Discover
The Digital Writing Podcast

The Digital Writing Podcast
Author: Dickie Bush and Nicolas Cole
Subscribed: 43Played: 1,182Subscribe
Share
© 2023 Dickie Bush and Nicolas Cole
Description
We talk about using writing to capture, keep, and monetize attention. If you're looking to build an audience, start a business and scale yourself online, you're in the right spot.
33 Episodes
Reverse
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their insanely productive whiteboard session, advice on scaling a business, and potential job opportunities! (00:00) Intro (00:41) What was our session all about? (02:25) Laying out the profit centers (05:09) Our modified “ORG” chart (10:58) Main takeaways (13:24) Steal our whiteboard grid (14:17) Transition from generalists to specialists (17:19) How to maximize leverage (21:48) How to scale marketing (24:09) New job opportunity: Timestamper (25:57) The biggest belief break for ghostwriters (29:19) Ghostwriters vs. GhostTHINKERS (30:04) How to make $$$ with Timestamping (31:14) Why you need hiring funnels ASAP (34:30) Espresso Hour stats (35:29) We’re hiring! -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Looking to make $10,000/mo as a premium ghostwriter? Apply to join our 4-Week Intensive Ghostwriting program: https://dickie650998.typeform.com/to/... In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through how they're updating their core values, purpose, and mission statement to build a $10,000,000 team. (00:00) Intro (00:59) Wins from the Ghostwriting program (03:19) You need to be MORE specific (05:26) The cold outreach gameplay (06:27) Why we're revamping our team culture (07:48) Specific team roles we're looking for (09:22) The bottleneck to scale educational products (11:47) When does this business stop working? (14:09) Our new hiring strategy & mission statement (19:09) New team core values (23:03) How to use gamification, the right way (27:13) One of the hardest lessons Cole learned (31:32) Family vs. team mentality (33:58) Building templates for the future -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole discuss the beta launch of their Ghostwriting Cohort and what they learned from their sales calls. (00:00) Intro (00:27) Idea to execution (01:27) Tight feedback loops (02:04) An unexpected pivot (03:27) Why calls are better than emails for high-ticket (04:58) What did we learn after 50 sales calls? (06:43) Dickie's notes (10:12) Cole's notes (12:17) Long-term plan (13:39)Cole's secret master plan -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thought process for creating, promoting, and launching their $60k ChatGPT Webinar (00:00) Intro (03:03) Coming up with the idea (04:03) Idea to execution (05:58) Takeaways from $65k launch (10:19) Thoughts on webinars versus courses (10:52) Compounding potential (12:53) What are we doing next? (14:05) Easy way to extend LTV of any customer/student (16:53) Things we could've done better (19:12) Psychological trick to boost online purchase conversion (20:27) Biggest conclusion from this webinar -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole stress-test their 7-figure ghostwriting product. (00:00) Intro (00:16) Why we're building in public (00:58) What's happened in the past week (03:38) Survey results that caught our attention (07:30) Monthly income survey responses (09:37) Our goal for the end of 2023 (12:30) The most common struggle for online writers (13:32) The sales copy strategy that most people get backwards (16:39) Eye-catching psychological results from the survey (20:28) Our plan to qualify prospects (23:22) Our goal for next week (23:51) 3-year vision (29:43) Proof that there IS a market for this -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm how they'll build a 7-figure education product from scratch. (00:00) Intro (01:14) New ghostwriting project? (06:15) Biggest challenges with ghostwriting (08:32) Cole Gordon’s frameworks (09:53) Why this is valuable (11:54) How will we deliver this idea? (15:48) How will we generate leads? (17:10) The big decision we need to make (21:11) How will we teach the curriculum? (24:18) Why we’re giving this away for free (29:52) Dickie’s framework for learning -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks &Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.comView Dickie's 5 YouTube takeaways here: https://twitter.com/dickiebush/status/1608447250228826113In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about lucrative writing side hustles, YouTube plans for the future, and beginner audience-building strategies for college students.(00:00) Intro(00:30) What are your plans with YouTube?(07:34) I finished Ship 30, made my first online money, got promoted, and launched an ebook — what should I do next?(16:36) Any tips on how to build an audience as a college student on Twitter?(21:39) Dickie: How do you manage your energy?(25:18) Cole: Could you elaborate on monetizing your writing as a skill?Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.co• Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
**This is the FIRST and ONLY time we share this framework publicly.**After listening to this episode, you will walk away with our exact proven process for...• Publishing short-form “outlines as content.”• Expanding proven short-form content into long-form content.• And resurfacing your best content over and over again (allowing you to schedule content months in advance, and build your audience on autopilot).If you are looking to start (or accelerate) your online writing journey in 2023, this is exactly what you need to achieve your goal.Found this helpful? We have dozens of other FREE resources!Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.co• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascoleSubscribe to the Ship 30 YouTube channel for more content like this: https://www.youtube.com/c/Ship30for30?sub_confirmation=1Subscribe to the Digital Writing Podcast: https://open.spotify.com/show/1WeaKKsnzbWRk9gNmlgLzr?si=691adfda4f324f3d
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about curing copywriting amnesia, writing viral threads with a small audience, and success shortcuts that supercharged Ship 30's growth. (00:00) Intro (00:10) If you woke up tomorrow with copywriting amnesia, how would you get better at writing again? (04:54) Why do we need writing now more than in the past? (09:21) What success shortcuts helped supercharge Ship 30's growth? (14:00) How do you write threads that get viral with a small following? -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the right time to start a newsletter, the best writing advice, and fears of AI. (00:00) Intro (00:10) What’s something you used to think was true about writing that you now know to be untrue? (04:38) Is there a “right time” to start a newsletter? (08:46) How concerned are you about AI taking over? (15:14) What was the best writing advice you got? -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole Subscribe to the Ship 30 YouTube channel for more content like this: https://www.youtube.com/c/Ship30for30?sub_confirmation=1 Subscribe to the Digital Writing Podcast: https://open.spotify.com/show/1WeaKKsnzbWRk9gNmlgLzr?si=691adfda4f324f3d
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.comIn this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about making your first $1 online, pivotal career moments, and leaving Twitter.(00:00) Intro(00:13) How did you make your first $1 on the internet?(10:35) Are you bullish on the "new Twitter"?(17:35) In your writing journeys, what were the pivotal moments that defined your direction and ultimately your first successful niches?(24:15) What would be you number one focus for the first 90 days of a digital business?(32:57) Can a good short book be written in a week to ten days? If so — how?
Download our FREE 13,000-word ultimate guide: http://startwritingonline.com
Start writing on Typeshare: http://typeshare.co
Follow Dickie on Twitter: http://twitter.com/dickiebush
Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
Follow Cole on Twitter: https://twitter.com/Nicolascole77
Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: digitalwritingcompass.comIn this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about viral tweets, morning routines, and ways to 10x your newsletter growth.(00:00) Intro(00:15) How can you drink a double espresso and still function?(00:54) What was your first viral tweet?(05:07) What does your perfect day look like?(12:07) When should you launch a product or service?(18:11) What are the best ways to drive email list subscribers?(23:04) Do you have any formulas when you start to write?
Download our FREE 13,000-word ultimate guide: http://startwritingonline.com
Start writing on Typeshare: http://typeshare.co
Follow Dickie on Twitter: http://twitter.com/dickiebush
Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
Follow Cole on Twitter: https://twitter.com/Nicolascole77
Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
Tired of staring at a blank page, banging your head against the wall figuring out what to write about?In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole will introduce you to a framework we've taught to over 5,000 Ship 30 students over the past 18 months: The Endless Idea Generator.We will break down:• How The 2-Year Test can help you uncover dozens of new topics to write about• How adding specificity to your content ideas helps you attract your ideal readers• How to add credibility to your content (and get rid of Imposter Syndrome, forever)• And how to use the 4A framework to instantly turn 1 topic into 20 viral-worthy content ideasAfter listening to this episode, your new biggest problem will be having too many ideas to write about (instead of staring at a blank page for hours!).
In this week's Digital Writing Compass Interview, we hosted our friend Justin Welsh.Justin is one of the fastest-growing digital writers on Twitter and one of the creators we've learned the most from over the past 6 months.In this episode, we talked about: • His system for creating (and repurposing) viral content• How Justin tripled his Twitter audience in 5 months (from 50k to 150k)• His frameworks for turning readers into followers into paying customers (without being salesy)• And tons more!
In this week's episode, we hosted Tim Stoddart.Tim has a fascinating background. He's a prolific marketer, entrepreneur, and digital writer.We talked about:• The differences between starting a blog vs writing on Twitter• How Tim has leveraged SEO to build several 7-figure businesses• Tim's approach to creating SEO-first content that converts• And his strategy for building an audience on Twitter
On this week's episode, we hosted Cory Gearrin!Cory is a former professional baseball player, and also one of the faster-growing digital creators on Twitter these days.We talked about:• Why professional athletes are starting to think about becoming Digital Creators• How Cory uses Typeshare Templates to write viral content• Cory's newsletter growth strategy from Twitter to Substack• How Cory found his niche at the intersection of professional sports & entrepreneurship/investing
In this episode, we sat down with Christine Carrillo to talk about her journey building & operating 3 9-figure businesses, her principles & frameworks for building your dreams without overworking (or killing yourself in the process), why she decided to start writing online, and tons more!
In this episode, we sat down with Dan Koe to talk about:• Dan's journey and how he went from consumer to creator• The different products he's launched over the last 3 years• How Dan's leverages his newsletter to drive sales organically• And tons more!
Over the last year, JK has grown to over 100k followers while generating multiple 6-figures in ghostwriting revenue.In this session, we chatted about:• How JK started as a ghostwriter (and his worst mistakes early on)• His process for finding, closing & working with ghostwriting clients• The mindset shift that helped him start making 6-figures (doing less work)• And tons more!
Tim Denning is one of the most popular writers on Medium with more than 250,000 followers and hundreds of millions of views on his work. And in this session, he joined us to talk about:• The future of Medium, and where the platform is headed • How to become a Top Writer on Medium • The topics most likely to go viral on Medium • How much money ($$$) the top writers on Medium make • The best digital writing platforms in 2022 (Hint: it's not Medium!)• Proven strategies to grow your email list organicallyAnd tons more!Tim is one of the most knowledgeable writers out there on Medium’s ecosystem! So if you’re curious about getting started (or accelerating) on Medium, you won’t want to miss this session!