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How to Build an App

How to Build an App

Author: Strides Development

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This is a podcast for first-time app founders to help them refine their idea, build an insanely useful app, scale it up, and change the world.
21 Episodes
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Our guest today is Tyler Richards who was a co-founder behind Dev Mountain which is THE coding boot camp. Dev Mountain has re-imagined skills-based education through their intensive program where new students can come in and learn how to program in just a few weeks. Austin actually started his career with Dev Mountain and that’s where HE learned how to write code. They’ve had over 2000 graduates and in 2016 Tyler and the rest of the team sold the company to Capella Education for $20 million. This interview is broken up into 2 parts and today we’ll be covering the origin story, the first companies Tyler worked on, and how he ended up at DevMountain. ---Learn more about DevMountain here:https://devmountain.comFollow Tyler on LinkedIn here: https://www.linkedin.com/in/tylerjordanrichards---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/
Welcome back to How To Build An App!As you know, in season 2, we’re talking to FOUNDERS about their journey in starting and scaling their company… And have a great episode for you today… Our guest today is Jeff Erickson of Carta.comIf you haven’t heard of Carta, here are a few highlights. Carta helps companies and investors manage their cap tables, valuations, investments, and equity plans.They work with some of the biggest VC-backed startups in the world including Robinhood, Intercom, and Class Pass. How big is this company you ask? Let’s put it this way… In 2019 Carta closed a $300 million Series E round that valued the company at $1.7 BILLION post-money. In this latest round, the famous Marc Andreessen joined the board because he believes that Carta will transform private markets of companies not yet public. So to put it plainly… Jeff knows a thing or two about raising money. In this episode he breaks down the mechanics of fundraising and gives some great advice you’ll want to remember as you start out on your journey. ---Learn more about Carta here: https://carta.com/Follow Jeff on Linkedin here: https://www.linkedin.com/in/jeff-erickson/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
This is part TWO of our interview with Zachariah Moreno.We’ll be doing a lot of these two-part episodes going forward where we share their origin story in the first part and then their lessons learned in part 2. So here we are!And Zachariah has a ton of great lessons to share. We’ll talk about navigating FUNDING and the difference between bootstrapping and raising money from a VC.  We talk about how to lead a technical team and lead product people who are more talented in their space than you are…Zachariah Moreno talks about developing features that have never been done before — Squadcast actually has multiple patents on its upload process. So let’s get to it. We’re going to jump back in where we left off last week talking about Squadcast’s big pivot to VIDEO and how that timing was perfect in a world where everyone is working remotely. ---Interested in Squadcast? Head over to Squadcast.fm to start your free 7-day trial. http://sqaudcast.fm/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
Welcome to season TWO!We JUST wrapped season 1 and that was all about our story, our background as an app development shop, and most importantly, we had conversations with our team and our network to talk about all the things you need to consider as you build your app. In season 2 we’re talking to founders and operators of tech companies. A lot of the episodes in season 2 are going to be broken up into 2 parts. Like today’s episode with Zachariah Moreno, the founder of SquadCast. In this episode, we’ll learn about his story and his journey to building a profitable and successful tool for podcasters. In the NEXT episode, Zachariah will break down the insights and lessons he can share with you. Squadcast allows you to record studio-qualitypodcasts from anywhere.Their customers include founders and prominent executives in the tech world. We think you’ll love hearing Zachariah’s story. ---Interested in Squadcast? Head over to Squadcast.fm to start your free 7-day trial. http://sqaudcast.fm/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
This is PART 2 of our Season 1 recap.If you haven’t listened to part 1, you’ll definitely want to give that a listen before jumping in here. We released it yesterday, so it’s just RIGHT BEFORE this one. In part 1, we talked about episodes 1-9. We chatted about validating your idea, designing your app, and creating a MAGICAL user experience. We talked about the importance of building your team, marketing your app, having the right legal advice, and building a brand. This episode focuses on recapping episodes 10 - 15 and we’re going to cover testing your ideas, getting initial traction, raising money, and financing your big idea… and we also hear from one of our clients Jay Eichelberger who we worked with to launch the FlipFlops food delivery app. Then we finish up with our favorite topic… DEVELOPMENT. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
This is the first of a TWO part episode to wrap up what we’re calling the first season of How to Build An App. So far in this season, we’ve talked about different things you need to consider as you’re trying to turn your big idea into a finished app. Today, we want to recap a few highlights from our first 9 episodes, and TOMORROW we’re going to cover episodes 10-15. This is actually a lot of fun and we’re excited to run through this because just in the past couple of weeks we’ve seen a HUGE jump in our listeners. So if you’re listening for the first time, this might help point you in the right direction to which episodes you should check out. As we walk through our first season we actually brought back one of our favorite guests — Brian Springer. Brian introduced us to a lot of the guests we had on this season who have become good friends with. On top of that, a few things have changed in Brian’s world: He recently joined forces with Eric Espinosa and the crew at Venture Validator from episode 4. AND, they have launched a new program that is a GREAT place for founders to start going through the process of building their idea… They call it Launch to Legacy… but we’ll let Brian tell you about it. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
Let’s say you have a really good app idea and you want to build it… where do you start?Over this past season, we’ve actually chatted with a LOT of people who can help answer that question...Not to mention we’ve chatted with hundreds of app founders and you know where they wish they would have started?Refining the vision for the project. In today’s episode, we’re breaking down how to get around the BIGGEST problem new app founders face — the development black box. Development is complicated — and it’s made even worse by the fact that developers, designers, product people, and founders tend to all speak a different language. Today, we’re running you through how we shine light on the entire process. This is actually the FIRST set of milestones that we take all of our new clients through, and if you are looking to build an app, this is exactly where you should start too. The bottom line: This process we’re about to cover will help you invest a small amount of money upfront that will save you HUNDREDS OF THOUSANDS later in your project.---Want to join our App Accelerator program? https://www.strides.dev/services/app-accelerator-program---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
We’ve talked so much about all the aspects of building an app from validating your idea to design to marketing and more. But you know what we haven’t covered?Actually BUILDING and coding your app.So today we’re jumping on with a handful of devs that we work with on a regular basis to talk shop and talk code.Shane Kofoed and I break down ins and outs of managing the development process, rolling out different features, and what it takes to keep a dev really happy and excited about your project... and it’s not exactly what you might think.So let’s get to it — I’m excited to welcome you to a round table discussion all about developing your dream app. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
Wouldn’t it be nice if you could order a Cuban sandwich and a crepe to where you’re sitting right now? Well… if you were sitting in Seaside, Florida you’d be able to do just that. Our guest today is one of our friends and clients Jay Eikelburger. Jay is the founder of a really cool app called Flip Flops. FlipFlops allows you to order food right to your beach chair or cabana.We’ve been busy working on this app over the last 9 months and we JUST launched it. In fact, we filmed this interview WITH Jay at the beach on the first weekend the app was up and running. We’re really excited for this episode and this is a great addition to the episodes where we’ve already covered market validation, UX, design, financing, and launching an app… Now we’re going to take you through that entire process in an app that we’ve been involved with from the very start. We can’t wait for you to hear the story and meet Jay and join us right at his kitchen table. ---Learn about FlipFlips here: https://www.flipflops30a.com/Download FlipFlops here:https://apps.apple.com/us/app/flipflops-delivery/id1533375156?ign-itsct=apps_box&ign-itscg=30200Follow FlipFlops here:https://www.instagram.com/flipflopsdelivery/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/ 
Content is king, but what do you do if you run out of content ideas?Our guest today is Brian Dean. Brian is the founder of Backlinko and Exploding Topics.Brian Dean has been called an "SEO genius" by Entrepreneur.com and a "brilliant entrepreneur" by Inc Magazine. Brian's award-winning blog, Backlinko.com, has been listed by Forbes as a top "blog to follow".Success Magazine has referred to Brian as "the world’s foremost expert on search engine optimization" due to the influence of his blog, which reaches over 3.5 million people every year.This episode is full of so much valuable information. Brian talks about why you shouldn’t spend too much time or money on App Store Optimization, how to drive traffic to your site like crazy, and how to think about your marketing plan. We start off talking about what Brian is most known for… SEO. ---Learn more about Backlinko here:https://backlinko.com/Watch Brian’s YouTube videos here:https://www.youtube.com/channel/UCx7J37QuXsGL7QG6SMIpqKgFind topics to write about here:https://explodingtopics.com/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/
We’re on episode 11 of How to Build an App… What do you think is the MOST consistent piece of advice we keep hearing over and over? This isn’t even a hard question… It seems like every one of our guests has told us that you need to know your customer, know their pains, know their frustrations, and have a clear understanding of how your app will help them. Today’s episode is no different… We’re talking to Phillip Stutts. Phillip Stutts comes from the cutthroat world of political marketing. He has over 2 decades of experience working on campaigns with billions of dollars in political ad spend, and contributed to over 1,407 election victories, including 3 U.S. Presidential victories. Phillip plays the game of political and corporate marketing on the highest level, battling it out with fierce competition, multi-billion-dollar budgets, and a win-or-die mentality.This was a really fun episode… I think in part because we were excited to talk to Phillip, but we were a little skeptical that his advice would resonate with our listeners who are trying to build an app. But… we were wrong. His advice and his step-by-step format is very universal and applies to any business in any category — maybe ESPECIALLY building an app. ---Visit Phillip’s site here:https://www.phillipstutts.com/Get your Free Data Assessment here: https://www.phillipstutts.com/insights/Follow Phillip on Twitter here: https://twitter.com/phillipstuttsWork with Phillip’s marketing agency here: https://www.winbigmedia.com/---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides:Instagram:https://www.instagram.com/strides.dev/Linkedin:https://www.linkedin.com/in/betzeraustin/
What can you do if you have a really great idea, but you don’t have any money to throw at it to make it go? This is a common question we hear from founders… ESPECIALLY the founders we work with because in the tech space you typically have to invest a lot in your product and app before you’ll ever make any revenue. Today we’re talking with Brian Springer. We met Brian through the Utah investor network because — as you’ll hear — he’s incredibly connected and passionate about early-stage startups. We love this episode because funding is a way of life in a tech company. That’s right at some point, your journey is going to include fundraising but you don’t want to just take any dollar that comes your way… In fact, that’s where our conversation starts — when Brian realized the money alone wasn’t bringing happiness or success and this led him to the work he does now with startups. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. 
So far this season we've talked to all kinds of experts. We've talked to people in finance, design, UX, marketing sales, and a bunch of other things, but what are we missing? Branding.So, today we're talking with Priscilla Blanchot, a design and brand rockstar.She's passionate about helping companies nail their brand, specifically those in the B2C space.Your brand is important because it gives your product a soul, but branding is more than just picking a couple of fonts and colors. Priscilla talks about how to build a purposeful brand that has meaning and how you should get your brand right before you even start thinking about marketing.---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. 
How do you keep your ideas safe and protect all of your hard work?Today, the lawyers have officially taken over this podcast. Our guest today is Jeff Holman, the founder of Intellectual Strategies, which is an IP-Focused law firm for startups.Jeff has an extensive background in trademarks, patents, and general IP strategy. This episode is full of insights because LEGAL strategy isn’t something app founders are typically thinking about early on, but legal issues can easily unravel your entire idea if they aren’t addressed. Like Jeff says in the episode, “Would you rather spend a few thousand dollars NOW or millions of dollars down the road?”Jeff talks about how app founders can protect their ideas and set themselves up right from the start. You’ll love Jeff’s style… He doesn’t sound like an attorney — he sounds more like a business guy. That might even be because he’s started his own businesses and has his MBA. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. 
Marketing! That's what Shane Kofoed of Standard Behavior is all about.Shane has attained a wealth of experience from starting three of his own companies and consulting with 500+ clients over the course of his 15-year entrepreneurial journey.Now, if you're only just thinking about marketing as your app is launching, then you're a good year or two late. Marketing and sales aren't things you think about when your product is done. You should be thinking about this throughout your whole process.If you don't know how you're going to go to market or how you're going to sell your idea, how do you know it's even any good? Shane talks about this exact thing: marketing your idea and how the best marketing strategies are deeply integrated with your product.Today, we learn that the best marketing approach isn't marketing at all because it just feels like you're sharing how your idea will help a specific person with the right thing at the right time. You'll love this episode if you're still months out from building your idea.Shane gets ultra-specific on the how's of marketing in today's conversation, so be sure to tune in to this one!---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. 
Let’s talk about money! In this episode, we’re talking with Garrick Foy of Red Rock Tax.Garrick has seen a lot of companies in his work as a tax strategist, consultant, and accountant. He’s dealt with companies of all sizes and helps them manage the ONE constant between them all… CASHFLOW. He’s had a TON of opportunity to see the inner workings of companies of all different shapes and sizes and most importantly, he knows why things DON’T work. So today we’re talking finance, cash planning, tax strategy, and, SURPRISINGLY — team building. ---This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. 
Welcome to the How to Build an App podcast. This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. Today, we’re talking with Brian Clay. Brian is an expert in design, User Interface (UI), and User Experience (UX).In this episode, we talk about what makes an app experience great, what kills an app experience, and the “table stakes” (as he calls them)… Think of table stakes as the non-negotiables you need in your app build. Brian also shares some great tips for building something “magic” even if you’re on a tight budget, and we talk about the value of over-investing in design so you can save yourself a ton of money in development. 
Welcome to the How to Build an App podcast. This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. Episode four features a conversation with Eric Espinosa of Venture Validator about how to help entrepreneurs understand their customers, provide data for improved business decisions, and achieve Product Market Fit.
Welcome to the How to Build an App podcast. This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. Episode three features the backstory of our director of client experience, Bowdrie Price.
Welcome to the How to Build an App podcast. This show is produced by Strides Development, a full-service app development agency. We specialize in taking your ideas and turning them into a finished app in only a few months. If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.Make sure you’re following Strides on Instagram and Linkedin. Today's episode features the backstory of our founder, Austin Betzer.
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Comments (1)

Boris Thiam

Great content thanks guys 👌🏾

May 23rd
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