The Business Simplicity Podcast

Omar Tarek is a results-driven Sales and marketing professional with a deep passion for scaling Startups. Currently serving as the Growth Manager at Dstny in Amsterdam. He has a proven track record of successfully aligning product, marketing, and sales strategies to drive business growth. With a strong focus on problem-solving and process optimisation, Omar plays a pivotal role in establishing the foundation for Product-Led Growth at Dstny Engage. His relentless optimism and positive attitude in the face of challenges make him a dynamic and inspiring leader in the field of Growth. In Startups or Scale-ups the Growth domain is a wide discipline that is often confused with Growth Marketing activities. Even though Growth Marketing activities fall under Growth responsibilities, the domain is not limited to Growth Marketing only. Growth is about identifying the most suitable GTM motion(s) that the company should double down on to realise its objectives and align the organization around it. Most startups / scale-ups use one or a combination of the motions: (sales led / product led / partner led / content led). The early challenge that most leaders in Marketing / Growth encounter is which motion(s) is suitable for the company’s current situation. In this episode, we will talk about those different GTM motions and how important it is to be pragmatic about the approach you will decide on and align the organisation around it. Learn more: https://ebullient.com/podcast/growth-marketing-simplified/ The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business! #business #simplicity #success

Michelle Seiler Tucker shares the ‘GPS Exit Model’ to help business owners prepare for a successful sale of their company.     Michelle Seiler Tucker is the Founder and CEO of Seiler Tucker Incorporated. She holds the M&AMI (Mergers & Acquisitions Master Intermediary) title, as well as Certified Mergers and Acquisitions Professional (CM&AP) and Certified Senior Business Analyst (CSBA). Michelle also owns many other businesses in several different industries. As a 20-year veteran in the M&A industry, she is regarded as the leading authority on buying, selling, fixing, and growing businesses. She and her firm have sold businesses in almost every vertical and have a remarkable track record of success.   Learn more: https://ebullient.com/podcast/sell-your-business/  The Business Simplicity Podcast is where leaders share their most successful strategies and the failures that inspired them so you can avoid the suffering and reap the benefits.     Guests have a wide diversity of backgrounds. We highlight people from around the world working in the environment, education, entertainment, and many other industries.   Simplify your thinking to accelerate your business!   #ebullient #simplicity #podcast

This episode explores how customer experiences can be transformed from ordinary to extraordinary. Chris Parker is joined by Vance Morris, a former Disney executive turned business advisor, who shares how the principles behind Disney’s magic can be applied to any business context. The conversation is lively, practical, and full of insights that leaders can implement immediately.Vance Morris began his career as a security guard at a birth control manufacturing facility before moving into leadership roles at Disney, where he helped open and run resort operations. He later built his own businesses in home services, applying Disney’s disciplined systems and signature customer experience to industries that few would call glamorous. Today he coaches and trains companies to craft unforgettable customer journeys.Listeners will walk away with concrete tools to create memorable experiences, from scripting everyday interactions to using thoughtful gestures that spark loyalty and delight. Vance makes clear that the companies who stand out are those that pay attention to the details most overlook. This matters now more than ever as leaders seek ways to differentiate in markets defined by choice and commoditization.For executives navigating complexity, the episode is a reminder that clarity, rhythm, and intentional design in how people experience your business can accelerate growth and deepen trust. These lessons align with the need for organizations to simplify, systematize, and build confidence in every interaction, ensuring that strategy comes alive in practice.Vance Morris is a former Disney executive with experience opening and operating world-class resorts. After leaving corporate hospitality roles at institutions such as the Smithsonian and the Kennedy Center, he built multiple home service businesses and turned them into laboratories for customer experience design. He now coaches entrepreneurs and executives through consulting, speaking, and immersive training programs, often taking groups behind the scenes at Disney to see how world-class systems create magic. He was invited onto the show for his expertise in turning complex operations into memorable experiences that drive loyalty and growth.Learn more: https://ebullient.com/podcast/memorable-experiences/

In this episode of the Business Simplicity Podcast, Chris Parker speaks with Hugo Alves, Chief Product Officer of Synthetic Users. They explore how synthetic personas - AI-generated individuals - are transforming how companies validate ideas, test assumptions, and build empathy into business decisions. Hugo explains how the platform works and shares his own fascinating journey from psychology researcher to tech product leader.With roots in clinical psychology and academic research, Hugo brings a human-centered rigor to synthetic intelligence. Synthetic Users lets organizations simulate conversations with persona-based audiences to gain insights faster, safer, and at scale. From large enterprises to lean startups, it allows teams to test ideas in minutes rather than weeks and surface meaningful insights that guide strategy, marketing, and product design.Listeners will learn how Gen AI can move beyond generic chatbot responses to create domain-specific, challenging conversations. Chris shares his hands-on experience using the platform to test value propositions, revealing surprising and sometimes confronting feedback. Together, they uncover how this tool can foster empathy, expose blind spots, and sharpen positioning.Learn more: https://ebullient.com/podcast/synthetic-users/

This episode of the Business Simplicity Podcast is a wide-ranging, mind-stretching conversation between Chris Parker and Aline Frankfurt, co-author of The Art of Shapership. Together they explore how leaders can go beyond the limits of traditional leadership and entrepreneurship to truly shape the future with vision, intuition, and courage. This conversation opens doors to new thinking and helps leaders question the very structures that define their work.Aline brings a rich and radical perspective rooted in decades of consulting, education, and systemic transformation. Her work in shapership helps individuals and organizations move from business as usual to business as the world needs. Her method is not driven by models or frameworks but by inner wisdom, clear vision, and the deep desire to serve life. She offers a lens to understand how people at any level, in any industry, can become shapers of a better future.Listeners will walk away with powerful language and stories to spark change: the Big No that challenges injustice, the Big Yes that opens a new vision, and the practical creativity to build that vision into reality. Through vivid examples, including India's Dr. V and a chocolate company redefining its supply chain, Aline shows what it means to be driven not by ego or rules but by what the world demands.This conversation is essential for leaders at the edge of transformation. It gives a fresh vocabulary and direction to those navigating paradigm shifts, especially where current business models no longer feel aligned. It also offers grounding for those feeling discomfort or tension in their roles and encourages them to act from intuition rather than fear.Learn more: https://ebullient.com/podcast/leadership-to-shapership/#Shapership #StrategicFuturing #SystemChange #LeadershipTransformation #BigNoBigYes #ConsciousLeadership #IntuitiveStrategy #BusinessAsTheWorldNeeds #TransformationalDesign #LeadWithPurpose #FutureShaping #EbullientLeadership

This episode offers an insightful and empowering perspective on what AI really means for the legal profession. Chris Parker speaks with Michael Paik, general counsel at Bobble AI and founder of GRC Solutions, about how legal teams can use AI to strengthen operations, reduce overwhelm, and step confidently into the future. From risk frameworks to productivity tools to mental models for AI interaction, this conversation is a practical roadmap for legal leaders and rising professionals alike.Michael brings a rare depth of experience. After a career spanning Wall Street law, Silicon Valley startups, and Korean conglomerates, he now advises global companies on risk management, compliance, and AI audit. He has built legal systems from scratch, trained executives across cultures, and now shapes how organizations embed AI into governance. His approach is deeply grounded in practice and ethics, with a clear eye on the human impact of automation.Listeners will walk away with actionable ways to explore AI without fear. Michael outlines how new lawyers can quickly understand their organizations, use AI to improve legal operations, and avoid common pitfalls. For senior counsel, he offers frameworks to quantify value, reduce burnout, and build management systems that support safe and effective AI adoption. He also introduces the idea of the "demon cat" as a metaphor for the inherent risk of probabilistic models.For business leaders navigating growth and regulation, this episode underscores the importance of aligning legal work with strategy and culture. The insights shared reflect a mindset of simplicity, trust, and operational clarity. These are the same principles that drive high-impact engagements at Ebullient. The conversation speaks directly to those designing how legal, technology, and leadership work together.Learn more: https://ebullient.com/podcast/how-counsel-can-thrive/

This episode of the Business Simplicity Podcast welcomes Deborah Berlinck, a former international journalist turned leadership coach, in a deep and inspiring conversation with Chris Parker. Together, they explore how the art of great questions, grounded presence, and neuroscience can transform how leaders connect, influence, and evolve. From reporting in conflict zones to coaching executives in moments of transition, Deborah shares insights that blend human depth with strategic clarity.Deborah brings a rare dual perspective to the conversation. As an internationally acclaimed journalist, she has interviewed global figures from presidents to the Pope and reported from high-pressure conflict environments. Now as a coach in the Enablers Network, she helps leaders cultivate presence, emotional intelligence, and direction using insights from neuroscience and decades of real human stories.Listeners will walk away with an understanding of what it means to lead from a “toward state,” how curiosity becomes a leadership superpower, and why real transformation begins with attention and self-awareness. Deborah also shares tools for reframing difficult conversations, managing bias, and creating trust in seconds—a necessity in both journalism and coaching.The conversation speaks directly to leaders navigating complexity and reinvention. It offers not only clarity and insight, but also encouragement to show up more human. Whether you are a decision-maker, a transformation lead, or a reflective leader in evolution, this episode resonates with the need to listen deeper, ask better, and lead forward with grounded energy.Learn more: https://ebullient.com/podcast/war-zones-to-boardrooms/

This episode explores how to make AI practical, powerful, and human. Chris Parker talks with Walid Boulanouar, founder of AY Automate, about real-world implementations of generative AI and automation in business. They dig into adoption strategies, buy-versus-build tradeoffs, and how leaders can simplify their operations without losing speed or soul. Walid shares insights from building layered agentic systems and how he approaches every client engagement with one principle: solve real pain quickly.Walid brings the perspective of a founder, builder, and systems thinker. With roots in full-time engineering and a transition into entrepreneurship, he created AY Automate to meet a clear need: making AI approachable and immediately useful. His approach is grounded in observation, experimentation, and pragmatism. What makes him stand out is not just his technical fluency, but his ability to orchestrate solutions that feel personal, efficient, and scalable.Listeners will walk away with a fresh mindset for adopting AI: focus on the pain, not the tool. They’ll hear examples of automation implemented step by step, how to assess tool feasibility, and what it looks like to integrate agents into daily business. This episode is especially relevant for founders, operators, and change agents navigating complexity in fast-moving environments.Learn more: https://ebullient.com/podcast/designing-agentic-workflows/

This episode explores the often-overlooked human dimensions of AI adoption. Chris Parker speaks with Damian Nomura, founder of Mundane AI, about what it really takes for companies to meaningfully integrate artificial intelligence. From leadership mindsets to practical experiments, this conversation connects the dots between strategy, culture, and emotional intelligence.Damian shares his journey from working as a waiter to becoming an international expert in AI adoption. His experience offers a grounded perspective on how everyday observations and process insights can lead to innovative transformation. He now works with companies to uplift their AI maturity, blending technical awareness with human connection.Listeners will walk away with a deeper understanding of what it means to upskill for AI, not just technically but emotionally and strategically. Damian explains how mindfulness, resilience, and curiosity are essential tools for leaders navigating AI shifts. This is especially relevant now, as organizations wrestle with the speed and overwhelm of generative AI.The conversation resonates deeply with leaders who are navigating complexity and seeking more conscious ways to engage with change. It reflects the need for structured simplicity and emotional presence in transformation efforts, echoing Ebullient’s belief that clarity, rhythm, and co-creation unlock sustainable momentum.Learn more: https://ebullient.com/podcast/infusing-humanity-into-ai/

Transformation is one of the most overused words in business today. In this episode, Chris Parker speaks with Doug Dean, Head of Consulting at OSR Consulting, to uncover what transformation really means, why so many initiatives fail, and what it takes to do it well. From his base in Malaysia, Doug shares hard-earned lessons from years of work across Asia.Doug and Chris explore the emotional and strategic realities of guiding organizations through change. They discuss the patterns behind successful transformation and the pitfalls that derail even the best-laid plans. Doug brings a refreshing honesty and simplicity to a topic that often feels overwhelming.Whether you’re driving a strategic reset, leading through disruption, or simply uncomfortable with the status quo, this conversation will help you see transformation as a meaningful, human process rather than a buzzword.Learn more: https://ebullient.com/podcast/transformation-doug-dean/#BusinessSimplicity #OrganizationalChange #LeadershipDevelopment

This episode explores the intimate link between strategy, brand, culture, and personal transformation. Chris Parker speaks with Stéphanie Martellozo, founder of Battements and member of the Enablers Network, about how real change happens inside organizations – by first happening within individuals. Their conversation unfolds as a compelling reflection on the contrasts and connections between corporate goals and human experience.Stéphanie brings a rare depth to the discussion, combining a background in brand and marketing with a deeply personal coaching practice. Her early experiences in global corporations exposed a disconnect between strategy and internal development. This dissonance sparked her lifelong commitment to aligning organizational transformation with personal growth.Listeners will gain insight into what it really takes to transform an organization – from culture shifts and leadership development to the emotional realities of change. Stéphanie and Chris discuss how joy, suffering, and love coexist in authentic transformation and how working at the intersection of inner and outer change is both strategic and sacred.The episode speaks directly to leaders managing complexity and change. Whether facing burnout, brand fragmentation, or internal resistance, the conversation offers practical and profound pathways forward. It resonates with those seeking clarity and presence while navigating transformation across silos, platforms, or personal thresholds.Learn more: https://ebullient.com/podcast/aligning-strategy-and-self/

Chris Parker welcomes Maca Vidal to the Business Simplicity Podcast for a conversation about the adoption of generative AI, seen through both a business lens and a deeply human one. From leadership challenges to personal growth, this episode explores what it means to engage with transformative technology with intention and emotional intelligence.Maca is Director of Operations at We Install IT, a company delivering audiovisual solutions globally. Based in Argentina, she coordinates teams across continents while actively contributing to GenAI adoption efforts through the Gen AI Circle. Her unique blend of technical operations, entrepreneurial experience, and emotional depth positions her as a thoughtful voice in the AI space.Listeners will walk away with practical insights on how to begin using GenAI tools, especially if they are not from a technical background. More importantly, they will hear how self-awareness, emotional intelligence, and human connection are essential as we collectively adapt to new ways of working.This conversation speaks directly to leaders navigating change, whether they are growing a product company, leading transformation across silos, or stepping into a new leadership chapter. Maca’s perspective is especially relevant for those seeking grounded, emotionally intelligent strategies for personal and professional reinvention.

What if your customer support could get faster, smarter, and more human through automation, not more headcount? Adrian Pradzioch joins the Business Simplicity Podcast to share how he launched a fully integrated, generative AI-powered support bot for Suit Supply in just three weeks. This episode explores what it really takes to simplify omnichannel customer service using low-code automation, large language models, and smart prioritization.From agent to automation lead, Adrian’s journey shows how operational challenges can be transformed into strategic advantages with the right tools and mindset. He details the real-life process of selecting platforms like ADA and N8N, integrating with Salesforce and BigQuery, and continuously iterating for quality, speed, and customer satisfaction.This conversation is essential for transformation leaders, scale-up operators, and conscious digital executives seeking to modernize service design, reduce complexity in support operations, and bring generative AI into meaningful enterprise use. Whether you are focused on AI-enabled product visioning, experience strategy, or platform simplification, Adrian’s story highlights what is possible when clarity and curiosity lead the way.Learn more: https://ebullient.com/podcast/ai-driven-support/

What does it take to lead authentically in a fast-paced, multicultural tech environment? In this insightful episode of the Business Simplicity Podcast, Chris Parker sits down with Dimitra Retsina, Chief Product & Technology Officer at Sana Commerce, to explore the transformative journey of self-awareness and its impact on leadership. From cultural shifts to personal development, Dimitra shares her experiences navigating complex leadership dynamics with clarity, compassion, and curiosity.Together, they unpack what it truly means to lead from within – drawing from Chris’s own 'Lead from Love' philosophy and Dimitra’s thoughtful approach to introspection. Topics range from mindful practices like pottery and meditation, to assessments like the DISC personality tool (extended by Tony Robbins), and the importance of creating mutual understanding in diverse teams. “Knowing what you want—and what you don’t—helps you know who you are,” Dimitra explains, emphasizing boundaries, cultural context, and personal responsibility.The episode is rich with personal anecdotes, practical leadership tools, and the foundational belief that great leadership begins with knowing yourself. Whether you’re a leader looking to deepen your team connections or someone seeking a more thoughtful approach to personal growth, this conversation will leave you reflecting on your own story.Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/self-awareness-dimitra-retsina/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #authentic #self-awareness

How do careers evolve in unexpected ways? In this episode of The Business Simplicity Podcast, host Chris Parker sits down with Kevin Flood, a longtime colleague and friend, to explore his fascinating career journey. Starting as an apprentice motor mechanic, Kevin navigated his way through the automotive industry, IT, compliance, cybersecurity, and beyond. Now retired from corporate life, he shares insights on adaptability, problem-solving, and how human connections shape success.In this insightful discussion, Kevin and Chris reflect on the pivotal moments and leadership lessons learned over decades of experience. They dive into the power of networks, the importance of simplicity in technology and compliance, and the evolving role of education in career growth. Kevin also shares personal anecdotes about working in high-stakes environments, the impact of mentorship, and his passion for classic cars—along with his current project, Automotive American.Kevin’s journey is a testament to curiosity, adaptability, and resilience. Whether you’re early in your career or navigating a shift, this episode offers timeless wisdom on embracing change, seeking out mentors, and continuously learning. Plus, hear how a conversation years ago led to Chris launching this very podcast!Kevin Flood has had an extraordinary career path, transitioning from the automotive industry into IT, cybersecurity, and compliance leadership for global corporations. Now retired from corporate life, Kevin continues to explore his passion for classic cars through Automotive American, a blog and podcast dedicated to the history and culture of American automobiles.Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/pragmatism-kevin-flood/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #love #pragmatism

In this episode of the Business Simplicity Podcast, host Chris Parker sits down with Candace Nkoth Bisseck, a coach, leadership consultant, and advisor specializing in inclusive leadership. Candace shares insights on the power of creating environments where individuals from diverse backgrounds can thrive. She also dives deep into her personal transformation journey, from navigating an abusive relationship to becoming a leader who champions love over fear. Her book, Miracles Beyond Borders: Tales of Faith and Resilience from an African Woman on Her Journey to a Better Life, serves as the backdrop for an inspiring conversation about self-empowerment, resilience, and faith.Candace is the founder of Innoa Consulting, where she helps organizations build inclusive leadership practices. She is also the author of Miracles Beyond Borders, a book that chronicles her personal and professional transformation. With a deep commitment to leadership, resilience, and faith, Candace is a sought-after advisor for those looking to create workplaces where everyone belongs.Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/hero-candace-nkoth-bisseck/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #love #hero

In this deeply engaging episode of the Business Simplicity Podcast, host Chris Parker sits down with Marie Emmanuelle Py, a leadership coach, former French Navy officer, and a fellow member of the Enablers Network. Their conversation takes an unexpected turn as they dive straight into profound topics without the usual prelude, discussing the true essence of love in leadership and its role in driving performance in organizations.Together, they explore the concept of love as a leadership philosophy, emphasizing the importance of relationships, psychological safety, and the courage to lead with authenticity. They reflect on Rumi’s wisdom, the healing power of relationships, and how love in leadership is not just an idealistic concept but a fundamental driver of business success. Marie Emmanuelle shares insights on how organizations can nurture trust and foster a culture where employees feel they belong, are competent, and are valued for their contributions.This episode is a must-listen for leaders looking to create high-performing teams through genuine connection, self-awareness, and emotional intelligence. Marie Emmanuelle’s perspective, informed by her military and corporate experience, offers a fresh and thought-provoking take on leadership as a dance—one that requires intention, trust, and the freedom to move with and inspire others.Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/dance-marie-emmanuelle/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #love #dance #freedom

In this episode of the Business Simplicity Podcast, Chris Parker sits down with Carlos Goga, founder of The School of We and author of Lovetopia. Together, they delve into how love can transform society, business, and the self. From playful explorations of love’s role in leadership to reimagining societal systems like education and governance, this conversation sparks curiosity and offers actionable insights. Carlos shares the vision behind Lovetopia - a society where love takes precedence over money - and explains how this shift could lead to a more compassionate and balanced world.Key themes in the episode include the origins of Lovetopia and its connection to Ernest Callenbach’s Ecotopia, the role of love and mindfulness in leadership, and the healing potential of sexual energy. Chris and Carlos also discuss the importance of balancing masculine and feminine energies in individuals, workplaces, and societies. They highlight the Search Inside Yourself program, developed by Google, as a bridge between emotional intelligence and leadership, with practical tools grounded in mindfulness and neuroscience.Learn more: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/carlos-goga/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #relearning #lovetopia

In this episode of The Business Simplicity Podcast, host Chris Parker welcomes back Charlotte Mader, a coach, trainer, and mindfulness expert, to explore the challenges of managing an overactive mind in today’s fast-paced world. Together, they discuss how founders, entrepreneurs, and leaders often struggle with constant mental overdrive due to the pressures of innovation, responsibilities, and information overload. Charlotte shares practical mindfulness strategies to help cultivate calm, clarity, and focus.Learn more: ⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/chalrotte-mader-calm/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #love #calm

In this episode of the Business Simplicity Podcast, host Chris Parker is joined for the second time by Dorota Klop-Sowinska, a purpose-driven career coach, counselor, and Chris's former coach. Together, they delve into the essence of self-leadership, self-discovery, and the journey from fear-based decision-making to leading with love. Dorota shares her insights on finding purpose in your career, building a solid foundation of core values, and uncovering the true meaning of self-awareness.Key topics include Chris’s reflections on how coaching helped him say "no" to create space for meaningful "yeses," the principles of self-leadership as outlined in Chris’s book, Lead from Love, and the idea of “failing forward” as a form of personal growth. The discussion highlights the importance of knowing your values and how they serve as a compass for navigating life’s biggest decisions. As Dorota says, "Your career should spark joy, not just pay the bills." They also touch on Dorota’s book Career Jump and her coaching framework for aligning personal values with professional aspirations.Learn more: ⁠⁠⁠⁠⁠⁠https://ebullient.com/podcast/dorota-self-leadership/The Business Simplicity Podcast is where you can learn strategies and tactics to succeed through simplicity. Simplify your thinking to accelerate your business!#leadership #love #career