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There's only one thing that will GUARANTEE you'll never achieve the results you want in your brand:You never taking action.In fact, you're more likely to achieve success with NO strategy but constant action than the perfect strategy and inconsistent or no action.So today's episode is dedicated to ensuring you take then action that will then unlock your ability to turn your vision into a reality.Enjoy! NEED MORE HELP TO GET YOUR BUTT INTO GEAR?My brand new program, Unbridled (launching soon) is all about helping remove all of those obstacles that are getting in the way of your ability to bring all of your brilliance to your brand and attract the kinds of people prepared to pay a premium for it.We'll work on the mental/emotional blocks, dive into where your strategy, offers + execution are out of alignment, and get you back in the driver's seat, taking consistent, meaningful action that allows you to build epic momentum.You can get your name on the waitlist here: unbridledbrand.coOr if you're looking for 1:1 help with your messaging, get in touch so we can chat about other options (new website on its way so you won't find everything on my current site!)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Messaging.The thing we know we need to pay more attention to, but at the same time fills us with dread. "I'm not a copywriter!" "I'm no good with words!" "I just don't know how to explain the value of what I do!"If that sounds like you, know you're not alone. Brand messaging is TRICKY - it spins my clients out more than anything. Even the ones who help THEIR clients with messaging & copywriting!And in this episode I'm not only going to explain why it hurts our brains so much, I'm also going to...→ break down what messaging really is (with non jargon-y examples)→ demonstrate the power of messaging & why it's crucial→ introduce you to the 4 elements needed to truly nail your messaging→ give you 3 solid tips for making the process of messaging development WAY easierSound good? Then hit play!NEED MORE HELP WITH YOUR MESSAGING?My brand new program, Unbridled (launching in May) is all about helping remove all of those blocks that are getting in the way of your ability to bring all of your brilliance to your brand and attract the kinds of people prepared to pay a premium for it.We'll work on the mental/emotional blocks, dive into where your strategy, offers + execution are out of alignment, and get you back in the driver's seat, taking consistent, meaningful action that allows you to build epic momentum. You can get your name on the waitlist here: unbridledbrand.coOr if you're looking for 1:1 help with your messaging, get in touch so we can chat about other options (new website on its way so you won't find everything on my current site!)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
While everyone's timeline and growth trajectory looks different, the fact is that to reach the "pinnacle" of your brand-building journey (phase 5!) there are steps we just can't skip.And even though challenges, obstacles and the occasional "what am I doing with my life?!" are inevitable... I'm here to provide more than just some encouragement to keep going.So in this episode I'm going to break down: → the 5 phases of any magnetic brand journey + how to know which one you're at→ what it takes to "unlock" each next level (as quickly as possible)→ some of the things that can keep you stuck for longer than necessary→ what's really happening when it feels like you've "gone backwards" after previous successIf after listening to this, you realise you need to do some serious work on your Inner Magnetism, then get your butt over to the waitlist for Unbridled (launching in May) at: unbridledbrand.coMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
I get it: it's easy to fall into the "I just need to land a couple more clients" trap.But I've learnt the hard way that not all clients are created equal. And while it seems like some extra cash will solve all your problems... nightmare clients can create a whole lot more of them. (Problems - not money!!)So in this episode I'm breaking down:→ Why you *should* care about who you work with→ How certain things you're doing could be attracting the wrong people→ 5 way to ensure you're showing up in a way that attracts total dream clients→ And as a bonus, will naturally make it easier to sell your offerings!Grab your notebook... this is a big one.PSST 👇🏼You can join the waitlist for UNBRIDLED here → https://unbridledbrand.coMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Yep, I'm about to undergo a rebrand which means things are about to change 'round these parts. And I'm not just talking about the logo and colours.This rebrand is the result of a huge year of internal growth in 2021 and in turn, "outgrowing" the brand you see right now. So in this episode I'm giving you the full scoop about...→ Why I'm rebranding when my clients love my brand as it is→ What the rebrand is going to involve→ A sneak peak at how my inside out approach to the strategy→ And why it's scaring the hell out of me (despite the excitement!)But no more spoilers - you'll need to listen for the juicy details ;)PSST 👇🏼You can join the waitlist for UNBRIDLED here → https://unbridledbrand.coMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you're on a mission to make an impact but feel like it's impossible under your following grows... or want to find a way to become a thought leader in your space but feel like an imposter as long as your audience is so small... this episode is for you.With help from my special guest, Makeda Andrews, we're about to deliver some truth bombs about what influence is all about, what leadership actually means, and how to start making an impact today - even if you have an audience of 1 and team of zero.No matter where you're at in your entrepreneurial or thought leadership journey, this episode is filled with wisdom and perspective to help inspire you, keep you grounded and remove the overwhelm that comes with trying to make an impact with what you do.CONNECT WITH MAKYouTube: https://www.youtube.com/c/MakedaAndrewsInstagram: https://www.instagram.com/makeda.andrews/Website: https://www.makedaandrews.com/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Sick of spinning your wheels, working your butt off... and not actually seeing results that match the effort you're putting in? This one's for you!Whether you're a freelancer, solopreneur, small biz owner or aspiring thought leader, the 5 strategies I'm sharing in this episode are guaranteed to help you make traction and build momentum over the next 12 months.In fact, even if you run with just ONE of the things I shared, you'll speed up your growth.So grab your notebook and get ready for this actionable episode!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
It's burnout season - but before we blame all of our exhaustion on the end of the year, I think we'd better first have a chat.Countless conversations with stressed out solopreneurs this year have revealed a pretty interesting pattern to me that I'll be unpacking in this episode.A specific cycle that leads to burnout and may also be the reason you're finding it so hard to stick with your marketing plan consistently (and in turn, aren't seeing the results).So if you've been feeling like marketing yourself is way too difficult, dread the thought of "showing up" and question whether it's even worth the effort: hit play.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
This year did not play out the way I thought I would. Instead of the year I *hoped* I would have, I got the year I needed... a year that highlighted my weak points, the gaps, the things that were stunting my growth.You may have noticed I spent a lot of the year behind the scenes. This episode will help to shed some light on why that was and what I was doing while I wasn't "showing up".Most importantly, I'm going to share with you what I learned. Both from my own - sometimes painful - experiences as well as from observing all of my clients and their own challenges.Including:→ The importance of focus (and the true cost of trying to do too much)→ What financial safety has to do with magnetism & how you're showing up→ The difference between strategic offers vs offers that are slapped together → How inconsistency can be avoided (to a point) through systems & structure→ The truth about magnetism (and how little it has to do with the parts of brand your audience can see)I truly hope you'll find this helpful and if it is, please drop me a DM or share a screenshot tagging me on Instagram @iamkatelizabethMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Imposter Syndrome. EURGH. I've never met an entrepreneur who hasn't experienced it. It tends to get worse the more visible you become (the double-edged sword of building a personal brand!)And yes, I'm now about to tell you that you may actually be playing a role in how bad it is!While imposter syndrome isn't something we can ever completely be rid of - in fact, I like to see it as a sign that I'm levelling up - there are things we can do to prevent it popping up unnecessarily .So in this episode I'm breaking down 5 really common things entrepreneurs do that "flare up" imposter syndrome and giving you some lighting fast coaching to see if you can make some immediate changes to reduce it!ALSO MENTIONED: "How to cope with imposter syndrome as an entrepreneur" featuring Vince Warnockpersonalbrandingproject.co/episode-34/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Whether you're a solopreneur or small biz owner, chances are you have a VERY long to-do list... always. And while you know content marketing is essential for growing your audience and authority, the content creation part is one of the most difficult to keep up.Whether it's a lack of clarity on what to do when, the uncertainty of how or whether to repurpose your content, the struggle to find time while juggling client work (and trying to have a life) - it often gets bumped down the list.Today's episode is about creating clarity, structure and certainty so you can stick to your content commitments - and actually enjoy the process!From sharing my own content creation framework to talking about content creation rituals, I'm giving you fluff-free, immediately actionable tips that should hopefully make your life way easier.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
As entrepreneurs and aspiring thought leaders, we spend a lot of time thinking about the external impact of our personal brands...But how often do you stop to think about how our internal compass, vision, energy, personality and perspective are shaping that impact?Today I'm joined by special guest Cat Skreiner a Human Design Guide & Energetic Business Strategist who's made it her mission to help us understand our own unique "blueprint" so we not only make the impact we've been dreaming of, but we also do it with more ease, flow and FUN.We dive into all things business, branding and launching through the lens of Human Design in the hopes that you see just how much freedom you have to build a business that's shaped to fit you rather than having to change who you are to make your business work.The resources we mentioned...Grab a free human design reading from either of the following:www.geneticmatrix.com/free-foundation-chartwww.myhumandesign.com/get-your-chartJoin Cat's free Facebook group "Own Your Human Design" for free training on Human Design:www.facebook.com/groups/ownyourhumandesign/Connect with Cat:www.catskreiner.comwww.instagram.com/cat.skreiner (@cat.skreiner)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Got the content basics down and ready to take your content to the next level? Awesome!Today we're going way deeper than "write a good hook" or "be consistent!" and looking at what it really takes to create magnetic content.If you've been finding your content is a little vanilla or isn't creating the impact you want it to, then this episode is for you.Whether you're creating a content strategy for social media, email marketing, YouTube, a blog or podcast, these 5 tips will apply and can be used right away.So what are you waiting for? Start listening and make that content of yours even nmore magnetic! 🧲MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Find yourself so caught up in your to-do list (or imposter syndrome!) that you completely forget why you're doing "this" in the first place?Entrepreneurship.The work you do.The effort you're pouring into your brand.You're not alone! I recently had more than one wake-up call that showed me just how out of touch I was with my big "why" and the result was I ended up feeling like I'd created another day job for myself.So in this episode, we're doing a reset. Time to go back to basics about why you do what you do and in particular, why building a personal brand right now is SO important - an investment that will bring endless returns.You ready? Hit play!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Let's be honest. Social media is getting reeeal crowded these days (and will only get worse).So in such a noisy place in what may feel like an over-saturated niche or industry, how do you stand out and stop the scroll?In this episode, I'm diving into 5 ways you can stand out as a personal brand (or any brand for that matter!) so you attract dream clients and position yourself as an expert they actually want to pay attention to.We'll talk content strategy, social media, email marketing and more.So what are you waiting for? Hit play! ▶️MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Welcome to Seen Heard Paid with Kat Elizabeth - formerly known as The Personal Branding Project!I hinted that something was shifting (although I didn't know what at the time) and now here it is. A podcast rebrand to signify all the changes that have been going on behind the scenes!This episode is a bit of a tell-all where I'll unpack...Why the rebrand and the significance of the nameHow I feel I've been hiding in plain sight (and why I lost my nerve)The new direction of the podcast (and a tease of episodes to come)Some transparent insights into my own personal branding journeyThank you for being a loyal listener so far – I hope you're as excited as I am about this next chapter. I'm SO committed to making it impactful and enriching.-- Kat xMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Today I’m pulling back the curtains on some counterintuitive decisions I’m making to reach my own next level - the level where I earn more, work less, and have a bigger impact. Old Kat would have assumed this meant doing more. Working longer. Working faster. Saying yes to everything.Kat today finally understands that scaling a business requires the opposite.Doing less, doing it slower, doing it better. Say no more than yes.I wish I'd known some of this stuff earlier -- I learnt a lot of it the hard way. So as always, I'm going to share transparently in the hopes that you can learn from my mistakes and anticipate some of this stuff before it's too late!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
We need to talk about consistency.  I know, I know. EVERYONE is talking about consistency. But this time it's different.I care way less about you posting daily and way more about...-> Consistency in your messaging-> Consistency in your strategy-> Consistency in your systemsSo in today's episode we'll be talking about what consistency is NOT when it comes to social media.Then breaking down 5 strategies to help you with the consistency that matters.Plus one bonus tip that'll help you optimise and grow, month in and month out.Resources mentioned during the episode:Trello.comAsana.comNotion.soLater.comCreativeMarket.comGretchen Rubin's Four Tendencies Quiz: https://quiz.gretchenrubin.com/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you're sick of wondering what to post, over-thinking every caption, questioning whether social media (and content creation in general) is worth the effort... this is the episode for you.In part 2 (of 3) of this social media series, we're breaking down the strategy behind content (in particular, the content you share on social) that actually helps turn followers into paying clients.Spoiler alert: it involves speaking to people at all stages of customer awareness which may mean getting outside your content comfort zone!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
We're kicking off this 3 part series on social media by diving into why social may be stressing you out, causing you anxiety and therefore either leading to no results (or not even showing up at all).If you're experiencing...😱 Fear of the algorithm (it's out to get me!)😰 Guilt if you’re not posting daily (I'm failing at social!)💔 Constantly checking likes (why is my engagement so low?!)😤 Social media resentment (why do I need to be there at all??)👆🏻These are just a few symptoms that your relationship with social media isn't a healthy one and it's time for a change!Ready to start enjoying social media again AND taking your strategy to the next level? Hit play and let's do this!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
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