Smart AF
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© Torie Mathis
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When your time=money you have to be SMART. It’s easy to waste your time, your money, and possibly your sanity, especially if you run a small team, family business or you’re out there solo. After 15 years of building her marketing agency, working with thousands of frustrated business owners, and bootstrapping her way past 7-figures, Army Veteran Torie Mathis knows the struggle is real. Joined by her husband, Sean Mathis, fellow entrepreneur and Founder of Miles Through Time Automotive Museum, they talk marketing strategy, small business, raising kids, working together, accomplishing big goals, and of course, how to work Smart AF.
238 Episodes
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So many restaurants went under in 2020, and it didn't have to be that way. The ones that won had email marketing systems in place and continued their business through the tough times. So many were just not prepared. Now is the time to future-proof your restaurant and put in place marketing systems, not just to attract new customers, but to get more repeat business, more referrals, and more reviews. And it all starts with email marketing. These email marketing tactics are NOT just for big business, they are for you too. They are easier than ever, affordable, and can make a huge difference in your bottom line. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Looking to transform your salon into a thriving hub for beauty and style enthusiasts? Your search ends here! In this episode, digital marketing expert and Smart Marketing founder Torie Mathis unveils the essential digital marketing strategies tailored exclusively for salons. 👉 Whether you run a hair salon, nail spa, beauty parlor, or spa center, Torie's expert advice and insights will empower you to harness the full potential of digital marketing to attract more clients and elevate your salon business. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
🏋️♂️ Ready to supercharge your gym's growth and attract more members than ever before? Look no further! In this episode, digital marketing expert and founder of Smart Marketing, Torie Mathis, reveals the secrets to successful digital marketing strategies tailored specifically for gyms. Whether you're a boutique fitness studio or a large-scale gym chain, Torie's insights and tips will empower you to harness the full potential of digital marketing to skyrocket your membership numbers. From social media to email marketing and beyond, you'll learn how to create a dynamic online presence that captures the attention of potential gym-goers. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Market Research is the backbone of any successful strategy, and if you've ever wondered how to conquer Market Research like a pro, you're in for a treat! It can be a daunting task, especially if you're not sure where to start. But worry no more! In this episode, our expert digital marketer Torie Mathis will walk you through the entire market research process, from the preliminary steps to the analysis and reporting. She also will share real-life examples and common mistakes to avoid. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Gone are the days of traditional methods – say hello to a future where ChatGPT transforms Marketing and the way we engage with our audience. In this episode, digital marketing expert Torie Mathis shares the extreme potential of ChatGPT for marketing and client attraction. She will discuss how this powerful AI tool can transform content creation into client magnets. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Social media marketing is a great way to reach your target audience, build brand awareness, and drive sales. But with so many businesses competing for attention, it can be tough to know how to create content that will resonate with your audience and get them to take action. In this episode, digital marketing expert Torie Mathis shares the TAPS method, a simple and effective way to create engaging social media posts that will get your audience's attention. So elevate your social media game now! Tap play to unlock the TAPS Method's full potential and transform your social media posting and content planning efforts right now.
Want to skyrocket your sales? Join us as digital marketing expert Torie Mathis unveils the ultimate tool for boosting your sales - Sales Funnels! In this episode, you'll gain invaluable insights into everything you need to know about sales funnels. Get ready to take your sales game to the next level! Stay tuned and don't miss out on this game-changing opportunity to boost your sales in 2023. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Are you looking for some must-have digital marketing tools to help you streamline your success for the rest of 2023? Whether you're trying to optimize your sales process, generate high-quality leads, craft compelling marketing messages, establish authority and trust, or drive massive traffic to your website, I've got you covered! In this episode, Torie will be sharing a list of the top digital marketing tools that she’s been using and loving this year.
Email marketing is a powerful way to connect with your customers and grow your business. But it can also be a lot of work. That's why, our expert digital marketer Torie Mathis is sharing her 5 easy steps to mastering email marketing without the stress. Don't miss out on this opportunity. Hit that play button now and embark on a journey toward mastering email marketing and learn how to build a list, create engaging emails, and track your results. Yes! No stress, no hassle, just results. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Welcome to our game-changing video about Content Marketing Tips and Strategies That actually WORK. In this episode, digital marketing coach Torie Mathis will be sharing the ultimate key to not just reaching but winning over your target audience like never before. She's also got you covered with a treasure trove of proven tips and strategies that are designed to take your content game to the next level. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Do you feel like you constantly work long hours and never get ahead? We hear you! Here are the 5 EASY Steps to Automate Your Business to save time, reduce errors, and boost productivity. Join us as our digital marketing expert Torie Mathis reveals the steps that are simple enough for anyone to follow, and can make a huge impact on your business. So are you now ready to transform your business with automation? Let's go! Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Every local business wants more reviews, but how do you get them? And how can you make it EASY? In this episode, we're going to discuss the power of reviews. Reviews can have a huge impact on your online reputation and success as a small business owner. By understanding how reviews work and how to get more reviews, you can improve your online presence and drive more traffic to your business. We'll discuss the different ways to get reviews, as well as ways to use reviews to boost your business. If you're looking to improve your online reputation and find ways to drive more traffic to your business, then be sure to listen to this episode! Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
The Super Mario Bros Movie was a smash hit, but the real value comes to what small business owners can learn from this blockbuster movie. We may not have millions to pour into our own marketing strategy, but we can steal Hollywood marketing tactics and use them as marketing lessons for our own success. So what do you say? Let's dive into the Mario Movie's marketing magic and find some marketing tips and tricks from the Mushroom Kingdom. Let's a-go! Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
If you're a photographer looking for ideas on how to promote your work, then check out this video! We'll discuss various lead magnet ideas that will help you connect with potential clients and grow your photography business. Whether you're a professional or a beginner photographer, these lead magnets are perfect for you! A lead magnet is a great way for photographers to attract new clients. If you are not sure how a lead magnet works for a photographer this episode is for you. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and lead magnets are smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Think Branding is just for big business? Branding is essential to small businesses and perhaps even more important than it is for the big guys. Even though you don't have boatloads of cash like huge corporate businesses, you can benefit and cash in with the power of branding. Listen in on how to brand your small business? Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and branding is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
If you're looking to rank better on search engines, check out Long Tail Keywords. Rather than going to the popular, high traffic - high competition keywords, these longer phrases will be easier to rank for and are a good place to start. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and long tail keywords are smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Are you a health coach looking to increase your online client base and grow your health coaching business? In this episode, I'm going to show you some of the digital marketing secrets that will help you do just that. From email marketing to social media marketing, these skills will help you attract more clients online. Learn how to create effective email campaigns that will engage and convert your clients, and how to use social media to build relationships and drive traffic to your website. Whether you're a new health coach or an experienced one, these marketing tips will help you reach your business goals! Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and digital marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
Are you looking for a unique way to stand out in your industry and attract more clients? A digital magazine is probably easier than you think to create and distribute. Let's go over an example of how a service professional could use a magazine in their marketing, in this case, a therapist. If you've thought of a magazine for your marketing, this is a must listen. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and a digital magazine is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
If you're ready to get started with Email Marketing, I have 7 list building strategies to grow your list fast. Email marketing has some of the highest ROIs in marketing, so don't think you can just pass on it. Now is the time to start to grow your email list with these easy-to-start email marketing tips. Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and email marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
If you don't want your email to go right in the trash, you need to grow your email subscriber list the right way. No buying lists. No iPad giveaway. No scrapping off LinkedIn. I have 10 effective ways for your to grow your email list so that you have an engaged list of prospects and fans eager to hear from you and to buy. If you've tried to build an email list and failed, these methods are the ones that will give you the results you want. Email marketing is an essential part of your lead generation and sales strategy, so don't overlook or dismiss this powerful digital marketing strategy. These email list building strategies work! Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and email marketing is smart for your business. Get smart marketing resources to grow your business at toriemathis.com
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