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Entrepreneur Money Stories

Entrepreneur Money Stories
Author: Kickstart Accounting, Inc.
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Welcome to Entrepreneur Money Stories The podcast for women entrepreneurs who want to break free from limiting beliefs around money once and for all.
Your host Danielle Hayden, co-owner of Kickstart Accounting, is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.
This podcast is a series of real conversations about money mindset, with valuable, action-packed takeaways for the entrepreneur that's building their abundant empire.
If you're working to release money blocks so that you can step into your power and purpose, you’re in the right spot.
Your host Danielle Hayden, co-owner of Kickstart Accounting, is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.
This podcast is a series of real conversations about money mindset, with valuable, action-packed takeaways for the entrepreneur that's building their abundant empire.
If you're working to release money blocks so that you can step into your power and purpose, you’re in the right spot.
90 Episodes
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As entrepreneurs, we want to make sure our children have the resources they need to have a strong financial mindset. But how do we inspire that next generation of entrepreneurs and give them the education they need when it comes to money? In this episode, I’m sharing with you how to talk to your kids about money, model a healthy money mindset and motivate your children to take action when it comes to earning and saving money. In this episode I also discuss: Why you should understand your numbers both in your personal life & business 7:11 Showing your kids that it’s ok to ask for help 9:20 Why you shouldn't shelter your kids from risk 11:42 Creating an environment where kids can celebrate wins or express concern 15:20 Learning how to earn, spend and save money 16:50 Mentioned in today’s episode: Under Pressure: Confronting the Epidemic of Stress and Anxiety in Girls by Lisa Damour EP 85- Recognizing the Five Categories of Emotional Spending Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Nicole Salceda is an interior designer, decorator and the owner of Eye for Pretty, a California design firm that focuses on creating cohesive and inspiring spaces for clients. Nicole is also a client of Kickstart Accounting. Nicole spent 12 years as a teacher before making the leap to business owner and following her passion for interior design. In this episode, Nicole talks about making the transition from teacher to design entrepreneur, managing a large team and how she’s been able to improve her cash management and money mindset within her thriving design business. In this episode Nicole and I also discuss: Nicole’s mission 3:06 How Nicole made the transition from teacher to entrepreneur 4:25 Money mindset shifts Nicole made when transitioning to business owner 6:02 The importance of flexibility when managing a team 11:38 Cash management for a service based and inventory business 15:46 The importance of creating a team culture 17:34 Connect with Nicole: Instagram | https://www.instagram.com/eyeforpretty/?hl=en Website | https://www.eyeforpretty.com/ Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Payroll costs are one major issue I’ve seen with my clients that can affect service-based entrepreneurs when they are growing their business and trying to expand their profits. In today's episode, I’m talking about payroll costs, how to tell if your payroll costs are too high and what you can do when your payroll starts to eat into your profits. Join me in this episode as I share six specific action steps you can take to reduce your payroll costs, so you can focus on expanding your profits and improving your team. In this episode I also discuss: Finding the balance between serving your team and serving your clients 2:39 Finding the payroll cost in your business 7:04 What it really means to know your numbers 13:21 SOP’s and why they’re so important 13:42 Improving your team culture 20:12 Episodes mentioned: Episode 67 | https://kickstartaccountinginc.com/ep-67-preparing-for-tax-season-with-1099-contractors/ Episode 46 | https://kickstartaccountinginc.com/ep-46-s-corp-webinar-with-sarah-fox/ Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
AJ Schneider is a Financial Freedom Coach and the founder of Beyond the Green Coaching. AJ helps her clients improve their relationship with money, build wealth, get out of debt and become financially free so they can take control of their future. AJ was inspired to start Beyond the Green after pulling herself out of debt and transforming her own money mindset. In this episode, AJ joins me to talk about how you can heal your relationship with money, shift your money mindset and create your dream life without worrying about debt. In this episode AJ and I also discuss: AJ’s mission in the world 2:02 AJ’s story and how she started Beyond the Green 3:38 Why people struggle with emotional spending 10:15 Identifying your beliefs around money 14:52 The first step to healing your relationship with money 20:36 Being prepared for unexpected changes in life 22:27 Connect with AJ: Instagram | https://www.instagram.com/beyondthegreencoaching/?hl=en Website | https://www.beyondthegreencoaching.com/ Podcast | https://www.beyondthegreencoaching.com/podcast Debt & Savings Bundle | https://www.beyondthegreencoaching.com/debt-and-savings-bundle Use Code KICKSTART34 for 34% off plus one 34 minute 1:1 session Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
This week our Operations Coordinator, Victoria, joins me again as I talk about dashboards in your business including why you need one and how you as an entrepreneur can use your dashboard to feel empowered. Join us for this informative episode to learn the details about dashboards and how having one can help you reframe your business and stop being scared of your finances. In this episode Victoria and I also discuss: Why you need a dashboard and what it can do for you | 2:03 How a dashboard can help you standout | 7:14 How you can validate your time and energy with a dashboard | 9:18 Asking “why?” when looking at your dashboard | 18:29 The power of the compounding effect | 39:42 Mentioned in this Episode: EP 85 – Recognizing the 5 Categories of Emotional Spending Need help understanding your numbers to track metrics? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://kickstartaccountinginc.com/framework Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Michael Zipursky is the co-founder and CEO of Consulting Success® where they specialize in helping entrepreneurial consultants grow profitable, scalable and strategic consulting businesses. He is also the author of the Amazon Best Sellers ACT NOW: How successful consultants thrive during chaos and uncertainty, The Elite Consulting Mind and Consulting Success® the book. Today, Michael joins me to share some useful resources and tips for consultants as they grow their business, the importance of having a supportive team and how you can keep your money mindset sharp. In this episode Michael and I also discuss: The importance of having a team to guard your calendar | 11:28 How to always have a pipeline of leads coming in | 22:57 Embracing the mindset that you are unstoppable | 27:49 How Michael keeps his money mindset strong | 35:52 The power of the compounding effect | 39:42 Connect with Michael: LinkedIn | https://www.linkedin.com/in/zipursky/ Website | https://www.consultingsuccess.com/ Need help understanding your numbers to track metrics? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://kickstartaccountinginc.com/framework Connect with Danielle: Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. - Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Today, Victoria joins me again in tackling a personal subject. We talk about emotional spending, what it means, and how it presents itself in your personal life, as well as in your business. There are ways to recognize when you may be emotionally spending through looking at your numbers, and learning to recognize when you’re doing it is the first step in scaling down on it. In this episode Victoria and I also discuss: Defining emotional spending and what qualifies as emotional spending | 2:30 The five categories of emotional spending | 5:10 How the 48-hour rule can help prevent emotional spending | 15:41 How budgets reduce impulse spending and aid financial decisions | 17:03 How emotional spending includes underspending and how to recognize it | 18:39 Emotional spending in your personal life and its effect | 20:09 Analyzing and tracking your numbers to understand when you’re emotionally spending | 25:19 Things mentioned in the episode: Episode 82 – How to Prepare for a Recession or Downturn in Your Business by Taking These Financial Steps | https://kickstartaccountinginc.com/ep-82-how-to-prepare-for-a-recession-or-downturn-in-your-business-by-taking-these-financial-steps/ EXPENSE REPORT WORKSHEET PDF 5 CATEGORIES OF EMOTIONAL SPENDING Need help understanding your numbers to track metrics? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://www.kickstartaccountinginc.com/framework Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
Today, Kelsey joins me to chat about metrics, specifically the three key numbers every business owner should know and track. There are tons of KPIs (key performance indicators) to gauge your business’s performance, but sometimes it’s best to keep it simple. The three KPIs you absolutely need to know are gross profit, net profit, and average monthly cash output. Listen as we break down these basic metrics and explain why it’s important to understand them. In this episode, Kelsey and I also discuss: How to keep your metrics simple and why keeping it simple can be helpful | 1:45 The three numbers you need to know for your business | 4:14 What is gross profit, how to calculate and track it, and what it tells you | 4:43 What is net profit, how to track it, and why it’s important | 12:10 What is the average monthly cash output, how to calculate it, and what it can tell you | 16:34 How often you should look at your metrics and analyze the numbers | 21:10 Common mistakes business owners make when looking at their numbers | 23:47 Things mentioned in the episode: Downloadable Worksheet | https://kickstartaccountinginc.com/3numbers Episode 68 – Why You Need a Budget | https://kickstartaccountinginc.com/ep-68-why-you-need-a-budget/ Episode 79 – Forget Goals! Create Intentions and Measure Your Success in these Definitive Ways throughout the Year | https://kickstartaccountinginc.com/ep-79-how-to-get-motivated-this-new-year-without-setting-goals/ Need help understanding your numbers to track metrics? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://www.kickstartaccountinginc.com/framework Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
This week, Victoria joins me in chatting about professional development and how to find the balance between investing in the training we need and overspending on development unnecessarily. We go through the skills you will need in order to find the results and success you are looking for out of that program, course, podcast, or conference. In this episode, we also discuss: What is professional development and how to classify professional development | 2:29 How do you know when you’re underspending on professional development | 11:38 How to tell the difference between ‘shiny object syndrome’ and being ready to commit to a professional development program | 14:10 How to determine if a program or course is right for you | 17:49 What are the skills a person should have to commit to a course or program | 24:00 Things mentioned in the episode: Episode 79 – Forget Goals! Create Intentions and Measure Your Success in these Definitive Ways throughout the Year | https://kickstartaccountinginc.com/ep-79-how-to-get-motivated-this-new-year-without-setting-goals/ Need help understanding your numbers to track metrics? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://www.kickstartaccountinginc.com/framework Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
This week, I tackle the anxiety-producing subject of a recession and talk about ways that you can prepare for a downturn in your business by strengthening your money mindset and taking certain financial actions now. A recession doesn’t have to be a looming threat to your business. By taking the steps I discuss today, you can let go of the stress and be ready for any downturn whether it’s a recession or simply a slow season. In this episode, Danielle also discusses: What is considered a recession and what happens during a recession | 2:28 The tools you need to strengthen your money mindset for a downturn | 4:50 What financial action steps to take to prepare for a downturn in your business or a recession | 8:55 Options for lines of credit and debt management| 12:35 Should you be doing what other businesses are doing in a recession | 17:00 Need help understanding your numbers? Join our Finance Framework Program and be a part of a community for business owners who want to take control of their financials! Enroll today! The Finance Framework | https://www.kickstartaccountinginc.com/framework Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
This week, Kelsey joins me to break down how to prepare for taxes throughout the year. As tax season is coming up, we see too many business owners scrambling to pay their taxes every year and it doesn’t have to be that way. Kelsey and I give you steps for how you can prepare with estimated tax payments from the start of each year and what to do if you’re not prepared to pay your taxes this year. In this episode, Kelsey and I also discuss: What are estimated taxes and why you should pay them | 1:56 When are we required to start paying estimated taxes | 3:48 What happens if you don’t have the money to pay your taxes at the end of the year | 5:58 Action steps to take right now: Choosing the right method for you to make estimated tax payments | 7:28 Keeping up with your bookkeeping to prepare for taxes | 11:04 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
Today, I’m breaking the tradition of setting New Year’s resolutions and goals for the year. This isn’t an episode on the best way to set and accomplish goals, rather, it’s an episode on how to keep your momentum going the whole year and learning to enjoy the journey. Setting goals and failing to reach them can be discouraging and make you overlook what you have accomplished. As a business owner and a person, your year will be full of ups and downs, but the downs shouldn’t take away from the milestones you do hit. So, instead of New Year’s resolutions, I’m giving you ways to change your mindset that will help you love the journey and celebrate your wins. In this episode, Danielle also talks about: Tracking your metrics consistently and using KPIs to see what you are achieving throughout the year | 3:41 Analyzing your past performance and financials in order to look forward | 4:57 What is your focus for the year and creating an intention for your business | 6:36 Planning a financial budget for the year to guide your intention | 10:44 Getting the support you need in order to help and grow your business | 13:00 Choosing the metrics or KPIs that will help measure your progress going forward | 16:54 Resources and References from the episode: EP 68 - Why Every Business Owner Needs a Budget | https://kickstartaccountinginc.com/ep-68-why-you-need-a-budget/ Brandee Gaar - The Wedding Pro CEO Podcast – EP S45 - Why That Course Didn't Work. | https://brandeegaar.com/s45/ Download our worksheet! | kickstartaccountinginc.com/intention Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
Nikki Rausch is the founder and CEO of The Sales Maven, a sales coaching and training program, and the host of the Sales Maven Podcast. Nikki specializes in teaching conversation of sales and her goal is to build confidence in her clients’ sales ability, so they can make a positive impact on their business and their clients. Nikki joins me this episode to discuss ways to build confidence in your selling abilities that will change your money mindset, leading to more success in sales. In this episode, Nikki and I also discuss: Building confidence in sales | 3:28 Knowing your experience worth and what you bring to the table | 5:45 Money mindset and the way it affects how we approach sales in our business | 10:00 Skills that business owners need to improve their sales | 16:30 Numbers to track with your sales that measure success | 18:42 How to take the next step with prospective clients and invite them to work with you | 26:00 Connect with Nikki: Website | https://yoursalesmaven.com/ Podcast | https://yoursalesmaven.com/podcast/ LinkedIn | https://www.linkedin.com/in/nicolerausch eBook | https://yoursalesmaven.com/ebook/ Connect with Danielle: https://kickstartaccountinginc.com/product/profitplanner/ Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. – Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
This week, I’m talking about retirement strategies that can reduce your business’s tax liability at year-end, as well as the different retirement plan options that may be right for you and your employees. In this episode, Danielle also discusses: What are the benefits of having a retirement strategy & why to implement one in your business| 2:12 3 Immediate steps to take before implementing a retirement strategy | 4:44 The different retirement plan options if you are a sole proprietor or an LLC | 6:24 What to think about to decide which retirement plan options are best for your business | 8:50 The difference between IRA and 401k plans | 9:24 Questions to ask yourself to help decide on a retirement plan strategy to discuss with your tax accountant or financial advisor | 16:00 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
Megan Gillikin is the founder of The Planner’s Vault, an educational resource and community for wedding planners, and the host of the Weddings for Real podcast. After running a successful wedding planning business for 12 years, Megan now devotes her time to helping the next generation of planners achieve their business goals. Megan returns to the podcast to join me in discussing her journey of buying and selling a business, the process of how to sell your business, and the mindset needed throughout. Listen to Megan’s entrepreneur story during her first time on the pod here. In this episode, Megan and I discuss: How she bought her business | 4:44 Why she began to consider selling her business | 11:13 Creating space from your business to have a better view of it | 15:57 The steps of selling your business | 19:43 Evaluating and increasing the value of your business for sale | 24:10 Negotiating the sale of your business | 30:26 Preparing for after the sale of your business | 43:23 Post-sale mindset and where you go next | 47:02 Connect with Megan: Website | https://www.theplannersvault.com/ Podcast | https://www.theplannersvault.com/podcast LinkedIn | https://www.linkedin.com/in/megan-gillikin-34900524 Connect with Danielle: https://kickstartaccountinginc.com/product/profitplanner/ Website | Kickstart Accounting Facebook | Kickstart Accounting Inc. – Home | Facebook Instagram | Kickstart Accounting, Inc. (@kickstartaccounting) • Instagram photos and videos Twitter | Kickstart Accounting Inc. (@KickstartAcct) / Twitter Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO – https://www.kickstartaccountinginc.com/getpaid
This week, I’m talking about profitability and how you can stay profitable in your business as you continue to grow. Join me in this episode to learn how you can eliminate excess expenses and figure out what you should be spending on in your business to maximize profits and cut expenses that aren’t helping your overall business growth. In this episode, Danielle also discusses: How you can actually put profitability into play in your business 1:22 The steps you need to take to measure your profits over the past year 3:14 Why you should stay focused on advertising and marketing expenses 5:18 How to filter your expenses to see which ones you can eliminate 9:04 Measuring your time with your clients 15:33 Grading your clients 17:34 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today’s Episode: kickstartaccountinginc.com/grading Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Today I’m sharing how you can create a scorecard around your own individual podcast so you can track your input and output metrics and the overall success of your show. Join me in this episode to learn how you start a podcast on the right foot, track your show metrics and measure the ROI of your podcast. In this episode, Danielle also discusses: Creating a scorecard around your podcast 2:36 Making sure you have a goal for your show 4:25 Using podcasting as a thought leadership tool 6:20 Determining your hourly rate in your business 7:54 The metrics you need to track 11:24 Measuring the ROI of your podcast 16:09 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today’s Episode: Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
This week, Kelsey joins me again to chat about the end of year strategies you need to know as an entrepreneur. Kelsey and I share how you can set up a custom end of year strategy for your business and what you need to look at if you want to make sure your business is ready for the upcoming year. Join us in this episode to learn how you can get a head start on your strategy before Christmas comes! In this episode, Danielle also discusses: How to get things in order from the start 2:06 Giving ourselves bonuses as business owners 5:23 How to know if you’re profitable or at a loss 7:20 What to do if you’re at a loss 9:42 Becoming an S-Corp 12:06 Retirement plans 13:34 Donating to charity and taxes 14:48 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today’s Episode: Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
This week, Kelsey joins me to chat about a topic that we get asked about a lot from our clients: team bonuses. As the end of the year approaches, many entrepreneurs may be wondering about the different options they have for giving team bonuses and how they can prepare for giving annual bonuses throughout the year. Join us in this episode to hear how you can get a head start on your team bonuses now for next year and how you can assess your teams performance. In this episode, Danielle also discusses: Why you might give a team bonus 2:05 What to base the bonus off of 4:03 Preparing for annual bonuses throughout the year 5:44 Bonus pools 7:27 Assessing your teams performance 9:41 Different ways you can give a bonus 11:30 Setting yourself up for giving a bonus next year 17:45 Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today’s Episode: Get the GUIDE to determining bonuses - https://kickstartaccountinginc.com/BONUS Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid
Julie Fry is the founder of Your Expert Guest, a podcast guest booking agency for female founders and entrepreneurs looking to expand their reach and grow their client base. Julie is passionate about helping mission-driven females find podcasts to guest so they can connect with their target audience while showing their expertise. In this episode, Julie talks about why business owners need to consider becoming guests on podcasts and how podcasts can help you as an entrepreneur. In this episode, Wendy also discusses: The ultimate goal of podcast guesting 9:51 Why podcast guesting is a long-game when it comes to getting clients 12:53 Which industries have the most success on podcasts 17:12 Creating a scorecard to track your success on podcasts 18:48 The downsides to podcast guesting as part of your business strategy 23:39 Finding the best shows for you 26:02 Connect with Julie: Website | https://yourexpertguest.com/ LinkedIn | https://www.linkedin.com/in/fryjulie/ Checklist | https://yourexpertguest.com/checklist/ Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Book your FREE Discovery call: https://kickstartaccountinginc.com/book-a-call/ Test your Financial Health: https://kickstartaccountinginc.com/checkmyfinancialhealth/ Learn how to pay yourself as a CEO - https://www.kickstartaccountinginc.com/getpaid