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In this episode of the Simplicity in Business & Life podcast, we are talking about how to market online. Specifically when do you use a sales funnel vs a website. I’ll upack the difference between the two and why they are both important. Listen in to understand why the website is not dead. This week's episode is all about:What is a funnelWhat is a websiteWhy both are importantGo to thecentr.com/teamsourcing to get help with marketing through The Centr.
In this episode of the Simplicity in Business & Life podcast, we are talking about how to continuously improve as a leader.Leadership is something that shouldn’t be taken lightly. There are also different types of leaders. This week's episode is all about how to become the best leaders we are intended to be. Based on our strengths, weaknesses, and experiences we can find our niche as a leader and learn how to make a difference in other lives and them in ours. Follow me on my socials at @MsMiaPaulus to stay connected. 
In this episode of the Simplicity in Business & Life podcast, we are going to talk about how to set goals for 2021 in your business. How are your new year's resolutions going so far? In this episode I want to show you the secrets I learned to goal setting and how to actually achieve the goals you set. In today’s episode, you learn about:What are Lead measuresWhat are Lag MeasuresHow many goals to setWhere to focusGo to thecentr.com/teamsourcing to learn more about teamsourcing through The Centr.
Sales vs Marketing

Sales vs Marketing

2021-02-1618:49

Hey, Mia Paulus here. In this episode of the Simplicity in Business & Life podcast, we are going to discuss Sales vs Marketing. Which is more important?Where should your time be spent?More and more leads are originating from inbound marketing. More of the sales process is taking place before a customer even speaks to a sales rep.In today's episode I want to go over how marketing and sales are alike yet different. I also want to discuss one of my favorite new buzz words out there...Smarketing. Just sounds cool, right?Learn why marketing needs to take a bigger role in not only lead metrics but also revenue generation.Follow me on my socials at @MsMiaPaulus to stay connected. 
“Customer experience describes a customer's interactions with your team members and your product throughout their entire journey. Customer success focuses on understanding that experience and working to improve it with the goal of mutually beneficial growth.”Customer Success is proactive - How to deliver new ways for the customer. The SubstanceCustomer Experience is interactive - DeliveringCustomer success - doing whatever it takes to make them successful. To do that need to know they are your ideal customer. Talk about funnel Ensure they have the tools and support they need to achieve their goals. More than it starting with the sales team. Educating them before and throughout. Teach them. Educate them. Customers are going to you to solve a problem or get a result. Customer successes job is making sure their needs are being met in the way they intended them to being met and also aligning with who you are and your ideal customer. 
What Financial Goals Should You Set For 2021Hey, Mia Paulus here. In this episode of the Simplicity in Business & Life podcast, we are going to simplify what financial goals you should set in 2021.One thing I have never been a big fan of are extensive 90-day, 1 year, 3 year, and 5 year plans. Far too often business owners get stuck in the trap of:Over planning and not doingNot being willing to deviate from their plansIn today's episode I want to go over the basic financial KPIs and goals every owner should be tracking as well as the financial mindset we all should have. Learn why understanding to be honest with where you want to go, where you are now, and what it takes to get there is critical to the success of your company. Follow me on my socials at @MsMiaPaulus to stay connected. 
In this episode of the Simplicity in Business & Life podcast, we are going to talk about 5 different types of outsourcing and 5 pitfalls to avoid when outsourcing.You’ll learn why I got started in the outsourcing business and how it has evolved over the years to help the small and medium businesses. In today’s episode, you learn about these 5 outsourcing solutions…Virtual AssistantsFreelance, Fractional  Labor, Project OutsourcingBusiness Process Outsourcing or Call CenterOffshoreTeamsourcingGo to thecentr.com/teamsourcing to learn more about teamsourcing through The Centr.
In this episode of the Simplicity in Business & Life podcast, we are going to talk about how your personal values should follow you in all areas of your life...professionally and personally. Values are not something you say you have but something you show you have by your actions. Seems like common sense but lately doesn’t seem so common.You’ll learn how company culture first starts with the values of the people and leadership.Tune in for my podcast rant on personal values and why people and the people within organizations need to not just put on a front but live it as well. Be sure to follow me on your favorite podcasting platform to get updated on my weekly releases.
In this episode of the Simplicity in Business & Life podcast, we are going to discuss 3 different types of leadership styles. While there are lots of different types of leadership styles I wanted to simplify them down to three. What is keeping you from being the leader you need to be in business?Being an entrepreneur for 15 years I realize that being a leader is a journey. I find how I lead changes with changes in business but my core principles and values stay consistent throughout my journey. This week's episode is all about understanding…How we currently leadHow we can become a better leaderHow we make an impact as leadersBe sure to follow me on your favorite podcasting platform to get updated on my weekly releases.
In this episode of the Simplicity in Business & Life podcast, I’m going to talk about emotional intelligence in leadership. I come to you today not as a coach, or someone professionally educated in emotional intelligence but as a fellow leader and friend. While we all have a different journey through entrepreneurship developing maturity through our leadership journey is critical and essential to success in business and growth within ourselves as leaders. I’ll get real with my growth in emotional intelligence. My personal motto has been Be Humbly Bold. Learn why this has become my personal motto and how this ties into emotional intelligence. This week's episode is all about:Identifying emotionsApplying emotionsUnderstanding emotionsRegulating emotionsLearn why understanding who you are and why you do what you do is so important to keeping the momentum and faith in your business. Follow me on my socials at @MsMiaPaulus to stay connected.
In this episode of the Simplicity in Business & Life podcast, I’m going to speak from the heart about the life of an entrepreneur. While we all have a different journey through entrepreneurship I think we can all agree that it is difficult. So why do we do it?I’ll upack what has kept me going on my entrepreneurial journey for the last 15 years. How I’ve learned to let go, trust a little more, and take action while moving forward with faith.This week's episode is all about:Vision & PurposeDeterminationTrust & LoveGraceIt’s so easy to quit in the final stretch. Learn why understanding who you are and why you do what you do is so important to keeping the momentum and faith in your business. 
In this episode of the Simplicity in Business & Life podcast, we are going to talk about how to position your brand for success. If you aren’t proactive in positioning your brand the way you envision it the market will make its own assumptions and position you where they want you.When people experience your brand what do you want them to feel? What do you want them to know about you? When you visualize your customers’ journey through your brand what do you want them to experience?You’ll learn why a brand position strategy is critical to the success of your business.To know and feel your brand position strategy you need to:BE AgileBE SmartBe Present...with those you serve.Create an authentic brand that customers trust. The way to do this is first to understand YOU!Be sure to follow me on your favorite podcasting platform to get updated on my weekly releases.
In this episode of the Simplicity in Business & Life podcast, we are going to talk about why every business that cares about brand awareness should also have a branding guide. A branding guide communicates a lot about your company, both internally and externally. A branding guide is a way for others to understand how to represent your brand. If you want clear messaging and clear representation by others a brand guide is a must. You’ll learn what a brand guide is and how it can help your business. I’ll also introduce a new trend of a company culture book and how that ties into a branding guide and your employee handbook. This week's episode is all about how a brand guide gives your organization:ConsistencyStandardsValueFocusThese four elements ensure consistent brand recognition, empowerment of others to make decisions, and an effective marketing strategy. If you would like help creating a branding guide go to https://thecentr.com/contact/ and fill out the form. 
In this episode of the Simplicity in Business & Life podcast, we are going to talk about how to build an organizational culture for your business and how it sets the context for everything you do as an organization. In a time when many companies are in survival mode, it is still very important to focus on these elements for your business to be able to build the trust and momentum needed to stabilize and grow. You’ll learn how employee engagement is a direct outcome of organizational culture. You’ll learn why culture must start with leadership. You’ll learn why a toxic culture is the quickest way to bring down an organization. This week's episode is all about how a successful organization has widely shared beliefs to help fulfill their vision. Organizational culture is comprised of the following elements…Foundation: Purpose, Values, VisionStructure: People, Process, and TechnologyStrategy: Strategic Mission PlanBe sure to follow me on your favorite podcasting platform to get updated on my weekly releases.
In this episode of the Simplicity in Business & Life podcast, we are going to discuss how to combine practical wisdom with personal mastery. What is practical wisdom?What is personal mastery?We often talk about gaining more knowledge. But knowledge is for naught if not applied to our future experiences. A common buzzword in business and life lately is emotional intelligence. Do we have the capacity to be aware of and control our emotions? Does our ability to empathize increase with our increased practical wisdom and personal mastery?This week's episode is all about understanding your1. Purpose2.Values3. Visionand how to apply your physical, emotional, intellectual, and spiritual needs to make a difference in the lives of others. Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.comTags: entrepreneur lifevirtual assistantcustomer journeyfinancial educationwork life balancesmall businessoutsourcingentrepreneurself improvementcustomer servicecustomer experiencecustomercustomer service in businesshow to have better customer servEpisode is LivePublished: Oct. 27, 2020 @ 6PM EditUnpublishAdd a TranscriptGet episode better indexed by search engines.Add Chapter MarkersListeners can tap through & see what’s coming up.Create a Visual SoundbiteBest way to share to social media for engagement.Share Episode OnFacebookTwitterLinkedInMore OptionsEmail Link to Episode CopyDirect Link to MP3 Copy Download MP3Embed this ONE Episode
In this episode of the Simplicity in Business & Life podcast, we are going to discuss why times are changing and the focus in business cannot just be on “great customer service”. Customers are demanding a more seamless experience and I’ve built a model to show you how to achieve that. You’ll learn about all the elements of the customer journey from attracting them as strangers into your website to becoming advocates and super fans of your brand. This week's episode is all about…The customer journey lifecycleThe importance of omnichannelHow to integrate your sales, marketing, and service & support departmentsTo get help with your customer journey and create a seamless omnichannel experience for your customers go to thecentr.com/teamsourcing to learn more.--Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.com
In this episode of the Simplicity in Business & Life podcast, we are going to talk all about innovation.You’ll learn why we are all creative by design, what innovation is, and how you can apply it to your business. What difference could you make in the world when you and your team are performing at the top peak of innovation?This week's episode is all about…- How creativity and innovation are related- Why innovation is a requirement for business- Why failure is a necessary part of innovationBe sure to follow me on your favorite podcasting platform to get updated on my weekly releases. iTunes: https://podcasts.apple.com/us/podcast/simplicity-in-business-life-with-mia-paulus/id1533685445Spotify: https://open.spotify.com/show/0UT52sgh7lrG7rKoejPWH6Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xMjk0MzczLnJzcw==Amazon: https://music.amazon.com/podcasts/10367b5b-9471-4303-8594-d06ef955c619/Simplicity-In-Business-Life-with-Mia-Paulus?And many more!#simplicity #innovation #lifestyle--Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.com
In this episode of the Simplicity in Business & Life podcast, we are going to talk about the one thing you need to grow your business. You’ll learn why if I had to choose one thing...the biggest multiplier for growth isn’t more time or money. It is momentum. This week's episode is all about…How momentum is defined as it relates to businessWhy business success is not tied to a good or bad economyWhat momentum killers areAs a bonus, you’ll learn a secret I’ve spent the last 15 years building to simplify business that could revolutionize momentum and ultimately growth for businesses as we know it. To get on a free call with a Teamsourcing expert or to learn more go to https://www.thecentr.com/teamsourcing#business #growth #theonething--Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.com
In this episode of the Simplicity in Business & Life podcast, we are going to talk about the secret sauce to mastering business. As an entrepreneur these last 15 years that has worked with hundreds of businesses, built teams, and seen highs and lows...I’ve started to see patterns that separate those that make it in business from those that don’t. You’ll learn 3 ingredients that every business should put before anything else. In 2020 businesses have to change the way they operate to make it and propel into success.  This week's episode is all about… SimplicityInnovationMarketing Be sure to follow me on your favorite podcasting platform to get updated on my weekly releases. iTunes: https://podcasts.apple.com/us/podcast/simplicity-in-business-life-with-mia-paulus/id1533685445Spotify: https://open.spotify.com/show/0UT52sgh7lrG7rKoejPWH6Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xMjk0MzczLnJzcw==Amazon: https://music.amazon.com/podcasts/10367b5b-9471-4303-8594-d06ef955c619/Simplicity-In-Business-Life-with-Mia-Paulus?And many more!#simplicity #business #mastery--Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.com
In this episode of the Simplicity in Business & Life podcast, I want to speak with you on all the things I’ve done wrong financially for the last 15 years of being an entrepreneur. I’m not going to regurgitate what other experts have said about his topic. This is all purely from my experiences and I’m hoping you take away 1-2 things that you can implement in your business so you don’t repeat my mistakes. Yep, speaking from the heart today. You can learn from my mistakes. You’ll learn 10 ways to avoid financial mistakes in business. Here are a few things this week's episode is all about…How to spend less on learning curvesHow to get further, faster in your businessWhat shiny object syndrome is and why you should avoid it :)Be sure to follow me on your favorite podcasting platform to get updated on my weekly releases. iTunes: https://podcasts.apple.com/us/podcast/simplicity-in-business-life-with-mia-paulus/id1533685445Spotify: https://open.spotify.com/show/0UT52sgh7lrG7rKoejPWH6Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xMjk0MzczLnJzcw==Amazon: https://music.amazon.com/podcasts/10367b5b-9471-4303-8594-d06ef955c619/Simplicity-In-Business-Life-with-Mia-Paulus?And many more!#simplicity #freedom #financialmistakes--Follow Mia:Facebook: - https://www.facebook.com/msmiapaulus/YouTube - https://www.youtube.com/channel/UCjvmpbk55Wcehn559dG-GDQ?sub_confirmation=1Instagram: - https://www.instagram.com/msmiapaulus/Twitter: - https://twitter.com/msmiapaulusLinkedIn: - https://www.linkedin.com/in/msmiapaulus/Pinterest: - https://www.pinterest.com/miapaulus/Website - https://www.miapaulus.com
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