DiscoverIn Business Talks2 Podcast
In Business Talks2 Podcast
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In Business Talks2 Podcast

Author: Ian & Tracey

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A weekly podcast talking to business people who work together as a couples. Learn the secrets of business partnerships, the benefits and pitfalls of working together. Be it husband and wife, father and son, mother and daughter, friends, relatives or any other combinations of business partnerships. ’’We are your hosts Tracey and Ian Earl, founders of In Business a networking and business support community. And together we are In Business!As well as speaking with other couples, we have our bonus episode THE FRIDAY FIX, where we will be discussing a thought provoking topic, with a fellow business owner who’ll also be sharing a networking tip with us too. So join us to find out more.
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This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have John Lamerton – Who's been described as both a "normal bloke from Plymouth", and a "Routine Freak".John launched his first business - an Internet Marketing Company, despite:1. Not knowing ANYTHING about running a company.2. Not knowing ANYTHING about marketing.3. Not even owning a computer, let alone knowing ANYTHING about the internet.Armed with a copy of "Internet Marketing for Dummies" and his girlfriend's parent's computer, he worked hard, made a lot of mistakes, and a little money (he earned just £13.51 in my first NINE MONTHS!).John's an Amazon best selling author and has written 3 books and he has is own podcast.What you will learn today are  John's thoughts on his 5 magic ingredients to success.You can connect with John LinkedIn  on via his website.  I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Mark Jarvis – Business Mentor, Mark Jarvis Academy for Scaling BusinessesMark is a specialist in helping people to grow and businesses to scale.He works with owners, partners, managers, leaders and teams so they can communicate more effectively internally and externally, focus on growth and bring clarity to their vision by helping them to work only on the right things and with the right people at the right time.Mark believes that every person, business and organisation has the potential to grow beyond their current limitations by surrounding themselves with the right people and investing in the right knowledge. His mission is to teach, coach and mentor another 1000 people and businesses by bringing clarity to their vision, reality to their goals and momentum to their plans.What you will learn today are  Mark's thoughts on the difference between business growth and expansion, and much more besides.You can connect with Mark  on LinkedIn via his website, or why not book a call with him.  I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Nigel Brookes an expert sales and revenue consultant of SME, Skills Academy.Nigel can help business owners stuck in a rut, have richer lifestyles & grow their stagnant business by doubling turnover in 6 months guaranteed.How does he do this, through the power of just 4 sales systems EVERY business must have to grow their business.What you will learn today are Nigel's thoughts on various aspects of sales, and much more besides.You can connect with Nigel  on LinkedIn or via his website. I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Angel Ribo, all the way from Dallas, Texas. Over the last 24 years Ribo has supported more than 1,500 CEOs in more than 33 countries, to accelerate the growth of their businesses. All Industries, all company sizes from Fortune 100 to SMEs.Ribo, an international speaker, is constantly invited to hold Webinars for Chief Executive Officers & Sales Managers, Accomplished Entrepreneurs and Business Owners forums; and interviewed on Podcasts all over the World, Techstars Startup Weeks & Weekends, CEO Space International, Evolutionary Business Council, etcIn this weeks episode, Ribo will be sharing some of his insights and thoughts on creating a global business.And much more besides.You can connect with Ribo on  Linkedin, or via his email I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
In this episode we are talking to the Brother and Sister team Matt Scaysbrook and Stacey Borrow of And Then The WorldMatt and Stacey, specialise in helping small agencies to grow.Anyone who owns and operates an agency, either solely or with a co-founder, with a small team of up to 5 members (excluding freelancers) with an annual turnover of up to £300k and as yet it hasn't matched the dream, need look no further than Matt and Stacey who offer help, support and guidance.The structures & processes that Matt and Stacey help an agency to create will gives agency owners the time to work on their dream. Along with the finance & profitability advice and assistance they give, which provides the money to finance that dream. Last year, in the midst of the pandemic, they realised that together they could provide a valuable mentoring service result was, And Then The World was born. Working with lots of different agency owners across many different industries, Matt provides the strategic thinking and process-building, whilst Stacey delve into the profitability side, helping owners to recognise, track & manipulate the financial levers of their business.They've  been working together now for 5 years and look forward to many more to come!Listen, a this really engaging brother and sister team share their thoughts on working together as business partners.Things you will learn in this episode:-How the business came aboutTheir vision for the businessHow starting their business as brought them closer togetherAnd lots more, as we delve into the lives of this brother and sister duo, behind the business of And Then The WorldYou can connect with Matt and Stacey  on LinkedIn or via their website I'm sure they'd love to connect with you.The knowledge share:-ZubtitleIf you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success''Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Andrew Armitage  owner of  award winning A Digital Agency and author of best selling book  Holistic website planning. He will be talking to us about the importance of getting the best out of your website.Andrew founded A Digital to create high performing and beautifully designed websites that integrate with your business systems, building operational efficiency and providing a platform for growth.A Digitals project experience includes eCommerce development, membership based websites and bespoke software ranging sectors that include manufacturing, distribution, tourism, leisure and retail. Campaigns across relevant channels using a combination of paid and organic media will then drive traffic, engagement and sales, enhancing the customer journey and experience of your brand.What you will learn today are Andrews's thoughts on the following:Importance of having a high performing websiteThe shift in the number of people shopping on lineHow google are looking to find sights with good visitor experienceCore web vitals - how google score your website performance.AnalyticsAnd much more besides.You can connect with Andrew on LinkedIn  or via his website I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Jennifer Rawlinson  and she will be talking to us about the importance of looking after our mental HealthJennifer provides education, empowerment and support for line managers to better understand mental illness; enabling a workforce who can flourish in the workplace. Jennifer is approved by Mental Health First Aid England to deliver their 2 day Adult course and certify Mental Health First Aiders.In the last 12 months Jennifer has adapted her focus to also include individuals, sole business owners or leaders in small businesses. This focus has been primarily around their own wellbeing, in particular how to maintain a healthy work and home life balance while staying productive, and most importantly being able to switch off from work.Jennifer employs her skills as a coach as well as her expertise in corporate wellness to enable her clients to better look after themselves and support others. What you will learn today are Jennifer's thoughts on the following:Stress can take on different formsMental Health can affect anyoneEffect of stress on peopleImpact of last two years on peopleSigns of stressAnd much more besides.You can connect with Jennifer on LinkedIn,  or via her website I'm sure she'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice.This week we have our very own Ian and Tracey Earl, of In Business, a networking and business support community, discussing their thoughts on the return of more face to face networking.What you will learn today is Ian's thoughts and tips on the following:-Thinking about your Why?What does your ideal client look like?Elevator pitchWhat to take/not to takeBe aware or personal spaceAnd more besides.You can connect with  Ian or Tracey, or via the In Business website below.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HERE.If you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.Networking Checklist. We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' - Journal/PlannerCredits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Phil Fraser - 'The Business Sounding Board'Phil offers a bespoke personal support for ambitious SME owners wanting guidance on their issues & objectives from someone who has been there and done it. No BS, just good adviceIf you're feeling lonely at the top Phil is there to offer his help as a business sounding board.He's  taken a kitchen table start up all the way to a sale to a PLC in 18 years. He can provide you with his business experience, offering help and support that you need to help you grow your business.Phil explains how using his 'Pita Patter' technique can help you with your problem solving and much more besides.Pita Patter - DownloadYou can connect with Phil on  LinkedIn,  or via his website. I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Paul Lilleywhite of Lilleywhite consultancy LtdPaul Lillywhite is the founder of Lillywhite Consultancy Limited. He uses the expertise gained from a highly successful career of over 30 years working in a variety of roles and industries to offer bespoke training and coaching to individuals and/or teams.Using the most up to date science and proven methods including psychometric profiling, skills assessment and training, 360 degree and a unique engagement survey/solution system that firstly assesses an organization and then provides a readymade toolkit to help managers improve their result. Businesses will find their employees more motivated skilled and driven to succeed.Paul explains how he uses his Personal Values Analysis tool to assess an individuals or businesses values.And much more besides. You can connect with Paul on  LinkedIn, email, phone or via his website. I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
In this episode we are talking to the husband and wife team Sheles and Daman Wallace of Billionaire Thoughts all the way from Texas, USA.Yes, we've gone international for episode 21 of In Business Talks2!Certified business coaches Sheles and Damon  help driven and energetic business owners and leaders increase their profits and their operating efficiencies. Bridging the gap between where growth businesses are today to where they want to be in the near future. They do this by using ActionCOACH's proven tools, methodologies and systems, tested and perfected over tens of thousands of business worldwide over the past three decades.This highly engaging, warm and friendly couple share their thoughts on running a business together as husband and wife.Things you will learn in this episode:-How the business came aboutTheir vision for the businessTheir roles within the businessHow they handle difficult situationsTheir advice to couples thinking of starting a business with your other halfAnd lots more, as we delve into the lives of this husband and wife duo, behind the business of Billionaire Thoughts.You can connect with Sheles and  Damon on LinkedIn, via their website or phone. I'm sure they'd love to connect with you.The knowledge share:WeTransferIf you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success''Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Nicola Macdonald of Attractive Marketing  and she will be talking to us about ''Niching'' your product or serviceNicola Macdonald has been helping solo business owners gain a flow of clients they love to work with, since she formed Attractive Marketing in 2011. She works with consultants, coaches, experts and freelancers who are brilliant at what they do but, having left the corporate world, they soon realise they need to learn new marketing skills if they want to succeed.  She walks the talk when it comes to her own marketing and that's why the marketing strategies and marketing activities, she teaches in Marketing-Action-Profits are tried, tested and produce results for the solo business owners who join the online programme. With previous commercial board level experience within a small business and a Post Graduate Diploma from the Chartered Institute of Marketing, Nicola is a "safe pair of hands" and described as "professional, knowledgeable, informative, caring and supportive". What you will learn today are Nicola's thoughts and tips on the following:The meaning of ''Niching''The importance of thinking about niching.Problems that can occur by not niching.Benefits of nichingNicola's favourite networking tipAnd much more besides.You can connect with Nicola on LinkedIn, email  or via her website I'm sure she'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
In this episode Tracey and I will be answering some of the questions posed by a number of our guests who we've interviewed since the beginning of our podcast series. The questions are varied and some a little trickier to answer than others, but hopefully we did ok!  We hope it gives you some insight into the team behind In Business.Thank you for listening.You can connect with Tracey or Ian  on LinkedIn or via our website. We'd love to connect with you and find out more about your business.The knowledge share:Pressreader.comIf you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success''Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Laura Norman of Chroma MarketingLaura and her team believe Marketing shouldn't to be so difficult and time consuming It should be something you can access and gain quality results from, regardless the method. At Chroma Marketing, they are there to support you in developing and executing a marketing strategy which fits your goals and generates consistent leads.As far as Laura is concerned, sustainability is all about reaching your current goals efficiently, while constantly pushing yourself towards your future vision. Work less, achieve more.How is this achieved? By helping to develop a clients Brand, using the Story Brand Framework developed by Donald Miller.What you will learn today are Laura's thoughts and tips on the following:Using Story Brand to communicate and resonate with your audienceHow Laura uses it when working with clientsHaving a brand strategyHow a small business can apply this method to their marketingLaura's favourite networking tipAnd much more besides. You can connect with Laura on  LinkedIn, email, phone or via her website.. I'm sure she'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' Credits:Music by Sabelo2010 Pixabay.com
In this episode we are talking to business partners and friends Connor Hewson and Jack Story of Assured Marketing.Founders and Directors Connor Hewson and Jack Story joined forces to establish Assured Marketing in 2020 as a full service marketing agency able to offer large marketing campaigns to the thousands of UK businesses that want to generate a higher return on investment.Both have specialised in multiple areas of marketing throughout their career from digital channels such as SEO and PPC to traditional areas of marketing such as brand management and marketing strategy.Taking their experiences and skills as a way of helping champion UK businesses and promote local entrepreneurship is at the heart of the Assured Marketing ethos.Things you will learn in this episode:-How the business came aboutTheir vision for the businessWho their target market is and whyThe best things about running their own businessHow starting their business together has changed their livesAnd lots more, as we delve into the lives of these friends and business partners Connor and Jack.You can connect with Connor and  Jack on LinkedIn or via their website I'm sure they'd love to connect with you.The knowledge share:Borrow BoxIf you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success''Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice.This week we have our very own Ian Earl, of In Business, a networking and business support community, discussing with Tracey (his wife and business partner) his thoughts on networking.What you will learn today is Ian's thoughts and tips on the following:-Investing in networkingSome people's fear of networkingDifferent types of networkingWhat he's holding in his hand!And more besides.You can connect with  Ian on LinkedIn, or via the In Business website below.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HERE.If you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success'' - Journal/PlannerCredits:Music by Sabelo2010 Pixabay.com
In this episode we are talking to mother and daughter, Linda and Elle Cloke of We Do Social Media We Do Social Media is a Social Media Management, Marketing and Training Company. They offer solutions to companies who have no idea where to start, with using social media as a beneficial tool to their business, to training the savvy social media user on how to enhance and make the most of their experience.They make social media easier to understand and explain the value of being present on it to large and small corporations, such as colleges, schools, insurance brokers and accountants, who want to showcase their business through professional and consistent branding on their staffs LinkedIn profiles. Things you will learn in this episode:-How the business came aboutTheir vision for the businessHow starting their business together has changed their relationshipAnd lots more, as we delve into the lives of this mother and daughter duo, behind the business of  We Do Social MediaYou can connect with Linda and  Elle on LinkedIn or via their website I'm sure they'd love to connect with you.The knowledge share:-KrispIf you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.We also have two books available to buy now on Amazon:-''How to improve your business networking skills - 52 Tips''''goal getters squad, 90 Days to your success''Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Raj Goodman Anand of Goodman Lantern a content creation company.GL’s team of talented writers has expertise in various different niches. No matter what type of content you need, they deliver engaging writing that’s engineered to help boost your conversion rates.An organisation that strives to enable clients to overcome the challenges associated with time constraints, budget limitations, skill-set mismatches, and limited networks.What you will learn today are Raj's thoughts and advice on delegationAnd much more besides. You can connect with Raj on LinkedIn, twitter or via his website. I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HERE.If you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you. Credits:Music by Sabelo2010 Pixabay.com
In this episode we are talking to the twin sisters Abigail and Chloe Baldwin of Buttercrumble Graphic Design Agency.Buttercrumble is a creative studio formed by twin sisters, Chloe and Abigail Baldwin. They are the only Yorkshire-born, twin-founded studio, building creative brands for fun-finders and beauty-seekers. Their team’s personal touches and “can-do” attitude has enabled them to collaborate with many playful and like-minded brands across the globe.They help community-sensitive and family-focussed organisations express themselves through the power of graphic design, illustration and emotionally-driven branding. Their expertise in these areas helps them to set your business’ stage for magic. From engaging storytelling to unmissable identities, they breathe life into organisations by embodying fun.Abigail and Chloe will be sharing their thoughts on working together as twin sisters.Things you will learn in this episode:-How the business came aboutTheir vision for the businessHow starting their business together has changed their livesAnd lots more, as we delve into the lives of this twin sister duo, behind the business of Buttercrumble Graphic Design AgencyYou can connect with Abigail and  Chloe on LinkedIn or via their website I'm sure they'd love to connect with you.The knowledge share:-Pocket If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HEREIf you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you.Credits:Music by Sabelo2010 Pixabay.com
This is our bonus episode, where we speak to one of our In Business networking members or another business owner on a particular subject in their area of expertise. Each week we ask our expert to focus on a particular topic, giving us their thoughts, ideas, tips and advice. This week we have Allen Ruddock of LinkedBusinessIs your marketing generating leads for your business? It's often said that 50% of marketing spend and effort is wasted. The problem for most businesses is they can't work out which 50%.Are you using the power of LinkedIn to grow your business? Allen's used LinkedIn alongside his blog and Twitter since 2010 to generate the majority of his revenue. He now coaches and trains individuals and businesses to use LinkedIn, social media in general and online marketing to develop more opportunities and achieve greater success.Having built a six-figure consulting business on the back of content marketing and LinkedIn and subsequently built several other successful businesses. Allen works with clients to understand their market and create effective strategies to generate more business. Crucially, he then works with them to implement them.What you will learn today are Allen's thoughts and tips on the following:Reasons people fail, when using LinkedinKnowing your target marketWriting your profile - to speak the language of your clients.Ideas on who it's best to connect withAllen's networking tipAnd much more besides. You can connect with Allen on Linkedin, twitter, email or phone. I'm sure he'd love to connect with you.If you've enjoyed this podcast please share with your friends and if you'd like to know more about In Business,  check out our website Home | We Are In BusinessFollow us on Instagram HERE.If you'd like to attend one of our regular networking events, just click on the link to book your place, we'd love to see you. Credits:Music by Sabelo2010 Pixabay.com
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