Claim OwnershipTHE CAMPFIRE CIRCLE | thought leadership, brand storytelling, personal brand, Linkedin marketing, visibility
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© 2024 THE CAMPFIRE CIRCLE | thought leadership, brand storytelling, personal brand, Linkedin marketing, visibility
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The Campfire Circle Podcast is made for mission driven humans ready to build a personal brand that drives change and raises revenue. We talk about getting a seat at the table .... but those who built it decide who’s allowed to sit, and how.
Really, who wants to sit in a stuffy boardroom anyway?
Let’s reimagine the ultimate space of leadership as a Campfire Circle - where we share our vulnerable stories, build brave communities to huddle with, and where there is always room. We’ll touch on topics such as authentic storytelling, visibility, thought leadership, and the imposter phenomenon.
Because we are the ones we’ve been waiting for.
61 Episodes
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Welcome to this special summer series of the Campfire Circle podcast where we’re bringing back mini-moments from past episodes that are just as relevant today – if not more so.This episode is from a longer conversation with my friend Aila Malik, a lawyer by schooling, nonprofit executive by trade, and change agent in many ways. We are diving into how our personal experiences shape our social change work at nonprofits and beyond. Aila also shares the framework she uses to drive change at the s...
Are you a nonprofit leader trying to build stronger relationships? Sales Navigator can help you do it. But if you’re like me, you’ve probably tried the free trial and thought, “OK, what do I do?” This podcast episode covers 3 specific case uses in LinkedIn Sales Navigator for nonprofit leaders. It’s a replay from a LinkedIn Live I did in partnership with Percent and LinkedIn for Nonprofits. If you’re trying to build tailored, human-to-human relationships with potential funders, referral partn...
Sophie Pyne is a nonprofit founder, private practice therapist, creator of the Ocean Healing & Therapy online group coaching program, and so many other things! Her lived experience is the silver thread that ties it all together. As Sophie became LinkedIn-curious to grow her visibility and business(es), she joined the LinkedIn Content Sprint. This podcast episode shares a case study of what can be possible when you consistently show up on the platform. From reconnecting with old colleagues...
It’s Spring – everything around us is getting ready to blossom! This episode features some off the cuff thoughts that may be resonant for you in this season, as we leave winter behind. I talk about:[02:09] Creating an arm of my business for B2B organizations[05:16] Navigating the B2B marketplace as a consultant[06:48] Positioning yourself as a go-to voice in 2024[07:40] Thought leadership efforts both in and out of LinkedIn[08:54] Reflecting on the February LinkedIn Content Sprint[10:51] Movi...
Whether you were actually born between February 19 and March 20 or not, those attracted to social impact work often resonate with Pisces traits like sensitivity, creativity, empathy, and compassion. What better time than Pisces season to dig into our deepest stories, feel our emotions, dream up big visions, and use all that empathetic energy as fuel to build trust and community? In this episode, I share how you can use Pisces superpowers as you build your brand and business as a cha...
Our personal brand is a powerful business tool to establish trust, credibility, and belonging in a world where face-to-face is not always an option. Cher Jones specializes in personal branding for the hybrid workplace, and she joined us on this episode of the Campfire Circle to tell us all about it! Her mission is teaching leaders who love their jobs and the companies they work for how to develop a strategic personal brand so they can take charge of their own success at work. Join us in The C...
When I served as a nonprofit executive director, I read Denise Brosseau’s book, ‘Ready To Be a Thought Leader?’ It taught me everything I needed to know to step into thought leadership, and start creating a ripple effect in my community. In this episode, we come full circle! I am joined by Denise Brosseau, CEO, Keynote Speaker, Thought Leadership Strategist, Author, Executive Coach, and LinkedIn Learning Instructor.“Thought leadership is not just about being known. It’s about being known for ...
You want your LinkedIn content to build trust and community right? To make your ideal reader stop their scroll and start thinking differently about the issue you can help them with?In this episode, I’m sharing my top 10 tips on HOW to write more engaging, effective, and powerful LinkedIn content, which comes from copy coaching (yes I did the math) almost 1,000 posts inside my Content Sprints.We talk about:[02:57] What copy coaching actually is[03:39] How to be more YOU[09:45] How to be clear,...
You’ve probably heard how important it is to build your email list. But people’s email addresses aren't just going to drop from the sky. They've got to come from somewhere and what better place than LinkedIn - the place where so many of your decision-makers are already hanging out? My dear friend and email marketing queen, Jess Campbell and I partnered on a workshop to share real strategies of what actually has worked for us when it comes to growing an email list of engaged subscribers with L...
I'm sharing the first episode from my Thought Leadership Clarity Course, an 8 part audio “Slow Study” and accompanying workbook full of questions, practices, and exercises designed to hone in on your personal vision, story, perspective, translating all of that onto LinkedIn, and then growing from there. This work is foundational because when you have deep clarity in your purpose, you'll never run out of stories to share, perfect-fit clients to serve, and aligned partnerships to build. With th...
We’ve hit the big 50! Episodes, that is. Thanks for sitting by the fire as we share stories, build community, and spark visionary ideas through thought leadership here on the podcast. In this special episode, I’ve answered 6 crowdsourced questions from the community. They’re timestamped below, so tune in and enjoy! [01:15] Q1. How can I share interesting stories from a seemingly boring field? From Ashley Shuler, Digital Project Management Consultant[08:07] Q2. Is it OK to post outside o...
I recently spoke on a panel “Creating Compelling Offers” at Jordan Gill's Make Your Mark Live™ in Dallas, TX alongside Traci Szemkus, Erin Perkins, and Kirsten Roldan with Ellen Yin, the host of the Top 100 entrepreneurial podcast Cubicle to CEO, as our moderator. Enjoy this replay of our conversation! BTW, no matter who you are in the world, you have an offer. It could be your course, group program, product, service, tickets to your nonprofit’s fundraising event, or your keynote/signature ta...
As you get more visible as a thought leader or go-to guide, you’re gonna attract increasingly complicated collaborations, invites onto larger paid stages, and opportunities to work with larger corporate clients. With that comes the need to advocate for yourself and secure what you deserve for the value you bring to the table. But that can be tough for impactful softies and sensitive sweeties, especially if you’ve haven’t been taught how. Nadia De Ala is a leadership and negotiation coac...
I’m often asked about the LinkedIn algorithm and I totally understand why. We want to make sure we’re doing LinkedIn “right.” We want to squeeze all the juice out of LinkedIn and make the algorithm work in our favor. So, I’m sharing the answers to your FAQ’s - because I’m about giving the people what they want! AND… The algorithm doesn’t actually matter. Getting LinkedIn ‘perfect’ is not required or even helpful. Dig in to find out why. We discussed:[00:40] The biggest LinkedIn algorithm...
If trying to publish your perspective on LinkedIn between Zoom calls, Slack pings, and Outlook dings isn’t working for you, then batching content for LinkedIn might! I know, batching content can feel impossible when it’s hard enough to write even one post! But in this podcast episode, I provide real examples of how you can overcome 4 common barriers to easefully stay visible and attract the opportunities meant for you. Plus, I share about our LinkedIn Content Sprint! Click here to learn more....
Kel Haney joins us to share a case study of what can be possible for your impactful business when you build a strong personal brand as a go-to guide on LinkedIn.Kel’s an outbound fundraising expert who’s all about “Taking the Ick out of The Ask.” While she’s fundraised for decades, she’s begun sharing her stories and insights as a thought leader this year - while also growing her nonprofit coaching and consulting business. If growing YOUR visibility & influence is a priority, I want you t...
Good LinkedIn content is action-oriented. It gets people on the same page to move forward in alignment with your shared vision. So, where do we get these great ideas for LinkedIn content … that builds trust, provides value, helps people grow, and sparks conversations? Join me for this solo episode as I share some ideas to inspire your next LinkedIn post as you grow your visibility and influence as a business owner. To read a full transcript of the episode, visit: LUMOS MARKETINGResources from...
I am a huge Ruchika Tulshyan fangirl. You'll learn why as you listen to this replay of our conversation from last year! Since then, Ruchika has operationalized a new way to highlight the voices of historically underrecognized folks with her #AmplifyJuly campaign. As she shared, if you have a platform and influence, you have a responsibility to use your privilege in a tangible, actionable way to amplify the voices of others.If you are building your influence and thought leadership, how could y...
The language we use about ourselves and our story matters! In some ways, it creates our own reality … and the reality with which others see us through.That’s why I knew I had to kick off The Campfire Circle podcast with the one and only Quinn Conyers - this is a replay of the very first episode. When you listen to this episode, you’ll get why too! You'll love Quinn's take on discount dialect versus luxury language, and pick up a few pointers to clarify your own messaging as an impactful busin...
Your LinkedIn profile is a living, breathing landing page for your business and thought leadership brand – which changes and evolves over time! Join me for an over-the-shoulder listen as I update my own LinkedIn profile and share exactly what I’m doing. Take inspiration to optimize your own profile and stand out as you stand up for your mission and small business. In this episode:[02:56] The #1 problem I see with LinkedIn profiles[03:42] Updating your cover banner[07:40] Specific languag...
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Wow! such an amazing interview! being part of the community that joy has created and was talking about... this episode resonated with me on SUCH a deep level! I really enjoyed this, thank you! You've definitely got yourself a new subscriber!! keep up the good work! 😄❤️