DiscoverCreator Club | Social Media Marketing & Content Creation
Creator Club | Social Media Marketing & Content Creation
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Creator Club | Social Media Marketing & Content Creation

Author: Katie Steckly

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The Creator Club podcast is a workshop style show dedicated to teaching creators and entrepreneurs the best strategies for social media marketing and content creation. Plus, every other week, we’ll talk with talented and diverse creators who have something to teach about the creative journey. Whether you're into Instagram, creating on YouTube, trying TikTok, or producing podcasts, this show is made for you. Come join the club!

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I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!Most of you already know how important posting on your Instagram Stories is for engaging and nurturing your community. And yet, there is still so much resistance to actually doing it. In my opinion, people look at stories and think they’re intimidating and time-consuming, but they don’t have to be. Today, I’m going to tell you exactly how I create my Instagram stories to be super engaging for my audience without taking a ton of extra time out of my day - if you’ve been unsure about how to best use Instagram stories in your growth strategy, then this is the episode for you, let’s do this!The Sustainable Instagram Strategy Planner - grab it here for free!Visit my shop page here for more details on all of my products.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!Have you heard the buzz? YouTube is taking over TikTok. I am a long-time YouTube girly, so you know who I am routing for in this battle - but let’s be real, I don’t think it’s much of a battle. Curious? Let’s get into it!Check out my How to Become a YouTubes playlist on YouTube here!Visit my shop page here for more details on all of my products.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!I try *really* hard to not care about my numbers and metrics on all platforms; YouTube, TikTok, & Instagram - but when I see confetti on YouTube or my Instagram Reels reach the 600ks - I can’t help to feel this rush of happiness, this dopamine hit that motivates me even harder to create content that will give me that same experience again. I am always experimenting with new strategies on Instagram and though sometimes they don’t work - sometimes they do, and this time specifically - it helped me gain 5k subscribers in just one week. And now I want to share this secret sauce with you! Let’s do this!Join our weekly newsletter here. Grab my Reels Editing Masterclass here!Visit my shop page here for more details on all of my products.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!People ask me all the time if I have a manager or someone who helps me secure brand deals and the answer is yes - myself. I have been creating content for more than 10 years and during that time, I have made adjustments and pivots in my content, routines, strategies, and workflows. Toward the end of 2022, I finally found the brand deal workflow that not only helps me manage myself in the most efficient way possible - but also helped me over $17,000 hit my bank in January. So today, I am going to share with you the multi-step process of how I did it (so that you can do it too)!Visit my shop page here for more details on all of my templates.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!For most of 2022, my TikTok growth was totally stagnant, but, in just a couple of months I have gained over 10,000 new followers - by implementing just one simple strategy.I really feel like TikTok has changed a lot since it first blew up in early 2020 - and the way that creators are growing on TikTok has changed, too. For so long my growth was stagnant - I had a few early viral TikToks that had gained me around 14K followers, but I couldn’t seem to push past it. I was trying to follow trends, share videos off-the-cuff, since casual content seems to do better. But then I tried something new - and that’s what got me out of my TikTok rut and past 25,000 followers (and still growing). Today, I’m going to share my TikTok growth strategy for 2023 - and show you how it’s already working.Visit my shop page here for more details on all of my templates.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!Y’all - is anyone else feeling the winter blues? Once February hits and spring is around the corner, it’s almost like time stands still and your mental health takes a hit. You start the year with so much renewed energy and motivation and somehow a month later things start going downhill. I am all about the cozy winter vibes - hot drinks, warm blankets, and fuzzy slippers - but that can only help you so much. Staying happy and motivated through dark mornings, gloomy days, and early nights is a particular struggle for those who suffer from seasonal depression and who find the lack of sunlight disrupts their internal clock and reduces the amount of serotonin (the happiness chemical) their bodies produce. So… what can we do about it? That’s what I will be talking about in this episode, so stay tuned.Visit my shop page here for more details on all of my templates.… and interested in the Creatorly Media services - check them out here!
I record all my remote interviews with Riverside. Sign up for free recording: https://bit.ly/Riverside_Katie  and use code KATIE15 for 15% off!It’s 2023 and you’re still thinking about starting a podcast - now is the time, my friend! My goal by the end of this episode is that you will have a definitive plan for producing and launching your podcast this year. If you’re still on the fence, let me tell you this: podcasting is one of the best ways to build a loyal audience who is interested in buying from you - second only to my YouTube channel, my podcast - which you’re listening to right now, is the biggest lead generator for my creative agency, Creatorly Media. If you’re an online business owner, a coach, consultant, or even just a creator - a podcast is the perfect way to establish your expertise, build an audience, and start making money online.Visit my shop page here for more details on all of my templates.… and interested in the Creatorly Media Podcast services - check them out here!
How many of you have been daydreaming about quitting your full-time job and doing content creation full-time? It was my dream (and now reality) - so I figured why not give you a real, honest walkthrough on how you can become a full-time content creator too! Let’s get into it.Visit my shop page here for more details on all of my templates.…and the brand pitch template can be found here!
Sometimes the thing that gets us the most stuck is just not knowing where to start. I can’t tell you how many countless hours I have just sat here thinking about what the best approach would be for my personal Instagram Strategy and the Creatorly Media Instagram Strategy. Today, I really want to walk you through the strategy we have established for Creatorly, so that instead of feeling stuck - you can start this year with an already planned-out for you strategy.Visit my shop page here for more details on all of my templates.
In my personal opinion, YouTube is the most essential social media platform. YouTube is the 2nd largest search engine in the world, following Google of course… but when it comes to video content, YouTube beats them all. If you are wanting to grow a brand or market your existing business, it’s time to finally start that YouTube channel. Which, might already be something you’re considering if you are here listening to this Podcast. This episode will help those of you who want to start a YouTube channel for the first time or even refresh your strategy and try something new to help reach your YouTube growth dreams. Let’s get into it.Visit my shop page here for more details on all of my templates.
Now that we have officially entered 2023, it’s time to set goals and keep on track to reach them. There are so many different theories and methods to goal setting, but I like to keep a more simple approach - as I truly believe this is what will help you actually achieve them… and I am going to tell you all about it, let’s get started!Visit my shop page here for more details on all of my templates.
If you scour the Internet for helpful tips on growing as a creator, you might notice one thing. Most of those YouTube videos, podcasts, or other social media content is directed toward content creators in the educational niche. Not necessarily those of us who are in the lifestyle niche. So the question I want to unpack today is, how to grow as a lifestyle creator. Let’s get into it.Visit my shop page here for more details on all of my templates.
Have you ever spent hours and hours planning, filming, and editing the perfect Reel - just to see it completely flop with a bunch of zeros following the important metrics? We have all been there. This result can be so discouraging and give you the feeling of … “what’s the point?” Have you been there? Today, I just want to walk you through a few reasons why your Reels might be flopping, let’s get into it!Sign up for my FREE email course, The Reels Compass!
Confession time: I have never had a ‘real job’ - by that I mean, a full-time, post-grad, adult, work-for-someone-else job. Of course, I had many part-time jobs when I was a student from selling candles and lotions at the mall to waitressing at my hometown diner. But ever since I graduated in 2018, I dove straight into full-time freelance, and in the past nearly 5 years, I’ve grown a boutique social media marketing agency called Creatorly Media, that generates six figures in revenue. I’ll just be transparent, this was my first year passing $300,000 in sales, and while I know there are lots of gurus on social media bragging about making way more than that - I’m pretty proud of it. (Remember, that’s revenue - not take-home profit, or my salary)Sign up for my FREE email course, The Reels Compass!
A couple of weeks ago I asked my Instagram community what topics would be helpful to them for me to share on my podcast and a few of you asked about how to script a travel video. Scripting a travel video might seem complex - because how do you script something that isn’t a sit-down, educational video, filmed in the comfort of your own home? That’s what I want to walk you through today.Sign up for my FREE email course, The Reels Compass! or if you’re interested in the Travel Vlog Planner, check it out here!
When you search “starting a vlog channel” one of the first results you’ll find is a video from ThinkMedia with a title saying “vlogging is dead” - and after watching I have one thing to tell you: vlogging IS NOT dead. Look, I have nothing against the guys in the video I am referring to - and I actually agree with a lot of what they shared, however, I really do believe that you don’t need to make another boring, hyper-niche, educational channel on YouTube in order to grow - people are growing with fun, lifestyle, vlog format content. You just need to know how to do it right - which is what I’m going to talk about in this episode.Sign up for my FREE email course, The Reels Compass!
Last week I lost 400 followers within just a couple of hours and though I was confused, and a little shocked, I wasn’t scared. That is because over the years I have insulated myself from things outside of my control - like this recent hiccup we saw from Instagram last week - more on this in a bit. But today, I want to walk you through how to diversify and avoid putting all of your eggs in the Instagram basket.Join my Email Community and receive the Creator Letter here!
Over the years, I have seen so many people decide they want to become “content creators” not really understanding all of the time and energy (and patience) needed to be one. I think a lot of people assume being a content creator is easy - but that’s not the case. It’s a lot of work; planning, creating, posting, communicating, selling, maintaining - the list goes on. So today, I wanted to share four mistakes I see content creators making, so that you have a clear understanding of what you need to do (or not do) to find your rhythm as a content creator. Let’s get into it…Check out my signature course - The Instagram Road Map!
It’s time to set the record straight. I see all of you out there working your butts off trying to build your content creation business - part of that is doing your research and following the advice of “experts”. But what if I told you that some of these so-called “Instagram Coaches” are leading you astray and honestly, wasting your precious time on outdated tips? I am all about saving your time and keeping your workflow efficient, so today I want to share with you the outdated Instagram tips you need to stop using in your strategy!Check out our newly update Instagram Audit service here!
So, you want to be an influencer? I don’t blame you - I wanted to be one too and here I am. I understand the feeling of seeing people on Instagram, YouTube, or other social platforms getting paid to share their thoughts, opinions, and lives on social media - and I remember always asking myself… how? How are they doing this? I learned the long way around so that you don’t have to - so today I want to provide you with some clear, initial steps on getting started as an influencer.Check out some of my products for creators here!
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