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The Healthy Work Podcast

Author: Danielle Reynolds-Flatt

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Tune in weekly to hear us interview wellness entrepreneurs who have built thriving businesses. They’ll share their tried-and-true strategies to help you grow your own.
24 Episodes
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Ashley Fenker is a freelance professional writer and editor. She launched her business full time in November 2018. She partners with businesses and nonprofits on writing and editing projects with a speciality in bringing missions to life with creative storytelling. In addition to more technical and marketing driven projects, she is an essayist who was published last year in Oprah Magazine.On this episode we discuss:Common mistakes small business owners make on their marketing materials & websitesWhen to invest in a professional's help for your business & messagingShifting routines & work life during COVID-19Doing website refreshes & brain dumps to bring your brand to lifePutting your mission into 1-2 sentences to uses as a guide for your voice & brandPractical strategies for pushing past writer’s blockWhy & how to invest in choosing the right name for your businessRunning a business while also living with an autoimmune conditionResources from this episode:Want an extra set of trained eyes on your business copy? Need help getting to the heart of your brand’s story? Book one of Ashley’s professional copywriting & editing services here. 
Emily is a Board Certified clinical nutritionist with a M.S. in Nutrition & Integrative Health. She is also the parent of a child with multiple life-threatening food allergies, an educator, and a vocal advocate for food allergy awareness and children’s nutrition.On this episode we discuss:How Emily's personal health journey led her to niche down in her practiceWearing many hats in a wellness business & making it work for youThe benefits of doing the things that scare you in your businessWhy public speaking is essential for a new practitionerPractical tips for booking & prepping for a national speaking gigHow to get over your fear of public speakingWhy vulnerability is essential to reaching the clients you want to helpResources from this episode:Learn more about Emily's nutrition practiceRead her blog focused on food allergiesFollow @thriveinside on Instagram
Ashley Stewart is a business school graduate turned nutrition nerd who took her love for both and started helping private practitioners streamline their businesses through systems and processes. She helps nutritionists and registered dietitians create and manage systems in their businesses that help them stop working on the day to day tasks and get back to doing the work they love.On this episode we discuss:Running a virtual business with young kids in the homeCreating a non-traditional work schedule that works for your lifestyle & needsHow to decide if hiring a virtual assistant is right for you (& specific tasks they can take off your plate)Setting up systems & processes BEFORE you get super busyFree organizational & business management tools for wellness entrepreneursWhy Practice Better is the best EHR system (& more!) for nutritionistsAutomations you need to take advantage of in Practice BetterSimple strategies for goal setting & the importance of accountabilityResources from this episode:Learn more about Ashley's VA & Systems Consulting services so you can start focusing on the things you love in your businessFor more Practice Better pro tips, read Ashley's blog post on Using Practice Better to Optimize Your Client ExperienceNot sure what tasks to pass off to your VA? Download Ashley's free virtual assistant checklist and start brainstorming!Follow @ashleystewartassistants for more productivity and workflow inspiration! Helpful tools mentioned: (note: these are affiliate links)Practice BetterClick UpFlodesk
Jennifer Chu is one of the country's first Board Certified Women’s Health Specialists. She has been a physical therapist since 1997, and in 2001 she opened ITR Physical Therapy in order to create an environment where patients would receive the individualized, quality, and manual care that she believes each patient deserves.Jennifer has spoken nationally about her field, has participated in clinical research regarding release techniques for painful bladder syndrome and painful C section scars.  On this episode we discuss:Giving clients the time & attention they need while also taking care of yourselfHow Jen ended up pursuing an entrepreneurial life even though that wasn't her original plan Why she niched down to serve patients with pelvic pain & dysfunction (& how to try a bunch of specialities out before you choose a population)Starting a practice with word of mouth marketing & professional networkingThe MOST IMPORTANT thing to invest in when you're first starting out (hint: it has to do with education!)Being aligned with yourself & delegating as soon as you canThe important work of destigmatizing women's health issues & helping patients become more aware of their individual needsWhy Jen does a ton of outreach in the community (for free!) & recommends this to all newbie wellness practitioners Resources from this episode:Learn more about Jen's physical therapy practice & the work she does in women's health, pelvic dysfunction, & moreFollow @itr_physicaltherapy on InstagramJoin the Healthy Work Community to collaborate with other passionate wellness entrepreneurs! 
 Emily Kyle is a Dietitian & Cannabis Practitioner teaching women how to use cannabis as lifestyle-medicine to reclaim their lives from anxiety or pain, allowing them to find joy, enhance their productivity, improve their relationships, and naturally support their overall health and well-being. She practices in-person in New York and also virtually around the country.On this episode we discuss:Taking the leap from part-time to full-time private practiceHow niching down opens up opportunities & positions you as an expertEasy steps for booking your first TV appearanceLessons Emily learned from her first to second cookbookWhat Emily has recently changed to be more strategic on social media this yearWhy you don't just want to be posting beautiful photos of food on InstagramIs 2020 the year of "less is more"?Faking it till you make it, embracing mistakes, & learning from failureResources from this episode:Learn more about Emily's counseling services & cannabis educationCheck out her Cannabis 101 Online CourseShop her premium CBD products & cookbooks
Christie Dondero Bettwy is the Executive Director of Rock Recovery, a DC-based nonprofit that helps people overcome disordered eating so they can live full and healthy lives. Christie has been recovered from an eating disorder for over 10 years, and is passionate about growing Rock Recovery's community impact and sharing the fact that complete freedom from disordered eating is possible.On this episode we discuss:The importance of relationship-based business & partnerships for growthImplementing a sliding scale & creating a sustainable model for community outreach Spending money to make a money when you're on a small budgetUsing workshops & events to leverage the communities of trust that people already have in place Seeking feedback as a leader so that you can be aware of your own blindspotsQualities to look for in a new hire when you have a small team  Setting aside strategic time to cast dream & cast vision Resources from this episode:Attend Rock Recovery's Annual Benefit DinnerGet on their Treatment Provider ListVolunteer with Rock RecoveryLearn more about their Clinical Recovery Services
Jamie Dant worked in the fitness industry for 14 years as a personal trainer, strength & conditioning coach and crossfit coach. Now, as a Licensed Dietitian-Nutritionist, Jamie helps athletes nourish their minds & bodies for optimal health and performance without restrictive dieting or tons of cardio.On this episode we discuss: The many ways Jamie structured her services before finding the RIGHT fit for her businessPros and cons of 1:1 health programs vs. group programs Quick tips for using social media to attract new clientsDifferentiating your content for Instagram StoriesSpecific ways to use Practice Better to save you time in your businessTo meal plan or not to meal plan as a nutritionist?Resources from this episode:Get more info on Jamie's self directed CNS internship program Follow @jamiedantldn on Instagram for all things athletics & nutrition Grab a spot in Jamie's 90-day online coaching program
Samantha Gladish is an online nutritionist specializing in weight loss and women's hormonal health. She coaches women around the world and has built a successful and incredible brand and business. Her passion for business is an extension of her work as a Health Coach. Samantha speaks internationally on all things health, wellness and entrepreneurship and in her spare time, you can find her baking up delicious health-ified treats in her kitchen.On this episode we discuss:How Samantha transitioned from part-time to full-time entrepreneurshipThe importance of learning sales language & using sales calls in your wellness business Advantages to using high-end packages in your practiceHow Samantha started her business with only $4,000 in her bank accountTips to speed up the book writing & publishing processBeing structured & intentional with your time & calendar to optimize productivity Resources from this episode:Follow @holisticwellnessfoodie for inspiration on all things health, entrepreneurship, & more! Pre-order the 30-Day Hormone Solution & get 3 amazing bonuses! Tune into the Healthy Hormones for Women PodcastGrab a spot in Samantha's business mentorship program
Erica Julson is a Registered Dietitian and online entrepreneur. She is the Founder of The Unconventional RD - a blog and Facebook group for dietitians interested in passive and alternative income, and creator of The Functional Nutrition Library - a membership site where dietitians can learn more about functional nutrition at an affordable price point. In this episode we discuss:How Erica grew her highly engaged Facebook Group to over 7k members (& the time it takes to do this well!)Why you need to grow your audience BEFORE you create a valuable productWhat Erica wished she knew about blogging before she got started Top SEO tools & trends of the year, plus expert advice for doing effective keyword research How Erica makes 6-figures online from affiliates, blogging, a membership site, & coursesWhich passive income streams have generated the most income and ROI Resources from this episode:Join The Functional Nutrition Library, a membership site full of resources for functional nutrition professionalsGet Erica’s Business Bootcamp Courses on SEO, email marketing, or blogging, created especially for wellness professionals who want guidance and support in building a successful online businessJoin The Healthy Work Community to collaborate with other passionate wellness entrepreneurs & discuss topics from the podcast! 
Sara Kahn is a former marketing executive turned clinical nutritionist. Her practice is located in NYC and she specializes in digestive issues like IBS, SIBO, GERD and more.On this episode we discuss:A 3-step script for a Discovery Call that converts to more clients Starting a waitlist nutrition practice right out of grad school How to decide when it’s the right time for your first hire to expand your practice The benefits of choosing a profitable niche where you are your ideal clientWhy you should not offer single sessions to your clients + tips for nailing down your pricing model How to do your marketing on a shoestring budget (& why you SHOULD!)Resources from this episode:Book your spot in Sara’s Marketing 101 Power Hour so you can nail down your niche & start building a profitable practice Follow @sarakahnnutrition on Instagram to see how her business continues to growJoin the Healthy Work Community for more business-building support from other wellness entrepreneurs
We've been reflecting on how we can uniquely serve wellness entrepreneurs best, so we have some pretty cool stuff coming your way. We’re relaunching our website with brand new content & free resources to help you build your digital presence. We can’t wait for you to see the new site & take advantage of all of the design, copy, & marketing goodies we’ve created for you. Follow along on instagram @healthyworkhq or join the Healthy Work Community on Facebook to stay up to date on Healthy Work happenings, participate in giveaways, & of course connect with other talented wellness entrepreneurs. 
Dr. Ashley Margeson is a naturopathic doctor and one of Canada’s foremost experts in burnout, work-life integration and living a purpose filled life. She and her partner run Cornerstone Naturopathic, a regenerative medicine clinic focused on enhancing the quality of life for driven and hardworking individuals. Dr. Ashley is also the host of the highly anticipated podcast, The Superwoman Code. In this episode we discuss:How to start a healthy morning routine Marketing through storytellingHow to plan tasks in conjunction with your menstruation cycle to maximize productivityDoing market research BEFORE you launch your wellness businessPractical advice for working smarter, not harder, & avoiding burnout& so much more! Resources from this episode:Get Dr. Ashley's Hormone Optimization Planner (totally free!)Tune in to The Superwoman Code podcastFollow @drashleymargeson on Instagram for daily inspiration on living a purpose-filled life!
Cameron Reynolds-Flatt is a Principal UX Designer at Salesforce & always has some entrepreneurial side project up his sleeve. Cameron has a Masters of Design from Illinois Institute of Technology, specializes in product & user experience design, & has a ton of valuable insights for anyone who wants to improve their own website. In this episode we discuss:Easy ways to improve user experience on your websiteWhy you might not need to hire a designer for your wellness businessTips for making your call-to-action stand out & get noticedHow to check to see if your website is visually accessible (& improve it if it isn't)Designer-recommended tools for non-designers to create creative assets Resources from this episode: Check your website's color contrast for accessibility Use Envato to find visual assetsUse Canva’s templates to create beautiful practitioner handouts, marketing materials, & moreJoin the Healthy Work Community to get free design feedback on your own website or other business asset
Gina Jones is a registered and licensed dietitian nutritionist specializing in Functional Medicine Nutrition. She is both academically and professionally trained by the Cleveland Clinic Foundation, & is the founder of two businesses, Crunchy Kitchen a food based business and the INW Center which is Gina’s private practice as a dietitian. Gina has successfully improved patient vitality and health through her patient-centered approach to help women overcome thyroid dysfunction, hormone imbalance, autoimmune diseases, and build healthier relationships with food.In this episode we discuss:Why Gina chose to practice functional versus conventional nutritionScaling a food-based business with a small teamThe logistics of growing a practice through word-of-mouth marketing The power & necessity of networking with other health professionalsCreating a debt-free health practiceResources from this episode:Book a functional nutrition consult with GinaTry these allergen-free wraps from Crunchy KitchenFollow @ginajonesrdn on InstagramJoin the Healthy Work Community to collaborate with other wellness entrepreneurs
Since our launch, people have reached out with great questions about getting their own podcast started, which tools & services to use, & more. Even though we’re only about ten episodes in, we've learned a lot about what it takes to create a podcast from scratch, and are happy to share! We're still learning & improving our podcast game every day, but we know these tips will get you off on the right foot if you’re just getting started.You can read the full blog post for this episode here. In this episode we discuss:Best practices for submitting your podcast to Apple for approvalWhy it's beneficial to create an intro episodeHow many episodes you should launch withQuestions to ask yourself if you're not clear on your podcast's missionHow to make sure your sound quality (& your guest's) is always top notchPodcasting tools & equipment to get started, even on a small budget& so much more! Resources from this episode:Read the full blog post with all of this episode's details & important linksJoin the Healthy Work Community to collaborate with other wellness entrepreneurs
Rachel Molenda is a Toronto-based Intuitive Eating Nutritionist and creator of the Fill Your Cup Podcast. She is on a mission to help women find peace and end the war on food and their bodies, and is the brain behind the #RealAssFood Instagram campaign.On this episode we discuss:Overcoming imposter syndrome when you're first starting outThe power & necessity of authenticity on social media Creating & sustaining an engaged online community in your wellness businessHow to turn an in-person workshop into an online programFostering a healthy relationship with screen time when it's your job to be onlineResources from this episode:Tune into The Fill Your Cup Podcast every Sunday at 8pm ESTGet inspired by Rachel's newly redesigned websiteLearn more about Rachel's Intuitive Eating ProgramBrew your way to better health with Rachel's DIY Kombucha Online WorkshopFollow @rachelmolenda on Instagram for all things intuitive eating, body positivity, & #RealAssFoodJoin the Healthy Work Community to collaborate with other talented wellness entrepreneurs
Camille Freeman is a professor in the Department of Nutrition at the Maryland University of Integrative Health, and teaches physiology, pathophysiology and mindful eating. She’s also a licensed nutritionist and herbalist, and has been practicing for over a decade with a clinical focus on fertility and reproductive health.On this episode we discuss:What to invest in when starting your health practiceProblems to anticipate when your practice is onlineEssential tools for a successful virtual practiceHow to use webinars & email marketing to get referralsWhy Twitter might make you a better, more educated practitioner Balancing work & family when you’re seeing clients “from home”Resources from this episode:Sign up for one of Camille’s upcoming webinars for integrative health pracitionersRead Camille’s blog post: How Much Does It Cost to Start a Nutrition Practice?Follow @milkyoats on Twitter (& follow all the #nutritionnerds she follows!)Tune into Thinking of You, a podcast for people who teach onlineStay in the know with QxMD, an app that helps you keep up-to-date with groundbreaking research in your area of practice 
Stephanie Clairmont is a Registered Dietitian, entrepreneur, and mom of two young boys. She is the founder and lead facilitator at The Leveraged Practice where she supports other health practitioners in developing an online program for their practice. With 10 online programs and over 70 launches, Stephanie combines her own unique experience with research and best practices to change the way health education is provided world-wide.In this episode we discuss: Mistakes to avoid when you're launching & delivering an online programWhy a LIVE program might be your best bet if you're just starting outHow to price out your program and get it in front of the right peopleLow-cost tools to make program creation, launch, & maintenance easy peasyResources from this episode:Sign up for the next Leveraged Practice workshop to get step-by-step support to develop, plan delivery, & launch your own online programTune into The Leveraged Practice Podcast to get more actionable strategies about developing (awesome) online programsJoin the Healthy Work Community to collaborate with other wellness entrepreneurs & get business-building support 
Dr. Meghan Walker is a naturopathic doctor and entrepologist, focusing on the health optimization of entrepreneurs. As an entrepreneur, Meghan started and sold her first business while in University and is a Co-Founder and past CEO of the digital health media start-up, Bright Almond. She is the host of the Entrepology Podcast and the Founder of Entrepology Labs, a functional medicine practice in Toronto. Meghan is the creator of the women’s performance supplement line, Badass Fuel, and is the Chief Cheerleader at Clinician Business Labs – a platform to assist clinicians to scale and amplify their businesses. And if that wasn’t inspiring enough, Meghan is also an award-winning speaker, having spoken on international stages and through multiple media outlets on topics related to women’s performance medicine, brain health and entrepreneurship. In fact, she is the host and producer of the annual entrepreneurship conference Impact LIVEs which is happening this November in Toronto! Most importantly, Megan is a mom to three littles.In this episode we discuss:How community can fuel your passion and increase the impact of your wellness business Practical strategies for optimizing your time as an entrepreneur When to relinquish control and start bringing in experts (aka new hires) to scale your businessHow to choose a niche when you're struggling to decideWhy you need to charge what you're worth AND innovate your offerings Resources from this episode:Get your ticket to Impact LIVEs!What is it? An epic, 3-day event created for visionary clinicians and practitioners in the wellness industryWhen is it? Nov 21, 22, & 23rd 2019Tune in to the Entrepology Podcast to optimize your own health and wellness as an entrepreneurCheck out Clinician Business Labs for more business building resourcesJoin the Healthy Work Community to collaborate with other talented wellness entrepreneurs
Dana Monsees is a licensed and board certified nutritionist (CNS, LDN) and body image coach in the DMV area. In her nutrition and coaching practice, Dana teaches women how to fix their relationship with food and their bodies, ditch the diet cycle for good, and thrive with delicious, real foods. She blogs on Real Food With Dana, and produces the Real Talk With Dana podcast, which is a must-listen for anyone interested in nutrition, health, & fitness. In this episode we discuss:How Dana started & grew her nutrition and coaching practice right out of grad schoolWhat you should know before starting a podcastHow Dana grew her Instagram following to over 51k followersWhy taking a break from social media might make you a better entrepreneur (and how to do this, practically speaking!)Resources from this episode:Tune in to the Real Talk With Dana podcast for a refreshing take on all things health, nutrition, and fitnessGet recipes and wellness resources on Dana’s blogFollow @realfoodwithdana for tons of body positive inspirationVisit healthy.work for more business-building resourcesJoin the Healthy Work Community to collaborate with other wellness entrepreneurs & discuss topics from the podcast
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