Claim OwnershipFood Business Success® with Sari Kimbell
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© 2024 Food Business Success® with Sari Kimbell
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Whether you have a delicious idea that you want to turn into a real business, or you have a small food brand and want to grow it, Food Business Success is here to help you create a profitable packaged food business. Sari Kimbell, the creator of Food Business Success® offers you valuable insights, practical tools and step-by-step help to launch or grow your business as well as ideas to help you become the badass entrepreneur running your dream business. Together, let's make your food business dream real!
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There are 12 weeks until Thanksgiving 😱 are you confident you will to be profitable this season? Watch the Pricing video on YouTube here where I break down two different scenarios. I'd so appreciate you leaving a comment and "like" too!Get the Holiday Ready Bootcamp with the Pricing for Profit Spreadsheet + Video as a bonus ($197 value) inside. Plus join me for a bonus work session and plan coaching on 9/30 and a signed copy of Key Ingredients book when you purchase by 9/9. Use code HOLIDAY30...
We have been talking about what it means to be a CEO of your business with some amazing guests like Tim Bradley, CEO of Teatulia, and Stephen Adelé, author of Ready, Set, Scale. I decided to expand this topic and put together a CEO series sharing with you key traits a successful brand founder embodies as he or she wants to go beyond the stress of doing it all as the maker to running a beautiful business with more time and money freedom. Today's topic is perfect as we head into a "fa...
This is a must listen to episode today if you want to go from maker and doing everything in your business to true entrepreneur who earns the freedom of time and money that's possible from a business. My guest is DU School of Business Professor and co-author of the new book Ready, Set, Scale; How to Scale Your Business without Losing Your Soul, Stephen Adelé.He and I have an incredible conversation on what it means to truly scale a business so that it runs without you always doing more.&...
I have spent much of the last 18 months working through a concept to create I like to call a "beautiful business". First, for myself in my business and then in the Master Your Business program with Fuel members. This is a business that doesn't meet some outside standard of success, but one that energizes and serves both your life and your customers' lives.I challenge you to move beyond the chaos and stress of early entrepreneurship which is necessary, but will lead to burnout and resent...
This is one of those episodes that you do NOT want to miss! My conversation with Tim Bradley, CEO of Teatulia, is packed with nuggets for aspiring and scaling founders. We dive into his first CPG business, Rocky Mountain Popcorn, that he ran with his wife, Karen. He shares his his wisdom around the dynamics of working with a spouse, including the importance of clear roles, and the necessity of turning off "work mode".When Tim talks CEO, I listen! He has helped to grow Teatulia 6X and do...
Working with 100s (maybe even 1000s) of founders launching or growing a packaged food business for over six years has been an exercise in trying to figure out how to say the things people really need to know in ways that are digestible. And there are some things that you just don't really know until you have been through it and are on the other side. It's not a problem that people don't believe me, but I do think if you are just starting out, it is helpful to note these and try to save y...
Lisa Bastian and her son Ben started PremOla granola in a year of great change and the business continues to evolve as it has grown. I love that Lisa is committed to creating a business that she loves and works for her life even as Ben has shifted his involvement. This is a must listen to episode on how Lisa has grown her confidence in her abilities to be a CEO and create a beautiful business. Take advantage of the special offer and try her amazing granola at https://www.premolagranola.com/ a...
Jordan Buckner, founder of Tea Squares, FoodBevy and Joyful Co, a curated gift boxing company and I, as a former Marketing Team Leader at Whole Foods Market, nows a thing or two about retail. He and I have an awesome conversation about why holiday planning starts in the summer (or earlier) and how to craft a great roadmap for success. Register for the upcoming CEO Conversations (9/17 & 9/19) at masteryourbiz.co Get the CEO checklist at https://www.foodbizsuccess.com/ceo and know exa...
We are halfway through the year and it's time to do a check in on the goals and milestones you set waaayyy back in January. It's likely you aren't where you thought you "should" be at the 6 month mark. Don't beat yourself up - we always underestimate how long something will take! it's time to refocus, re-strategize, and ensure your actions align with your vision.I share with you a powerful framework to help you achieve your goals with intention and clarity, avoiding common pitfalls like...
Many founders ask me about SEO and what they can do to increase their "organic reach". I finally found THE person to help us understand SEO as a small business, not one with a ton of money to through at ads. What I learned from Chuck Aiken, founder of Tymoo, will surprise you and give you a new way to "do" SEO for best results. Register for the upcoming CEO Conversations (9/17 & 9/19) at masteryourbiz.co Get the CEO checklist at https://www.foodbizsuccess.com/ceo and know exactly wh...
In this part two of the Q&A interview featuring Fuel member questions, Sari and April address growth questions as brands move past the launch phase of their business and want to scale into online and wholesale sales. Questions include addressing the best strategies for selling products directly to consumers, overcoming the challenges of navigating the competitive CPG market, balancing multiple business channels and the importance of having a clear vision for your food brand’s future. We a...
It's a huge milestone today as Food Business Success hits 200 episodes of a weekly podcast! Tune in for my answers to questions from our Fuel members about launching a business including my story of starting a food business. Register for the upcoming CEO Conversations (9/17 & 9/19) at masteryourbiz.co Get the CEO checklist at https://www.foodbizsuccess.com/ceo and know exactly what to do when you put on the CEO hat 🎩 in your business.If you would like help to create this foundation ...
Scott Edwards, founder of Elevated Gains, has BIG dreams for his protein bar brand to create a $100M business, but he's doing what a great CEO does: not rushing, constraining his activity and focused on learning while making money.After struggling to get out of the startup stage with his CBD protein bars for years, we started working together last year to do a brand and product pivot.He relaunched this spring and finally got into a farmers market and is crushing it each week using the strateg...
![Ep #198 Money Drama and How I [mostly] Avoid Money Mistakes](https://storage.buzzsprout.com/mfsnxo45vtqurcls3o64rhuv6229?.jpg "Ep #198 Money Drama and How I [mostly] Avoid Money Mistakes")
I have been in own money drama recently about making an investment in my business and fear about making (yet another) money mistake. Yep, I've made more than a few "mistakes" with money 😵💫. Most of them I would say were "learnings" and stepping stones, with only one really bad one that I still cringe about when I think about it. But, the good news is, you get to learn from my mistakes and how I consider and decide on the investments in my business. Post-script - I applied my ...
Sarah Delevan, a CPG profitability expert and host of the Good Food CEO podcast, and I have an engaging conversation about what it takes to create a sustainable businesses on your terms. We discuss the essential financial strategies and the intentional approaches founders need to build successful ventures including what your COGS need to be and right sizing the business based on your goals.To watch our conversation, go to the YouTube video here.Breaking down product margin video (why 50% marg...
You have already overcome so much (we survived a pandemic!), but most of us fail to think of ourselves as the hero in the story and use it as evidence of what we can accomplish in our businesses.In this episode, I explore how to turn setbacks into powerful comeback stories for your business and life. Learn practical strategies for handling challenges with self-compassion and actionable steps to keep moving forward. Tune in for my insights and tips on how to use this simple tool to achie...
In this episode, I chat with Anna Zesbaugh, the inspiring founder of Better Buzz Brands that makes Hooch Booch and Corpse Reviver beverages, to discuss her journey launching an alcoholic hard kombucha company during the pandemic and then adding a non-alcoholic beverage to pave the way for more sales. Despite facing significant challenges, Anna's tenacity and innovative thinking led her to create a unique product that has captivated the Denver market and beyond. She shares her experiences navi...
Are you a good time off taker? Are you able to turn off your phone and get present with the people and experiences, or do you feel ancy, agitated and anxiety wondering what you are missing and what messes will await you when you return? Most business owners I meet are TERRIBLE at taking real time off and it is actually hurting their businesses more than they realize.Join me on this week's episode as I share my recent journey to rest and rejuvenation after taking 12 days off (and not just "ent...
Deb Mazzaferro (aka Coach Maz) has been in the CPG industry for decades and she shares her insights and wisdom in a conversation we had together recently. With vast experience with legacy brands, importers, start-ups, brokers and distributors, she has a lot we can learn from when navigating the industry. From who you want on your "board of directors" to how she would use data to build a CPG business if she were to do it now. She has a great book all about trade show prep and success too. Get ...
Our brain loves a great routine and it's important that as things shift in our lives that we take some time as CEOs of our business to re-evaluate them and make decisions ahead of time to set ourselves up for success. Often we just let the seasons run us and run us over instead of setting up systems and routines that shift with the needs of the season. In today's episode, I share with you when to re-evaluate your routines and some practical tips for planning out a successful season so yo...
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