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Legends of Sales and Marketing
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Legends of Sales and Marketing

Author: People.ai

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From People.ai, this is the Legends of Sales and Marketing podcast. Each week we'll dive into a story from a different legend of sales and marketing to find out how they changed the game. Visit people.ai/legends for more episodes, interviews, and profiles on more legends of sales and marketing.

22 Episodes
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Learn how Jason Andrew’s time on farms and as captain of the rugby team paved the way for his many leadership roles at BMC Software, where he now serves as CRO. Hear how he established the fastest-growing part of BMC’s business and a unique culture where sales reps celebrate industry-defying tenures. Legends of Sales and Marketing is produced by People.ai.
Discover the secrets to world-class sales success from the man who helped Splunk grow from $60 million to over $1.5 billion in annual revenue. Find out how Bart Fanelli, CRO of OutSystems, establishes the processes, best practices, and methodologies that guarantee a winning sales organization. Legends of Sales and Marketing is produced by People.ai.
Hear from the sales leader who pioneered a game-changing cloud go-to-market strategy and generated over half a billion in revenue. Listen as Erica Schultz shares lessons learned on her path from an Oracle SDR to CRO at New Relic and President of Field Operations for Confluent. Legends of Sales and Marketing is produced by People.ai.
Hear from the CEO of TIBCO – and former sales and marketing leader at BMC, Salesforce, and Siebel – how to win by relying on integrity and teamwork. Listen as Dan Streetman explains how every business can benefit from the knowledge he gained as an officer in the US Army. Legends of Sales and Marketing is produced by People.ai.
Hear from the man who raised $165 million for his start-up, and then went on to leadership positions at Salesforce, Amazon, and Oracle. Get a behind-the-scenes look into how Ariel Kelman has carved out an enviable career in the tech world and what he’s learned working with Marc Benioff, Jeff Bezos and Larry Ellison. Legends of Sales and Marketing is produced by People.ai.
Hear firsthand from the woman who was Silicon Valley’s first African American female CEO, CMO of two public companies, and is now board member for Verizon, Nordstrom, Roper Technologies and Okta. Shellye Archambeau offers wisdom on listening well, acting with intent, and being unapologetically ambitious. Legends of Sales and Marketing is produced by People.ai.
Learn the secrets of scaling billion-dollar businesses from the sales leader who left his mark at companies such as PTC, BMC Software and Cisco. Hear Luca Lazzaron, Chief Revenue Officer for Sprinklr, share keen insights and proven frameworks for growing phenomenal sales teams and businesses. Legends of Sales and Marketing is produced by People.ai.
Discover how Carol Carpenter’s time as lead product strategist, general manager, and CEO have shaped her as a leading CMO. Hear her stories of wisdom earned growing up an outsider, leading teams at tech titans including Apple and Google, and helping VMware navigate its way to a new business model. Legends of Sales and Marketing is produced by People.ai.
Discover how Frederik Maris harnessed lessons learned on a playground in Mexico and tennis courts around the globe to become a world-class sales leader. Find out the secrets to his success at BMC, PTC and EMC² – where he ran a $2 billion business – and in his current role as VP EMEA Sales at Splunk. Legends of Sales and Marketing is produced by People.ai.
Learn what it takes to build a multi-billion-dollar brand from #11 on the Forbes 2020 list of the top 50 world’s most influential CMOs. Hear firsthand from Alicia Tillman, Global CMO of SAP, on why storytelling, vision, and purpose matter. Legends of Sales and Marketing is produced by People.ai.
Tap into the mind of Jim Steele, the mastermind behind game-changing deals at Salesforce, and the sales leader who took both IBM and Salesforce to billion-dollar heights. Legends of Sales and Marketing is produced by People.ai.
The Legends of Sales and Marketing Podcast is a weekly interview show where People.ai CMO Justin Shriber speaks to business executives about the bold thinking and renegade tactics they use to transform their companies into sales and marketing powerhouses. Season 2 will begin publishing on Tuesday, January 5th. Learn more at people.ai/legends
From President of Global Sales at Salesforce to President of New Relic, hear stories of curiosity and grit from a legend who helped lay the foundation of the tech industry as we know it. Legends of Sales and Marketing is produced by People.ai.
Chris Koehler, CMO of Box, shares how mental toughness, psychological insight, creativity, and analytical rigor helped him shape some of the most successful enterprise companies in history. Legends of Sales and Marketing is produced by People.ai.
John Thompson, former CEO/Chairman of Symantec and Chair of the Board at Microsoft speaks candidly about how a young Black man growing up in the '60s rose to pave a path through some of the most iconic companies in tech. Legends of Sales and Marketing is produced by People.ai.
Meet Julie Liegl, CMO of Slack. Learn how this marketing legend reimagined Dreamforce as an unparalleled conference experience and is helping Slack invent a new market category. Legends of Sales and Marketing is produced by People.ai.
Meet John McMahon, Board Member, MongoDB, Snowflake, and creator of MEDDIC. Learn how he laid the groundwork for a go-to-market paradigm shift that impacted revenue unlike any other in history. Legends of Sales and Marketing is produced by People.ai.
Meet Ryan Carlson, CMO of Okta. Learn how authenticity and hustle converts challenges into opportunities and helped shape a company that generates nearly $780m revenue annually. Legends of Sales and Marketing is produced by People.ai.
Meet Jeremy Duggan, a prominent tech investor and advisor. Learn how when one door closed, another one opened and gave rise to a legendary career. Legends of Sales and Marketing is produced by People.ai.
Robin Matlock, CMO of VMware, talks about how making music in marketing had its beginnings with a harp. Legends of Sales and Marketing is produced by People.ai.
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