Rapid Response
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The pace of change in our culture is unprecedented and shows no signs of slowing. So what is most important to pay attention to when striving to innovate, create, and lead? From the team behind Masters of Scale, Rapid Response features candid conversations with today's top business leaders navigating real-time challenges. Hosted by the former editor-in-chief of Fast Company, Bob Safian.
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1William Shockley was a brilliant inventor and Nobel Prize winner, but he was a terrible boss. Paranoid, cruel, and obsessed with micromanaging, he drove away the team of young engineers — later called “The Traitorous Eight” — he had assembled in Northern California. They went on to pioneer silicon chips, create companies like Intel and AMD, and fund tech giants like Google and Slack. This episode from Business History, hosted by former Planet Money hosts Jacob Goldstein and Robert Smith, tells the story of how one bad boss accidentally sparked the tech revolution that became Silicon Valley.Find Business History on YouTube, Apple, Spotify, or wherever you get your podcasts: https://lnk.to/BHRapidVisit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode of Rapid Response, Ro CEO Zach Reitano joins the show to talk about what happens when a breakout drug becomes a full-blown market force. Since first appearing at the height of the Ozempic-Wegovy-Zepbound boom, Reitano has helped scale Ro into a leading provider of branded GLP-1s — grabbing headlines with a Super Bowl ad featuring Serena Williams and landing a major partnership with Novo Nordisk for the new pill version of Wegovy. He also takes on the tougher questions: the long-term health unknowns, the cultural backlash to “Ozempic face,” and what this wave of disruption could mean not just for pharma, but for the future of healthcare.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Career disruption is accelerating across the economy — and few people have navigated it more boldly than Maryam Banikarim. The former CMO of Univision, Gannett, and Hyatt, and host of The Messy Parts podcast, Banikarim joins Rapid Response to share hard-won wisdom about C-suite politics, and ultimately betting on yourself. Growing up in Iran during the time of revolution, Banikarim offers a unique perspective on the current Middle East conflict — and her determined search for hope amid the chaos.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Hollywood's biggest night is more than a spectacle — it's a stress test for an industry in freefall. Janice Min, CEO of The Ankler, joins Rapid Response to break down her Oscars predictions and what the show's upcoming move to YouTube signals about the future of mainstream media. Min also unpacks the Paramount-Warner Bros. deal that caught everyone off guard, what David Ellison's arrival really means for Hollywood, and why a viral AI video of Brad Pitt and Tom Cruise has the entertainment world more rattled than any box office bomb.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
AI disruption and geopolitical upheaval are forcing business leaders to make high-stakes decisions — fast. Accenture CEO Julie Sweet joins Rapid Response host Bob Safian to share what she's hearing from her 9,000 clients and the hard-won advice she's giving them. Sweet reveals why AI proficiency is now a requirement for promotion at Accenture, why she's doubling down on entry-level hiring amid the automation wave, and why tension in the C-suite may be the most underrated leadership advantage right now. Plus, Sweet unpacks the hidden power of "leader-led learning", and makes the case for why preparing society for an AI future is not just a government job, but a business imperative.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Logitech may be known for keyboards, webcams, and gaming gear, but CEO Hanneke Faber is going AI-first. On this episode of Rapid Response, she explains how she’s leading the hardware brand through an AI shift, approaching it as a leadership challenge, not just a tech one. Faber also shares lessons from competitive diving, navigating tariffs, and why she gave herself a 48-hour crash course in gaming to understand her customers.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Geopolitics is back at the top of every business leader's agenda — and the signals are coming fast. Host Bob Safian sits down with Rapid Response producer Alex Morris to cut through the noise and decode the stories shaping the business world right now: from Jeff Bezos' Washington Post shakeup and Jack Dorsey's AI-driven layoff memo, to a landmark Supreme Court tariff ruling and the Ellison family's rising grip on media. Plus, Bob and Alex play a round of Noise or Legit, separating the meaningful from the merely buzzworthy in today's business zeitgeist.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What happens when childhood is rewired by smartphones and social media? Jonathan Haidt breaks down how a single decade transformed attention, resilience, and the emotional lives of millions of kids. In this episode of Remarkable People with Guy Kawasaki, Haidt draws from his bestselling book The Anxious Generation, explaining why Gen Z’s spike in anxiety wasn’t random — and what we can do to make sure Gen Alpha doesn’t suffer the same fate.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Women's sports are continuing to thrive. Record-breaking WNBA viewership, a flood of new brand investment, and now Unrivaled: the women's basketball league built by players, for players. Commissioner Micky Lawler joins Rapid Response to pull back the curtain on what it really takes to launch a high-stakes sports startup in the full glare of the public eye, from signing Sephora and Samsung to selling out arenas. The question is no longer whether women's sports can compete. It's how fast they can grow.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tarang Amin took the helm of e.l.f. Beauty at a pivotal moment and helped turn it from industry underdog to category disruptor, with a retail footprint spanning Sephora, Target, Dollar General, and H&M — while outperforming much of the beauty sector. Amin breaks down the unconventional moves driving that growth, from lightning-fast product cycles and hands-on AI experimentation to cultural bets like partnering with Hailey Bieber. Beyond beauty, e.l.f.’s playbook offers a sharp look at how speed and conviction fuel growth in a volatile market.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Corey duBrowa spent much of his career advising some of the world’s most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he’s helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decide whether, when, and how to speak up.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
When Nicholas Thompson took over as CEO of The Atlantic five years ago, the iconic magazine was in financial peril. Now, it's profitable, and subscriber and revenue numbers are growing. In this episode of Masters of Scale, Thompson joins host Jeff Berman to talk about the impressive turnaround, how media companies can weather AI disruption, and lessons from the world of long-distance running.Visit the Rapid Response website here: https://www.rapidresponseshow.com/Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Super Bowl LX ad blitz was a big budget highwire act — from Anthropic's shot at OpenAI to Lady Gaga's homage to Mr Rogers, and Dunkin's nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder returns to Rapid Response to break down what worked, what didn’t, and what the ads reveal about where marketing is headed next. Treseder unpacks the business impact of Bad Bunny’s halftime show, what it signals for the NFL and Apple, and the lessons every leader can take from the biggest stage in advertising.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Why does uncertainty make us less rational with money? And who should we trust for financial advice online? Vivian Tu, financial educator and CEO of Your Rich BFF, joins Rapid Response to break down today’s personal finance risks and opportunities, from “lifestyle inflation” and the most common money mistakes smart people make to how Gen Z is navigating 2026 volatility and a shifting job market. Tu also previews her new book Well-Endowed, weighs in on tech stock valuations and prediction markets, and shares the surprising lessons she’s taken from Rihanna.You can find Vivian's new book, Well Endowed, here: https://www.harpercollins.com/pages/wellendowedVisit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
TV host, producer, author, and UN Goodwill Ambassador Padma Lakshmi joins Rapid Response with candid advice for business leaders on speaking out, showing courage, and staying true to themselves, particularly amid the Trump Administration’s violent immigration crackdown. A passionate voice at the intersection of food, culture, and identity, Lakshmi shares how she’s shaking up food media with her new series America’s Culinary Cup, and offers a refreshingly human take on modern work life, including why she chooses to take zoom meetings from the comfort of her own bed.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
As Super Bowl LX nears, sports betting has become inseparable from the modern fan experience, even as scandals ripple through the NBA, MLB, and NCAA. Journalist Danny Funt joins Rapid Response to explore his new book, Everybody Loses, and explain how legalized gambling is transforming leagues, media, and the economics of fandom. From the dominance of FanDuel and DraftKings to the rise of prediction markets like Kalshi and Polymarket, Funt reveals who’s winning, who’s being exploited, and whether the industry is headed for a reckoning.If you or someone you know is struggling with gambling, you can call 1-800-662-HELP. Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
As global leaders disperse from the World Economic Forum, LinkedIn co-founder and tech investor Reid Hoffman joins Rapid Response to break down the biggest challenges and opportunities facing business today, from political headwinds tied to immigration and geopolitics to AI’s real-time impact on industries like music and healthcare. Hoffman also explains why fears of a tech bubble aren’t shaping his investing, what it really means to be an AI-first organization, and why this moment calls for CEOs to speak up and show courage.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Grammy Awards return next week at a pivotal moment for the music industry, one shaped by surging Latin artists, resurgent rock legends, and even charting AI acts. To unpack what will make this year’s broadcast distinctive, The Recording Academy CEO Harvey Mason jr. joins Rapid Response to share how Grammy winners are chosen, how the show navigates social action and potential boycotts, and how music both reflects and influences the broader business marketplace.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Mayors are unique leaders in America, often more loved and less polarized than state or federal politicians, with a different mandate and metric for success. Mayor of Oklahoma City, David Holt, is also the current president of the U.S. Conference of Mayors, and he joins Rapid Response to discuss how cities deliver for their residents, navigate macroeconomic forces and federal policy, and improve public trust. Holt shares what it means to govern a politically “purple” city, and how forces of politics and society may make us appear to be more polarized than we really are.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
From new vaccine guidance to nutrition policy to AI, the health care industry is already navigating massive change in 2026. New York Times health care reporter Sarah Kliff joins Rapid Response to break down major shifts reshaping American health — including new vaccine recommendations, an updated food pyramid, the continued rise of GLP-1 drugs, and OpenAI’s Health GPT. Kliff explains why these changes matter far beyond hospitals and clinics, and why leaders across sectors should be paying close attention as health care, technology, and policy collide.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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