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Firing The Man

Author: Firing The Man

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Serial Entrepreneur’s David Schomer and Ken Wilson share tips, advice, and insider knowledge about all things Amazon FBA and E-Commerce. Discover how you can create multiple passive income streams by selling physical products online so that you can have the time and freedom to do what you love - whether that is spending more time with family or traveling the world. Ken and David have successfully created several six and seven figure online business ventures. During the journey, they have had major wins, losses, and lessons learned. This podcast will teach you about selling physical products online through platforms such as Fulfillment by Amazon, building a team, outsourcing, listing optimization, pay per click (PPC) advertising, driving traffic to your listings, and productivity tips / life hacks that will provide a path to be successful in building your online business. It’s a mix of interviews, special co-hosts and solo shows from Ken and David you’re not going to want to miss. Hit subscribe, and get ready to change your life.
62 Episodes
Episode 62Francois Jaffres is a blackbelt in product sourcing. We have him in today’s episode to talk about his company, Noviland, and learn product sourcing tips that can elevate our businesses. Among other things, we have also discussed China and other potential manufacturers, common mistakes that Amazon sellers make, and the traits that separate successful entrepreneurs from the average ones. Let’s listen to Francois and learn from a product-sourcing blackbelt! [00:01 - 07:40] Opening SegmentLet’s get to know Francois JaffresAn entrepreneur at heart His journey to Noviland [07:41 - 16:12] A Pioneer in eCommerce  How Noviland became a pioneer in the eCommerce industryDon’t make these 4 common mistakes of Amazon FBA sellersExperienceCapitalSpeed Listen to learn the last one! [16:13 - 28:25] Why Sign Up For NovilandChoose Noviland because of these reasonsListen to Francois on how they optimize units in a containerWant some Amazon refunds? Check out GetidaPromo code: FTM400[28:26- 43:50] Should You Look Outside China? Answering Noviland’s Request for QuotationFrancois walks us through the process Are there any other viable manufacturers aside from China?Francois weighs in [43:51 - 48:13] Closing Segment Get to know Francois more in the Fire Round!What is the common denominator among successful entrepreneurs? Connect with Francois! Links below Final words Tweetable Quotes:“Grit is the number one component that I think I see from entrepreneurs that are successful.” - Francois Jaffres“We’re here to really be more as a partner rather than just another transactional platform that you used as a source or to find factories or to see production timelines.” - Francois JaffresResources Mentioned:AlibabaBook: BlitzscalingEmail to reach out to Francois or follow him on LinkedIn. Check out their website and get the best products for your business! Also visit them on Facebook, Instagram, LinkedIn, and YouTube.  ------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.LEAVE US A REVIEW!
Episode 61Not all debts are created equal. There's good debt that can grow and scale your business and there's bad debt that can drive it to bankruptcy. David Kennedy of Parkside Financial joins us in this episode to tell us the risks and rewards of debts. If deployed correctly, debt can be a great investment for businesses. They just need to identify what assets they should have and the specific situation they need to be in before going to the bank and borrowing money. Let’s listen to David and demystify debts! [00:01 - 04:08] Opening SegmentLet’s get to know David KennedyHis path as a commercial lender The services offered by  Parkside Financials [04:09 - 14:06] Risk and Reward of Commercial LendingShould a company have debt?David weighs in The risk and rewards of commercial lending David explains the 5 C’s of credit[14:07 - 23:27] The Cushion You Need in Your Business Listen to David to know why their rates are attractive to borrowers The cushion that your business needsWant some Amazon refunds? Check out GetidaPromo code: FTM400[23:28- 34:45] The Bad Time For Debt Don’t miss this inspiring story from DavidWhat is Parkside Financial looking for in a client? The situation when debt is dangerous to use [34:46 - 39:08] Closing Segment Get to know David more in the Fire Round!Connect with David! Links below Final words Tweetable Quotes:“Debt can be dangerous when not deployed correctly.” - David KennedyAt the end of the day, it’s not balance sheets that pay you back. It’s people that pay you back” - David KennedyResources Mentioned:Dave Ramsey Book: Shoe DogBook: Ender's GameEmail to reach out to David and check out their website to know how you can leverage debts for your business. ------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.LEAVE US A REVIEW!
Episode 60It’s official. David has fired the man. In this episode, David will talk about his rollercoaster journey in the last four years and the satisfaction that comes with arriving at the destination. This is a must-listen for those still in the “grind stage” and those who have not started their journeys yet. This is coming from two normal guys who just wanted to support ourselves and our families. We were also uncomfortable at first, probably just like you are right now. But we never gave up. We trusted the process, and now we’re here. Let’s listen to David and learn how he fired the man!  [00:01 - 02:22] Opening SegmentWe introduce our topic for todayDavid has officially fired the man! [02:23 - 08:10] A Memorable 20,000+ HoursWhat happened after David deleted his Outlook appDavid’s thoughts on leaving the public accounting spaceWhat excites David about going full-time in e-commerce?[08:11 - 16:44] Living With The DiscomfortDavid tells us the importance of learning in his previous full-time jobThe biggest amount of compensation that David has received Want some Amazon refunds? Check out GetidaPromo code: FTM400David’s main takeaways on his journey in firing the man [16:45- 21:11] “The Juice is Worth The Squeeze”We exchange insights about this “magical connection”We talk about this life-changing call we hadOur advice for people in the “grind stage”[21:12 - 23:11] Closing Segment Final words Tweetable Quotes:“We talk about ‘firing the man.’ If that’s your ultimate goal, consider changing who you work for if you feel you’re at a dead end job or you’re not learning anything.” - David Schomer“Those of you in the grind stage, keep grinding. The juice is worth the squeeze. It is such a good feeling.” - David Schomer“This is possible: to get your freedom, to take your freedom back and support yourself and your family...” - David SchomerResources Mentioned:Outlook------------------------------------------------------------------------------------------Do you want to fire the man yourself? Send us a voice message and let’s see how we can help you! FacebookYouTubeInstagramEmail us --> support@firingtheman.LEAVE US A REVIEW!
Episode 59In this episode, Kevin Flaherty from joins us to talk about how his company acquires third-party businesses in the Amazon space. In 2020, was named the “fastest profitable U.S. company to ever reach a $1 billion valuation.” Before joining, Kevin worked as an analyst at Advantage Capital where he would work on providing capital to both start-up and expansion state companies to create growth and strong returns for investors. Let’s listen to Kevin and learn how to have an 8-figure exit by selling your Amazon business! [00:01 - 05:40] Opening SegmentLet’s get to know Kevin FlahertyWhat is Thrasio? [05:41 - 14:56] 8-Figure Exits Do you have an Amazon business you want to sell?Kevin talks about the huge potential of the e-commerce industryKevin breaks down the Seller’s Discretionary Earnings [14:57 - 23:53]’s R3What are “add-backs” and why should you know it? Want some Amazon refunds? Check out GetidaPromo code: FTM400Hear from Kevin their criteria in acquiring businesses[23:54- 34:17] Next Generation Procter & GambleWhat’s Kevin’s vision for Are you ready to sell your business?Kevin tells us how you’ll be compensatedKevin talks about their due diligence process [34:18 - 38:17] Closing Segment Let’s commence the Fire Round!Connect with Kevin! Links below Final words Tweetable Quotes:“I think at the moment...e-commerce is in the second or third inning in terms of a larger game being played.” - Kevin Flaherty“People can get overwhelmed by the growth or get overly bullish and things start to go sideways from there.” - Kevin FlahertyResources Mentioned:Book: The Arsenal of DemocracyBook: Billion Dollar Brand ClubEmail to reach out to Kevin and check out their website or social media pages: LinkedIn,, Facebook, Youtube, and Twitter.------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.LEAVE US A REVIEW!
Episode 58Today, we have an awesome guest to talk about his entrepreneurial journey and share the tips that helped him along the way. Joel Bower is the co-founder and owner of Owning the Edge, a high-end consulting and intimate mastermind business, helping established entrepreneurs and executives get personalized advice and training they need to replace cookie-cutter solutions that simply don’t work for growing businesses.Listen to Joel and learn the tricks to get intentional with your entrepreneurial career! [00:01 - 05:59] Opening SegmentLet’s get to know Joel Bower His motivations for pursuing an entrepreneurial career [06:00 - 17:41] Solopreneurs Are Not Alone Joel recalls how he discovered his passionHelping people get “unstuck”He talks about one of the toughest challenges for entrepreneursHow to deal with it? He gives interesting insights about the “guilt” in gifts [17:42 - 29:40] Protect Your Beliefs Joel walks us through the last goal he setHow did he reward himself? Want some Amazon refunds? Check out GetidaPromo code: FTM400Are you a new entrepreneur? Here are Joel’s tips for you The role of family and friends in your careerJoel explains [29:41 - 40:43] Just Do Something and Be Consistent Joel shares the beauty of Mastermind and how it works Join us in this exciting game!Let’s commence the Fire Round! His favorite bookHis hobbiesThe qualities that set successful people apart from everyone else [40:44 - 42:05] Closing Segment Connect with Joel! Links below Final words Tweetable Quotes:“Entrepreneurs have a tendency of getting so fixated on their dream, getting so caught up in the opportunity, the fear of missing out… that burnout is a constant thing.” - Joel Bower“When you’re starting a business, you need endless information. You need everything.” - Joel BowerResources Mentioned:Tony RobbinsZig ZiglarDenis WaitleyMastermindBook: Think and Grow Rich!Book: The 4-Hour Work WeekBook: The Road Less StupidBook: The Lean StartupBook: Buy Then BuildBook: Dotcom SecretsBook: Awaken The Giant WithinBook: Blue Ocean StrategyYou can find out more about Joel on his website and on Instagram, Facebook, and Youtube.------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.LEAVE US A REVIEW as it really helps the show!
Episode 57In this episode, we are going to talk about the goals that Ken and I set for 2021. From 15,000 to 30,000 emails? Why not 50,000? Buying an existing company or starting from scratch? We have set goals this year based on the lessons we have learned and the experiences we have gone through last year. We are sharing all these goals with you to remind us that 2021 is the year of Firing the Man. Let’s jump into the episode and raise the bar with our 2021 goals![00:01 - 03:44] Opening SegmentWhy we’re raising the bar with our goals this 2021[03:45 - 09:03] Swallow the Frog Ken’s first 2021 goal is to join a 7- or 8-figure Mastermind classDavid aims to schedule time for his long-term initiatives 8 hours monthly to “swallow the frog”Ken wants to attend 3 live conferences to learn more about these topicsWhat’s a “slam-dunk” product for David and why does he want to launch it?[09:04 - 17:20] Buy then BuildKen’s next goal is on transforming from a solopreneur into an entrepreneurDavid’s next goal is building his audience and email list and growing his website traffic How many hours will David allocate for diversification off Amazon this 2021? Why it’s advisable to buy an existing company for DavidWant some Amazon refunds? Check out GetidaPromo code: FTM400[17:21 - 24:16] Fire the Man in 2021100% top-line growth across e-commerce brandsHow will Ken achieve this goal?David shares his financial goals you’d want to check out!Ken wants to double the size of his email listDavid nudges Ken to aim for moreDavid announces an important decision[24:17 - 29:05] Be Comfortable with the Uncomfortable Ken will be going Shopping Mode! We talk about being comfortable with the uncomfortable [29:06 - 33:53] Closing Segment The importance of planning your activities ahead of timeThe impact of the words, “Do not disturb”Final words Tweetable Quotes:“What’s probably made the single most impact for me in 2020, along with my planning sheet, is putting my phone on ‘Do Not Disturb.’” - Ken Wilson “I think sharing your goals with somebody, at least one person, is incredibly valuable.” - David SchomerResources Mentioned:6: We Share Our Goals for 202025: Q2 Review of Our 2020 E-Commerce GoalsMastermindSITKA GearRobert KiyosakiBook: 12 Months to $1 Million 52: Beginner’s Guide to Building an Email ListBook: Buy then Build45: Buy then Build with Author Walker DiebelDo you want to share your goals with us? Go to ------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 56If you are at the stage of your e-commerce business where you want to talk with suppliers, this episode is for you. Today, Ken and I will drop a lot of golden nuggets you can pick up to turn into a pro negotiator. Based on our experience, negotiations don’t have to be purely business-related. After all, you’re still talking with people who are only living within a different culture and working with their own set of goals. Let’s dive right in and learn how to negotiate with suppliers like a pro!![00:01 - 02:33] Opening SegmentWe introduce our topic for todayWatch out for a book review![02:34 - 09:45] Don’t Split the Difference...EverHere’s an e-commerce tip you can apply to your everyday life!Let the people you’re negotiating with pick their destinyHow will suppliers respect you?Ken explainsAsk the supplier’s preferred mode of communicationFaster and better responsesWhy ask the supplier of the minimum order quantity?When should you accept the first offer? [09:46 - 19:51] Ensure Quality of Products Always ask for tiered pricing related to volume ordersGather quotes from several suppliersDavid shares the benefits Why you should ask for a shorter lead timeDavid tells us to look for areas of mutual gain Want some Amazon refunds? Check out GetidaPromo code: FTM400Ensure the quality of the products Ken explains how Build an authentic connection with the other side [19:52 - 29:57] Be Respectful and KindKen talks about the power of negotiation and leverageDavid gives his insights about tactical empathy Here’s a tip from Ken about ghosting you don’t want to miss!Amplify positive emotions with your suppliersPeople appreciate the little thingsWhen should you ask for a discount or extra units? Treat suppliers with respect and kindness What are “black swans” and why should you look out for them? [29:58 - 32:35] Closing Segment Express your desire for a long-term business relationshipDo you have negotiation tips you want to add? Get in touch with us! Link below. Final words Tweetable Quotes:“Price negotiation should be treated like a house purchase. Never accept the first offer put on the table.” - David Schomer“Relationships are crucial…At the end of the day, [your suppliers] are people.” - Ken Wilson Resources Mentioned:Book: Never Split the DifferenceWorst Experience Dealing with a Supplier - Firing The Man PodcastGot a negotiation tip you want to share with us? Go to ------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 55In this episode, we review our 2020 goals. If you are a new member of Firing the Man Nation, you might want to check out Episodes 6 and 25 where we set our goals and checked their progress. We discuss the lessons learned in accomplishing these goals, whether we were successful or not, and are able to come up with valuable insights that we will carry this new year, 2021. Let’s dive right in and join us in Firing the Man![00:01 - 03:38] Opening SegmentWe introduce our topic for todaySetting goals and declaring them were new to us[03:39 - 10:49] Learning is Not Limited to BooksKen and I have the same first goal for 2020Connect with people and build our networks Nothing can beat meeting people personallyZoom fatigue is realWe have been more successful on our second goal Ken doubled the size of his team to add value and lessen his workloadDavid has been allotting 2 hours per week to learn something newHere’s a therapeutic activity from David you might want to try too![10:50 - 17:31] Solopreneurs Should Not Be Solo Forever Ken has surpassed his 3rd goal of allotting 2 hours weekly to diversify off AmazonHe was able to diversify for more than 2 hours weeklyKen’s tip is to build an “online real estate” first David shares how he achieved his 3rd goal of crossing out 1 bottleneck monthlyWhy the biggest bottleneck in his business is himself You should not do everything[17:32 - 27:21] Don’t Forget to Reward YourselfKen is happy to share his 100% top-line growth across e-commerce brandsHear from Ken how he did it Listen to David’s story about “firing the man!” Ken was able to build his email list to 15,000 emails!Don’t miss Ken’s tips about setting and accomplishing goals[27:22 - 29:42] Closing Segment Listen to David’s advice on “smelling the roses”Final words Tweetable Quotes:“I think as some point, you have to transition away from having to do everything or feeling like you have to do everything.” - David Schomer“[Life] is a journey of challenging yourself. Set a goal and see if you can hit it and learn along the way.” - Ken Wilson Resources Mentioned:6: We Share Our Goals for 202025: Q2 Review of Our 2020 E-Commerce GoalsMasterclass33: Bookkeeping Basics for E-Commerce Entrepreneurs with Anna Hill, CPAOnlinejobs.ph53: Top 5 Episodes in 2020 – A Year in ReviewArmchair Expert------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 54Start the year by turning that idea in your head into a business. Contrary to popular belief, starting a business can be quick and easy. You can even start within 10 minutes. If you’ve been thinking about starting a business for a while now, you’ve probably read this suggestion many times: do your due diligence. However, it’s hard to do your assignment if you don’t know the questions at all. That’s what this episode is all about. Let’s dive right in and learn our top 5 strategies to start your business![00:01 - 02:17] Opening SegmentWe introduce our topic for todayStrategies to start a business easily[02:18 - 12:05] Start with an MVPStart your business in 10 minutesSeparate your personal accounts from your business accountDraft a partnership agreement even without a lawyerSecure your website addresses and social media pagesWhat is MVP? [12:06 - 22:05] Keep it SimpleDon’t miss our last strategy to start a business!Do business as if it’s worth a million dollars Don’t spread yourself too thinFind out how When should you hire a virtual assistant?[22:06 - 23:35] Closing Segment Share with us your own strategiesGo to our website. Link belowFinal words Tweetable Quotes:“I think one thing that I have started to deal [with], which is really helpful, is I tried to document everything.” - David Schomer“Treat your business as if it’s going to grow and scale to 10 million dollars.” - David Schomer“If you are really early on [your business], just focus on the core aspects of getting your business going.” - Ken Wilson Resources Mentioned:Internal Revenue ServiceUnited States Patent and Trademark OfficeGoDaddyDropbox BusinessGoogle DriveInventory Lab------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 53Here’s an appreciation episode for the beloved members of Firing the Man Nation. Today, Ken and I will talk about our top 5 episodes of the year. The top 5 includes two interviews with two amazing entrepreneurs, one book review, and two discussions that will surely add value to your e-commerce career. If you are here for the first time, we suggest that you start with these episodes. Let’s dive right in and listen to Firing the Man’s Top 5 episodes of 2020. [00:01 - 02:29] Opening SegmentWe introduce our topic for todayDon’t forget to check out our Top 5 episodes after listening![02:30 - 07:47] Be VulnerableKnow your numbersTake action and be consistentBuild your network[07:48 - 13:55] Find Value-Adding Services Find and utilize a 3PLKnow what is a 3PL belowBuy then build[13:56 - 17:25] Closing Segment Connect with us. Links belowFind the links to our Top 5 episodes belowFinal words Tweetable Quotes:“Being an e-commerce entrepreneur is a long journey. It’s not an overnight success...It’s a long game.” - Ken Wilson “When Ken and I decided to start this [podcast] a year ago, we really didn’t know what was going to happen. It was a slow start, but the further into this we get and the more engagements we have from you, the listener, the better things seem to go...We really appreciate your time.” - David SchomerResources Mentioned:12: Know Your Numbers with the FiringTheMan Profitability CalculatorFiring the Man’s Profitability Calculator20: “The Take Action Effect” by Scott Voelker – Book ReviewScott VoelkerThe Take Action Effect19: Carlos Alvarez on Overcoming Obstacles in Your E-Commerce BusinessCarlos AlvarezWizards of AmazonFinding a Third Party Logistics Company (3PL) for Amazon Fulfillment45: Buy then Build with Author Walker DiebelBuy Then Build: How Acquisition Entrepreneurs Outsmart the Startup GameWalker Diebel------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 52Today, Ken and I will talk about building an email list. Ken started 2020 with zero emails. Fast forward to Q4, he has 15,000 emails and counting. He used several online apps and services to reach that number, alongside other creative tactics that you can also apply on your business. You will learn about giveaways, lead magnets, email open rates, and more!Let’s jump into the episode now and learn from this Beginner’s Guide to building an email list. [00:01 - 01:53] Opening SegmentWe introduce our topic for todayKen’s journey from 0 to 15,000 emailsKen’s tips to get 15,000 emails within a year[01:54 - 07:35] A Stadium Full of PeopleWhy build an email list? An asset that generates revenueA tool to know your customers betterAn email list is like a stadium full of peopleFind out why[07:36 - 15:54] List Builders Useful tools to build your email listDon’t miss Ken’s tips to grow your email list3 services you can try to send giveaways [15:55 - 24:54] Value-Adding TacticsWe talk about conversion rates on landing pages Ken’s tricks to use newsletters betterHow to extract email addresses from sales channels Putting your lead magnets in the right places[24:55 - 31:27] Closing Segment Ken talks about email open ratesBest practices in sending emailsFinal wordsTweetable Quotes:“If you can prove that you’re generating a revenue with that email list, that adds value to your business.” - Ken Wilson “In order to get an email form somebody, you need to exchange something of value.” - Ken Wilson Resources Mentioned:MailchimpConvertKitKlaviyoGiveawayBoostGleam.ioRafflePressProfit CalculatorRyan Daniel MoranTim FerrisMorning BrewShopifyEventbrite------------------------------------------------------------------------------------------FacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 51This is Part 2 of our e-commerce coaching call with Kiefer Hogge, a new seller who joins Amazon. This time, we will discuss leveraging social media platforms and photography in the product launch, targeting a realistic best seller rating, and many more!Listen to Part 1 to know more about Jungle Scout, Fulfillment by Amazon, and packaging and product listings.Now, let’s jump into the episode and learn with Kiefer how to navigate the Amazon world better![00:01 - 07:07] Opening SegmentWe recap Part 1 of the coaching call with KieferWe discuss product photographyListen to Firing the Man Ep. 17 for more detailsOther media you can use to launch your productInfographicVideo[07:08 - 13:40] Online Launching Making your photos attractive on AmazonLearning from your competitorsLaunching your productInstagramFacebookAmazon[13:41 - 19:51] Best Seller RatingOvercoming challenges during the “honeymoon phase”What’s a good conversion rate in Shopify?We talk about best seller rating on Amazon [19:52 - 24:55] Closing Segment Lightning roundFinal wordsTweetable Quotes:“It’s about who you surround yourself with. I think that’s probably the number 1 thing in general as far as success [is concerned].” - Kiefer Hogge“No matter what you try and no matter what happens, the learning process of whether you failed [or not] is worth the investment alone.” - Kiefer HoggeResources Mentioned:Product PhotographyPickFuShopifyThe 4-Hour WorkweekRich Dad, Poor DadBecoming Supernatural------------------------------------------------------------------------------------------Connect with Kiefer on LinkedIn, Facebook, and Instagram. Visit to learn more. Missed Part 1? Go to www.FiringTheMan.comFacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 50This is Part 1 of our e-commerce coaching call with Kiefer Hogge, a new seller who joins Amazon. We will talk about specific Jungle Scout criteria you should consider and why you should not do them first, the best practices to receive a Fulfillment by Amazon, and the importance of packaging and product listings. Let’s jump into the episode and learn with Kiefer how to start your Amazon career![00:01 - 06:09] Opening SegmentLet’s get to know Kiefer HoggeAffiliate marketing as a source of incomeHis path to Amazon selling[06:10 - 16:11] 24-Month Timeline We talk about the lessons from our failed ventures  Where is Kiefer now in his Amazon journey? Amazon selling is a long gameFind out why Kiefer realized he “had room to mess up”[16:12 - 27:19] 3,000 Sales in Top 10 ListingsFind out David’s Jungle Scout criteriaDon’t miss our tips to source products that will sell!Start with your specialized knowledgeEvaluating manufacturers and trading companies[27:20 - 34:08] 30-Second Reaction We talk about the importance of Amazon packagingKiefer asks about the labeling processSet up your listingsGo to Inventory > Manage InventoryCheck the box. Look for a drop-down menu > Print Item LabelsDownload labels as pdfSend pdf to manufacturerWe discuss what is a minimum viable product[34:09 - 39:00] Closing Segment When should you sell?Utilizing air and sea shipping Final wordsTweetable Quotes:“I think in the past, my biggest mistake was I was rushing to just get in and learn versus really starting outright.” - Kiefer HoggeResources Mentioned:AlibabaJungle ScoutFulfillment by Amazon------------------------------------------------------------------------------------------Connect with Kiefer on LinkedIn, Facebook, and Instagram. Visit to learn more. WATCH OUT for Part 2 on www.FiringTheMan.comFacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 49In this episode, we will interview Yoni Mazor, Chief Operating Officer and Co-Founder of Getida, a fast-growing cloud-based technology company that provides state-of-the-art reimbursement recovery solutions for Amazon sellers. He will tell us how Getida started and share with us some tips to be successful entrepreneurs in the e-commerce industry.Let’s jump into the episode and learn more about getting reimbursements from Amazon! [00:01 - 06:08] Opening SegmentWe recap the previous episode about the Getida toolGet a free $400 of reimbursement. Link belowWe introduce our guest, Yoni MazorHe shares how Getida started [06:09 - 16:36] Pay Per RecoveryYoni walks us through the process of getting reimbursementsThe 4 easy steps to sign up to GetidaGetida is free! Find out why[16:37 - 25:06] Spray and PrayYoni talks about their daily transactions How’s the Getida experience? Don’t get your Amazon account shut downFind out how[26:07 - 33:41] Professionalism at All LevelsWhat’s unique about Getida? Yoni talks about two halves of the Amazon worldHe shares some tips to be successful in e-commerce[33:42 - 39:05] Closing Segment Yoni’s favorite bookStraight from the GutYoni’s hobbiesPlaying the piano and the guitar Riding a bicyclePlaying with his kidsTravelingWhat sets apart successful entrepreneurs from others?Passion and gritDreaming big and recognizing realityConnect with Yoni. Link belowFinal wordsTweetable Quotes:“You have to be prudent now more than ever on auditing your account and get that reimbursement.” - Yoni Mazor“[Getida] is very customizable and it makes an impact. That’s why there’s always a ‘wow!’ factor” - Yoni MazorResources Mentioned:How We Got Over $5,000 Back From AmazonRefund GenieJack: Straight from the Gut------------------------------------------------------------------------------------------Email Yoni at or connect with him on LinkedIn and Facebook. Visit to learn more. Go to for a $400 credit when you sign up for GETIDAwww.FiringTheMan.comFacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 48In this episode, we will get to know Getida, a tool that can help Amazon sellers get thousands of reimbursement. Getida takes less than five minutes to set up. Afterwards, you can now enjoy reimbursements you never knew you could have! We’ll discuss how we can leverage this tool...and more in Firing the Man podcast. [00:01 - 03:28] Opening SegmentWe introduce our topic for today, getting reimbursements from AmazonWe talk about how we can explore 30 different ways to get money back from Amazon through the Getida toolSetting up the tool lasts for only five minutes![03:29 - 13:33] Thousands of Reimbursement in Less than a WeekWe talk about the differences between Getida and Refund GenieWe share our experience of using GetidaFind out how you can get $200 of free reimbursement credit. More info belowOffer Code: Firing the ManWe talk about the other benefits of Getida aside from getting reimbursementsGetida can help you on your audits. Find out how. [13:34 - 14:28] Closing Segment We have partnered with Getida to give you free reimbursement credits. More info below.Final wordsTweetable Quotes:“What [Getida] does is it goes back and scrubs all of the data and all of the reporting within Amazon to identify areas where you can get refund.” - David SchomerResources Mentioned:Maximizing e-commerceRefund Genie------------------------------------------------------------------------------------------Go to and get your money back from Amazonwww.FiringTheMan.comFacebookYouTubeInstagramEmail us --> support@firingtheman.
Episode 47In this episode, we will talk about the current events happening in the world of e-commerce. We will discuss probably the most significant news in the e-commerce world today. We will also talk about several news related to Amazon and share our insights about turning a famous video platform into an online shopping center. Let’s dive right into this episode and dig into the news articles Ken and I discussed to give you a better view of what’s in store for the e-commerce world. [00:01 - 06:25] Tech Giants in Trouble? We talk about the 451-paged report released by the United States House of Representatives on the competitive practices of Facebook, Google, Amazon, and AppleWe share our thoughts about the issues being thrown at Amazon, specifically on the experience of third-party sellers David shares a big brother-little brother analogy as he gave his insights about the report[06:26 - 15:02] Happenings in the AmazonDavid shares his suggestions to make the launching of Amazon Prime Day better next time.Ken shares his thoughts on why Prime Day seems to be not a big deal this year because of the COVID-19 pandemicWe discuss the new feature on the Seller Central mobile appDavid talks about the customer experience being enhanced by the 2020 Extended Holiday Returns PolicyThe Policy benefits Amazon but not third-party sellers Ken shares his thoughts about Amazon releasing webinars through their Amazon Small Business Academy[15:03 - 19:50] Shopping on YouTube David talks about how YouTube can be transformed into an online shopping centerKen shares his insights about how tags and meta-descriptions in YouTube videos can increase Google’s revenueDavid shares his thoughts, hoping that YouTube will not lose its authenticity if this plan proceedsFinal wordsResources Mentioned:12 Accusations in the Damning House Report on Amazon, Apple, Facebook and GoogleFringe notions on antitrust would destroy small businesses and hurt consumersAmazon Prime Day 2020: A full roundup of all the best deals still available — save on Apple AirPods, Adidas, and RokuAmazon Seller2020 Extended Holiday Returns PolicyAmazon Small Business AcademyGoogle Plans to Make YouTube a Major Shopping Destination------------------------------------------------------------------------------------------www.FiringTheMan.comFacebookYouTubeInstagram Email us --> support@firingtheman.
Episode 46In this episode, we will be reviewing the book, “12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur” by Ryan Daniel Moran. Ryan founded, an online resource to teach entrepreneurs how to build successful businesses and invest the profits. More than 300 of Ryan’s students have now succeeded in building seven-figure companies using his “12 months to one million” methodology. Let’s dive right into this review and learn more about building a business from zero to a million. [00:01 - 05:02] Opening SegmentWe gave a backgrounder about Ryan Daniel Moran David talks about the core content of the bookHow many products at what average price and at how many units selling daily can you say you have a million-dollar business?[05:03 - 13:44] Grind, Growth, GoldKen talks about the highlights of the Grind Stage of building a businessBuild an audienceDavid discusses the Growth Stage of building a businessDo a face-to-face outreach to know what your audience wants Ken talks about the Gold Stage of building a businessStart experimenting with different types of advertising techniques to see what works for you We share in what stage of growing your business you can start paying yourself[13:45 - 22:21] Closing Segment We share the parts of the book that we like to wrap up our reviewBuild an audience before launching the productFocus on one thing at a timeLearn from successful peopleDavid talks about how he likes the examples cited in the book and how it is practical for people Where does your audience hang out? David shares what separates Ryan from other peopleTweetable Quotes:“You need to make fast, bold decisions when you’re starting out.” - Ken Wilson“You have to be comfortable with the fact that you won’t get everything right.” - Ken Wilson“Efficiency should be top of mind in this grind stage.” - David SchomerResources Mentioned:12 Months to $1 with Ryan Daniel MoranThe Brand Builder PodcastTribe of MentorsFreedom Fast LaneThe One Percent PodcastScott Voelker------------------------------------------------------------------------------------------Connect with Ryan on Linkedin, Facebook, Instagram, Twitter, and YouTube. Check out his personal website. Visit his company online at and their social media channels: Facebook, LinkedIn, and Instagram.www.FiringTheMan.comFacebookYouTubeInstagram Email us --> support@firingtheman.
Episode 45In this episode, we will be interviewing the best selling author of the book Buy Then Build, Walker Diebel. He is also a serial acquisition entrepreneur, M&A advisor, and a successful movie producer. Walker acquired seven companies over ten years and co-founded several startups.Let’s dive right in and learn how to buy a business without having to have the money that it takes. [00:01 - 06:00] Opening SegmentWalker shares the story about his background and the beginning of his career journeyAcquiring some of the largest companies in the world was achievable[06:01 - 14:34] Buy Then Build Walker talks about the inspiration behind the content of his book, Buy Then BuildWalker talks about the first company he bought in 2008 that gives him the idea to write his book[15:30 - 25:59] Don’t Start a Business Walker shares his opinion on why he does not recommend starting a business Taking the odds of the startup model and just flip it over[20:40 - 25:39] Ten Trillion Dollars TsunamiWalker talks about the Ten Trillion Dollar TsunamiThere are ten trillion dollars of business value currently owned by baby boomers that need to change[25:40 - 30:19] Growth Mindset Vs. Fix MindsetWalker talks about Carol Dweck’s mindset traits studyWalker talks about Positive psychology[30:20 - 37:15] Successful Acquisition Walker talks about one of the most important pieces of the puzzle during the acquisition processFinding capital to buy a company[37:26 - 45:24] Closing SegmentFavorite book:Good to Great by Jim CollinsThe Innovation Stack by Jim McKelvey Hobbies: Reading and writing, Road biking, Film producing  Successful e-commerce entrepreneurs vs. people who give up: Get up early and set aside time to think. Work hard.How to Connect with Walker - links belowResources Mentioned:Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup GameGood to Great by Jim CollinsThe Innovation Stack by Jim McKelvey Carol DweckMartin SeligmanQuiet Light ------------------------------------------------------------------------------------------Connect with Walker on Linkedin and Buy and Build Facebook Groups. You can also visit his website at Email us --> support@firingtheman.
Episode 44In this episode, we will be interviewing the Chief Marketing Officer of ShipBob Inc, Casey Amstrong. He is an expert in marketing, fulfillment, and eCommerce space as a whole. We will talk about ShipBob, an end-to-end fulfillment solution that brings the same 2-day shipping from Amazon to a wider array of businessesLet’s dive right in and learn more about ShipBob and the current updates in fulfillment during the COVID-19 situation.[00:01 - 06:59] Opening SegmentCasey shares the story about his broad background career experience in E-commerce Casey talks about ShipBob story, their mission, location, and how they were started[07:00 - 14:34] Logistics and Cost-Involve Casey talks about the logistic of how ShipBob worksIntegrated with all the major carriers and market placesCasey shares the understanding of the Cost-involve Casey shares about the process to get the details on the pricing etc.[14:35 - 25:59] Locations and Warehouse SystemsCasey talks about the locations of ShipBob and the upcoming expanded locationsCasey shares about their warehouse systems and the two-day experienceCasey talks about the changes in eCommerce, fulfillment, spot check, and carriers during the COVID-19 situation [26:00 - 36:39] Q4 pricing and Packaging Casey talks about the custom packaging process of ShipBobCasey shares about the Q4 and ShipBobs’ game plan in the increasing Volume ShipBob on returns handling process and how the spot-check goes Casey talks about the shipping discounts and freight partners ShipBob does not increase any Q4 pricing[36:40 - 41:12] International shipping and warehouses Casey talks about the gameplans international shipping and warehouse locations of ShipBobLightning Round segment with CaseyFavorite book:Sometimes a Great Notion - by Ken KeseyThe War of Art - by Steven Pressfield Hobbies: Going to the beach and other physical activitiesSuccessful e-commerce entrepreneurs vs. people who give up: The persistence How to Connect with Casey - links belowResources Mentioned:ShipBob Sometimes a Great Notion - by Ken KeseyThe War of Art - by Steven Pressfield ------------------------------------------------------------------------------------------Connect with Casey on Linkedin and Twitter. You can also send him an email to Email us --> support@firingtheman.
Episode 43In this episode, we will be interviewing Cyndi Thomason, the author of the best-selling book, Profit First for Ecommerce Sellers, a Certified Master Profit First Professional. She is also the founder and president of Bookskeep, a U.S.-based accounting, bookkeeping, and advisory firm for eCommerce sellers worldwide. She has a passion for data analysis and process development. She uses that passion for educating her clients and helping them structure their businesses to maximize profits.Let’s dive right in and learn more about Profit First and how to implement it in our business. [00:01 - 04:59] Opening SegmentCyndi shares the story about her motivation in writing her best-selling book[07:35 - 15:14] Profit First for Ecommerce SellersCyndi talks about Profit First and how to implement it into the existing Ecommerce businessParkinson’s law, its history, and how it may apply in our business[15:15 - 22:40] Finding The Right Strategy in E-commerce for Your BusinessCyndi shares her opinions on eCommerce’s common strategy, which is to grow and build your business by reinvesting all of your profits back into the business.Recommendation to inch forward and go full time in Ecommerce Business[22:41 - 31:49] The Biggest eCommerce Opportunity in Profit First  During COVID-19 PandemicCyndi talks about how to make financial statement useful Check your gross margin and monthly comparisonThe current biggest eCommerce opportunity in terms of Profit first and open space (due to COVID-19 Pandemic)[31:50 - 47:15] Prevent Procrastination in implementing Profit FirstCyndi shares the biggest failures and shortfall that she has seen in the E-commerce businessHow to prevent procrastinating in implementing profit first in your business Cyndi talks about coaching and Profit First consulting program in Bookskeep[43:20 - 46:00]  Top Questions for Vetting a 3PL Lightning Round segment with Michael Favorite book: The Art of Possibility by Benjamin ZanderHobbies: GardeningSuccessful e-commerce entrepreneurs vs. people who give up: Resilient to figure it out mindsetHow to Connect with Cyndi - links belowResources Mentioned:BookskeepParkinson's Law by C. Northcote Parkinson The Art of Possibility by Benjamin Zander------------------------------------------------------------------------------------------Connect with Cyndi on Linkedin and Facebook . or Visit for more information about Profit First. www.FiringTheMan.comFacebookYouTubeInstagram Email us --> support@firingtheman.
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