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Business, Brains & the Bottom Line
Business, Brains & the Bottom Line
Author: Paul Di Liegro
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© 2026 Business, Brains & the Bottom Line
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Join Prescriptive’s own Paul Di Liegro, Senior Sales Executive, as he interviews lawyers, doctors, athletes, and interesting personalities from all walks of life. Paul’s curiosity leads to the uncovering of his guests’ most impactful life stories, and Paul illuminates the connection between life’s important lessons and being a better sales rep. Business, Brains & the Bottom Line is the leading podcast by and for Enterprise IT decision-makers. Read more at https://www.prescriptive.solutions/podcast
141 Episodes
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In this episode, I sit down with Katie Nelson, CEO of Sales UpRising, a company dedicated to helping solopreneurs break through the five-figure ceiling and scale to six-figure success. Katie shares her passion for empowering entrepreneurs who aren’t just in business for money, but for the freedom to live as their best selves. We discuss the key strategies Sales UpRising uses to accelerate growth—including personalized consultations, hands-on workshops like Show Me the Clients and Show Me the ...
Todd Schuchart, Founder of Sales Chowder, joins the podcast to share how AI sales agents are helping teams close more deals by doing less manual work. We talk about the real cost of slow follow-up, why most CRMs fail without automation, and how AI voice, SMS, and chat agents can instantly respond, qualify, and book meetings—without disrupting your existing tech stack. Todd also introduces the Found Money Agent™ and explains how reactivating cold pipeline can drive revenue faster than chasing ...
Most business owners think a book is about selling copies. Henry DeVries knows better. In this episode, Henry DeVries, publisher of Indie Books International, host of Agency Rainmaker TV, and ghostwriter/editor of more than 200 business books, including a McGraw-Hill international bestseller, breaks down how a book can become one of the most powerful tools for attracting ideal clients. Henry shares the simple, repeatable framework he teaches agency owners and entrepreneurs to use their book a...
In this episode, I sit down with Rick Yvanovich, CEO and Founder of TRG International, to explore leadership through the lens of mentoring, coaching, and human-centric growth. With more than four decades of global experience across finance, technology, and human capital, Rick shares how coaching leaders, not just implementing systems, is the real driver of sustainable transformation. As a Certified Master Coach, TEDx speaker, and author of Business As UnUsual, Rick discusses how executives ca...
In this episode, Paul talks with Kevin Hubschmann about using comedy as a workplace superpower. They discuss improv, failure, brain science, creativity games, and the small communication shifts that create big impact. A fun, practical look at how humor and authenticity make teams stronger and more adaptable.
In this episode, Paul sits down with Chris DiBella, Founder and CEO of DiBella Law Offices, a nationally recognized personal injury firm known as much for its results as its humanity. Chris shares how he built a multi-office, high-growth firm by putting people at the center of every decision, from clients and staff to the communities he serves. Chris breaks down why empathy is the most underrated business skill in law, and how training his team to “listen before they litigate” has become DiBe...
Sean Olsen, founder of the Olsen Law Firm, shares the lessons every entrepreneur needs to hear about standing out in a crowded market. From using storytelling to build a memorable brand to turning client experience into your most powerful marketing tool, Sean offers a roadmap for competing against bigger players with bigger budgets. He also dives into leadership essentials—building a culture that retains great people, making key hires to buy back your time, and understanding the flow of money...
What does modern Enterprise Architecture really look like in an era of digital transformation? In this episode, Aaron Busch, Enterprise Architect at Prescriptive Data Solutions and veteran of nearly 30 years in, shares his blueprint for transforming data centers and cloud environments while keeping business strategy front and center. We cover how to define your target state, balance what you need versus what you should do, and use Enterprise Architecture to connect vision to execution. Aaron ...
Corey Morris, CEO of Voltage and author of The Digital Marketing Success Plan, joins the show to share his proven framework for creating powerful digital marketing strategies. With over two decades of experience helping brands thrive online, Corey developed the START process, a simple yet comprehensive approach built around Strategy, Tactics, Application, Review, and Transformation. In this conversation, Corey breaks down how START can help any business cut through the noise, align their...
In this episode, I sit down with Curt Moore, Founder and CEO of Moat Title Security, a trailblazing firm reshaping the future of legal innovation and strategic risk management. With over 30 years of experience in the petroleum industry, Curt shares how his unique background as a Landman—and his perspective on the TV series Landman with Billy Bob Thornton—shaped his journey into protecting high-value assets in today’s complex business world. Curt introduces his proprietary tools, including the...
For 15 years, Crystal Gallo led technical teams and helped grow software development companies — but a deeply personal experience inspired her to tackle a different kind of challenge: caregiver burnout. In this episode, Crystal shares the lightbulb moment that made her realize traditional tools weren’t keeping up with the pace of life and care changes, and how that led to the creation of Innerhive. We discuss how people are managing caregiving today, how Innerhive works in real-world scenario...
In this episode, we sit down with Gerry Mecca, a 40+ year IT veteran, transformational leader, and former CIO of global giants like Dr Pepper Snapple and Cadbury. Gerry brings a wealth of experience in navigating high-stakes technology strategy, from M&A integrations and cloud adoption to AI-driven innovation. But this conversation goes deeper than tech. We explore his leadership philosophy rooted in servant leadership, sports discipline, and “management by walking around.” Gerry shares h...
In this unforgettable episode of Business, Brains & the Bottom Line, I sit down with Ari Medrano — a true force of nature. Ari is a top Hispanic speaker, corporate diplomacy expert, and brand amplifier whose story defies all odds. After surviving a craniotomy and waking up paralyzed, she did the unthinkable: she fought her way back to full mobility. Ari shares how her powerful mindset and mastery of energy helped her overcome life’s most harrowing challenge — and how those same tools now ...
In this episode, we’re joined by Susan Crowe—a Navy veteran turned cybersecurity expert—who shares her unique journey from military service to the frontlines of digital defense. Susan opens up about what drew her into the world of cybersecurity, how her military experience shaped her approach to threat management, and what it’s like navigating a male-dominated industry as a woman in tech. We also dive into the latest developments in the threat landscape, including the evolving tactics of cybe...
In this episode, we sit down with Mike Kyle, Managing Director of Technology Recruitment, who’s been placing top IT talent across the U.S. since 2006. Mike pulls back the curtain on what’s broken in today’s hiring process—and how companies can shift their mindset from chasing mythical “unicorn” candidates to building outcome-driven, high-performing teams. We also dive into what job seekers can do to stand out in an overcrowded job market, including how to build a powerful LinkedIn presence....
In this episode, we sit down with Jason Bryll, Principal at Parable Associates, a firm built by data-driven professionals committed to turning information into action. Jason unpacks how Parable empowers businesses through strategic dashboard creation, vendor performance monitoring, and analytics—helping leaders make smarter, faster decisions. If you’re looking to unlock the full value of your data, this conversation offers practical insight into how to do it right.
In this episode, we sit down with Dr. Christopher Mitchell, Chief Information Security Officer (CISO) for the City of Houston, to explore the evolving landscape of cybersecurity in a major metropolitan hub. Dr. Mitchell shares his journey into cybersecurity, the key strategies for building and managing a high-performing security team, and the metrics that define success in cybersecurity programs. We dive into the role of AI and machine learning in cyber defense, the risks posed by generative ...
Every entrepreneur dreams of building a successful business, but financial challenges often stand in the way. In this episode, we sit down with Michael Barbarita, Owner of Next Step CFO, to discuss how business owners can take control of their financial future. With over 35 years of experience owning and operating retail, manufacturing, and service companies, Michael shares his expertise in solving cash flow problems, reducing risks, forecasting, inventory planning, financing, exit strategies...
In this episode, we sit down with Dave Behar, Founder, CEO & Chief Executive Athlete of Scionist and the mastermind behind Behar Brands. Dave shares his unique approach to brand building—where purpose meets performance and innovation fuels influence. From early-stage investment to full-scale brand activation, Behar Brands is shaping the future of personal and disruptive brands, leagues, NIL, and category leaders. We dive into the power of strategic alignment, the role of digital real esta...
Growing a business beyond the startup phase is a challenge that many leaders struggle with. In this episode, Mark Budzinski, CEO of Clean Data and author of Peer-to-Peer Culture, shares why small business leaders shouldn’t rush to adopt big-company processes but should instead focus on cultivating trust, teamwork, and a data-driven culture. We explore how to maximize analytics investments, avoid common growth pitfalls, and build an organization where culture and strategy align for long-term s...



