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It is hard to run your business and keep up with new trends and resources to help you build a profitable company. Each Tuesday, join Anna Steinfest and Dr. Michael Troyer will share with you business tools, insights, and ideas. If you are a business owner or thinking about starting a new company or just want to hear some business advice this podcast is for you.
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Send us a textJoin hosts Anna Steinfest and Michael Troyer in this exciting new episode of Small Business Survival Conversations. Dive into the world of artificial intelligence and discover how AI tools and strategies can revolutionize your small business. In this episode, Anna and Michael share three crucial tips to help you harness the power of AI, drive growth, and stay competitive in today's fast-paced market. Tune in and transform your business with actionable insights and practical advice!
Send us a text In this episode of Small Business Survival Conversations, hosts Anna Steinfest and Michael Troyer delve into the dynamic world of social media to uncover essential tools and tactics for small business growth. From selecting the perfect platforms to crafting compelling content and leveraging analytics, this episode is packed with actionable insights designed to help small business owners thrive online. Whether you're new to social media or looking to refine your strategy, o...
Send us a textJoin hosts Anna Steinfest and Michael Troyer in this episode of Small Business Survival Conversations, titled "Understanding Profit: Types and Strategies." Delving into the intricacies of profit management, Anna and Michael provide a comprehensive guide to help small business owners navigate the complexities of profitability.Beginning with an exploration of gross profit, listeners will learn how to calculate and optimize their revenue minus the cost of goods sold, laying a solid...
Send us a textIn this episode of Small Business Survival Conversations, co-hosts Anna Steinfest and Michael Troyer sit down with Barb LaMue, a seasoned economic development and entrepreneurship expert. With a rich background in fostering innovation and growth, Barb shares invaluable insights and strategies for small businesses aiming to thrive in today's dynamic landscape.Drawing from her extensive experience, Barb delves into various topics crucial for small business success. She discusses n...
Send us a Text Message.Join Anna Steinfest and Michael Troyer in the latest Small Business Survival Conversations episode as they unravel the secrets behind delivering a compelling presentation. In this episode, they delve into the "5 Keys to a Better Presentation," equipping small business owners with the essential skills to captivate their audience and leave a lasting impression.Know Your Audience:Discover the power of understanding your audience. Anna and Michael explore the importance of ...
Send us a textJoin hosts Anna Steinfest and Michael Troyer in the latest episode of Small Business Survival Conversation, where they delve into the crucial aspects of business preparedness, expectation management, and maintaining a positive outlook. In this insightful discussion, the hosts draw parallels to the meticulous preparation of an attorney entering a courtroom to emphasize the importance of being well-prepared in the business arena.Always Be Preparing:The episode explores the mindset...
Send us a textDive into a compelling discussion on enhancing customer service for small businesses in our latest podcast episode, "Mastering Customer Service: Setting Your Small Business Apart." Hosted by Dr. Michael Troyer and Anna Steinfest, this episode features a captivating interview with customer service expert Dan Hatheway. Discover the essential role of exceptional customer service in building loyalty and trust, and gain insights into effectively differentiating your small business fr...
Send us a textToday Dr. Michael Troyer and Anna Steinfest will share tips and tools to master your networking skills.
Send us a textIn this podcast episode titled "Three Essential Steps in Financial Planning for a Small Business," financial expert Anna Steinfest and host Dr. Michael Troyer provide critical advice for small business owners who want to survive and thrive in the current economic climate.The first essential step is to develop financial projections that accurately reflect the business's revenue, expenses, and cash flow. Steinfest and Dr. Troyer discuss the importance of creating multiple scenario...
Send us a textWelcome to our new podcast episode, and in this episode, we'll be sharing four key lessons that every small business owner should know to succeed.The first lesson we'll discuss is the importance of a profit plan. Our second lesson is to revisit your lending needs in good times. Third, we will discuss the importance of starting with small, steady steps. We'll explore how small business owners can avoid getting overwhelmed by their goals by breaking them down into manage...
Send us a textSales - Small Business Survival GuideToday’s sales environment is hyper-competitive! Fine-tune your SBSG sales strategies for attracting and retaining customers that truly fit your mission and vision within your community. Improve your sales know-how with these real-world tips and lessons learned from the pros.
Send us a textKnowing how to prioritize work affects the success of your business. Today Dr. Michael Troyer and Anna Steinfest will share some tips on how to be more efficient in doing so.
Send us a Text Message.Michael Troyer and Anna Steinfest will explain in detail the questions your banker will ask you when you apply for a loan. Here are questions your banker will ask you:1. What is your financial strength?2. What will your project’s financial impact be?3. What is your investment or collateral?4. What’s your overall business plan? 5. What’s your personal financial situation? 6. Have you done your due diligence?
Send us a textToday Dr. Michael Troyer and Anna Steinfest will give a tool that you should use to accelerate your business success. The main takeaways are:1. Shorten your feedback loop on the goals that you set2. Prioritize your time3. Measure your execution regularly
Send us a textSolutions-Focused Customer Relationshipsas a Means to Earning Business Opportunities With the consumer of today being much more aware, more knowing, and much wiser to sales tactics, there is a better way to approach a prospective customer/client. It is to think of it as collaboration around solving the other person’s problem or helping them to complete a job that is important to them. It is creating a value proposition of support for the other person – ...
Send us a textThere are two key points that every entrepreneur needs to understand about the new world of sales - persuasion and moving others. We as entrepreneurs spend a huge portion of our time not only selling in the traditional sense our product, our service, but selling in a broader sense; persuading and convincing people to do something different. That is a big portion of what we do as an entrepreneur is selling, persuading, and influencing. It’s the essence of our job. So ...
Send us a textThe overwhelming workload can be huge for small business owners. That is why, entrepreneurs need to work smarter, not harder. Today Dr. Michael Troyer and Anna Steinfest will share 3 ways to manage your business workload.
Send us a textIn order for your business to survive you need to find a mentor. Because of their own entrepreneurial experience and their objective perspective, the mentor can see where you may be draining cash, or spark ideas for new business models or initiatives to contribute to your business business growth. Listen to our new episode to learn more how the mentor can help you and your business.
Send us a textAnna Steinfest and Dr. Michael Troyer are sharing with you their new podcast name and logo. You will learn why you need to do this in your own business.
Send us a Text Message.When we build a business or purchase one, we often start with close friends or family to help get our idea off the ground or help operate the business.As we improve and grow the business, the time comes when we will need additional people to help manage it. Choosing them will be very critical when cashflow and profits are tight. We want to make the right choice given the urgency of the need and the cost of a mistake. How should we approach this challenge?This...
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