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Postal Biz-Buzz

Author: Art Gerckens

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Postal Biz-Buzz is a podcast that discusses the value of innovative postal and marketing products and services and the educational and networking power of Postal Customer Council membership.
29 Episodes
Let's Talk Direct Mail

Let's Talk Direct Mail


In this episode Lois Ritarossi, President of High Rock Strategies, LLC discusses direct mail and other strategies related to a successful multi-media campaign. She is a consultant, speaker, trainer, facilitator, entrepreneur, with 25+ years experience in sales and marketing communications.
In this episode Jon Reynolds talks to Kerry Hannify the Director of Account Services and Quality at Data-Mail. If you're interested in visiting Data-Mail and you are in the Connecticut area on May 8, 2024, you're in luck. Visit the Connecticut Postal Customer Council web site below to find out the
In this long overdue return to the podcast world, Postal Biz-Buzz welcomes Melissa O'Mara. Melissa works out of Hartford and is responsible for the brand new Connecticut PCC. We have also recruited Jon Reynolds of the USPS to host this return podcast. For those expecting to hear Lisa and Art, Lisa retired but Art is still involved and may host from time to time. In the meantime, the award winning Fairfield, Hartford, and New Haven PCC's joined forces to create the brand new Connecticut ...
Host Art Gerckens talks with Bridget Schulten, owner of award winning 5th State Distillery about her company's successful pivot to hand sanitizer manufacturing during COVID 19.
Host Art Gerckens welcomes special Guest Marc Garofalo Town Clerk, City of Derby and former City of Derby Mayor. Marc provides an inside view into the election process and discusses the valuable role of the U.S. Mail.
Host Art Gerckens and special guest Bill Llewellyn, President Universal Printing and Mailing Services, discus the marketing power of Direct Mail and Every Door Direct Mail Bill explains the differences and advantages of each service and the importance of incorporating mail into your integrated marketing campaign. For information on Postal Customer Councils visit our website at more about Direct Mail by contacting Bill Llewellyn at
Host Art Gerckens welcomes special guest Christie Christensen, U.S. Postal Service Marketing Manager CT Valley District. Art and Chris discuss how free membership to local Postal Customer Councils will connect you to the right people and will keep you up to date on the latest mailing, shipping and marketing innovations to help you to save time, save money, and grow your business
We turn the tables on PCC Superstar and Postal Biz-Buzz host Art Gerckensto hear his story on the enduring value of The Postal Service, PCCs,and their impact on his amazing life and career.
Drumroll please! Introducing USPS Connect™ a dynamic suite of services with speedy delivery options, tracking, local, regional, national, and returns options that will help any size business move forward. Jon Reynolds, USPS Business Lead Development Specialist, tells you how!Learn more here!
Need to make your mailing, printing, and data processes simpler, safer and less expensive?!Chuck Chesler, Owner Corporate Mailing and Data Services, explains how his super-secure, one-stop shop gets it all done! He might even sing you a song!Learn more at to Chuck's original band Tyrone Shoelaces at
Jill Horan, Special Education Teacher and Author chats with Art about her book"The Dog That Nobody Wanted" a heartwarming true story of hope and transformation written from the perspective of Joey the dog who finally found his "forever home". Learn more about Joey here
Dave Lewis, President of SnailWorks™ talks about how mail tracking and web-based interfaces create a solution that allows direct marketers to increase the effectiveness of direct mail through coordinated channels with powerful and easy-to-use reports.Learn more at
Get an inside look into the 2021 National Postal Customer Counsel Day and 2022 National Postal Forum with special guest Da Shiek Woodard, Customer Outreach Specialist (A)| USPS HQ Industry Engagement and Outreach – Corporate AffairsLearn more about National PCC Day at National Postal Forum at
Attorney L. Kay Wilson former USPS Legal Eagle and USPS Advocate gives us a "Birdseye" view of the agencies significant and innovative contributions to diversity and our nations economy.
When "Plan A" reluctantly gives into "Plan B" and "Plan B" becomes the best plan of all.
In this special Mother's Day episode Art and Lisa discuss their top 10 songs about mothers and more. Be sure listen all the way to the end for special messages to and from moms. P.S. "Call your mom!"
Difficult conversations are hard. In this special episode internationally renowned motivational speaker and author Joy Baldridge discusses how knowing the right words to use to defuse inevitable tensions makes them easier.Learn more about Joy by visiting her website at
Special guest Gary Shank, President and Founder of QTrak explains how Package Pod Delivery Locker Systems save package delivery resources by eliminating long lines at your mailroom, consolidating multiple delivery points and much more. Learn more at by visiting QTrak's website at or by contacting Gary at 610.972.0290
Get ready to "dig in" as Urban Archeologist Greg Van Antwerp brings history to life with fascinating stories of postal artifacts discovered in peoples homes.Learn more about Greg's work by visiting his website at www.foundAstory.comContact Greg at
In this very special episode Art welcomes Gail Branham, USPS Customer Relations Coordinator and "Chief Elf" for the Operation Santa Program! year, hundreds of thousands of letters sent to Santa from children and families arrive at Post Offices around the country. Most letters ask for toys and games. Some ask for basic necessities. Some ask for help for themselves and their loved ones.USPS Operation Santa makes it possible for individuals and organization...