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The Music Biz Weekly, a weekly podcast hosted by Michael Brandvold and Jay Gilbert. Each week we will discuss the latest events in the music business and music marketing and DIY techniques.
Michael Brandvold is a freelance music industry consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide direction to large and small clients in the areas of online & social marketing as well as e-commerce and customer acquisition and retention.
Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program.
Michael has also managed the online efforts for KISS, ACCEPT, SOiL, Tantric, Killer Dwarfs, Dream Theater, Little Caesar, Narada Michael Walden, Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears to name only a few.
If you are interested in speaking with Michael about what he can do to assist with your marketing needs contact him online at www.MichaelBrandvold.com
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As a teenager in the Pacific Northwest, Jay Gilbert smuggled his Canon AE-1 into rock concerts to get the perfect shot of the likes of Van Halen, Queen and Cheap Trick. After college, he toured as a musician gaining invaluable experience in what it takes to create and promote an album. He later translated that knowledge as an executive with Universal, Sony and Warner Music Groups.
He moved to San Francisco and finally to Los Angeles for Universal Music where he worked for 18 years, most recently as VP New Media for Universal Music Enterprises. Jay has been on the cutting edge of Digital Sales & Marketing with Universal, Starbucks, Fox and Warner Music. It is this unique perspective as a musician, music executive, and fan that makes Jay‘s approach to Online Marketing artist-friendly.
If you are interested in speaking with Jay about what he can do to assist with your marketing needs contact him online at www.label-logic.net
Michael Brandvold is a freelance music industry consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide direction to large and small clients in the areas of online & social marketing as well as e-commerce and customer acquisition and retention.
Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program.
Michael has also managed the online efforts for KISS, ACCEPT, SOiL, Tantric, Killer Dwarfs, Dream Theater, Little Caesar, Narada Michael Walden, Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears to name only a few.
If you are interested in speaking with Michael about what he can do to assist with your marketing needs contact him online at www.MichaelBrandvold.com
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As a teenager in the Pacific Northwest, Jay Gilbert smuggled his Canon AE-1 into rock concerts to get the perfect shot of the likes of Van Halen, Queen and Cheap Trick. After college, he toured as a musician gaining invaluable experience in what it takes to create and promote an album. He later translated that knowledge as an executive with Universal, Sony and Warner Music Groups.
He moved to San Francisco and finally to Los Angeles for Universal Music where he worked for 18 years, most recently as VP New Media for Universal Music Enterprises. Jay has been on the cutting edge of Digital Sales & Marketing with Universal, Starbucks, Fox and Warner Music. It is this unique perspective as a musician, music executive, and fan that makes Jay‘s approach to Online Marketing artist-friendly.
If you are interested in speaking with Jay about what he can do to assist with your marketing needs contact him online at www.label-logic.net
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What would we like to see Spotify do to improve Wrapped Episode 588: It is that time of the year… time for Spotify Wrapped. We love Wrapped and how others streaming services are now creating their own version. But, what would we like to see Spotify do to improve Wrapped? How can they make Wrapped […]
Strategies for Pre-Release and Post-Release Marketing of Your New Music, Plus a Free Release Planner Episode 587: Anthony Pacheco joins us to discuss music release strategies and his music release planner. Download the Release Planner: https://oddlysimpl.notion.site/Music-Release-Planner-13ad7f590c454e8090f4440b5c37e3d4 Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download Michael Brandvold Release Checklists : https://bit.ly/3ue9X0m MichaelBrandvoldMarketing · 587 Strategies […]
We wish YouTube and Spotify would create one button “boost” type advertising. Episode 586: This week Jay and Michael talk about one of their wishes… we wish YouTube and Spotify would create one button “boost” type advertising. Make it so simple and easy to start running ads. How much more ad revenue could be generated […]
Alex Loveyko talks about the difference between trademarks and copyrights Episode 585: We sit down with Alex Loveyko from Chase Lawyers. Alex talks about the difference between trademarks and copyrights. We discuss the importance of band agreements. And we look at red flags you should be looking for in a record label contract. Chase Lawyers […]
Drawing from his experience on camera and on stage Dan discusses storytelling, engaging with your audience and being authentic. Episode 584: Dan Ashley and his remarkable professional Americana Rock band that just goes by his name, Dan Ashley. Dan is also the long-time award-winning anchor of ABC7 News at 5, 6 and 11 pm weekdays […]
Lots of great advice that you can immediately start using. Episode 583: This was a great discussion with Bruce Houghton from a couple weeks ago that might have been overshadowed by our death of NFTs discussion. We felt it deserved the full spotlight so we pulled it out and made it its own episode… How […]
The recent announcement that DistroKid was acquiring Bandzoogle was a shock to many. Episode 582: The recent announcement that DistroKid was acquiring Bandzoogle was a shock to many. We are joined this week by Stacey Bedford, formerly the CEO of Bandzoogle and now the General Manager of DistroKid. Stacey discusses the acquisition. What it means […]
Low streaming numbers do not mean you have a music problem. It means you have an audience problem. Episode 581: This week we discuss the Hypebot article, The truth behind why you aren’t getting more streams, written by Randall Foster from Symphonic. Low streaming numbers do not mean you have a music problem. It means […]
NFTs promised to save music; now, they are officially WORTHLESS. Episode 580: Bruce Houghton from HypeBot and Bandsintown is back this week. We discuss Bruce’s recent story “NFTs promised to save music; now, they are officially WORTHLESS”. This once $17 billion market is now worth, at best, $80 million, or 3% of peak valuation. Even […]
Ideas are nothing more than dreams without a strategy to execute. Episode 579: Everyone has ideas, they are a dime a dozen. Ideas are nothing more than dreams without a strategy to execute. We discuss turning your idea into reality with a strategy and plan to execute. Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download […]
What are the pros and cons of releasing music as a album, as a EP or as individual tracks. Episode 578: You have recorded new music and now you are trying to decide should you release it as a album, EP or track by track. What are the pros and cons of releasing music as […]
Mike and Jay discuss what you can do to get your foot in the door and start working in the music business. Episode 577: How do I get a job in the music business? This might be one of the most common questions we are asked. Mike and Jay discuss what you can do to […]
How you should communicate with your music marketing team. Episode 576: Drawing from our own experience we talk about how you should communicate with your music marketing team… publicist, radio, social media, marketing. What do we suggest so you can be the most effective. Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download Michael Brandvold Release […]
Michael Brandvold remembers what was going on and what was uncertain launching this first VIP program. Episode 575: 20 years ago KISS launched the first paid meet and greet program. Now these VIP programs are quite common for most artists and bands. We look back at what has been learned and Michael Brandvold remembers what […]
We run down a list of things you need to do immediately after booking a show. Episode 574: You just booked a show or a tour, now what do you do? So many artists drop the ball once they book a show. We run down a list of things you need to do immediately after […]
Websites and Apps We Recommend That Musicians Use, Because We Use Them. Episode 573: We love these episodes… our favorite websites and apps that musicians should be using, because we use them! What’s In Store Music, Plaympe, Publer, Canva, Disco, WeTransfer, Bandsintown, YouTube Community and Bitly. Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download Michael […]
You want your music to be heard, FEATURE FM has the tools to help! Episode 572: You have released your music now you need the tools to promote your music, meet FEATURE FM. Liar Aharoni, Co-Found and CEO of FEATURE.FM, joins us this week. We talk about the history of FEATURE.FM as well as their […]
The Great Lies of Rock ‘N’ Roll Episode 571. Play along with us this week as we discuss 54 of the Greatest Lies in Rock ‘N’ Roll. Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download Michael Brandvold Release Checklists : https://bit.ly/3ue9X0m MichaelBrandvoldMarketing · 571 The Great Lies of Rock ‘N’ Roll, a List Found at […]
Will All In Ticket Pricing Protect Us from All Those Ticket Fees? Episode 570. This week we discuss the new agreement to move a all in ticket pricing, where the consumer will be shown the final ticket price, including all fees, up front. No more list of service fees surprising you after you buy the […]
What could a typical day look like for a manager? Episode 569. Chris Nilsson President of 10th Street Entertainment joins to discuss the ever evolving role of manager. What could a typical day look like for a manager. Download Jay Gilbert’s Release Planner : https://bit.ly/39EDAyD Download Michael Brandvold Release Checklists : https://bit.ly/3ue9X0m MichaelBrandvoldMarketing · 569 […]
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Thanks for your podcast, it was helpful to listen to. Now the most important thing is to learn how to distribute your music and merch so that the artist can profit from it. I am currently looking into projects like https://virpp.com/distribution-landing to get more features from their service