DiscoverFemale emPOWERED
Female emPOWERED
Claim Ownership

Female emPOWERED

Author: Christa Gurka

Subscribed: 1Played: 0
Share

Description

A podcast for female healthcare and wellness professionals and business owners who want expert insights and honest conversations about what it means to show up, thrive, and of course GET PAID.
35 Episodes
Reverse
Welcome back to another episode of Female emPOWERED! Today I’m joined by Shay Kostabi and Barry Enis from Fitness Career Podcast! These two are a husband and wife duo and consulting team with over a decade of experience in the industry. They teach various modalities on and offline, train and mentor the future generations of instructors, and help build boutique fitness studio businesses around the world.Fitness Career Mastery became the consulting and educational platform that it is when Barry and Shay joined forces. They combined Barry’s podcast (featuring tons of free resources and tips from experts around the world) and Shay’s consulting services (specializing in program development, teacher training, one on one coaching, mentorship, and live workshops.) They’re passionate about helping studios and trainers create unforgettable, immersive workout experiences for their clients. Today we’re talking about the essential ingredients every business must have to survive!Let’s talk about...Their story and how they got to where they are in the industryWhy there is a disconnect between instructors, classes and their ideal clientHow to position your business the correct way and build foundational elementsWhat steps you need to take to make sure you surviveHow to make sure you have room for the right instructors and how to find the right instructors for your businessWhat to do if an instructor doesn’t align with your business qualities and what to look for when hiring new instructorsHow this can apply to you if you’re a small business with only a few instructorsWhat the onboarding process should  look like when hiring for the first timeA few recommendations on how to get started if you aren’t clear on your core valuesIf you want to connect with Shay and Barry more, be sure to check out their podcast and join their Facebook group where they host live weekly training’s! You can also visit their website where you can learn more about their private group coaching for fitness entrepreneurs and creators!Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! 
Episode 034: Female Fridays with Katie D’AmatoLet’s kick off the weekend with a new #FemaleFridays chat! My guest this week on the Female emPOWERED podcast is Katie D’Amato, physical therapist, certified yoga instructor, and founder of Balanced by Katie, a mobile therapy and wellness practice in San Diego. Through her practice, Katie offers physical therapy, yoga classes, and strength and conditioning classes to patients in the comfort of their own home.Balanced by Katie (and Coaching with Christa)Backtrack to ten years ago, when Katie was in school for physical therapy and one of her assignments was to design her own business. Katie dreamed of running a practice where she spent half the day in a clinic and the other half offering aquatic therapy to patients.“I wanted to do physical therapy outside,” said Katie. She also wanted to provide more personalized care for her patients in an environment where they felt comfortable, where they could thrive.After moving from the East Coast to San Diego, where she could practice physical therapy outside, Katie found herself in a clinic most of the time, which just wasn’t for her. Enter Balanced by Katie, which launched a little over four years ago. Since then, Katie has expanded the services she offers and has grown her team of employees.This episode was very special because I got to host a live coaching session with Katie as well! Tune in to hear us talk about health and wellness opportunities in the corporate space, pricing business offers, and creating a niche during the Coaching with Christa segment!In this episode we discuss:[03:30] Why Katie founded a mobile physical therapy practice[05:45] How Balanced by Katie has evolved over the past few years[08:00] Coaching with Christa begins! Attracting patients or clients who align with your business values[10:45] Opportunities for health and wellness in the corporate space and how to tailor your services for companies[15:30] Generating leads with pre-recorded content on YouTube or other online spaces[19:00] How physical therapy and yoga services might play out with young patients involved in club volleyball [24:30] Setting goals, expanding offerings, and making connections[30:15] Where you can find and contact Katie onlineFollow Katie on Instagram at @balancedbykatie and check out the Balanced by Katie Facebook page!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Balanced by KatieThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another episode of Female emPOWERED! Today is all about insurance. Not health insurance but how to protect yourself, your business and your staff. I’m talking with Louis Gazitua who has been my broker for years at Pilates in the Grove. Louis is one of the owners of JAG Insurance group which is a full service, independent insurance agency. We all know we need insurance but we don’t always know exactly what we actually need.Let’s talk about...The type of policy coverage you need when opening a brick and mortar businessWhen employees and independent contractors are coveredWhat to do if someone/an employee gets hurt on your locationWhat the numbers and terms on our policies actually meanThe basics of what is covered in most of our policiesWhat a loss of business income or business interruptions are and why no one has been able to collect theseWhat Louis sees business owners try to skimp on that he encourages them to get and things he recommends you should have with your insurance policyIf you want to connect with Louis, you can reach him by phone to his direct number at the office 305-842-3592 where you can ask any questions you may have! You can also learn more about his company by visiting their website.
Episode 032: Female Fridays with Lex LancasterTime for another #FemaleFridays chat! This week on the Female emPOWERED podcast, I spoke to Lex Lancaster, also known as Lex Brunelle OR Alexis Brunelle. Lex is a Doctor of Physical Therapy, owner of a website design company, and co-owner of a performance physical therapy practice in New England. You might say she’s a “triple threat,” which is exactly what I called her in this episode! A digital superhero for health and wellness professionalsYou may find Lex online or get to know her under one of her aliases. As she explains on her website, Lex Lancaster is her superhero maiden name—it really is the perfect name for a comic book hero, right?—and Alexis Brunelle is her new name. But however you find Lex, her services and story are the same.A self-taught “computer geek” who loved learning about tech stuff, from using DSLR cameras to building websites, Lex never intended to turn her interests and skills into a business. However, she discovered that health and wellness professionals needed help launching basic websites seamlessly, without breaking their budget. While in physical therapy school, Lex originally launched her digital business in 2018 under her maiden name. Through her business, she was able to serve a niche that combined her education, passion, and experience. Rather than give up physical therapy for web design or vice versa, Lex decided to do it all. Her business has grown into what it is today, and she loves what she does and who she serves. Offering a variety of services in different industries fits her personality, too.  “Right now I’m a pediatric PT, an ortho PT, a virtual assistant, a website designer...I also teach at Utica College,” said Lex. “I dabble in a lot of things and I always have.” Lex and I talked about how she launched her business, common website mistakes and tips for good design, picking the best website platform for you, and much more. Tune in to the episode to hear it all!In this episode we discuss:[04:15] What it’s like owning and operating a physical therapy practice with her husband[06:30] How Lex got into working as a virtual assistant while in grad school, and how her creative brain helps her treat clients better[10:45] Lex’s interest in design and tech, and how it helped her fulfill a need through her business[13:30] The importance of having an online presence, plus common mistakes movements professionals make with their websites[19:00] Lex’s tips for designing a website that meets customer needs without overwhelming the reader[26:15] The pros and cons of listing your prices on your website[32:00] Breaking down the benefits and drawbacks of popular website design platforms like Wix, Squarespace, WordPress, and Kajabi[39:45] Where you can find and contact Lex onlineFollow Lex on Instagram at @alexisbrunelle_ and on Twitter at @lexlancaster_!Looking for advice and resources to help you market and grow your clinic or client-based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Lex LancasterTry out Kajabi or Convert Kit!Get $20 off one of Lex’s fully customizable Squarespace templates with code FFSAVE20Thanks for listening! If you enjoyed this episode, please
Welcome back to another episode of Female emPOWERED! Today’s is all about how to gain social proof for your business, product, service or a course you offer. Did you know over 75% of customers read reviews, testimonials and case studies and 88% of people trust reviews as much as personal recommendations??Let’s talk about...What social proof is and why we need itWhat social proof provides your prospective buyersHow to build social proofDifferent types of case studies, testimonials and reviews with examples Places you should put social proof and other ways to use it This is such a simple way to use existing clients to attract new ones...so what are you waiting for?! Go leave an honest review about the podcast, tag me on Instagram and then go do it for another healthcare, wellness or fitness professional!Do you want to...Truly having a flexible scheduleWork with the right clients on your termsAttract dozens of new inquiries each week with customers who will actually BUYFind a community seeking out your knowledge and expertiseLearn Systems and Automations that allow your company to run on auto-pilotFind freedom in your life to enjoy the things you loveAchieve More Reach=More Impact=More Profit=More Living Out Your MissionIf you answered YES to any of those, get on our early access list NOW for our 30 Day Build Your Biz Bootcamp and be the first to know when it launches. 
Episode 030: Female Fridays with Aimee CoppolaIt’s everyone’s favorite day! Female emPOWERED listeners, I’m so excited to share the latest #FemaleFridays chat with you. My guest this week was Aimee Coppola, a Team Beachbody® coach based in South Florida. Fun fact: Aimee and I connected professionally through Pilates in the Grove before we realized that our kids went to school together!Rediscovering self-confidence in the fitness spaceAimee went through a difficult time years ago, experiencing divorce as well as bankruptcy...all during the recession in 2008. It was a “perfect storm” of financial trouble, uncertainty, and job loss, as Aimee put it. She then went into accounting and worked as a successful accounting manager for years, but it wasn’t really her passion. Aimee found that fitness was.“I loved being in the fitness space,” said Aimee. “I also grew up cheerleading, so I loved the motivation and great feelings that you feel when you’re engaged in something like that. And that had been missing from my life for such a long time.”Aimee first discovered Team Beachbody® as a customer in January 2012, but soon after became a coach. She loved that she was able to have a positive impact on other people, provide for her family, and gain back her physical health and self-confidence.We talk about personal development and its impact on happiness, the power of thought and language, and much more. Aimee and I have a lot of great mini-discussions on psychology and fitness in this episode, so tune in to hear it all!In this episode we discuss:[02:45] Aimee’s career and personal life before entering the fitness space[06:30] How Aimee discovered Beachbody and how it changed her as a person[17:00] How the need for control can affect our career choices, habits, lifestyle decisions and more[22:15] The importance of personal development and happiness, plus Aimee’s biggest influences on her own personal development[29:30] How language and thoughts affect our behavior (and how understanding that relationship can help professionals work with clients, and parents with kids)[38:00] Building a successful business in pockets of time Follow Aimee on Instagram at @adventures_with_aimee and on Facebook!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Aimee’s Teach Beachbody pageTony RobbinsNeuro-Linguistic ProgrammingThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another episode of Female emPOWERED! I's super excited for today's episode because we're talking about charging what you're worth. This topic is SO important to me and I can't wait to talk about this you all of you. Have you heard this a lot?  People telling you...you HAVE to charge what you're worth. What does this even mean? How do you know know much youre worth? Who determines how much you're worth?I'm answering it all for you!Let's talk about...The problem with charging what you're worthSeparating our self worth  and imposter syndrome from our business Allowing our customers or clients to understand the value in the work we offerWhat do do if someone thinks we are not worth a certain priceA simple fix I say to people when they ask what to chargeQuestions to ask yourself when setting your pricesI encourage you to change your mindset around charging what you're worth and have your self worth tied to your failure or success as a business person. If you have any questions, send me a message me over on Instagram, @christagurka!Do you want to...Truly having a flexible scheduleWork with the right clients on your termsAttract dozens of new inquiries each week with customers who will actually BUYFind a community seeking out your knowledge and expertiseLearn Systems and Automations that allow your company to run on auto-pilotFind freedom in your life to enjoy the things you loveAchieve More Reach=More Impact=More Profit=More Living Out Your MissionIf you answered YES to any of those, get on our early access list NOW for our 30 Day Build Your Biz Bootcamp and be the first to know when it launches. 
Episode 28: Female Fridays with Kristin KaplanYou know what time it is... time for the next #FemaleFridays chat on the Female emPOWERED podcast! This week, I had the opportunity to talk to Kristin Kaplan, my very own Integrator! Kristin shares her journey to becoming an integrator (and what that even means!) along with how this role could greatly impact your business. Why every business needs a visionary and integratorBefore her current work as an integrator and integrator instructor, Kristin was a wedding planner who then became a coach for wedding professionals — showing them how to run their businesses and better manage their teams. From there, she began to work in the online entrepreneurship space where she supported digital CEOs, doing anything from helping them with pricing, organizing their launches, addressing data, and more to keep them organized and on track with their goals and vision. She believes that every business needs a visionary and an integrator, terms coined from the book, Rocket Fuel. An integrator is the left brain to the CEO’s right brain, who takes the vision of the company and puts it into action through strategy and action steps and then divides tasks amongst the team, keeping everyone on track. She has seen firsthand how impactful this role has on a business and now teaches others on how to become an integrator through her Digital COO Academy. In this episode we discuss:[00:45] How Kristin fell into the work she is doing as an integrator[02:23] Why every business needs an integrator and what this role entails[05:01] What makes for a good integrator and how to find the right fit for your business[11:50] Various personality tests to help you better understand yourself and your team[18:40] How to work with a virtual team and utilize various platforms for meetings, communication, and task management[26:48] What you can expect to pay an integrator[31:21] Kristin’s training program for integrators Follow Kristin on Instagram at @kristinckaplan! You can also visit her website and check out her podcast! Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Rocket Fuel by Gino Wickman Traction by Gino WickmanThe Enneagram InstituteThe Myers-Briggs Type IndicatorThe Digital COO AcademyPlanning for Profit PodcastThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another episode of Female emPOWERED! Today we’re going to chat about mistakes most business owners make when running ANY ad campaign. We are talking mostly about Facebook and Instagram ads but this goes for almost any ad campaign someone is choosing to run.Let's talk about...What paid traffic is and the questions I receive about adsThe right questions you should be asking before running an ad campaignHow to find a strategy that works for you, finding where your ideal customers are and knowing what they wantThe steps your ad campaign should includeWhat to do after you get a customer emailBest practices when it comes to running adsMy team and I have created a really simple, easy to follow checklist if you are interested in getting started in Facebook ads. Go download the FREE checklist here to get started!Other links mentioned in this episode:Episode 022: Facebook Ads and Sales Funnels with Michelle Fernandez
Episode 025: Female Fridays with Carrie PaglianoWho’s ready for another #FemaleFridays chat? This week on the Female emPOWERED podcast, my guest was Dr. Carrie Pagliano, a pelvic health physical therapist in Arlington, Virginia. Carrie primarily focuses on postpartum athletes: moms who want to get back into running, HIIT, Crossfit, and other forms of fitness after childbirth.  From physical therapy to pelvic healthCarrie got into pelvic health as a “total, complete accident.” After attending PT school in Philadelphia, she worked as a physical therapist in Philadelphia for a few months. Though her patients were wonderful, the environment wasn’t the best, so Carrie went back home to upstate New York to complete prerequisites for medical school. She then moved to DC to take a job doing pelvic health.Carrie dabbled in management, orthopedics, and pelvic floor health, trying to figure out what she wanted. Eventually she realized that she didn’t need to separate orthopedics and pelvic floor health, because an issue with one affected the other. Why not treat both at the same time? Now, Carrie serves the D.C. metro area through Carrie Pagliano Physical Therapy with both telehealth and in person services.We covered a lot of great topics in our discussion, including common pelvic health myths and helping empower patients and clients to make their own decisions and choose their own practitioners. Tune in to the full episode to listen to it all!In this episode we discuss:[04:30] Carrie’s early experiences as a physical therapist in Philadelphia[07:30] How Carrie fell into the pelvic health space after leaving Philadelphia, and how she figured out what services she wanted to offer patients[11:45] Debunking common pelvic health myths [15:00] Why practitioners in every space should ditch the territorialism and use a team approach to treating patients and clients[18:45] Giving patients the tools and education they need to care for their health and make their own decisions[24:30] Where you can find or follow Carrie onlineFollow Carrie on Instagram at @carriepagliano! You can also follow her Twitter and check out her Facebook page.Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Carrie Pagliano Physical TherapyPT Mompreneurs Facebook GroupThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Quarter 1 Review

Quarter 1 Review

2021-03-3029:58

Welcome back to another episode of Female emPOWERED! Today we’re talking about doing a quarter 1 review where you take a look at your business and see how you're doing with your goals, progress and more. It’s so important to remember, what gets measured, gets improved!So let’s chat about quarterly reviews and I don’t mean on your staff or employees but the business itself.In this episode we’re talking about…A system for determining what your 90 day initiatives areHow you set 7 day weekly action items that get you to your 90 day goalWays to measure your goals and growthThe benefits of setting 90 day initiativesWhat to do and how to review at the end of 90 daysIf you aren’t sure how to do this in your business or need some help, send me a DM over on Instagram or visit my website where you can book a call with me or my team to go through how to do this!You are brave, you are strong and I want you to go take inspired action!
Episode 024: Female Fridays with Kari SaitowitzTime for another #FemaleFridays chat on the Female emPOWERED podcast! This week, I had the opportunity to talk to Kari Saitowitz, founder of Fhitting Room in Manhattan. A self-described “accidental entrepreneur,” Kari launched Fhitting Room when she noticed a need for a fitness studio that combined one-on-one personal training in a motivational group setting.How Fhitting Room blends personal attention with group fitness Before founding Fhitting Room, Kari was in marketing and brand management, working for corporations like American Express and Pepsi. Her time in the corporate world taught her a lot of valuable lessons and skills she’d soon put to use as an entrepreneur. But how did she make the big leap from corporate to being a small business owner in the fitness space?In the years between the birth of her first son and when she left the corporate world, Kari worked as a stay-at-home mom. She noticed other moms talking about fun fitness classes they were taking at new boutique studios popping up in the city. But...many of them had workouts or personal trainers on the side, too.“I felt like there was a real need in the marketplace to bring together the benefits of a personal training session and having one-on-one attention and education,” said Kari. “And really understanding that you were doing things correctly, and a feeling of safety and security in a fun group environment.” That’s how Fhitting Room was born. Kari opened her first location about a year later. Today, Fhitting Room has three brick-and-mortar studios in New York City, as well as an on-demand platform and live digital classes on Zoom. In March 2021, Fhitting Room will celebrate their eight year anniversary. (Congrats!) Kari and I also talked about how business owners can find good employees, balancing a career and family, Fhitting Room’s experience with COVID-19, and much more. Listen to the full episode to hear it all!In this episode we discuss:[01:15] How Kari discovered an unmet need in the fitness industry and got the idea for Fhitting Room[05:30] Transitioning from a career in the corporate world to being an entrepreneur[08:15] Kari’s advice to new small business owners for adding the right employees to your team[12:30] Tips for founders/CEOs for keeping your team in the studio engaged and the importance of communication[19:30] Kari’s experience with COVID-19 the past year and how Fhitting Room adapted when group fitness classes were not allowed to reopen in NYC[26:30] How digital classes and platforms have benefited fitness studios and clients during the pandemic[30:45] Juggling a family and being a CEO, how that “perfect balance” of the two seems out of reach, and what Kari strives for instead[38:00] Where you can find more info on Fhitting RoomFollow Kari on Instagram at @ksaitowitz! You can also visit Fhitting Room’s Instagram and Facebook!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Fhitting RoomThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another episode of Female emPOWERED! I’m so excited to have Michelle Fernandez join me today as we pull back the curtain on Facebook ads. Michelle is a Facebook ads and funnel strategist where she creates strategic ad campaigns and highly converting funnels to fill your offers and sell them out! In this episode we talk about...What a funnel is and the different types of funnelsHow sales funnels work and what you can do with them as a brick and mortarWhat a customer journey is, the customer experience and why we need to follow up with themWhat video views campaigns are as a strategyLanding pages, what should be on them and having a call to actionWhat Michelle has seen that works well for freebies and lead magnets to build your email listMetrics and phrases we need to know like cost per click, cost per lead and qualified leadsMichelle shares the largest Facebook ads budget of someone she has worked and the most successful funnel she knows that has been created in monetizationIf you want to connect more with Michelle you can find her on Instagram, @themichellefernandez, listen to her podcast, The Traffic & Conversions Show, and visit her website!P.S. If you want 30 days of actionable marketing guidance, LIVE training and an impactful marketing plan that helps you connect to your ideal clients and patients so that you have a fully booked schedule of paying customers. To learn more about the 30 Day Marketing Bootcamp and to get on the list today, go here!
Episode 022: Female Fridays with Krystyna HollandHappy Friday, everyone! This week on the Female emPOWERED podcast, my #FemaleFridays guest was Dr. Krystyna Holland, owner of Inclusive Care LLC in Denver, Colorado. Inclusive Care is a private physical therapy practice that specializes in treating people across the gender identity spectrum who experience incontinence, painful sex, or persistent chronic pain. Inclusive, individualized, collaborative carePainful sex. Chronic pain. Incontinence, whether it’s postpartum, menopausal, or at any stage in your life. These are some of the issues Krystyna treats through pelvic health physical therapy services at Inclusive Care. But as the name of her practice suggests, Inclusive Care also prioritizes individualized, collaborative, non-fear based private care regardless of a patient’s position on the gender identity spectrum. As we discussed in this episode, the healthcare space can breed a negative power dynamic between physicians and patients. It’s not okay when patients feel unheard, shamed, or uncomfortable talking about their bodies. We need better quality care for everyone that prioritizes better dialogue, customized care, collaboration with other providers, and collaboration between patient and provider. That’s part of why Krystyna started Inclusive Care in early 2019.Krystyna and I discuss a lot of other fascinating topics, such as how she became a healthcare provider, the effect of the patriarchy on medicine, and her experiences as a business owner. Tune into the episode to listen to our chat!In this episode we discuss:[01:00] How Krystyna got into pelvic health and what she specializes in through her private physical therapy practice[06:15] How patients dealing with painful sex often find Inclusive Care for treatment[09:00] Reframing the care-seeking mindset and how incontinence can affect health later down the road[12:00] Why we need better conversations and better listening between patients and physicians[14:40] How the patriarchy breeds a negative power dynamic in medicine [18:15] Krystyna’s experience launching Inclusive Care, pricing structures and packaging, and building health equity into her practice [25:45] What made Krystyna go into business for herself (and how adrenaline junkies in Colorado influenced her decision)[30:00] Collaborative care and why it’s better for patients as well as providers[33:30] What surprised Krystyna when she became a business owner, financial success, and setting expectations[45:30] Where you can find and contact Krystyna + rapid-fire question timeFollow Krystyna on Instagram at @krystyna.holland and check out the Inclusive Care website!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Beginnings: A Perinatal CollectiveThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another episode of Female emPOWERED! Today I have someone joining me who has become one of my favorite people, Latasha Doyle. She is the copywriter for myself and Pilates In The Grove. Today we’re talking all things copy, SEO and how they correlate together.Let’s talk about...What the difference between content and copy isHow Latasha works with people to make sure their brand and voice comes across in their copyTips and tools for copywritingWhat common mistakes she sees people in our industry doingWays to repurpose content across your brandWhat to think about when creating copy in terms of SEOWhat to do if you don’t have the funds to do copywritingHow to create copy that converts on your ownWhat to look for when hiring a copywriterIf you want to learn more and want to connect with Latasha, you can find her on Instagram, @uncannycontent or you can visit her website here!Links mentioned in this episode:Answer The Public 
Episode 020: Female Fridays with Melanie ConnellAre you ready for a new #FemaleFridays chat? This week, I had the opportunity to talk to Melanie Connell, owner of Remedy Physical Therapy in Costa Mesa, California. Melanie has been a licensed physical therapist for 20 years with certifications in manual therapy and nutritional health coaching. She launched Remedy Physical Therapy to provide comprehensive holistic care with empathy, education, and respect.Treating people with persistent pain and injuriesWhen talking about the clients she treats for persistent pain and injuries, Melanie explained that their previous practitioners or diagnoses aren’t necessarily wrong, but “maybe just not fully complete, and/or they haven’t had enough time to actually listen to their full story.” That’s why listening is such an important part of the care she provides.At Remedy Physical Therapy, Melanie mainly treats female athletes of all ages with chronic pain or persistent issues. She uses the term “athlete” broadly because she sees teens, older adults, and everyone in between who all want the same thing: to be active, to move their body, and pursue active hobbies, whether it’s hiking, kayaking, or playing team sports.“You’re an athlete because you’re moving and you’re challenging yourself,” said Melanie.Melanie and I also talk about the importance of self-advocacy in youth athletes, how much the menstrual cycle affects the body, and more, so tune in to the full episode to hear it all!In this episode we discuss:Who Remedy Physical Therapy serves and howHow Melanie got into physical therapy as a career and how she focused in on the types of clients she wanted to serveCommon issues that affect runners specificallyMale coaches and the importance of encouraging young female athletes to speak up and ask questions about their bodiesWhy the menstrual cycle is such an important marker for physical health and how its absence can affect athletesHow and where you can contact MelanieRapid-fire question time!Follow Melanie and Remedy Physical Therapy on Instagram at @remedyoc, on Facebook at @Remedyphysicaltherapy, and on YouTube!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Remedy Physical TherapyThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome back to another edition of Female emPOWERED! Today we are chatting about something I think is super, super important which is burnout and how to burnout proof your business.Whether you’re working your biz solo, have a small but mighty team, or have a multi-billion dollar net worth, being an entrepreneur isn’t easy. As soon as you cross something off your to-do list, three more tasks quickly add up. If that’s not enough, when burnout happens you also experience guilt like, you’re not good enough, present enough, trying hard enough...the list goes on. Have you ever experienced those things?Let’s talk about...What stress does to our bodyMy personal story with burnout, the verge of a breakdown and what I learned from it7  ways to burnout proof your businessOne thing that helped me through this was 90 day initiatives which we teach in the Beyond The Movement Inner Circle. If you are looking for support, accountability and  community to help you thrive, be sure to check out the Inner Circle!Be strong, be brave and go take inspired action!Links mentioned in this episode:Burnout: The Secret to Unlocking the Stress Cycle by  Emily Nagoski and Amelia Nagoski
Episode 018: Female Fridays with HanaKyleIt’s everyone’s favorite day of the week, and you know what that means: it’s time for another #FemaleFridays chat! In every #FemaleFridays chat, I sit down with a fellow female professional in the industry and talk about their career, business, and how they got to where they are today. My guest in this new episode is HanaKyle Moranz, a movement maven passionate about helping people move through and with chronic illness and pain. The power of listening and movementHanaKyle works in a variety of modalities, calling on her background and training in all kinds of movement. She started out as a massage therapist, became a yoga teacher and a yoga therapist, and eventually pursued personal training to tie it all together.“I believe that movement can make everyone feel better, and allow people to be more able to go about their activities and daily life...and then some,” said HanaKyle in our chat.As a child, HanaKyle began to experience and love movement through dance classes: classical ballet, jazz, modern dance. In college, she pursued a degree in Arts Administration, but found that she “didn’t like sitting at a desk,” and that she wanted to move, which led her to learn massage therapy and try yoga. HanaKyle’s other major influence on her career was her father, who was diagnosed with chronic progressive multiple sclerosis. Watching her father suffer from the illness during her upbringing taught her much: to make the most of her time, to have fun, and to be present and listen to her clients. “For me, working with people is not about fixing people, but it’s about listening and starting with people where they are, rather than having an expectation or an agenda,” said HanaKyle.In this episode we discuss:How HanaKyle got into movement through ballet, massage therapy, and her father’s experience with multiple sclerosisThe power of listening when it comes to movement and helping clients healEmpowering clients to make their own informed decisions—whether it’s holistic movement, traditional medicine, or bothHanaKyle’s experiences as a female professional, her vision for the future, and advice for othersWhere you can find out more information about HanaKyle and the movement services she offers in BrooklynFollow HanaKyle on Instagram at @hanakyle!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:HanaKyle HolisticsThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
Welcome to another edition of Female emPOWERED! Today we’re talking all about your competitors and what you can learn from them to improve your business.Learning from the failures and successes of your competitors is a built-in boost for your company, saving you time, resources and money in the long run.I’m sharing 5 ways that  you can improve your business by learning what your competitors are doing:How to find your competitorsHow your competitors can help you find new opportunities in the marketplaceLooking at our competitors customer engagementWhere to find what your target customers like and don’t like in a companyHow to differentiate from your competitorsIf everyone spent less time focusing on what's wrong about what your competitors are doing  and instead focused on what's good with your own business our industry as a whole would be more successful. Use that as a way to differentiate yourself from them. Be strong, be brave and take action. Looking to book more of your best clients? To do that you have to know who they are and what they want! Use my proven framework to create your ideal customer avatar, so you can connect with your dream clients and stop worrying about when new clients will come in! Learn more and sign up for the workshop here. Links mentioned in this episode:Why Knowing Your Ideal Customer Matters
Episode 016: Female Fridays with Kerry McGinnHappy Friday, everyone! It’s time for another #FemaleFridays chat with a fellow female professional. In this new episode, I talk to Kerry McGinn, physical therapist, personal trainer, and yoga instructor based in Boston, Massachusetts. Live Good, Feel GoodKerry launched her own small business, Live Good Feel Good, during “the height of the pandemic” in March 2020. It’s a physical therapy and wellness company that focuses on helping people learn about their body so that they can take charge of their own healing and recovery. While the launch of her business didn’t look how she had expected or planned it, Kerry was overwhelmed by support from the community, family, and friends. And so far, it’s been going really well. Kerry’s other lines of work ended or were put on pause when the pandemic hit, so oddly enough it was a blessing: it made her focus her energy full-time on Live Good Feel Good.Kerry and I talk more about Live Good Feel Good’s current services and operations, as well as her vision for the company’s future. We also discuss how Kerry got into this space, how she launched Live Good Feel Good, her passion for integrative medicine, and lots more. Tune in to listen to the whole episode!In this episode we discuss:[01:30] Kerry’s experience with launching her company during a global pandemic[03:00] How Kerry got into physical therapy, personal training, and yoga...which stems from her passion for sports at 16 years old[10:00] Kerry’s journey from physical therapy school to opening her own holistic recovery center[15:45] What it’s like offering services in the Boston area with pandemic restrictions in place[18:15] Kerry’s vision for the future of Live Good Feel Good and why integrative medicine is so important to her and her business [21:00] Acting as a supportive partner in a client’s recovery journey and being open to collaboration, not competitionFollow Kerry on Instagram at @livegood_feelgood_!Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!Links mentioned in this episode:Live Good Feel GoodThanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!
loading
Comments 
Download from Google Play
Download from App Store