Serve Scale Soar®

In the ever-evolving world of entrepreneurship, staying ahead of the game often means seeking knowledge and insights from various sources. To dive deeper into this, I share an in-depth behind-the-scenes look at my reading list for the first quarter of 2024. With a clear goal of doubling my company's revenue from $1,000,000 to $2,000,000, my intentional choice of reading materials reflects both my commitment to personal and business growth.Topics Covered In This Episode:1. Brandi reads "10x is Easier than 2x" and "Chill and Prosper" by Denise Thomas, preferring the latter for beginner entrepreneurs and its money mindset content.2. Brandi implements time management strategies from "The Perfect Day Formula" by Craig Ballentine, focusing on marketing and sales in the first 90 minutes and structuring a perfect week schedule.3. She discusses the benefit of reading 10 pages of nonfiction daily, linking it to business growth, and has shifted to reading using Kindles before bed.4. "Buy Back Your Time" by Dan Martell impacts Brandi's hiring perspective and time audit strategies, while introducing the concept of a replacement ladder for hiring in business.5. The importance of investing in people to support programs and achieving success through a sequence is highlighted.6. Brandi reflects on scheduling her day around her most productive periods of time and discusses the importance of making schedule adjustments to protect that time.7. Brandi recommends various books for different needs, from hiring to sales, marketing, and understanding human design personalized business ecosystems.Loved This Episode? Check Out More Here. ⬇️CLICK HERE TO STEAL MY 3 PHASE ONBOARDING PROCESS TO WOW YOUR CLIENTS AND GET A FLOOD OF REFERRALSFind the full show notes at: https://brandimowles.com/215Additional Resources:Buy Back Your Time: Dan Martell 10X is Easier Than 2x: Dan SullivanChill and Prosper: Denise ThomasThe Perfect Day Formula: How to Own the Day and Control Your Life Human Design For Business: Jamie Palmer Exactly What to Say: Your Personal Guide to the Mastery of Magic Words Phil JonesFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In the freelance world, having a game-changing strategy of niching down can greatly impact business growth. Niching down involves narrowing your focus within your business to serve a specific market segment or target audience. In this week’s episode, we discuss how this approach is not only crucial for ad managers but for all freelance professionals in the competitive market. Niching down allows you to provide exceptional value to a specific niche, enabling you to charge higher rates, attract clients more easily, and streamline your systems. This focus aligns with the 3 pillars of success – consistent clients, expert knowledge, and scalable systems.Topics Covered In This Episode:1. Niching down involves narrowing your focus within your business to serve a specific market segment or target audience, providing exceptional value in that niche.2. Specializing in a niche allows for higher profits, easier client attraction, and the opportunity to charge more based on the value brought to the table.3. Niching down is essential for standing out in the competitive freelance market, as clients seek experts rather than generalists.4. The three-layer deep niche test is a powerful way to narrow down your niche and specialize in a particular area, boosting your competitive advantage.5. When starting out, it’s beneficial to prioritize either local or online businesses for 90 days to determine which niche aligns best with your interests and goals - listen to your intuition and choose the niche that feels right for you.6. It's okay to take on clients outside of your niche if they align with your interests and can pay your fee, especially when beginning your freelance business.7. You have the flexibility to pivot and change your niche at any point, and niching down shouldn't be a reason to delay getting started in your freelance business.Loved This Episode? Check Out More Here. ⬇️CLICK HERE TO LEARN HOW AND WHEN TO NICHE YOUR SERVICES SO YOU CAN SCALEFind the full show notes at: https://brandimowles.com/214Additional Resources:CLICK HERE FOR THE 45 PREMIUM SERVICE LIST CLICK HERE TO REGISTER FOR THE CONFIDENT AD MANAGER TRAININGFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In a world where hustle and the pursuit of "more, more, more" are glorified, it’s important to take an alternative perspective. While I am proud to have gone from earning $30,000 to hitting $250,000 in my first full year as a freelancer, it didn’t come without mistakes along the way. The valuable lessons I learned were not just about what I did, but also about what I intentionally did not do. Here, we’ll cover the five things I didn't do that contributed to my success, and provide actionable steps for hitting revenue goals as a freelancer. Topics Covered In This Episode:Key focus areas for success: attracting consistent clients, becoming an expert in your field, and building scalable systems.Don't charge by the hour - move away from hourly fees and transition to package pricing for services.Specialize in one or two services rather than offering a laundry list of services to become known as an expert in your industry.When considering hiring a team, ensure your business is set up to support them and that you are still profitable.Focus on sustainable, predictable, and profitable business strategies instead of quick-fix schemes or easy buttons.Sequence is important in business growth - prioritize the necessary steps for your current stage rather than jumping ahead.Prioritize consistent clients, expertise in your field, and scalable systems as a freelance business owner to drive success.Find the full show notes at: https://brandimowles.com/213 Additional Resources:45 PREMIUM SERVICE LIST: https://servescalesoar.com/45 Hourly vs. Package Pricing: What Do Clients Really Want?Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Clear and effective communication is essential for the success of any business, especially when providing 1:1 services. Let’s explore what clear communication looks like and its critical role in creating thriving freelance and ad management businesses. Communication breakdowns can lead to misunderstandings and frustrations for both the client and the service provider. To navigate this, we’ll go over a tried and tested communication protocol, aimed at keeping clients satisfied and businesses thriving. This comprehensive guide to crafting your communication protocol will help you establish strong client relationships, boost revenue, and create a successful business.Topics Covered In This Episode:Effective communication is crucial for thriving in a freelance and ad management business.Having clear systems and processes for communication is vital for scalability and client satisfaction.Setting clear expectations from the beginning, such as communication frequency and channels, is essential.Establishing boundaries and enforcing them is key to maintaining a healthy client-provider relationship.Being prepared for hard conversations, such as addressing scope creep, late payments, and missed deadlines, is crucial for maintaining professionalism.Personal growth and continuous learning in communication are essential for building better client relationships.Putting systems and processes in place for handling hard conversations, such as having default templates for responses, can streamline communication and help maintain professionalism and business integrity.Find the full show notes at: https://brandimowles.com/212Additional Resources:FREE WORKSHOP: CLICK HERE TO REGISTERMaximizing Efficiency: 5 Essential Processes For Ad ManagersCLICK HERE TO LEARN HOW TO BOUNCE BACK AFTER BAD RESULTSFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Are you ready to elevate your ad campaigns from ordinary to extraordinary? Today, we're about to unveil the secrets to crafting the ultimate creative cocktail that will shake up your approach to advertising.Topics Covered In This Episode: The episode focuses on crafting the perfect "creative cocktail" for ad campaigns to drive results and lower costs.Emphasizes the significance of incorporating different types of ad creatives such as static images, carousels, and reels for maximum impact.Considers the need to adapt creatives based on the specific campaign and target audience.Recommends conducting an ad audit and analyzing organic social performance to identify the best-performing ad creatives.Underscores the importance of testing different hooks and formats for creatives to find the most effective combinations.Advises against assuming a specific creative type doesn't work for an ad account, as it may require optimization and testing.Encourages marketers to lean into what platforms like Meta (formerly Facebook) prioritize and to test creatives at every step of the funnel.Offers a strategy for setting up a campaign with a mix of carousel, static, and reel creatives, and continuously refining them based on performance.Find the full show notes at: https://brandimowles.com/211If you’re ready to become an ad strategist DM on Instagram @brandimowles with the word “creative cocktail” Additional Resources:Reels Ads: Crafting Engaging Video Ads With Or Without Client ParticipationCLICK HERE TO LEARN HOW TO GO FROM AD MANAGER TO GROWTH CONSULTANTFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

As an ad manager, the career path can be a promising journey filled with opportunities for growth and advancement. In this episode, we will cover the various levels of the ad management career path, discussing the skills required, earning potential, and strategies for finding clients. Additionally, we will explore how ad managers can progress to the role of ad strategist and eventually transition into the position of a growth consultant. Let's map out the career path and discover the keys to success in ad management.Topics Covered In This Episode:Financial goals: Aim to reach $100,000 yearly as an ad manager, which is achievable with 5 clients, and transition to ad strategist to gain a significant pay increase.Finding clients: Use methods like direct outreach, referrals, and networking events to secure clients, and commit to one method for about 45 days to focus and find your first or next client successfully.Necessary skills: Develop expertise in Meta ads, hone communication skills, and embrace project management tools, bounce-back ability, and willingness to market services.Progression to ad strategist: Ensure expert-level knowledge in ads and funnels, bring creative ideas and strategies to the table, and focus on targeting higher-level businesses with more ad spendingTransition to growth consultant: Understand the role and responsibilities of a growth consultant, charging significantly more than ad managers, with earning potential exceeding $250,000 a year by working less than 10 hours per week.Finding growth consultancy clients: Explore various avenues like speaking at events, masterminds, networking events, and referrals to target higher-level businesses seeking growth consultancy services.Required attributes: Cultivate expert-level knowledge of digital marketing and advertising, build a strong personal brand and professional network, establish exceptional communication and boundaries, and have the ability to see the big pictureAgency model considerations: Understand that incorporating the agency model at the ad strategist or growth consultant levels requires a certain level of revenue and profit margin to be viable, prompting strategic decision-making for future business growth.Find the full show notes at: https://brandimowles.com/210Join Brandi for a 4 Part Live Free training experience for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:How To Offer Consulting As A Premium Service In Your Business with Laura MeyerCLICK HERE FOR A LOOK BEHIND THE SCENES AT WHAT AD MANAGERS REALLY DOFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Are you constantly on the hunt for the perfect project management software? You’re definitely not alone. Having a good project management tool is necessary for staying organized, ensuring all tasks are completed on time, and maintaining productivity. But with so many options available, the search for the perfect platform can be overwhelming. (Trust me.) And things can become even more overwhelming when your project management system just isn’t working for you anymore. Because if you don’t love your project management system, it’s going to be way harder for you to show up and actually use it.In this post, we’ll explore the reasons why we moved away from ClickUp, the challenges faced, and the key features that made Asana the chosen platform.Topics Covered In This Episode:1. Brandi shares the reasons behind switching from ClickUp after 5 years due to software issues and changes that affected efficiency and ease of navigation.2. She emphasized that listeners should only consider switching project management software if they are struggling with their current system or if their needs have changed.3. Brandi discusses trying out different project management tools including Notion, monday.com, and Asana, detailing the pros and cons of each.4. Attracted by the simplicity and features they required, Brandi and her team ultimately transitioned to Asana, finding it user-friendly and effective for task management.5. Asana's customizable views, calendar view, automation, and reoccurring task capabilities were key factors in their decision to switch.6. Brandi appreciates Asana's home dashboard, task views, and team organization, as well as the ability to color-coordinate and link to external folders.7. She emphasizes the importance of finding a project management system that suits individual needs, is easy to use, and prevents tasks from slipping through the cracks.8. Brandi encourages listeners to evaluate their current project management needs and use a software consistently to stay organized and efficient in their businesses.Find the full show notes at: https://brandimowles.com/209Join Brandi for a 4 Part Live Free training experience for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:CLICK HERE TO LEARN 4 EASY SYSTEMS TO GROW YOUR BUSINESS FASTERFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Let’s talk about the importance of embracing gratitude and finding joy in your freelance journey, learning to pause and reflect on the aspects of your business that truly promote happiness and fulfillment. Here, we'll dive deeper into the six aspects of the business that I’m obsessing about, along with tips and insights for cultivating a love affair with your own business.Topics Covered In This Episode:1. Brandi encourages reflecting on what brings joy and fulfillment in your business2. She shares 6 aspects of her business that she is currently obsessed with3. The aspects she loves include clear vision, focusing on one niche, investing in women-run coaching programs, flexibility in schedule, 1 on 1 coaching and consulting, and seeing her students succeed4. Brandi emphasizes the importance of clear vision and innovative thinking along with the benefits of niching down for business growth 5. Brandi discusses her experience and shift towards investing in coaching programs run by women6. She shares her positive outlook on her day-to-day schedule and highlights the importance of embracing flexibility7. Brandi discusses her success and satisfaction with offering 1 on 1 coaching and consulting services8. She expresses joy in witnessing the victories of her students, citing examples such as quitting 9 to 5 jobs and achieving client successFind the full show notes at: https://brandimowles.com/208Join Brandi for a 4 Part Live Free training experience for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources: CLICK HERE TO LEARN HOW TO FIND YOUR STRENGTH AS A BUSINESS OWNER WITH NICOLE CULVERCLICK HERE TO LEARN HOW TO FALL BACK IN LOVE WITH YOUR BUSINESSFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

As an ad manager or freelancer, feeling overwhelmed by the constant demands of managing ad campaigns, sending invoices, and keeping up with client communication is way more common than you think. In this episode of the Serve Scale Soar® podcast, we dive into the essential processes that can transform your business, making it more efficient and effective. From client onboarding to professional development and learning schedules, these 5 essential processes will empower you to work smarter, not harder (KISS), and reclaim your time..Topics Covered In This Episode:1. Having processes in place can save time, create predictability, and make an ad management business more effective.2. Client onboarding is essential, starting from the moment a potential client shows interest and extending to the 1st kickoff call, a process that can take 7 to 30 days and needs to be automated and templatized.3. Ad campaign planning requires a repeatable full method for planning campaigns, setting up campaigns, and monitoring campaigns, each supported by standard operating procedures (SOPs). Having processes and workflows ensures that nothing is missed, clients get results, and ad managers do not disappoint them.4. Implementing a reporting system that includes regular monitoring and performance tracking of ad campaigns to provide valuable insights for clients and maintain efficiency.5. Allocating time for professional development and learning, such as staying up to date with the latest updates, features, and changes on platforms through reading, attending webinars, or participating in online courses.6. Clear client communication protocols help manage client expectations, keep projects on track, and provide work-life balance by establishing boundaries and response times.Find the full show notes at: https://brandimowles.com/207 Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources: Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In the digital marketing world, the use of video content has become increasingly vital for businesses looking to engage their audience and capture their attention. With the rise of short, snappy, and engaging content, such as Reels, the game for ad managers and agencies is continually evolving. In this week’s episode of the Serve Scale® podcast, we'll explore the importance of Reel ads, how to involve clients in the creative process and strategies for creating effective Reel ads with or without client involvement.Topics Covered In This Episode:1. Reels are a powerful tool for advertising, with over 200 billion reels played across Instagram and Facebook every day.2. Reels are estimated to generate about 10 billion in revenue annually for meta and are a focus for ad managers and agencies.3. Encouraging client involvement in reel creation involves brainstorming sessions, gathering raw footage, and providing recording tips.4. When clients resist participating in video creation, ad managers can leverage b-roll and stock footage to create engaging ads without their involvement.5. Creating reel ads using tools like Canva or outsourcing the editing process can be effective for ad managers.6. Reel ads require a collaborative effort between ad managers, clients, and possibly outsourced video editors.7. A strong hook is crucial for reel ads, and messaging matters more than visuals.Find the full show notes at: https://brandimowles.com/206 Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources: Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In this episode of the Serve Scale Soar® podcast, host Brandi offers valuable insights for freelance ad managers and ad agencies struggling to decide between serving brick-and-mortar businesses or online entrepreneurs. Brandi shares her expertise in managing client expectations, setting boundaries, and the pros and cons of working with different types of businesses. She also discusses her journey of specializing in serving online course creators and emphasizes the benefits of specialization for business growth. Tune in and decide which type of business is best for you to serve. Will it be local or online?Topics Covered In This Episode:- Pros and cons of working with local businesses and online entrepreneurs.- Experience of specializing in serving online course creators for business growth.- Challenges and advantages of working with different client types.- Importance of flexibility and specialization for expertise and growth.- Unique traits and considerations for local business outreach and marketing.Tune in to the episode for expert insights on deciding which client is best for you. Find the full show notes at: https://brandimowles.com/205 Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

 In this episode of the Serve Scale Soar® podcast, host Brandi Mowles discusses how to price your services as a Meta Ad Manager.  She emphasizes the importance of setting the right prices for ad management to ensure profitability and business growth. Brandi highlights the pitfalls of budget pricing and advises against the "don't pay me until I get results" pricing method. Instead, she presents three effective pricing strategies tailored for ad managers: flat rate fee retainer, package pricing tiered approach, and percentage of ad spend. Let's dive into the practical insights provided in this episode and explore how pricing your services can make or break your freelance media buyer business. Topics Covered In This Episode:Importance of pricing in ad management businessStrategies for profitable ad management service pricingExpert advice on avoiding ineffective pricing methodsFind the full show notes at: https://brandimowles.com/204 Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

In this episode of the ServeScale Soar podcast, host Brandi Mowles discusses the significance of utilizing billboard ads as a key component of a successful ad strategy. Referred to as the "number 1 ad you should be running for every client no matter what industry, niche, or budget," Brandi emphasizes the effectiveness of billboard ads in building brand awareness, fostering audience engagement, and lowering ad costs. Let's dive into the practical insights provided in this episode and explore how incorporating billboard ads can benefit your client's marketing strategy.Topics Covered In This Episode: 1. "Billboard ads" are the number 1 ad that should be run for every client, regardless of industry, niche, or budget.2. The purpose of billboard ads is to increase brand awareness and audience building, with a focus on traditional marketing principles.3. The ad campaign objective should be engagement, not awareness, to introduce new audiences to the client or their brand.4. It's recommended to start with a $5 per day per ad set budget for billboard ads.5. Video content is highly recommended for billboard ads as it helps to build know, like, and trust, and adds value to the audience's feed.6. Running billboard ads allows for testing of audiences and messaging at a low cost before moving into more significant campaigns or launches.7. Building on-platform audience activity through billboard ads helps in retargeting and creating lookalike audiences, especially in the current era of decreased data availability through social media platforms.8. Consistent running of billboard ads 365 days a year can lead to lower ad costs and better ad account performance, in contrast to sporadic ad spending.9. Billboard ads are focused on long-term growth and brand resilience, rather than short-term gains or immediate results.10. Implementing a billboard ad strategy can have a significant impact on an account's performance, and it's a recommended action for ad management professionals to take.Find the full show notes at: https://brandimowles.com/203Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

3 Habits Every Successful Ad Manager Needs For Success In 2024In this episode, of the Serve Scale Soar Podcast,Want you to picture this. You're managing ad campaigns. Your clients are raving about you, and your results are through the roof. You're finally able to quit your 9 to 5, be at home with your little ones, maybe pay off that house or other debts, student loans, Going that Disney vacation without putting it on the credit card sounds like a dream. Right? Well, it's not just luck or talent that gets you there. It's about cultivating the right daily habits, and that's what this episode is all about.Topics Covered In This Episode: Importance of developing skills for meta ad managementWeekly and daily habits for developing skillsImportance of effective client communicationManaging realistic result expectationsOutlining clear and realistic communication expectations in contractsActive marketing efforts for ad managersThe significance of making daily connectionsGetting 1% better every dayFind the full show notes at https://brandimowles.com/202Join Brandi for a Live Free training for ad managers and future ad managers at https://brandimowles.com/adtrainingAdditional Resources:Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Today, we are joined by the incredible Mel Abraham to delve into the fascinating topic of wealth through the decades. From financial strategies in your 30s, 40s, and 50s to the importance of debt management and building a fulfilling life, Mel brings his expertise and unique perspective to the table. We'll discover actionable steps to take control of our finances, the power of multiple income streams, and the critical role of saving even small amounts. Let's make money management a breeze and create a generational change within our families. Special thanks to Mel Abraham for making this episode possible. It's never too late to start building wealth, so let's seize this opportunity and take that first step toward financial independence.Topics Covered In This Episode: Importance of starting with liquidity and having a comfort fundBuilding an emergency fundDestructive debt vs productive debtSimultaneous debt management and wealth creationAllocating money toward investingDiscussing wealth creation in different stages of lifeConsidering disability insurance and life insuranceUsing tax-advantaged accounts (Roth vs traditional)Tackling procrastination and believing it's not too late to build wealthFind the full show notes at https://brandimowles.com/201Join us for Mel's once-a-year training at https://brandimowles.com/melAdditional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Today, we have a special treat in store for you as we celebrate our 200th episode. Can you believe it? We've come a long way and couldn't have done it without your continued support and engagement.In this milestone episode, your host, Brandi, reflects on the top 10 most downloaded podcast episodes and shares her biggest takeaways, quotes, and lessons from each episode. No matter if you're a freelancer, virtual assistant, online service provider, meta ad manager or course creator this episode has a lesson for you. Topics Covered In This Episode: The importance of selling services and serving the audiencePrioritizing happiness over financial revenueSetting boundaries for effective time managementBuilding a supportive communityEstablishing business structure and implementing systems and processesThe importance of aligning with clients who share values and interestsSlowing down to speed upHaving open conversations with partners about money and goalsThank you for joining us on this incredible podcasting journey. We're immensely grateful for your support and input. Find the full show notes at www.brandimowles.com/200Additional Resources:115: How to Save, Invest and Plan for the Future of Your Finances with Mel Abraham130: How To Increase Your Revenue and Find More Clients Using Tiny Offers with Allie Bjerk128: Tapping Into Your Creativity, Making Genuine Connections, and Niching Down with Amanda Scott134: 10 Premium Services You Can Offer In 2022136: From $2K to $16K Months in Less Than a Year with Samantha Fine125: How To Create A Conversion Story To Increase Sales with Colin Boyd122: 10 Lessons I Learned Scaling to $1 Million: Best Of 2021124: Should You Start a Podcast? with Stephanie Judice133: Finding Time To Do It All126: 10 Lessons Learned in 2021Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

On this episode of Brandi Mowles, discusses the invisible time thief known as context switching and how it impacts productivity. She highlights the importance of consolidating and organizing tools, as well as creating batch days for tasks to improve efficiency. Brandi advocates for eliminating unessential tasks and focusing on important ones. Brandi also shares strategies for reducing context switching, such as using tools like Dubsado, HoneyBook, and ClickUp to streamline processes. Brandi provides valuable insights on reclaiming time and achieving success. Listeners are encouraged to share their own tips and takeaways from the episode. Tune in to this episode to learn how to conquer context switching and reclaim your time.Topics covered in this episode include: Importance of consolidating and organizing toolsCreating batch days for tasks to improve efficiency Eliminating unessential tasks and focusing on important onesNegative impact of context switchingStrategies for maintaining focus and productivityIdentifying moments of multitasking or context switchingDisruption of deep work and flow caused by context switchingTune in to this episode now to discover how you can boost your productivity and reclaim your time. Don't forget to share your thoughts and takeaways!Find the full show notes at www.brandimowles.com/199Additional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

There’s nothing that I love more than talking about ways that you can make more money with a premium-price service! In this episode of Serve Scale Soar®, I sat down with Tasha Booth to talk about not one, but two premium services you can offer that you may not have heard of before!Tasha Booth is an agency owner, coach, and podcaster. She is the Founder & CEO of The Launch Guild - a full-service launch support agency working with established coaches and course creators with Course & Podcast Launches. Topics covered in this episode include:The difference between launch managers and launch tech specialistsWhat launch managers are actually responsible forThe skills you need to be a launch tech specialistWhere people find their launch management or launch tech specialist clientsThe price range you can charge for these servicesThis conversation with Tasha is value-packed for anyone considering a new premium-priced service. Make sure to tune in! Find the full show notes at www.brandimowles.com/198Resources Mentioned:Visit Tasha’s website: https://www.tashabooth.com/Follow The Launch Guild on Facebook: https://www.facebook.com/thelaunchguildFollow Tasha on Facebook: https://www.facebook.com/thetashaboothFollow The Launch Guild on Instagram: https://www.instagram.com/thelaunchguild/Follow Tasha on Instagram: https://www.instagram.com/thetashabooth/Get the 5 Steps To Eliminating Team Management Overwhelm: https://products.tashabooth.com/team-training?r_done=1Listen to the previous episode with Tasha: https://brandimowles.com/2020/09/22/income-plateaus-with-tasha-booth/Additional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Let’s talk about building resilience and overcoming setbacks. Now before you hit skip to go to the next episode because you don’t want to learn about your mindset, you just want actionable tips, stay with me!  This episode of Serve Scale Soar® is no different than the rest. I'm giving you some concrete, actionable steps you can take to build resilience and overcome setbacks, because let's be real, we all have them as entrepreneurs.Topics covered in this episode include:What it really means to be resilient in your businessSome common freelancer setbacks that we all experience eventuallyHow I learned about resilience the hard wayWhy we need to embrace failure and learn from mistakesHow we can cultivate a positive mindset when we experience setbacksThe power of a network of support to turn to when you are having a hard timeKeeping our long-term vision and goals in mind to get through the setbacksResilience is one of the most important qualities you can have as a freelancer or entrepreneur, so make sure to tune in to learn how to become more resilient despite setbacks or failures! Find the full show notes at www.brandimowles.com/197Additional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Have you ever wondered how you can stand out in a crowd? Maybe you're brand new, or maybe you've been doing this for a while and you're just not getting all the discovery calls you want. It usually comes down to standing out in a crowd because let's be real- it is a crowded market! In this week's episode of Serve Scale Soar®,  I'm diving into five ways you can stand out in your pitches so you can land more clients. Topics covered in this episode include:Why the market for freelancers is so competitive and what it means for youWhy niching down actually makes you more desirable to clients How to craft a compelling and personalized pitch for your potential clientsWhy social proof and testimonials are such game changers for your pitchesMy favorite ways to get creative with pitches What freelancers are getting wrong when it comes to pitchingThese tips are guaranteed to put you apart from the rest, so make sure to tune in!Find the full show notes at www.brandimowles.com/196Resources Mentioned:Listen to the episode about pricing your services: www.brandimowles.com/158Listen to the episode about how to have a 15-minute discovery call: www.brandimowles.com/149Listen to the episode about why your title doesn’t matter: www.brandimowles.com/188Listen to the episode about social proof and testimonials: www.brandimowles.com/172Listen to the episode about how to use video for personalized pitches: www.brandimowles.com/139Additional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany