27th; The Spooky Swap Meet returns to Los Angeles on April 25th-27th; Universal plans for strategic geographic diversification with the newly announced Universal Studios UK; Meyer2Meyer Entertainment brings "Little Shop of Horrors" to The Nocturne Theatre; Reapers Realm to hold an online eminent domain liquidation auction; Field of Screams hosts Halfway to Halloween Haunt & Music Fest; Discover Spooky Spots with The Scare Factor's newest directory; Picklenose Halloween House creator Dale Parker passes. Read the full stories here.
This week: The full OSCARES 2025 Awards; Dark Harbor returns on Sept 19th; Halfway to Halloween at Winchester Mystery House & Reign of Terror; The Mystic Museum's Horror High Prom; Previews begin for Dark Universe at Universal's Epic Universe; Zagone Studios to close. Read the stories here.
Watch our video on the 25 Best New Products from Transworld 2025 here; U.S. tourism decline threatens attractions; Epic Universe's Darmoor Monster Makeup Experience; UF Swamp Haunters host halfway-to-Halloween haunt; Haunters Toolbox to host a live Q&A with Philip Hernandez of the Haunted Attraction Network on April 8th. Read more here.
This week: Herschend to Acquire Palace Entertainment's U.S. Attractions; Limos: Immersive Tarot Experience Returns to LA; The John Wick Experience Opens in Las Vegas; The London Dungeon Seeks Haunted Items; Home Depot Teases "Ultra Skelly" Animatronic; "It's Alive" Panel Returns to WonderCon. Read the stories here.
This week: Horror Unleashed Analysis; 18 Haunts opened for St. Patrick's Day events; Wicked New England plans Halfway to Halloween in Salem; Scarehouse Windsor wins Innovator of the Year Award; John Carpenter announces NYC concert; Disney Halloween Festival returns to Disneyland Paris; East Coast Haunters Convention exhibitor list. Read the stories here
Universal’s Horror Unleashed is set to bring year-round horror to Las Vegas, launching August 14, 2024, at AREA15. But can Universal’s seasonal HHN magic translate into a sustainable permanent attraction? During the TEA Stories from the Fringes series, a panel of Universal Creative team members—including Shelby Honea, Sean Chung, Abbye Finnan, and Corey Schurr—shared their vision for Horror Unleashed, from rotating IPs to a fully immersive, never-breaking experience. This episode features the edited panel recording, exploring the challenges and opportunities of bringing year-round horror to the Vegas Strip.
This week: Transworld RECAP; Midsummer Scream tickets now on sale; East Coast Haunters Convention and pre-show tours; Registration opens for Texas Haunters Convention; Six Flags prepares for a massive 2025 season; United Parks' earnings show trouble ahead; Field of Screams Montana Honored with Legacy Haunt Award. Read more here.
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