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The Glint Standard

Author: Glint Advertising

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Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us:
62 Episodes
Craig and Jake sit down to talk about the history of advertising. From the past to the present, they found lots of similarities. Let us know what you think of this new exciting episode and your favorite fact from the past.Learn more at: US:Blog: the show
Erayne and Craig sit down to talk about Sunday's big game and much more. It's always an exciting time for advertisers as the season ends, so check out their insights and see if they like this or that.Learn more at: US:Blog: the show
We all feel burned out at our jobs, but whenever that makes you think of quitting, you have a lot of paths you can take. Erayne and Craig lay out the groundwork in this new podcast of what steps you can take to make that tough decision. Let us know if you found this helpful below and come back next month for more Glint Standard episodes.Learn more at: US:Blog: the show
We have Shane on on the podcast this month to talk about his business sense. Let us know what you think below and your favorite part of the podcast!Learn more at: US:Blog: the show
Erayne and Miriam sat down to talk about their time working as credit union marketers and how they are bringing that attitude to Glint. Let us know what you think and comment down below what your favorite tip from this podcast was.Learn more at: US:Blog: the show
We sat down with Craig and let him discuss everything it takes to be a boss. Hopefully, you're inspired to start your business. Let us know if you have any more questions belowLearn more at: US:Blog: the show
We had so many topics we still wanted to talk to you about, so here's our part 2! We also have a new guest, Lindsay Huffman. Lindsay, our digital strategist, had a lot of great insight on this topic, and we loved having her. Let us know in the comments what you think!Learn more at: US:Blog: the show
We are jumping on the trend and sharing the 5 things that we would never do in advertising. Let us know if these tips were helpful and ask us any questions you have if you're having struggles in this space.Learn more at: US:Blog: the show
Loving Lately

Loving Lately


We took some time and sat down to discuss what we are all loving lately. Erayne brought some of her favorite must-need products while Craig discusses the life changes he’s made. Make sure you comment for your chance to win one of Eraye’s loving lately.Learn more at: US:Blog: the show
How to stay productive

How to stay productive


After our last podcast on general time management skills. We knew we had to make a follow-up on our personal favorite strategies. We discuss how the Pomodoro technique and the Eisenhower method are so helpful for our agency. Let us know what you think of these methods and if you think they could help you.Check out our blog on this topic:'s recommended articles: more at: US:Blog: the show
Time Management

Time Management


Time management might be the single best tool for productivity. Join the Glint team this month to discuss tips, best practices, and philosophy to save you those precious hours. Make sure to come back next month for part 2 because we have so much to talk about with this topicLearn more at: US:Blog: the show
The Law of Attraction

The Law of Attraction


The law of attraction can be a very useful tool for all aspects of life. You can use the law of attraction to manifest positive things in your life or, use it to create a strategy for your clients. Let us know if you have any questions on the subject or suggestions for future episodes below.Learn more at: US:Blog: the show
There are so many ways interactive marketing can be implemented into your business. You probably are even doing some simple ones already but, let us give you some more examples so you can expand your knowledge further.Have questions? Email us at agency@theglintstandard.comLearn more at: US:Blog: the show
What is SEO?

What is SEO?


Search Engine Optimization (SEO) refers to improving your brand's online presence. It's that simple! SEO may seem like a virtual vortex you want nothing to do with, but we're here to tell you it doesn't have to be that complicated. From on-page to off-page, we give you the basics of SEO and how this can help your brand's visibility. Have questions? Email us at agency@theglintstandard.comSupport the show
Job hunting, resume building, and interviews, oh my! What would you tell your 22-year-old self if you were applying for jobs with the knowledge you have now? Our workplace experience has given us the inside scoop to what potential employees are looking for. In this episode of The Glint Standard, we discuss our tips and tricks on finding the perfect job and landing the position. Have questions? Email us at agency@theglintstandard.comSupport the show
Creating company culture is one of the top priorities businesses should take on today for employees and customers alike. Company culture's role in business is invaluable to creating productive, dynamic work environments that support long-term growth. So how can leaders establish this environment, and what can employees do to help? We have the answers. How does your company establish good culture? Email us at agency@theglintstandard.comSupport the show
Are you capitalizing on social media marketing? The digital frontier is ever-changing, and consumers are constantly looking up their favorite brands before committing to a purchase. So how do businesses take advantage of this? In this episode, the Glint team provides valuable insights into promoting your brand using social media tactics. From organic to paid, we give you tactics you can start implementing today!How do you use social media? Email us at agency@theglintstandard.comSupport the show
When thinking of different advertising strategies, you may think of art direction, marketing automation, or brand awareness. While all these initiatives push the needle in our industry, the most significant influence on purchase behavior is appealing to emotions. Using emotional appeals is a common strategy amongst advertisers, and for a good reason. In this episode of The Glint Standard, our team discusses the primary areas of emotion and how to capitalize on these to drive consumer purchase. Give us your thoughts! Email us at agency@theglintstandard.comSupport the show
We love sharing our knowledge as an agency, whether that be with our clients or employees, but especially our interns! Ryan interviews our intern Amanda about her time here this summer on this episode of The Glint Standard. From gaining more confidence to managing client relationships, Amanda dives into the most valuable things she learned and how she plans to apply that to her senior year at college. Is a Glint internship right for you? Email us at agency@theglintstandard.comSupport the show
Businesses that develop great relationships with their clients are more likely to achieve overall business success and long-term client satisfaction. Excellent client relationships open up more opportunities because your clients are more willing to communicate with you. So how do you develop these relationships? In this episode, our team discusses the value of good client relationships and how working in tandem can bring more success on both sides. How are your relationships with your clients? Email us at agency@theglintstandard.comSupport the show
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