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It's Your Offer

Author: Jessica Miller

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The strength of your offer determines the success of your business.

When business owners are struggling to get more clients or can't grow their business because their current clients are taking up all their time - it's the same prescription - we need to fix your offer!

Money and Mindset Business Coach Jessica Miller combines her business expertise with her proven method to create magnetic offers that sell themselves to show you how to improve your offer fast and make some serious money!

When this happens, everything falls into place – your business runs more smoothly and profitably, and you have a whole lot more fun too!

This is essential for anyone who wants to make more money serving clients that they love and have whitespace for downtime.

Tune in to start creating magnetic offers that sell themselves and taking your business to a whole new level today.

Visit https://jessicamillercoaching.com/ to learn more.
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As our businesses grow, we can accumulate a lot of physical and digital clutter in our businesses. Decluttering not only improves efficiency and saves time, but it increases our ability to become more profitable. After working with hundreds of clients around growth, and growing my own business, I’ve identified that there are a handful of areas in your business where we create clutter that significantly slows down our growth and adds “bloat” to our business. By streamlining these areas, businesses can optimize their operations, enhance customer experiences, and ultimately achieve faster and more robust levels of growth. Today we walk through each of these areas of clutter and talk about what you can do to declutter things in this area and set yourself up for a smoother business and increased growth. Take a listen!   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
As we grow, there is a natural inclination for businesses to become more complex as they expand. Overcomplicating areas of our business that make the customer experience cumbersome, create confusion in what we’re trying to communicate, or create clunky operations and workflow leads to decreasing rates of growth and increased churn.   By simplifying things in these areas, you position your business for increased excellence, profitability, and ultimately, freedom.   Today I’ll walk you through the key areas in your business where you’re likely introducing complexity that can be slowing down your growth. I will also offer some perspectives on how you can simplify things to accelerate growth in your business starting today. Enjoy!   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
Boosting team productivity is paramount for established entrepreneurs as it directly contributes to their business's success and growth. Efficient teams can streamline operations, reduce costs, and accelerate project timelines, ultimately leading to increased profitability. With limited time and resources, entrepreneurs with growing and thriving businesses need to maximize every aspect of their business, and a highly productive team can help them do just that. Additionally, enhanced productivity fosters a positive work culture, increasing employee satisfaction and retention, which is vital for long-term stability and sustained success.   Today I am going to walk through the things that I have implemented in my own business, and that I have coached my clients around, that help boost team productivity significantly.   By the end of this episode, you will have clarity around what you can do right now to boost your team’s productivity so you can realize increased efficiency and growth in your business.   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
Boosting team productivity is paramount for established entrepreneurs as it directly contributes to their business's success and growth. Efficient teams can streamline operations, reduce costs, and accelerate project timelines, ultimately leading to increased profitability. With limited time and resources, entrepreneurs with growing and thriving businesses need to maximize every aspect of their business, and a highly productive team can help them do just that. Additionally, enhanced productivity fosters a positive work culture, increasing employee satisfaction and retention, which is vital for long-term stability and sustained success.   Today I am going to walk through the things that I have implemented in my own business, and that I have coached my clients around, that help boost team productivity significantly.   By the end of this episode, you will have clarity around what you can do right now to boost your team’s productivity so you can realize increased efficiency and growth in your business.   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
If you are an entrepreneur, you are in the people business. And loving on our clients and customers is one the best ways to make our clients feel appreciated. When done right, offering thanks fosters loyalty and deeper connections, also often resulting in increased revenue.   Offering thanks to your customers is one of the most overlooked and underrated things you can do to drive your business. It’s also one of the BIGGEST GAPS I see with businesses, and a huge area of growth opportunity for almost everyone.   We often focus most of our time, energy, and attention on inbound marketing and acquiring new customers. But the truth is, the customers you already have are far more likely to spend more money and time with you when you nurture the relationship – especially through an authentic and strategic thank you plan. The result of this done well is your customers frequenting your shop or business more often, staying longer, and spending more. And on top of that, when people are happy, what do they do – they tell EVERYONE about it. Also, another win!   Today I am going to talk about who you should be targeting with your thank you plan, and 3 of the easiest ways to show thanks to your customers that produce the biggest results and impact.   So, grab your pen and paper, and take notes, and also don’t forget to head to the link below to grab the downloadable template so you can immediately put this into use (no need to reinvent the wheel here).   Mentioned in this episode Free Templates Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
In our businesses, we spend a tremendous amount of time and energy doing “all the things” in an effort to continue growing our business. But there really is an easier way to grow without doing “all the things” (and to grow more quickly). It’s by optimizing your business to create more while doing less. Because the truth is, only a small percentage of things that we do (actions we take) in our business actually move the needle and create results (more specifically, it’s close to only 20% of our inputs create the majority of our output).   In today’s episode I share the 5 most powerful tactics that allowed me to create more time, energy, and money, in my business, and thus resulted in the fastest growth. And I’ve not only seen this in my business, but also in the hundreds of businesses of the clients I’ve coached over the years.   I also walk through how to pull apply these tactics to your own business, and what to look for as a sign that you might be veering off course.   So, grab a pen and paper, and let’s dive in!   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
As established entrepreneurs, we're always looking for ways to grow. And one of the ways that we grow our businesses is by growing ourselves - taking information in, building knowledge, and most importantly, applying that knowledge in a way that drives results in our businesses. This effects how we grow as individuals and how our business grows. And I think doing that on a consistent basis is really important.   At the beginning of a year, we're very focused on the year ahead. There's a lot of hope, there's a lot of momentum, and we're searching for the next thing that's going to help us take our businesses to the next level.   In today’s episode I share some of the books that have had a profound effect on my business growth, and year after year I keep coming back to for their wisdom, depth, and levity.     Take a listen to this episode where I share my 5 favorite books that are sure to grow your business, AND don’t miss downloading the accompanying worksheet in the show notes that will help not only keep you accountable to reading all of the books, but I’ve also provided some space for you to capture some of your own powerful takeaways and how you are going to incorporate them in your business. So grab that link, and starting reading your way to your best year in business yet! Enjoy!   Mentioned in this episode 5 Books That Will Transform Your Business Worksheet Canyon Ranch Spring 2024 Retreat Offer Optimization Scorecard Jen Sincero James Clear Gary Keller Martha Beck Steve Chandler Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
Have you ever reached the end of the week, exhausted, and then crashed into Monday, and repeated that cycle until you were burnt out?   Being an entrepreneur, business owner, and your own boss, can feel liberating. It can give you more freedom, time, and help you reach your goals if done right.   If done wrong, you can end up with less freedom, time, satisfaction, and even money.   Today, I’m going to give you six steps that you can implement that will allow you to organize your life and your business so that you can have more time doing the things that get you to your goals, gain more control, make more money, and enrich your life.   Mentioned in this episode Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
In today’s episode of the "It's Your Offer" podcast, I sit down with Dustin Reichmann, owner of 7-Figure Leap Coaching to talk about the evolution of his multiple businesses, and his most current endeavor where he helps mission-driven solopreneurs add 6 figures to their bottom line by telling the right stories on the right podcasts.   Dustin shares his entrepreneurial journey, starting as an engineer and transitioning to marketing consulting and partnering with a local business. He discusses the impact of COVID-19 and how it led him to focus on podcast guesting. Dustin also outlines his 5 Ps framework, which walks you through the five steps he uses and teaches his clients to help them leverage podcast guesting as a powerful tool to grow their network and business.   Take a listen to this powerful episode with Dustin and grab a pen and paper because there’s so much actionable goodness in this episode that you’ll want to take notes, so you’ll be able to implement these best practices immediately! Enjoy!   Mentioned in this episode: 7-Figure Leap Coaching Website 7-Figure Lead Coaching Playbook Dustin Reichmann on LinkedIn FireCreek Snacks Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Offer Optimization Scorecard Book a Call   Tune in to start taking your business and life to the next level today and don't forget to subscribe or follow the podcast to make sure you don't miss any future episodes. Visit https://jessicamillercoaching.com/ to learn more. You can also follow me on Instagram (@jessicadioguardimiller) and Facebook.
In today’s episode of the "It's Your Offer" podcast, I have the pleasure of interviewing Calli McPherson, the owner of William James Gifts, a gourmet gluten-free food, gift, and gift basket store in Quincy, Massachusetts.   Calli shares her entrepreneurial journey, which began with the idea of creating gluten-free gift baskets from home and eventually led to opening a physical storefront. She emphasizes the importance of having a strong "why" to keep you motivated in business and provides insights into sourcing unique products for her store. Calli also discusses the significance of location for a physical store and the role of social media in reaching customers. She offers advice to aspiring entrepreneurs, emphasizing the need for a clear marketing plan and the importance of showing authenticity in business.   Take a listen to this powerful episode with Calli, and if you’re looking for an amazing glute-free treat or gifts, or if you’d like to connect with Calli, check out all of her info in the show notes!   Mentioned in this episode: William James Gifts Website William James Gifts on Instagram William James Gifts on Facebook Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
For those of you that have been listening to the podcast for a while, you know that gifting is one of my love languages. I truly believe that when gifting is done right, especially for our clients and colleagues, it can be one of the most powerful tools in your business for growth, loyalty, and retention (and a win-win-win experience every time). In today’s episode I sit down with Jennifer O’Hare, the President & CEO of Belle Box Co., a corporate gifting company that helps businesses and organizations build meaningful connections and create memorable experiences, to talk about her experience as an entrepreneur and how she helps her clients utilize gifting as a powerful part of their business strategy.   Gifting can be one of the most powerful strategic assets in your business approach, serving to nurture customer relationships, bolster brand recognition, and foster employee loyalty. By incorporating thoughtful gifts into your strategy, you can express appreciation to customers and employees, strengthen partnerships, and elevate brand visibility. This can be achieved through customer appreciation programs, personalized gifting, and corporate social responsibility-driven initiatives. To maximize the impact of gifting, it's crucial to measure outcomes and adapt your strategy accordingly.   Take a listen to this powerful episode with Jen, and if you’re looking to make gifting a part of your strategic plan, make sure you check out how to connect with Jen in the show notes!   Mentioned in this episode: Jennifer O'Hare on LinkedIn Belle Box Co. on Instagram Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
Over many, many episodes of the It’s Your Offer podcast we’ve spoken about the power of your passion, your Hell Yes! Energy, and how it’s not only an important piece of your business plan and journey, but how it’s a critical piece of your success and happiness.   In today’s episode I sit down with owner Nikki Crugnale of Gräem Nuts and Chocolate - a European inspired nut roaster, specializing in nuts, chocolate and dried fruit located in Concord, MA, and we talk about her journey from passion to dream business. Nikki started her career as an entrepreneur, and through the guidance from her father, a passion for quality goods and customer experiences, and a clear vision, she is now running the business of her dreams (and thankfully for us, one that we can all enjoy both for ourselves and as gifts for clients and special loved ones).   Take a listen to this heartfelt episode, and if you’re looking for a sweet treat, make sure you stop by her shop in Concord. It’s like stepping into a European oasis without traveling!   Mentioned in this episode: Gräem Nuts and Chocolate Website Gräem Nuts and Chocolate on Instagram Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
Understanding your customers and creating an incredible client experience is paramount for running a business that keeps clients coming back for more and telling all their friends about it.   In today's episode, I speak with Bonny Rollender about her Aestheics Bar Rytualist, and how she's created an exceptional offer and experience for her clients - Millenials and Gen Zs who are embarking on their aesthetics journey and are looking for a trusted guide to help them determine what they need and what will have them looking their best.   Mentioned in this episode: Rytualist November and December SPECIALS Rytualist Holiday Gift Cards December Merry Madness Portland Event Rytualist Aesthetics Bar Website Rytualist on Facebook Book an Appointment with Rytualist Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
In today’s episode, I reflect on a recent discussion I had with female business owners about year-end goals and planning for the upcoming year. Many entrepreneurs tend to shift their focus to the new year as soon as November hits, missing out on the potential for growth and success in the current year-end months. Although it’s important to plan ahead so you are poised to start the year off strong, failing to maximize the last quarter of the year, especially November and December, can leave you missing out on sales, momentum, and impact.   Today we’re going to walk through the principles I apply to my business each year, and that I help my clients use to make their year-end powerful and lucrative. You can use these principles to make sure you’re set up for a strong year end, whether you’re a start-up or an established business (these work for everyone). By implementing these steps, you can make the most of the last few weeks of the year, ensuring a powerful end to your current year and a strong start to the next. Be sure to give it a listen for valuable insights and tips to boost your business!   Mentioned in this episode: Canyon Ranch Spring 2024 Retreat Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
Have you ever thought that time wasn’t on your side?   I’m willing to bet you’ve thought you were short on time on several occasions - I know I have!   What if you could have enough time to create everything you ever wanted, and more. We’ve all heard the line, “you can have what you want, if only you put in more time and effort.”   Well, I’m here to tell you that it’s simply not true. In fact, you’ve done the seemingly impossible several times without even knowing it - you’ve bent time in your favor.   Yes, you can create more, have a bigger impact, and get the results that you want without spending extra time and effort.   In this podcast episode, I will be giving you the three crucial things that you need in order to create the results that you want in your business and your life.   Mentioned in this episode: Einstein’s Theory of Special Relativity Parkinson’s Law Offer Optimization Scorecard Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
In today’s episode, I want to delve into the importance of having a profitable and restful holiday season for entrepreneurs like us. I can't stress enough the significance of intentional planning, efficient time management, and clear communication to ensure that we can truly savor the holiday season while keeping our businesses profitable.   I've developed a four-step roadmap that I'd like to share with you, and it starts with analyzing your calendar, noting your planned time off, confidently communicating your plans to your team and clients, and tidying up ongoing projects.   And here's the kicker - these principles aren't just for the holiday season; they're applicable year-round. These steps are universal and can transform the way you do business, making it more efficient and impactful.   So, let's make the most of our time and learn to prioritize rest without compromising the success of our businesses. Take a listen to today’s episode to find out how!   Mentioned in this episode: Offer Optimization Scorecard Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Offer Optimization Scorecard Book a Call
Today, I'm thrilled to bring you a truly special episode. I had the honor of being featured on the podcast of one of my mentors, the incredible performance coach, Todd Herman, author of the transformative book, "The Alter Ego Effect." If you haven't had the chance to read it yet, I highly recommend it.   During our conversation, I delved into my personal journey as a coach and business owner. I shared a pivotal moment that I believe every entrepreneur experiences—a moment of profound transformation that shapes us into stronger, more impactful business owners. It's in this transformative period that we refine our services, enhance our connection with clients, and most importantly, undergo a significant identity shift. This is the moment when we step into the version of ourselves we aspire to be and fearlessly pursue our goals.   In the entrepreneurial realm, we understand that no journey is solitary. While external support is invaluable, there's a profound internal transformation that occurs. It's a process shaped both by our actions and the guidance of those around us.   I invite you to join me in this engaging conversation with Todd. I believe you'll find nuggets of wisdom that resonate deeply with your own experiences as a business owner. Reflect on these insights and consider how you can integrate them into your own ventures right now. The conversation is not just informative; it's also immensely enjoyable. I trust you'll find inspiration and practical takeaways that you can apply immediately to elevate your business. So, without further ado, I encourage you to listen in. Enjoy the conversation!   Mentioned in this episode: Canyon Ranch Fall 2023 Retreat Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Canyon Ranch Fall 2023 Retreat Offer Optimization Scorecard Book a Call
In this week’s episode we’re diving into a crucial topic: how to break free from sales plateaus. As a business owner, you've likely encountered these plateaus, especially after being in business for a while. It can be frustrating, but there's no need to panic. The key is to avoid making rash decisions, such as completely revamping your offers or launching a flurry of new products. Instead, I'll share strategies based on my experience working with clients and growing my own business.   Sales plateaus are a natural part of business due to market changes and shifting consumer behavior. To succeed and thrive, you must navigate these changes and elevate your sales. Often, business owners respond by throwing everything they have at their business, believing that more is better. We're conditioned to think that doing more will lead to more money and sales. However, I'm here to tell you that it's not the quickest or most efficient path to growth. It can actually slow down your progress.   So, what should you do to break free from a sales plateau? Take a listen to today’s episode to find out.   Mentioned in this episode: Canyon Ranch Fall 2023 Retreat Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Canyon Ranch Fall 2023 Retreat Offer Optimization Scorecard Book a Call
Every business out there needs to sell something to their customers to make money. An essential ingredient for getting someone to actually buy your offer is your sales copy.   In today’s episode I’m speaking with expert sales page copywriter Nicole Kepic. Nicole writes sales copy for coaches, course creators, and creatives – helping them stand out from the crowd, attract their ideal clients, and sell out their signature offers with fun, feel-good copy.   In this episode she shares with us how she discovered a powerful way to package her offer around sales copy that not only produces great results – killer sales copy - but also solves a variety of other problems for her customers at the same time.   Her expertise and insights are sure to give you some ways to think about what your own offers can help - not only the main problem they can solve, but also the other problems surrounding that customer. She also shared some instant tips that you can apply to your sales copy right now. Take a listen!   Mentioned in this episode: Nicole Kepic – Main Website Nicole Kepic – Instagram Canyon Ranch Fall 2023 Retreat Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Canyon Ranch Fall 2023 Retreat Offer Optimization Scorecard Book a Call
 The road to creating a thriving business with Hell Yes! Offers is riddled with uncertainty, doubt, and many failed attempts. In order to succeed as an entrepreneur, we need to build courage, persevere, and take what we learn and apply it going forward.   In today’s episode with Financial Coach Tess Waresmith, she walks us through her journey of uncertainty and shares a powerful insight and tool that allowed her to take her offer from a rough, lightly fleshed out course to a successful business. As we record this, Tess has just had a record-breaking month of selling out her group coaching program, which focuses on helping women in their 30s and 40s build wealth and retire comfortably by learning a low-maintenance investing plan in 4 weeks, and pre-selling her next cohort.    When speaking to Tess, she attributes much of the growth of her business to her strong and targeted offer, and this one thing that she did with her offer that she shares in today’s episode. And I think it’s an insight that will prove extremely valuable to all of you. I also think you will enjoy hearing Tess’ story and how she arrived at where she is today, as her relatability and easy-to-know nature is truly endearing. Take a listen.   Mentioned in this episode: Tess Waresmith – Main Website Tess Waresmith – Instagram Savvy Investor Starter Pack Canyon Ranch Fall 2023 Retreat Leave a Podcast Review Subscribe   Work/Connect with me: Rock Your Biz Canyon Ranch Fall 2023 Retreat Offer Optimization Scorecard Book a Call
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