Claim OwnershipVirtual Summit Secrets Podcast: Virtual Summit Planning, Marketing, and Monetization Strategies for Online Entrepreneurs
Subscribed: 3Played: 48
Subscribe
© 2026 Virtual Summit Secrets Podcast: Virtual Summit Planning, Marketing, and Monetization Strategies for Online Entrepreneurs
Description
The Virtual Summit Secrets Podcast is your guide for #allthethings when it comes to hosting a killer virtual summit. If you want to grow your income, impact, and influence, through virtual summits, grab your headphones! You will find episodes on everything from planning your first virtual summit to speaker outreach + coordination to promotion and everything in between!Your hosts, Jenny Suneson + Lindsey Aleson, are extremely passionate about virtual summits and owner the summit support agency Summit Success Squad. Between the two of then, they've hosted over 6 virtual summits and helped countless others do the same.
27 Episodes
Reverse
If you’ve ever delayed launching your summit because you were still tweaking your colors, fonts, logos, or Canva templates… you’re not alone. But here’s the truth: your summit doesn’t fail because your branding isn’t fancy enough and it doesn’t succeed because your color palette is perfectly on trend. In this episode of Virtual Summit Secrets, we’re busting one of the biggest myths in summit planning and breaking down what summit branding is actually supposed to do. Spoiler alert: it’s not ab...
If you’ve ever spiraled into tech comparison mode wondering, “What platform should I use? Do I need an all-in-one tool? Am I missing something?” — this episode is for you. In this behind-the-scenes conversation, we’re pulling back the curtain on our actual summit tech stack. We’re sharing exactly what we use to host profitable, high-impact virtual summits… what we’ve stopped using… and how we keep our systems simple even after hosting multiple events. Here’s the truth: summit tech overwhelm d...
If you’ve ever refreshed your summit dashboard and felt that sinking feeling — registrations are rolling in, but engagement feels… quiet — this episode is for you. In this honest and practical conversation, we’re unpacking one of the most misunderstood parts of hosting a virtual summit: attendee drop-off. And here’s the truth — it’s not a personal failure, and it’s not a sign your summit “isn’t working”. Inside this episode of Virtual Summit Secrets, we break down: What’s actually normal when...
If you’ve ever told yourself, “I can’t host a summit yet — I need more time, more systems, more experience…” this episode is your permission slip to stop waiting. In today’s episode of Virtual Summit Secrets, we’re breaking down exactly how to host a virtual summit in just 30 days without panicking, overcomplicating it, or burning yourself out. Now, let’s be clear: this fast-track plan is best for experienced hosts who already understand the basics of summit flow, tech, and speaker communicat...
If you’ve been stuck overthinking the “right” way to run your virtual summit, this episode is going to save you a ton of time (and probably a few stress headaches too). Because here’s the truth: there is no universally “best” summit format. The best format is the one that fits your current season of business, your capacity, and your goals. In this episode, we break down the real pros and cons of live, evergreen, and hybrid summits and help you decide which one makes sense for you without gett...
If you think the biggest win from hosting a summit is the email list you grow during launch week… think again. In this episode of Virtual Summit Secrets, we’re breaking down one of the most underrated (and most profitable) benefits of hosting a virtual summit: how it becomes a year-round collaboration engine for your business We’re diving into what we call the Collaboration Flywheel and why the real ROI of your summit doesn’t just happen during event week. It happens in the relationships you ...
Ever joined a virtual summit that felt calm, polished, and high-end… without flashy tech or a massive budget? In this episode of Virtual Summit Secrets, we’re busting the myth that premium events require fancy platforms, expensive branding, or celebrity speakers. Because the truth is, high-end isn’t about spending more — it’s about making better, more intentional decisions. We’re breaking down what actually makes a summit feel elevated, professional, and memorable for attendees and spea...
If you’ve ever thought, “Once my list is bigger, speakers will finally promote my summit,” this episode is for you. In this episode of Virtual Summit Secrets, we’re busting one of the most discouraging myths in the virtual event world: that speakers only care about your list size. Spoiler alert—they don’t. What actually drives speaker promotion has far more to do with trust, clarity, and how you show up as a host than how many subscribers you have. We break down what high-quality speakers are...
You've probably heard it before: "Nobody reads long summit registration pages." And if you're hosting a virtual summit, that advice might have made you second-guess every word on your page. In this episode of Virtual Summit Secrets, we're busting that myth wide open. The truth? People don't avoid long summit pages — they avoid confusing ones. We're breaking down what actually drives summit signups, why clarity always beats clever copy, and how to design a registration page that helps th...
If you think virtual summits have already peaked… think again. The next evolution of online events is here and it's more personalized, engaging, and sustainable than ever. In this episode of Virtual Summit Secrets, we're pulling back the curtain on what's actually changing in the summit world and what hosts need to start paying attention to now if they want to stay ahead in 2026 and beyond. Gone are the days of cookie-cutter summits, overwhelming speaker lineups, and one-and-done events that ...
Have you been putting off your summit because you're waiting for everything to feel perfect — the tech, the slides, the emails, the confidence? You're not alone… and this episode is your permission slip to stop waiting and start launching. In this episode of the Virtual Summit Secrets Podcast, we're busting one of the biggest myths in the summit world: that a successful event needs to be flawless. Spoiler alert — it doesn't. In fact, some of the most impactful summits we've ever hosted were m...
Everyone online seems to have very loud opinions about the "best" type of event to host — summits, bundles, challenges… and honestly? They're not wrong. But they're also not telling the full story. In this episode of Virtual Summit Secrets, we're breaking down the real differences between virtual summits, bundles, and challenges so you can stop guessing and start choosing the event strategy that actually fits your goals, capacity, and current season of business. We've personally hosted all ...
If you've ever hosted (or dreamed of hosting) a virtual summit and judged its success solely by how much money came in during launch week… this episode is your permission slip to think bigger. In this episode of Virtual Summit Secrets, we're breaking down one of the biggest misconceptions in the summit world: that your summit's ROI starts and ends with sales. Spoiler alert—it doesn't. In fact, focusing only on revenue means you're missing most of the value your summit actually creates. We'r...
If hosting a virtual summit currently feels like a one-way ticket to burnout—endless DMs, last-minute chaos, and zero sleep—this episode is your permission slip to do things differently. In today's episode of Virtual Summit Secrets, we're pulling back the curtain on how to run a profitable, high-impact virtual summit without sacrificing your sanity. We're breaking down the biggest burnout triggers we see summit hosts fall into and more importantly, the systems, boundaries, and workflows that...
Most entrepreneurs treat a virtual summit like a high-pressure product launch… and that's exactly why their summits fall flat. In today's episode, we're breaking down the mindset shift that changes everything about how you plan, host, and profit from your summit: Stop treating your summit like a launch. Start treating it like a relationship-building experience. When you lead with community over countdown timers and connection over conversion tactics, your summit becomes something much bigger ...
Think you need a big audience to land big-name summit speakers? Think again. In this episode, we're breaking down exactly how to pitch speakers in a way that feels confident, organized, aligned and totally doable for first-time summit hosts. We're sharing what speakers actually care about (hint: it's not your list size), the most common mistakes new hosts make when pitching, and the simple outreach flow that turns you into instant "speaker-magnet energy." You'll walk away with practical tips,...
Worried your summit idea is too niche? You're definitely not alone — and today we're flipping that fear right on its head. In this episode, Jenny + Lindsey break down one of the most common mindset blocks new summit hosts face: the belief that a super-specific summit topic will limit signups, speakers, or momentum. Spoiler alert… it's actually the opposite. Going narrow is one of the most powerful ways to boost clarity, attract the right attendees, and increase conversions. We're digging into...
If you've ever hosted a summit and wondered "Is anyone actually watching…?" — this episode is about to be your new best friend. In our early events, engagement was flat, session views were low, and attendees had to dig through emails just to find the right links. Not exactly the vibe. So we decided to shake things up… and stumbled into the magic of gamification. And when we say magic, we mean it — we boosted engagement by about 300%. In today's episode, we're breaking down exactly how we tran...
Ever wished you could grab Jenny + Lindsey for a quick "SOS, what do I do?!" summit strategy session? Today's episode is basically that… but in podcast form. We're diving into the most common questions hosts ask us — the ones that pop up whether you're planning your very first summit or gearing up for your next big one. We're talking timelines (hint: you don't need six months!), tech essentials, speaker outreach secrets, making your summit profitable, what to do when things inevitably go side...
Think you need months to plan your virtual summit? Spoiler alert: you don't. In this episode, we're pulling back the curtain on our quick-start summit mapping process — the one that helps you go from "I should do a summit someday…" to a fully mapped event in just a couple of hours. No perfection pressure. No tech spirals. No overthinking. We're walking you through the exact five-step framework we use (and teach!) so you can lock in your audience, theme, format, dates, monetization pla...
Comments
Download from Google Play
Download from App Store
United States