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Today, on Voices For Local, we feature the first online custom shirt brand in India – Bombay Shirt Company. Its dynamic founder Akshay Narvekar speaks to Monisha about gamifying the process of custom-designing your own shirt using a unique algorithm, making it through a pandemic in which people were stuck at home not wearing shirts to work or parties, acquiring brands looking to scale up and giving them a platform, putting customer care and after sales service over digital marketing and content creation, and what keeps him going during trying times. He also opens up about his reading and splurging habits, and what kind of boss he is! To check out Bombay Shirt Company’s work, log onto their website www.bombayshirts.com, and follow their journey on Instagram @bombayshirts. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
On this episode of Voices For Local, Monisha gets into conversation with dadi-poti duo from Delhi, Sheela & Yukti Bajaj, who started Caught Craft Handed during the lockdown. Sheela knits and crochets a whole range of “handcrafted with love” products, while her granddaughter Yukti runs the business through social media. They tell me about their most popular products, their biggest challenge, giving more Dadis and Nanis a new lease of life by working with them, and share their dreams of taking the brand international. To check out Caught Craft Handed’s work, follow their journey on Instagram @caughtcrafthanded. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Kena Shah (Inara)

Kena Shah (Inara)

2022-04-2713:56

This week, on Voices For Local, Monisha chats with Kena Shah, the founder of the Ahmedabad-based trendy clothing brand Inara. Kena shares stories of growing up always trying to upgrade her school uniform with folds and knots, which then manifested in doing a fashion-based project during her MBA, and finally in her own label. She also told Monisha about the emphasis on fabrics at Inara, following colour palettes, and how they adapted during the pandemic. To check out Inara’s work, follow them on Instagram @inarabykenashah. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
On this Earth Day Special episode of Voices For Local, Monisha speaks to Nikita Barmecha, the co-founder of EcoRight, a brand that, in their own words, makes products that make the planet happy. They use organic materials to create sustainable, trendy bags of all kinds – from totes and crossbody bags to backpacks and grocery bags. Nikita tells Monisha about how the brand’s co-founder, her husband Udit, grew up in a household that put the Earth first, how affordability and sustainability are not mutually exclusive, and how, in a world of greenwashing, they believe in being sustainable from the ground up by putting in the work and doing it right. To check out EcoRight’s work, log onto www.ecoright.com or follow their journey on Instagram @ecorightbags. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
On the 20th episode of Voices For Local, we’re celebrating a brand that’s commemorating its very own 20. This year marks 20 years of Kama Ayurveda, a brand that promotes India’s age-old practice of wellness through its authentically-made, luxurious products. Monisha sits down with CEO & Co-Founder Vivek Sahni, who takes her through the genesis of the brand, the extensive R&D process for Ayurveda products, how the motto for staff and marketing strategy alike is being helpful but not overbearing, innovating smartly through the move to online during the pandemic, maintaining a personal sense of balance, and taking Kama Ayurveda to shelves abroad!  To check out Kama Ayurveda, log onto www.kamaayurveda.com or follow their journey on Instagram @kamaayurveda. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today, on Voices For Local, Monisha takes to the hills, as she speaks to Vasanthi Veluri whose brand Peoli is based in Almora, Uttarakhand. Peoli works with artisans and farming communities of the Kumaon region, using hand spun, naturally dyed pure materials to make premium hand knit apparel. Vasanthi talks to Monisha about always putting the artisan’s needs first, reviving the craft of hand-spun wool, using natural dyes from sources like walnut hulls and flowers, and how Peoli used only harvested rainwater for an entire year. To check out Peoli’s work, log onto www.peoli.in or follow their journey on Instagram @peolidesign. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
This week, on Voices For Local, Monisha gets chatting with Ritu Oberoi, the founder of ForSarees, a saree brand that works to revive indigenous crafts and weaves across India. Ritu tells us about her journey giving up a job in media to start her own passion project, how ForSarees works with over 300 weaver families, how she wants to keep discovering new styles and weaves across India, and how the Ekla Cholo Re collection was a milestone for her. To check out ForSarees’ work, log onto www.forsarees.com or follow their journey on Instagram @forsarees. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Dhruv Kohli (Veedaa)

Dhruv Kohli (Veedaa)

2022-03-2326:08

Today, on Voices For Local, Monisha is joined in the studio by the Co-Founder and Head of Product Development of Veedaa, Dhruv Kohli. Dhruv tells us how Veedaa is a brand that spends practically nothing on marketing and lets the products speak for themselves. He also tells Monisha the process of developing candles that are modern renditions of traditional, familiar desi fragrances, what it’s like to compete with huge global brands, the emphasis they lay on design and data, and he explains the value of fragrance for businesses. To check out Veedaa’s work, log onto www.veedaa.in or follow their journey on Instagram @veedaacandle. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. Partners: Shure These sessions were recorded using Shure mics and headphones and if you think we sound good, you now know why. When it matters most to you, rely on Shure to deliver an amazing sound performance, whatever stage you’re on. Here is a list of some of the equipment we used that you may consider adding to your shopping bag. :) MV7 - Podcast Microphone MV7X - Podcast Microphone SRH440 - Professional Studio Headphones CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
This week’s Voices For Local episode features Karishma Kajaria, the Founder of handmade ceramics brand Nitara. Karishma tells Monisha about her move from fashion to ceramics and how Nitara is a one-woman team. If that’s not inspiring enough, she also shares some practises at Nitara that prove how fair-trade and sustainability are not just buzzwords for her, and how she overcame people underestimating her as a young woman in business. To check out Nitara’s work, log onto www.shopnitara.com, or follow their journey on Instagram @nitaraindia. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
On this Women’s Day Special episode of Voices For Local, Monisha gets into conversation with the Vice Chair of iconic brand Nalli Silks, Lavanya Nalli, who opens up about what it was like to grow up in a house with the Nalli legacy, and the challenges, external and internal, of taking Nalli online and replicating the Nalli in-store experience. She also talks about bridging the perception gap for younger generations and first-time sari buyers, and shares her advice to women entrepreneurs, as the first woman in the family to join the business. Check out Nalli’s online store at nalli.com, and follow their journey on Instagram @nallisilksarees. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Gauri Malik (Sirohi)

Gauri Malik (Sirohi)

2022-03-0224:34

On this episode of Voices For Local, Monisha chats with Gauri Malik, the founder of Sirohi, a brand supported by her non–profit, the Skilled Samaritan Foundation. Gauri speaks about Sirohi’s mission to provide income opportunities to women from marginalised communities, the resistance she faced while reaching out to these women, how she connects these artisans to designers from around the globe, and many more aspects of her journey. To check out Sirohi’s work, log onto sirohi.org or follow their journey on Instagram @sirohi.in. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today’s episode of Voices For Local features sister duo Kavisha & Mahima Doshi, who are not just fulfilling their mother’s dream but taking it forward with a brand they created during the lockdown. Listen to them talk to Monisha about their vision for Meghstudio, which specializes in beautiful hand-painted sarees, how they apply data science to their brand, and their advice to young, budding entrepreneurs like themselves. To check out Meghstudio’s work, follow them on Instagram @meghstudio. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today, on Voices For Local, we dive into the world of leather with Smriti Sain, the Founder & Creative Lead at Chiaroscuro, that makes pure leather bags and accessories. Smriti tells Monisha about their one maker, one product philosophy, using upcycled, ethical leather from tanneries across the country to reduce wastage, and the challenges of working in a male dominated industry. To check out Chiaroscuro’s work, log onto chiaroscuro.in or follow their journey on Instagram @chiaroscurobags. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Palak Shah (Ekaya)

Palak Shah (Ekaya)

2022-02-0924:01

On this episode of Voices For Local, Monisha speaks to the CEO of handloom luxury brand Ekaya, Palak Shah, who comes from generations in the textile industry. She tells us how her family has maintained close relationships with weavers and their families for generations, how she maintains the balance between customer demands and showcasing her own creativity, how to promote traditional fabrics to younger consumers, and innovating with a young team to promote an age-old artform. To check out Ekaya’s work, log onto www.ekaya.in or follow their journey on Instagram @ekayabanaras. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today’s episode of Voices For Local features a very special story from the small town of Bhujodi, one of the major textile and craft centres of the Bhuj region in Kutch. Here, Ashok Siju, brings together his family heritage of weaving with his newfound love for indigo dyeing. He tells Monisha about how he got into natural dyes, the process of indigo harvesting & dyeing, putting fabric & stitch quality first while creating hand-stitched indigo-dyed clothes, and how he uses social media to keep the indigo dyeing tradition alive by encouraging people to try it out themselves.   To check out Jeevan Indigo’s work, visit their Instagram handle @jeevan_indigo_clothing and follow Ashok’s indigo journey on Instagram @siju_7. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram.   CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
The guest on this episode of Voices For Local chose to follow her passion of showcasing the weaves of her home state Assam to the world, in turn giving local weavers the opportunity to earn a livelihood. Shravanti Borah speaks to Monisha about her brand Enajori, her fascination with the thread and the sound of the looms, the significance of weaving in Assamese society, how the pandemic forced weavers to find other sources of income, protecting the age-old tradition of weaving, and how international buyers understand the value of handmade weaves. To check out Enajori’s work, log onto enajori.co.in or follow their journey on Facebook. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today, on Voices For Local, Monisha gets in conversation with Himani Mantri Grover, the founder of a design studio that specializes in heirloom jewellery conservation, and handcrafted bespoke jewellery. Himani opens up about getting inspired by her own family heritage, how her brand name is a symbol for Indian romanticism, how stores originally didn’t want to stock her jewellery because of its “imperfections”, why she considers old coins more precious than any gemstones, and how she doesn’t impose her style onto her karigars. To check out Chicory Chai’s work, log onto www.chicorychai.com or follow their journey on Instagram @chicorychai. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Today, on Voices For Local, Monisha talks to Kushal and Anjum Mahajan, who run one of the most popular jutti stores in Amritsar – Raunak Punjabi Jutti. They tell us about the 20-year legacy of this family business, their plans of expanding online, and how they keep the traditional jutti always fresh and on-trend. To check out Raunak Punjabi Jutti’s work, follow their journey on Instagram @raunakstore. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
On today’s episode of Voices For Local, Monisha talks to Arundathi about her creation Studio Beej, a conscious accessories brand. Arundhati tells us how the seeds of her brand were sown by a Google search following a trip to Europe, how her karigars adapted to materials they’d never worked with before, the importance of being transparent about their footprint, and how she doesn’t like to use the buzzword “sustainable” while talking about Beej, instead promoting the brand as conscious and mindful. To check out Studio Beej’s work, log onto studiobeej.com or follow their journey on Instagram @studiobeej. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
Happy Holidays!

Happy Holidays!

2021-12-2200:41

Our journey across the country to meet the Voices For Local is taking a quick pit stop, but don’t you worry– we’ll be back before you know it! Until then, don’t forget to support your local brands this holiday season. Happy shopping! Voices For Local will return on January 6th. To keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram. CREDITS: Host: Monisha Singh Katial (Twitter & Instagram) This is a Maed in India production. Audio Engineer & Editor: Kartik Kulkarni Creative Director: Mae Mariyam Thomas Project Manager: Shaun Fanthome Producer: Husein Haveliwala
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