Claim OwnershipSelling Craft Beer
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© SellingCraftBeer copyright 2017
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Get the latest craft beer industry news to know in 6 minutes (ish). PLUS interviews with people on the front lines of selling craft beer, from Bar Owners to Marketing Execs, Sales Reps and Event Organizers.
84 Episodes
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Catch up on the Hard Seltzer business news developments this Spring before peak Summer selling season begins. Also - that Greg Koch on the new STONE hard seltzer piece is here: https://www.brewbound.com/news/stone-brewing-is-launching-a-hard-seltzer-for-real/
The BA is throwing a Beer Fest...but Not GABF 2021 First Quarter sales and Draft beer return updates New Brewery expansions from Ballast, New Belgium and more
Full 2020 Sales wrap-up Why Lemonade Seltzer will be everywhere in 2021 Taproom closings update Inside the Molson Coors partnerships boom Beer Festivals update
Year End 2020 Sales roundup 3FLOYDS, GOOSE, PABST close taprooms Travis Scott joins Hard Setlzer news Ninaksi, Heineken Job cuts Tax cuts go permanent and more...
HEADLINES: FALL 2020 Sales report. TREEHOUSE, FIDDLEHEAD expand. Brewery Taprooms close down for Winter. HOPCAT sold in bankruptcy, Figueroa Mtn and others looking for buyers. WHITE CLAW grows again. BOSTON BEER sets new sales record...not because of beer. HEINEKEN 0.0 booming. Beer Fests 2021 RIP? BREWBOUND podcast link mentioned in the episode
HEADLINES: Craft SUMMER 2020 sales wrap-up. SELTZER + NonAlc dominate growth by % increases. SIERRA expanding Little Thing line. OMMEGANG brewer out OTHER HALF expands. again. Get beer from most NYC BREWERIES delivered to you in 31 states in October. MOLSON COORS sets YUENGLING
HEADLINES: Mid Year sales report for Craft Beer + Imports. Hard Seltzer to match Craft sales very soon. SAM stock at all time high. Major craft brands announce new additional locations. Craft industry funding brewer diversity initiatives - Josh Bernstein NYT Read. NonAlc beer sales Surge. BeerBiz needs to develop e-commerce sales plan ASAP.
HEADLINES: Covid beer sales update thru mid July. Beer Guild trouble on the horizon. Large regional breweries draw back far-reaching sales efforts. ABI sells Kona's Hawaii brewery. Magic Hat sells VT brewery. ALL TOGETHER Beer sales report. DIXIE Brewing to rebrand.
I check back in with Megan Rickerson, Operating Owner of Someday Bar + Restaurant in Brooklyn, 3 months into operating as a "To Go Only" business due to the Covid shutdown, and just as she opens up to host guests via Outdoor sidewalk seating in Phase 2. Megan is also about a 10 minute walk from what was the center of the BLM protests that began at the end of May, so she provides insight into what it was like operating a business amidst all of the crowds, as well as the failures of the PPP program, and what she sees ahead as NYC enters a new phase for the bar and restaurant business. Follow Someday bar @SomedayBarNYC on Instagram to check out the awesome bottle auctions she is doing to support her staff, and important local causes.
I catch up with Chris Maestro, owner of Brooklyn Craft Beer + HipHop DJ bar BIERWAX, voted #5 best beer bar in the US in the annual USA Today poll this year, to find out the innovative ways his business is surviving 2.5 months and counting into the Covid19 bar and restaurant shutdown. Links mentioned in Podcast: BIERWAX Beer delivery + Merch Shop ; My April 2019 Chris interview SPOTIFY and APPLE ; Bierwax BLM IG Post ; Harlem Hops New York Times piece
NEWS Headlines: FOUNDERS making more beer but not profit. NIGHT SHIFT abandoned Philly project. THREE FLOYDS shuts down brewpub indefinitely. PABST buys brewery. Delivery Apps have an underage problem. BREWDOG dives into seltzer in UK, as does WHITE CLAW. and more.
TOPICS: April 2020 craft beer sales roundup. What could lie ahead for small breweries in May. Founders furloughs + BA layoffs. SAM hits stock high. MolsonCoors takes a hit and more...
US Beer Sales up 20+% in 4 weeks. DESCHUTES lays off 60%. CONSTELLATION’s trouble south of the border. CORONA sales booming. 2019 Top 50 BA Craft Brewery List. and more news...
Get to know MEGAN RICKERSON, longtime NYC Craft Beer bartender and now operating owner of SOMEDAY BAR in Brooklyn, NYC. The first half was recorded in early 2020 pre-Covid19. The second half was recorded 3 weeks into the pandemic Stay at Home shutdown, giving you an insiders look at the realities facing the bar industry in a Covid-19 world. Hear perspectives from someone who's been behind the bar in top NYC craft beer establishments for 10 years: - Beer sales from the buyer's side - Hospitality in craft beer to new audiences - Setting up a tap beer program - Keeping optimism through the ups and downs of running a small business. And more.
BEER NEWS roundup: Layoffs at RUSSIAN RIVER, MCMENAMEN’S Big Revenue losses at BREWDOG Major Beer Festival cancellations MolsonCoors, Guinness, Boston Beer, AB InBev giving back FIRESTONE WALKER and REVOLUTION 2019 sales reports Manhattan getting 2nd brewery CERIA enters non-alc space
Craft Brewers Conference 2020 cancelled ATHLETIC BREWING raises $17.5 mil BEER ADVOCATE sold to Untapp’d AB INBEV’s not so great month on Wall Street BOSTON BEER’s Truly profit margins sink stock TECATE sales down double digits, dumps boxing Exec changes at LAGUNITAS and BREWDOG USA Beer bankruptcies and closures And more...
Brewery Taproom sales + 13% in 2019. MOLSON COORS revenue down 1.8% in 2019, but also has positive signs ahead. DOGFISH HEAD President unexpectedly resigns. Growth slows at Ohio's RHINEGIEST. New Taprooms from big US Craft Breweries. and more...
Links to stories: ATWATER BREWING sold to MOLSON COORS More layoffs at LAGUNITAS CANARCHY 2019 growth report BREWDOG 2019 growth report 2019 Off-premise beer sales recap Other Hard Seltzer fun facts BUD LIGHT TV advertising goes dark in January PABST goes craft A-ROD gets into beer with Ab-InBev
News in this edition: 450 BREWING can’t count ABV levels CONSTELLATION writes down another $536 mil BUD LIGHT retiring “Dilly Dilly” MOLSON COORS to close brewery making 4.6 mil bbl/year WHITE CLAW chooses Glendale, AZ for new seltzery BOULDER BEER CO. decides to throw in the towel PLINY THE YOUNGER in bottles LABATT BLUE misses the Buffalo Bills
ABI's $11 Billion Australia sale hitting turbulence. ALLAGASH has a great 2019. FOOLPROOF for sale in RI. MOLSON COORS names huge March hard seltzer launch. and more....
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